Audi A8 / S8 Audi A8 / S8 2007 BMW 3-Series Gran Turismo BMW 3-Series Gran Turismo 2015

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Audi A8 / S8 vs. BMW 3-Series Gran Turismo Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A8 / S8 vs. BMW 3-Series Gran Turismo Invoice Comparison

Lowest Total Price: $52,745

BMW 3-Series Gran Turismo 328i   
Difference: $30,225

Lowest Total Invoice: $49,180

BMW 3-Series Gran Turismo 328i   
Difference: $28,004

Calculate Payments

  Down Payment Interest Rate Term
Model Year2007200720152015
ModelA8 / S8A8 / S83-Series Gran Turismo3-Series Gran Turismo
TrimA8 LA8 L W12328i335i
Body4dr Sedan, ext.4dr Sedan, ext.4dr Hatch4dr Hatch
Base Price $72,900 $119,350 $41,850 $47,250
Base Invoice $68,142 $108,954 $39,180 $44,150
Premium Package 4,400   2,200 2,200
Heated steering wheel 200 200    
Adaptive cruise control 2,100 2,100    
Satellite radio 550      
Refrigerated storage compartment 1,500 1,500    
Rear air vents with automatic controls 600      
Driver Assistance Package     950 950
Cold Weather Package     950 950
Navigation system     2,150 2,150
Steering-linked headlights     900  
Metallic paint (extra cost)     550 550
Dynamic Handling Package     1,000 1,000
Adaptive cruise control, all-speed     1,200 1,200
Premium Package 3,916   2,000 2,000
Heated steering wheel 178 182    
Adaptive cruise control 1,869 1,911    
Satellite radio 490      
Refrigerated storage compartment 1,335 1,365    
Rear air vents with automatic controls 534      
Driver Assistance Package     865 865
Cold Weather Package     865 865
Navigation system     1,955 1,955
Steering-linked headlights     820  
Metallic paint (extra cost)     500 500
Dynamic Handling Package     910 910
Adaptive cruise control, all-speed     1,090 1,090
Options (change) 9,350 3,800 9,900 9,000
Options (change) 8,322 3,458 9,005 8,185
Destination 720 720 995 995
Gas Tax 0 1,700 0 0
Total Price $82,970 $125,570 $52,745 $57,245
Total Invoice $77,184 $114,832 $49,180 $53,330

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TrueDelta Value Comparison: Audi A8 / S8 vs. BMW 3-Series Gran Turismo

Lowest Adjusted Price and Invoice: BMW 3-Series Gran Turismo 328i
TrueDelta Adjusted Price Difference: $30,140
TrueDelta Adjusted Invoice Difference: $27,925
Model Year2007200720152015
ModelA8 / S8A8 / S83-Series Gran Turismo3-Series Gran Turismo
TrimA8 LA8 L W12328i335i
Body4dr Sedan, ext.4dr Sedan, ext.4dr Hatch4dr Hatch
Engine350hp V8450hp W12240hp I4300hp I6
TransmissionT6T6T8T8
DrivetrainAWDAWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)200, 12200, 12205, 9205, 9
Tire (rear if not all the same)255/45-18255/40-19225/55-17225/45-18
Total Price$82,970$125,570$52,745$57,245
Adjustments for Features-85-2,66000
Feature-Adjusted Total Price$82,885$122,910$52,745$57,245
Cost Above Minimum$0$40,025$0$4,500
Total Invoice$77,184$114,832$49,180$53,330
Adjustments for Features-79-2,43300
Feature-Adjusted Total Invoice$77,105$112,399$49,180$53,330
Cost Above Minimum$0$35,294$0$4,150

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Features Comparison: Audi A8 / S8 vs. BMW 3-Series Gran Turismo

Model Year2007200720152015
ModelA8 / S8A8 / S83-Series Gran Turismo3-Series Gran Turismo
TrimA8 LA8 L W12328i335i
Body4dr Sedan, ext.4dr Sedan, ext.4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100  
8-speed manually-shiftable automatic  $1300$1300
AWD$1700$1700$1700$1700
Accessories 
Adaptive cruise control$600$600  
Adaptive cruise control, all-speed  $850$850
Hands-free trunk or liftgate  $100$100
Power door closers$300$300  
Power liftgate  $350$350
Power trunk closer$350$350  
Remote app  $25$25
Sunshade, rear, power$225$225  
Sunshades, second row$125$125  
Tilt/telescoping steering wheel, manual  $250$250
Tilt/telescoping steering wheel, power$350$350  
Brakes, Airbags, and Other Safety 
Forward collision warning  $200$200
Hill descent control  $250$250
Rear side airbags$300$300  
Tires, run-flat  $150$150
Cargo Management 
Air-conditioned storage compartment  $50$50
Cargo area rails w/tie downs  $50$50
Cargo cover  $75$75
Refrigerated storage compartment$250$250  
Second-row high console $250  
Climate Control 
Rear air vents with automatic controls$250$250  
Rear air vents with manual controls  $150$150
Rear dual-zone climate control$125$125  
Engine / Motor 
Automatic start / stop  $150$150
Regenerative braking  $0$0
Exterior 
Bodyside moldings$75$75  
Laminated front side windows $200  
Panoramic sunroof  $1200$1200
Retractable rear spoiler  $400$400
Sunroof$900$900  
Infotainment 
App support  $0$0
Aux input  $50$50
Bluetooth audio streaming  $25$25
CD changer, remote$200$200  
CD player  $125$125
DVD-compatible player  $0$0
Entertainment system, console-mounted $1000  
Handwriting recognition  $200$200
HD radio  $50$50
In-vehicle Internet  $150$150
Media drive  $15$15
MP3-compatible player  $50$50
S Voice support  $0$0
Siri Eyes Free support  $0$0
Surround sound$250$250  
Telematics service, such as OnStar  $200$200
Traffic + travel information  $25$25
Voice control for external devices  $0$0
Instruments, Lights, and Mirrors 
Compass  $0$0
Cornering lights$50$50  
Fog light, rear$100$100  
Illuminated vanity mirrors, rear seat$100$100  
Seats and Interior Trim 
Cooled or ventilated front seats $300  
Folding second row seats  $300$300
Manual recliner, second row seats  $75$75
Massage, driver seat $100  
Massage, passenger seat $100  
Memory system, passenger seat$150$150  
Power 4-way lumbar adjuster, second row seats $225  
Power headrest height adjuster, driver seat$50$50  
Power headrest height adjuster, passenger seat$50$50  
Power recliner, second row seats $150  
Power thigh support length adjuster, driver seat$100$100  
Power thigh support length adjuster, passenger seat$100$100  
Power tilt adjuster, second row seats $150  
Power upper seatback recliner, driver seat$100$100  
Power upper seatback recliner, passenger seat$100$100  
Suspension, Wheels, and Tires 
Air suspension, auto-leveling and height adjustable$1000$1000  
Electronic systems calibration selector  $200$200
Transmission 
Launch control  $100$100
Steering-wheel-mounted transmission controls $100$100$100
Total Value of Features$9,000$11,575$8,915$8,915
Value of Feature Adjustments$85$2,660$0$0
Value of Feature Adjustments-79-2,43300

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Specifications Comparison: Audi A8 / S8 vs. BMW 3-Series Gran Turismo

Model Year20072015
ModelA8 / S83-Series Gran Turismo
Body4dr Sedan, ext.4dr Hatch
Wheelbase121.0 in115.0 in
Length204.4 in190.0 in
Width74.6 in72.0 in
Height57.3 in59.4 in
Curb Weight4,400 lb.3,916 lb.
Fuel Capacity23.8 gal.15.8 gal.
Row 1 Headroom37.4 in41.3 in
Row 1 Shoulder Room59.1 in55.2 in
Row 1 Legroom41.3 in42.0 in
Row 2 Headroom38.3 in38.3 in
Row 2 Shoulder Room57.5 in54.1 in
Row 2 Legroom42.3 in39.2 in
Cargo Volume,
Minimum
14.6 ft318.3 ft3
Cargo Volume,
Behind R2
14.618.4 ft3
Cargo Volume,
Maximum
14.656.5 ft3

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Option Package Details
Audi A8 / S8 A8 L

Premium Package
FeatureValueRequested?
Illuminated vanity mirrors, rear seat100No
Sunshade, rear, power225No
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Power door closers300No
Power decklid300Yes
Proximity key250Yes
Heated front seats200Yes
Heated second row seats200Yes
Total Requested155071%
Total Not Requested62529%

Option Package Details
BMW 3-Series Gran Turismo 328i

Steering-linked headlights
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Total Requested650100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700No
Forward collision warning200No
Total Requested00%
Total Not Requested900100%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50Yes
Total Requested550100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
Traffic + travel information25No
In-vehicle Internet150No
Handwriting recognition200No
App support0No
Remote app25No
Siri Eyes Free support0No
S Voice support0No
Total Requested70063%
Total Not Requested41537%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Total Requested145081%
Total Not Requested35019%
Dynamic Handling Package
FeatureValueRequested?
Adaptive dampers - electrical500Yes
Variable steering ratio (optional)0No
Total Requested500100%
Total Not Requested00%

Option Package Details
BMW 3-Series Gran Turismo 335i

Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700No
Forward collision warning200No
Total Requested00%
Total Not Requested900100%
Driver Assistance Package
FeatureValueRequested?
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Total Requested600100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50Yes
Total Requested550100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
Traffic + travel information25No
In-vehicle Internet150No
Handwriting recognition200No
App support0No
Remote app25No
Siri Eyes Free support0No
S Voice support0No
Total Requested70063%
Total Not Requested41537%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Hands-free trunk or liftgate100No
Power 4-way lumbar adjuster, driver seat150Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Proximity key250Yes
Satellite radio - one year subscription250No
Total Requested145081%
Total Not Requested35019%
Dynamic Handling Package
FeatureValueRequested?
Adaptive dampers - electrical500Yes
Variable steering ratio (optional)0No
Total Requested500100%
Total Not Requested00%

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