| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 7-Series vs. Jeep Wrangler Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 7-Series vs. Jeep Wrangler Invoice Comparison
Lowest Total Price: $28,660 Jeep Wrangler Unlimited Sahara | |||||||
| Difference: $47,735 | |||||||
Lowest Total Invoice: $26,222 Jeep Wrangler Unlimited Sahara | |||||||
| Difference: $44,313 | |||||||
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| Model Year | 2012 | 2012 | 2012 | 2012 | 2012 | 2008 | 2008 |
| Model | 7-Series | 7-Series | 7-Series | 7-Series | 7-Series | Wrangler | Wrangler |
| Trim | 740Li | 750Li | ActiveHybrid 750Li | 760Li | Alpina B7 | Unlimited Sahara | Unlimited Rubicon |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr SUV | 4dr SUV |
| Base Price | $75,500 | $88,200 | $101,000 | $137,300 | $126,500 | $26,195 | $30,240 |
| Base Invoice | $69,640 | $81,325 | $93,100 | $126,495 | $116,560 | $23,969 | $27,569 |
| Satellite radio - one year subscription | 350 | 350 | |||||
| MyGig Infotainment System with nav | 1,275 | 1,275 | |||||
| Front side airbags | 490 | 490 | |||||
| Power Convenience Group | 800 | ||||||
| Satellite radio - one year subscription | 320 | 320 | |||||
| MyGig Infotainment System with nav | 1,122 | 1,122 | |||||
| Front side airbags | 431 | 431 | |||||
| Power Convenience Group | 704 | ||||||
| Options (change) | 0 | 350 | 350 | 0 | 0 | 1,765 | 2,565 |
| Options (change) | 0 | 320 | 320 | 0 | 0 | 1,553 | 2,257 |
| Destination | 895 | 895 | 895 | 895 | 895 | 700 | 700 |
| Gas Tax | 0 | 1,000 | 0 | 1,700 | 1,000 | 0 | 0 |
| Total Price | $76,395 | $90,445 | $102,245 | $139,895 | $128,395 | $28,660 | $33,505 |
| Total Invoice | $70,535 | $83,540 | $94,315 | $129,090 | $118,455 | $26,222 | $30,526 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 7-Series dealer quotes or Jeep Wrangler dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 7-Series vs. Jeep Wrangler
| Lowest Adjusted Price and Invoice: Jeep Wrangler Unlimited Sahara | |||||||
| TrueDelta Adjusted Price Difference: $39,920 | |||||||
| TrueDelta Adjusted Invoice Difference: $37,097 | |||||||
| Model Year | 2012 | 2012 | 2012 | 2012 | 2012 | 2008 | 2008 |
| Model | 7-Series | 7-Series | 7-Series | 7-Series | 7-Series | Wrangler | Wrangler |
| Trim | 740Li | 750Li | ActiveHybrid 750Li | 760Li | Alpina B7 | Unlimited Sahara | Unlimited Rubicon |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr SUV | 4dr SUV |
| Engine | 315hp I6 | 400hp V8 | 455hp V8 H | 535hp V12 | 500hp V8 | 202hp V6 | 202hp V6 |
| Transmission | T6 | T6 | T8 | T8 | T6 | M6 | M6 |
| Drivetrain | RWD | RWD | RWD | RWD | RWD | RWD | 4WD, PT w/4L |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 205, 10 | 600, 16 | 600, 16 | 600, 16 | 600, 16 | 368, 7 | 368, 7 |
| Tire (rear if not all the same) | 245/50-18 | 245/45-19 | 245/45-19 | 245/45-19 | 245/35-21 | 255/70-18 | 255/75-17 |
| Total Price | $76,395 | $90,445 | $102,245 | $139,895 | $128,395 | $28,660 | $33,505 |
| Adjustments for Features | -7,815 | -9,065 | -11,315 | -18,465 | -13,615 | 0 | -2,025 |
| Feature-Adjusted Total Price | $68,580 | $81,380 | $90,930 | $121,430 | $114,780 | $28,660 | $31,480 |
| Cost Above Minimum | $0 | $12,800 | $22,350 | $52,850 | $46,200 | $0 | $2,820 |
| Total Invoice | $70,535 | $83,540 | $94,315 | $129,090 | $118,455 | $26,222 | $30,526 |
| Adjustments for Features | -7,216 | -8,373 | -10,437 | -17,039 | -12,561 | 0 | -1,845 |
| Feature-Adjusted Total Invoice | $63,319 | $75,167 | $83,878 | $112,051 | $105,894 | $26,222 | $28,681 |
| Cost Above Minimum | $0 | $11,848 | $20,559 | $48,732 | $42,575 | $0 | $2,459 |
Features Comparison: BMW 7-Series vs. Jeep Wrangler
| Model Year | 2012 | 2012 | 2012 | 2012 | 2012 | 2008 | 2008 |
| Model | 7-Series | 7-Series | 7-Series | 7-Series | 7-Series | Wrangler | Wrangler |
| Trim | 740Li | 750Li | ActiveHybrid 750Li | 760Li | Alpina B7 | Unlimited Sahara | Unlimited Rubicon |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr SUV | 4dr SUV |
| Transmission and Drivetrain | |||||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | ||||
| 8-speed manually-shiftable automatic | $1300 | $1300 | |||||
| 6-speed manual | $150 | $150 | |||||
| RWD | $0 | $0 | $0 | $0 | $0 | $0 | |
| 4WD, part-time w/low range | $1700 | ||||||
| Accessories | |||||||
| Heated steering wheel | $100 | $100 | |||||
| Power door closers | $300 | $300 | $300 | ||||
| Power trunk closer | $350 | $350 | $350 | ||||
| Proximity key | $250 | $250 | $250 | ||||
| Remote app | $25 | $25 | $25 | $25 | $25 | ||
| Remote window/roof operation | $15 | $15 | $15 | $15 | $15 | ||
| Sunshade, rear, power | $225 | $225 | |||||
| Sunshades, second row, power | $225 | $225 | |||||
| Tilt steering wheel, manual | $150 | $150 | |||||
| Tilt/telescoping steering wheel, power | $350 | $350 | $350 | $350 | $350 | ||
| Universal garage door opener | $100 | $100 | $100 | $100 | $100 | ||
| Brakes, Airbags, and Other Safety | |||||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | ||
| Around view cameras | $500 | ||||||
| Blind spot warning system | $200 | ||||||
| Full-size spare tire | $225 | $225 | |||||
| Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | ||
| Knee airbag, passenger | $75 | $75 | $75 | $75 | $75 | ||
| Lane departure warning | $200 | ||||||
| Obstacle detection, front | $150 | $150 | $150 | $150 | $150 | ||
| Obstacle detection, rear | $250 | $250 | $250 | $250 | $250 | ||
| Rearview camera | $200 | $200 | $200 | $200 | |||
| Roll bar | $200 | $200 | |||||
| Side curtain airbags | $350 | $350 | $350 | $350 | $350 | ||
| Tires, run-flat | $150 | $150 | $150 | $150 | $150 | ||
| Wide-view front camera | $150 | ||||||
| Cargo Management | |||||||
| Air-conditioned storage compartment | $50 | $50 | $50 | $50 | $50 | ||
| Rear seat pass-through | $100 | $100 | $100 | ||||
| Ski sack | $50 | $50 | $50 | ||||
| Climate Control | |||||||
| Automatic air recirculation | $100 | $100 | $100 | $100 | $100 | ||
| Automatic climate control, front | $200 | $200 | $200 | $200 | $200 | ||
| Dual-zone climate control | $125 | $125 | $125 | $125 | $125 | ||
| Heated windshield washer nozzles | $15 | $15 | $15 | $15 | $15 | ||
| Interior air filter | $0 | $0 | $0 | $0 | $0 | ||
| Rain-sensing wipers | $175 | $175 | $175 | $175 | $175 | ||
| Rear air vents with automatic controls | $250 | $250 | $250 | $250 | $250 | ||
| Rear defrost | $200 | $200 | $200 | $200 | $200 | ||
| Rear dual-zone climate control | $125 | $125 | $125 | $125 | $125 | ||
| Residual heat | $50 | $50 | $50 | $50 | $50 | ||
| Variable intermittent wipers | $75 | $75 | |||||
| Wiper de-icer | $25 | $25 | $25 | $25 | $25 | ||
| Drivetrain | |||||||
| Heavy-duty front axle (optional) | $0 | ||||||
| Limited-slip rear differential | $300 | ||||||
| Lockable front differential | $150 | ||||||
| Lockable rear differential | $150 | ||||||
| Engine / Motor | |||||||
| Automatic start / stop | $150 | ||||||
| Regenerative braking | $0 | $0 | |||||
| Exterior | |||||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | $25 | ||
| Deep-tinted rear windows | $275 | ||||||
| Externally-mounted spare | $0 | $0 | |||||
| Laminated front side windows | $200 | ||||||
| Rear spoiler | $200 | ||||||
| Removable soft top | $2000 | $2000 | |||||
| Skid plates | $150 | $150 | |||||
| Sunroof | $900 | $900 | $900 | $900 | $900 | ||
| Tow hook(s), front | $40 | $40 | |||||
| Tow hook(s), rear | $25 | $25 | |||||
| Tubular side steps | $350 | ||||||
| Infotainment | |||||||
| Audio controls on steering wheel | $125 | $125 | $125 | $125 | $125 | ||
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | ||
| Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | ||
| CD changer, remote | $200 | $200 | |||||
| DVD-compatible player | $0 | $0 | $0 | $0 | |||
| HD radio | $50 | $50 | $50 | $50 | $50 | ||
| Off-road navigation system | $0 | $0 | |||||
| Satellite radio - one year subscription | $250 | $250 | $250 | $250 | $250 | $250 | |
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | ||
| Surround sound | $250 | $250 | $250 | $250 | |||
| Telematics service, such as OnStar | $200 | $200 | $200 | $200 | $200 | ||
| Voice control for external devices | $0 | $0 | $0 | $0 | $0 | ||
| Voice control for nav and audio | $100 | $100 | $100 | $100 | $100 | ||
| Instruments, Lights, and Mirrors | |||||||
| Auto-dimming driver-side mirror | $75 | $75 | $75 | $75 | $75 | ||
| Auto-dimming headlights | $200 | ||||||
| Auto-dimming passenger-side mirror | $75 | $75 | $75 | $75 | $75 | ||
| Auto-dimming rearview mirror | $150 | $150 | $150 | $150 | $150 | ||
| Automatic headlights | $125 | $125 | $125 | $125 | $125 | ||
| Cornering lights | $50 | $50 | $50 | $50 | $50 | ||
| Head-up display (HUD) | $350 | $350 | |||||
| Headlight washers | $50 | $50 | $50 | $50 | $50 | ||
| Heated mirrors | $25 | $25 | $25 | $25 | $25 | ||
| Illuminated vanity mirrors, rear seat | $100 | $100 | $100 | $100 | $100 | ||
| Illuminated visor mirror, driver | $50 | $50 | $50 | $50 | $50 | ||
| Illuminated visor mirror, passenger | $50 | $50 | $50 | $50 | $50 | ||
| Interior ambient lighting | $150 | $150 | $150 | $150 | $150 | ||
| Mirror tilt-down in reverse | $25 | $25 | $25 | $25 | $25 | ||
| Power mirrors | $150 | $150 | $150 | $150 | $150 | ||
| Power-folding mirrors | $50 | $50 | $50 | $50 | $50 | ||
| Steering-linked headlights | $150 | $150 | $150 | $150 | $150 | ||
| Turn signals on or near mirrors | $25 | $25 | $25 | $25 | $25 | ||
| Xenon HID headlights | $500 | $500 | $500 | $500 | $500 | ||
| Seats and Interior Trim | |||||||
| Center armrest(s), second row | $50 | $50 | $50 | $50 | $50 | ||
| Ceramic controls | $0 | ||||||
| Cooled or ventilated front seats | $300 | $300 | |||||
| Cooled or ventilated second row seats | $200 | ||||||
| Door sill trim plates | $100 | $100 | $100 | $100 | $100 | ||
| Folding second row seats | $300 | $300 | |||||
| Heated front seats | $200 | $200 | $200 | $200 | $200 | ||
| Heated second row seats | $200 | $200 | |||||
| Leather door panel trim | $250 | $250 | $250 | $250 | $250 | ||
| Leather seating surfaces | $900 | $900 | $900 | $900 | $900 | ||
| Manual height adjuster, driver seat | $50 | $50 | |||||
| Massage, driver seat | $100 | $100 | |||||
| Massage, passenger seat | $100 | $100 | |||||
| Memory system, driver seat | $200 | $200 | $200 | $200 | $200 | ||
| Memory system, passenger seat | $150 | $150 | $150 | $150 | |||
| Power 4-way lumbar adjuster, driver seat | $150 | $150 | $150 | $150 | $150 | ||
| Power 4-way lumbar adjuster, passenger seat | $150 | $150 | $150 | $150 | $150 | ||
| Power 4-way lumbar adjuster, second row seats | $225 | ||||||
| Power fore-aft adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | ||
| Power fore-aft adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | ||
| Power headrest height adjuster, driver seat | $50 | $50 | $50 | $50 | $50 | ||
| Power headrest height adjuster, passenger seat | $50 | $50 | $50 | $50 | $50 | ||
| Power headrest height adjuster, second row seats | $75 | ||||||
| Power height adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | ||
| Power height adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | ||
| Power recliner, driver seat | $100 | $100 | $100 | $100 | $100 | ||
| Power recliner, passenger seat | $100 | $100 | $100 | $100 | $100 | ||
| Power recliner, second row seats | $150 | ||||||
| Power seatback bolsters, driver seat | $100 | $100 | $100 | $100 | |||
| Power seatback bolsters, passenger seat | $100 | $100 | $100 | $100 | |||
| Power thigh support length adjuster, driver seat | $100 | $100 | $100 | $100 | |||
| Power thigh support length adjuster, passenger seat | $100 | $100 | $100 | $100 | |||
| Power tilt adjuster, driver seat | $100 | $100 | $100 | $100 | $100 | ||
| Power tilt adjuster, passenger seat | $100 | $100 | $100 | $100 | $100 | ||
| Power tilt adjuster, second row seats | $150 | ||||||
| Power upper seatback recliner, driver seat | $100 | $100 | $100 | $100 | |||
| Power upper seatback recliner, passenger seat | $100 | $100 | $100 | $100 | |||
| Power upper seatback recliner, second row seats | $150 | ||||||
| Stain-resistant fabric | $100 | $100 | |||||
| Synthetic suede headliner | $650 | $650 | $650 | ||||
| Upholstered instrument panel | $300 | $300 | $300 | ||||
| Upholstered instrument panel, leather | $1000 | $1000 | |||||
| Wood trim | $300 | $300 | $300 | $300 | $300 | ||
| Suspension, Wheels, and Tires | |||||||
| Active stabilizer bars | $500 | $500 | |||||
| Active steering | $1000 | ||||||
| Adaptive dampers - electrical | $500 | $500 | $500 | $500 | $500 | ||
| All-terrain tires | $0 | $0 | |||||
| Alloy wheels | $350 | $350 | $350 | $350 | $350 | $350 | |
| Disconnectable stabilizer bars | $350 | ||||||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | ||
| Machined alloy wheels | $350 | ||||||
| Off-road suspension (upgrade) | $0 | ||||||
| Rear air springs, auto-leveling | $350 | $350 | $350 | $350 | |||
| Rear wheel steering | $1500 | ||||||
| Sport suspension (upgrade) | $0 | ||||||
| White-letter tires | $0 | $0 | |||||
| Transmission | |||||||
| Steering-wheel-mounted transmission controls | $100 | $100 | $100 | $100 | $100 | ||
| Total Value of Features | $12,505 | $13,755 | $16,005 | $23,155 | $18,305 | $4,690 | $6,715 |
| Value of Feature Adjustments | $7,815 | $9,065 | $11,315 | $18,465 | $13,615 | $0 | $2,025 |
| Value of Feature Adjustments | -7,216 | -8,373 | -10,437 | -17,039 | -12,561 | 0 | -1,845 |
Specifications Comparison: BMW 7-Series vs. Jeep Wrangler
| Model Year | 2012 | 2008 |
| Model | 7-Series | Wrangler |
| Body | 4dr Sedan, ext. | 4dr SUV |
| Wheelbase | 126.4 in | 116.0 in |
| Length | 205.3 in | 184.4 in |
| Width | 74.9 in | 73.9 in |
| Height | 58.7 in | 72.3 in |
| Curb Weight | 4,433 lb. | 4,181 lb. |
| Fuel Capacity | 21.7 gal. | 21.6 gal. |
| Row 1 Headroom | 40.8 in | 41.3 in |
| Row 1 Shoulder Room | 59.2 in | 55.8 in |
| Row 1 Hip Room | 0.0 in | 55.6 in |
| Row 1 Legroom | 41.2 in | 41.0 in |
| Row 2 Headroom | 38.9 in | 40.3 in |
| Row 2 Shoulder Room | 57.6 in | 56.8 in |
| Row 2 Hip Room | 0.0 in | 56.7 in |
| Row 2 Legroom | 44.3 in | 37.2 in |
| Cargo Volume, Minimum | 17.7 ft3 | 46.4 ft3 |
| Cargo Volume, Maximum | 17.7 | 82.0 ft3 |
Option Package Details
Jeep Wrangler Unlimited Sahara
| MyGig Infotainment System with nav | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Traffic information | 25 | Yes |
| Off-road navigation system | 0 | No |
| Media drive, large | 15 | Yes |
| USB port | 25 | Yes |
| Total Requested | 665 | 100% |
| Total Not Requested | 0 | 0% |
Option Package Details
Jeep Wrangler Unlimited Rubicon
| Power Convenience Group | ||
| Feature | Value | Requested? |
| Power front side windows | 250 | Yes |
| Power locks | 275 | Yes |
| Remote keyless entry | 225 | Yes |
| Alarm | 100 | No |
| Power rear side windows | 200 | Yes |
| Total Requested | 950 | 90% |
| Total Not Requested | 100 | 10% |
| MyGig Infotainment System with nav | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Traffic information | 25 | Yes |
| Off-road navigation system | 0 | No |
| Media drive, large | 15 | Yes |
| USB port | 25 | Yes |
| Total Requested | 665 | 100% |
| Total Not Requested | 0 | 0% |
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