BMW 7-Series BMW 7-Series 2008 Audi A8 / S8 Audi A8 / S8 2018

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BMW 7-Series vs. Audi A8 / S8 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 7-Series vs. Audi A8 / S8 Invoice Comparison

Lowest Total Price: $90,555

BMW 7-Series 750Li   
Difference: $4,170

Lowest Total Invoice: $83,405

BMW 7-Series 750Li   
Difference: $4,758

Calculate Payments

  Down Payment Interest Rate Term
Model Year200820082018
Model7-Series7-SeriesA8 / S8
Trim750Li760LiA8 L 4.0T Sport
Body4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Base Price $79,900 $124,100 $92,000
Base Invoice $73,690 $114,350 $85,560
Adaptive Ride Package 1,900    
Luxury Seating Package 2,200    
Convenience Package 1,000    
Satellite radio - one year subscription 595 595  
Adaptive cruise control 2,400 2,400  
Proximity key 1,000 1,000  
HD radio 350 350  
Rear side airbags 385 385  
Rear air vents with automatic controls   1,800  
Executive Plus Package     1,750
Adaptive Ride Package 1,730    
Luxury Seating Package 2,000    
Convenience Package 910    
Satellite radio - one year subscription 540 540  
Adaptive cruise control 2,135 2,135  
Proximity key 910 910  
HD radio 315 315  
Rear side airbags 350 350  
Rear air vents with automatic controls   1,640  
Executive Plus Package     1,628
Options (change) 9,830 6,530 1,750
Options (change) 8,890 5,890 1,628
Destination 825 825 975
Gas Tax 0 1,700 0
Total Price $90,555 $133,155 $94,725
Total Invoice $83,405 $122,765 $88,163

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 7-Series vs. Audi A8 / S8

Lowest Adjusted Price and Invoice: Audi A8 / S8 A8 L 4.0T Sport
TrueDelta Adjusted Price Difference: $4,810
TrueDelta Adjusted Invoice Difference: $3,600
Model Year200820082018
Model7-Series7-SeriesA8 / S8
Trim750Li760LiA8 L 4.0T Sport
Body4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Engine360hp V8438hp V12450hp V8
TransmissionT6T6T8
DrivetrainRWDRWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)200, 10420, 13630, 14
Tire (rear if not all the same)245/50-18245/45-19265/40-20
Total Price$90,555$133,155$94,725
Adjustments for Features0-3,250-8,980
Feature-Adjusted Total Price$90,555$129,905$85,745
Cost Above Minimum$0$39,350$0
Total Invoice$83,405$122,765$88,163
Adjustments for Features0-2,996-8,358
Feature-Adjusted Total Invoice$83,405$119,769$79,805
Cost Above Minimum$0$36,364$0

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Features Comparison: BMW 7-Series vs. Audi A8 / S8

Model Year200820082018
Model7-Series7-SeriesA8 / S8
Trim750Li760LiA8 L 4.0T Sport
Body4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100 
8-speed manually-shiftable automatic  $1300
RWD$0$0 
AWD  $1700
Accessories 
Active noise reduction  $0
Adaptive cruise control$600$600 
Adaptive cruise control, all-speed  $850
Hands-free trunk or liftgate  $100
Integrated hands-free telephone$500$500 
Brakes, Airbags, and Other Safety 
Around view cameras  $500
Automatic braking, low-speed  $200
Blind spot warning system  $200
Collision preparation system, rear  $100
Forward collision warning  $200
Lane departure prevention, steering-based  $200
Lane departure warning  $200
Radar- or camera-based collision preparation system  $0
Rollover sensor  $50
Wide-view front camera  $150
Wide-view rear camera  $0
Cargo Management 
Air-conditioned storage compartment$50 $50
Cargo net  $40
Console with shifter  $150
Console without shifter$150$150 
Rear seat pass-through$100 $100
Refrigerated storage compartment $250 
Ski sack$50 $50
Climate Control 
Rear air vents with automatic controls $250$250
Rear air vents with manual controls$150  
Wiper de-icer$25$25 
Engine / Motor 
Automatic start / stop  $150
Exterior 
Bright-finished exhaust tip(s)  $25
Laminated front side windows  $200
Laminated rear side windows  $100
Panoramic sunroof with venting rear panel  $1500
Sunroof$900$900 
Infotainment 
Bluetooth audio streaming  $25
CD changer, in-dash $325 
CD player$125 $125
DVD-compatible player  $0
Handwriting recognition  $200
In-vehicle Internet  $150
Media drive  $15
MP3-compatible player $50$50
Satellite radio  $200
Satellite radio - one year subscription$250$250 
SD Card slot  $25
Surround sound $250$250
Telematics service, such as OnStar$200$200 
Traffic + travel information  $25
USB port  $25
Wi-Fi hotspot  $50
Instruments, Lights, and Mirrors 
Analog clock  $25
Auto-dimming headlights  $200
Cornering lights  $50
Fog lights$125$125 
Head-up display (HUD)  $350
Interior ambient lighting$150$150 
Interior ambient lighting, configurable  $150
LED headlights  $1000
Xenon HID headlights$500$500 
Seats and Interior Trim 
Cooled or ventilated second row seats $200$200
Door sill trim plates  $100
Massage, passenger seat  $100
Massage, second row seats  $150
Memory system, second row seats  $150
Power 4-way lumbar adjuster, second row seats $225$225
Power headrest height adjuster, second row seats $75 
Power recliner, second row seats $150$150
Power thigh bolsters, driver seat  $100
Power thigh bolsters, passenger seat  $100
Power tilt adjuster, second row seats $150 
Power upper seatback recliner, second row seats $150 
Synthetic suede headliner $650$650
Upholstered instrument panel  $300
Upholstered instrument panel, leather $1000 
Suspension, Wheels, and Tires 
Active stabilizer bars$500$500 
Air suspension, auto-leveling and height adjustable  $1000
Electronic systems calibration selector  $200
Rear air springs, auto-leveling$350$350 
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$5,825$9,075$14,805
Value of Feature Adjustments$0$3,250$8,980
Value of Feature Adjustments0-2,996-8,358

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Specifications Comparison: BMW 7-Series vs. Audi A8 / S8

Model Year20082018
Model7-SeriesA8 / S8
Body4dr Sedan, ext.4dr Sedan, ext.
Wheelbase123.2 in122.9 in
Length203.9 in207.4 in
Width74.9 in76.7 in
Height58.7 in57.9 in
Curb Weight4,553 lb.4,465 lb.
Fuel Capacity23.3 gal.21.7 gal.
Row 1 Headroom39.2 in37.2 in
Row 1 Shoulder Room59.3 in59.1 in
Row 1 Legroom41.3 in41.4 in
Row 2 Headroom38.5 in39.1 in
Row 2 Shoulder Room58.9 in57.8 in
Row 2 Legroom43.4 in42.9 in
Cargo Volume18.0 ft314.2 ft3

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Option Package Details
BMW 7-Series 750Li

Adaptive Ride Package
FeatureValueRequested?
Adaptive shocks - electrical500Yes
Rear air springs, auto-leveling350Yes
Total Requested850100%
Total Not Requested00%
Luxury Seating Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Sunshades, second row, power225Yes
Sunshade, rear, power225Yes
Massage, driver seat100Yes
Heated second row seats200Yes
Rear seat pass-through100Yes
Heated steering wheel100Yes
Ski sack50Yes
Total Requested1300100%
Total Not Requested00%
Convenience Package
FeatureValueRequested?
Power door closers300Yes
Power decklid350Yes
Total Requested650100%
Total Not Requested00%

Option Package Details
Audi A8 / S8 A8 L 4.0T Sport

Executive Plus Package
FeatureValueRequested?
Cooled or ventilated second row seats200Yes
Power recliner, second row seats150Yes
Massage, second row seats150No
Power 4-way lumbar adjuster, second row seats225Yes
Memory system, second row seats150No
Radar- or camera-based collision preparation system0No
Lane departure warning200No
Adaptive cruise control, all-speed700No
Automatic braking, low-speed200No
Forward collision warning200No
Lane departure prevention, steering-based200No
Auto-dimming headlights200No
Total Requested57522%
Total Not Requested200078%

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