Purchased a 2WD Pat with the Altitude pkg over a 4x4 latitude. Performance in snowy Ohio winters without 4WD has been exceptional. I do not regret skipping the 4WD option.
rnLots of aftermarket options (not as good as the wrangler, but still pretty good).
rnReliability ratings so far give me hope that it will last as long as my previous toyota.
rnPrice was AWESOME for all the features you get, and my dealership experience was wonderful (first new car purchase).