BMW 7-Series BMW 7-Series 2010 Mercedes-Benz E-Class Mercedes-Benz E-Class 2012

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BMW 7-Series vs. Mercedes-Benz E-Class Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 7-Series vs. Mercedes-Benz E-Class Invoice Comparison

Lowest Total Price: $78,050

Mercedes-Benz E-Class E550   
Difference: $21,975

Lowest Total Invoice: $72,648

Mercedes-Benz E-Class E550   
Difference: $19,497

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020122012
Model7-SeriesE-ClassE-Class
Trim750iE550E63 AMG
Body4dr Sedan4dr Sedan4dr Sedan
Base Price $82,000 $59,790 $88,900
Base Invoice $75,620 $55,605 $82,677
Premium Sound Package 2,000    
Driver Assistance Package 1,350 2,950 2,950
Luxury Seating Package 2,800    
Adaptive cruise control, all-speed 2,400    
Convenience Package 1,700    
Night vision 2,600 1,780 1,780
Entertainment system with dual headrest screens 2,200 1,910 1,910
Rearview camera 750    
Satellite radio - one year subscription 350    
Premium 1 Package   4,450 2,550
Active Multicontour Driver Seat   660  
Premium 2 Package   2,450 2,450
Obstacle detection, rear   970 970
Metallic paint (extra cost)   720  
Sunshades, second row   380 380
Heated steering wheel   490  
Heated second row seats   625  
Premium Sound Package 1,820    
Driver Assistance Package 1,230 2,744 2,744
Luxury Seating Package 2,550    
Adaptive cruise control, all-speed 2,135    
Convenience Package 1,545    
Night vision 2,365 1,655 1,655
Entertainment system with dual headrest screens 2,000 1,776 1,776
Rearview camera 685    
Satellite radio - one year subscription 320    
Premium 1 Package   4,139 2,372
Active Multicontour Driver Seat   614  
Premium 2 Package   2,279 2,279
Obstacle detection, rear   902 902
Metallic paint (extra cost)   669  
Sunshades, second row   353 353
Heated steering wheel   456  
Heated second row seats   581  
Options (change) 16,150 17,385 12,990
Options (change) 14,650 16,168 12,081
Destination 875 875 875
Gas Tax 1,000 0 0
Total Price $100,025 $78,050 $102,765
Total Invoice $92,145 $72,648 $95,633

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 7-Series vs. Mercedes-Benz E-Class

Lowest Adjusted Price and Invoice: Mercedes-Benz E-Class E550
TrueDelta Adjusted Price Difference: $22,325
TrueDelta Adjusted Invoice Difference: $19,823
Model Year201020122012
Model7-SeriesE-ClassE-Class
Trim750iE550E63 AMG
Body4dr Sedan4dr Sedan4dr Sedan
Engine400hp V8402hp V8518hp V8
TransmissionT6T7T7
DrivetrainRWDAWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)600, 16610, 14610, 14
Tire (rear if not all the same)245/50-18245/40-18255/35-19
Total Price$100,025$78,050$102,765
Adjustments for Features0-350-225
Feature-Adjusted Total Price$100,025$77,700$102,540
Cost Above Minimum$0$0$24,840
Total Invoice$92,145$72,648$95,633
Adjustments for Features0-326-209
Feature-Adjusted Total Invoice$92,145$72,322$95,424
Cost Above Minimum$0$0$23,102

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Features Comparison: BMW 7-Series vs. Mercedes-Benz E-Class

Model Year201020122012
Model7-SeriesE-ClassE-Class
Trim750iE550E63 AMG
Body4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
7-speed manually-shiftable automatic $1200$1200
RWD$0 $0
AWD $1700 
Accessories 
Heated steering wheel$100$100 
Parking guidance system - passive $250$250
Power door closers$300  
Sunshades, second row $125$125
Sunshades, second row, power$225  
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial $200$200
Blind spot collision prevention $150$150
Driver drowsiness monitor $150$150
Knee airbag, passenger$75  
Lane departure prevention $150$150
Passenger side camera$200  
Rollover sensor $50$50
Temporary spare tire $150$150
Tires, run-flat$150  
Cargo Management 
Air-conditioned storage compartment$50  
Console with shifter$150 $150
Console without shifter $150 
Rear seat pass-through$100 $100
Ski sack$50  
Storage compartment under front seat(s) $50$50
Climate Control 
Rear air vents $100$100
Rear air vents with automatic controls$250  
Rear dual-zone climate control$125  
Wiper de-icer$25  
Engine / Motor 
Automatic start / stop  $150
Regenerative braking$0  
Exterior 
Body kit $0$0
Bodyside moldings $75 
Rear spoiler  $200
Infotainment 
Bluetooth audio streaming $25$25
CD changer, in-dash $325$325
CD changer, remote$200  
CD player$125  
iPod integration $100$100
Satellite radio $200$200
Satellite radio - one year subscription$250  
SD Card slot $25$25
USB port$25  
Instruments, Lights, and Mirrors 
Analog clock $25 
Auto-dimming passenger-side mirror$75  
Chronometer  $100
Cornering lights$50  
Fog light, rear $100$100
Fog lights$125  
Illuminated vanity mirrors, rear seat$100  
Power-folding mirrors$50  
Seats and Interior Trim 
Automatic seat bolsters, driver $300$300
Folding second row seats  $300
Heated second row seats$200$200 
Massage, passenger seat$100  
Metal pedals  $75
Power seatback bolsters, driver seat$100  
Power seatback bolsters, passenger seat$100  
Power thigh support length adjuster, passenger seat$100  
Power upper seatback recliner, driver seat$100  
Power upper seatback recliner, passenger seat$100  
Power-folding headrests, second row seats $50$50
Upholstered instrument panel$300  
Suspension, Wheels, and Tires 
Adaptive dampers - electrical$500 $500
Adaptive dampers - mechanical $100 
Alloy wheels$350 $350
Electronic systems calibration selector$200 $200
Performance steering system (optional)  $0
Polished alloy wheels $350 
Rear air springs, auto-leveling  $350
Sport suspension (upgrade) $0$0
Transmission 
Launch control  $100
Total Value of Features$6,050$6,400$6,275
Value of Feature Adjustments$0$350$225
Value of Feature Adjustments0-326-209

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Specifications Comparison: BMW 7-Series vs. Mercedes-Benz E-Class

Model Year20102012
Model7-SeriesE-Class
Body4dr Sedan4dr Sedan
Wheelbase120.9 in113.1 in
Length199.8 in191.7 in
Width74.9 in73.0 in
Height58.3 in57.7 in
Curb Weight4,565 lb.3,826 lb.
Fuel Capacity21.7 gal.21.1 gal.
Row 1 Headroom40.6 in37.9 in
Row 1 Shoulder Room59.2 in57.8 in
Row 1 Legroom41.2 in41.3 in
Row 2 Headroom38.5 in38.2 in
Row 2 Shoulder Room57.2 in56.9 in
Row 2 Legroom38.4 in35.8 in
Cargo Volume17.7 ft315.9 ft3

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Option Package Details
BMW 7-Series 750i

Premium Sound Package
FeatureValueRequested?
CD changer, remote200Yes
Surround sound250Yes
DVD-compatible player0Yes
Unbranded, 600W, 16 speakers (with subwoofer)350No
iPod integration100Yes
Total Requested55061%
Total Not Requested35039%
Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Lane departure warning system200Yes
Blind spot warning system200Yes
Total Requested600100%
Total Not Requested00%
Luxury Seating Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Sunshades, second row, power225No
Sunshade, rear, power225Yes
Massage, driver seat100Yes
Massage, passenger seat100No
Heated second row seats200Yes
Rear seat pass-through100Yes
Heated steering wheel100Yes
Ski sack50No
Total Requested102573%
Total Not Requested37527%
Convenience Package
FeatureValueRequested?
Power door closers300No
Power decklid350Yes
Proximity key250Yes
Total Requested60067%
Total Not Requested30033%

Option Package Details
Mercedes-Benz E-Class E550

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150Yes
Parking guidance system - passive250No
Total Requested40062%
Total Not Requested25038%
Night vision
FeatureValueRequested?
Night vision1750Yes
Pedestrian detection, night50Yes
Total Requested1800100%
Total Not Requested00%
Premium 1 Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Sunshade, rear, power225Yes
Media drive, large15Yes
Navigation system600Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Harman/Kardon, 610W, 14 speakers (with subwoofer)350No
iPod integration100Yes
Heated front seats200Yes
Satellite radio200Yes
Surround sound250Yes
HD radio50Yes
Total Requested226587%
Total Not Requested35013%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Blind spot warning system200Yes
Lane departure prevention system150No
Automatic braking, high-speed200No
Forward collision warning200Yes
Blind spot intervention150No
Total Requested130072%
Total Not Requested50028%
Active Multicontour Driver Seat
FeatureValueRequested?
Power thigh support adjuster, driver seat100Yes
Automatic seat bolsters, driver300No
Massage, driver seat100Yes
Total Requested20040%
Total Not Requested30060%
Premium 2 Package
FeatureValueRequested?
Power decklid350Yes
Proximity key250Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Headlight washers50Yes
Auto-dimming headlights200Yes
Total Requested1500100%
Total Not Requested00%

Option Package Details
Mercedes-Benz E-Class E63 AMG

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150Yes
Parking guidance system - passive250No
Total Requested40062%
Total Not Requested25038%
Night vision
FeatureValueRequested?
Night vision1750Yes
Pedestrian detection, night50Yes
Total Requested1800100%
Total Not Requested00%
Premium 1 Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Automatic seat bolsters, driver200No
Massage, driver seat100Yes
Media drive, large15Yes
Navigation system600Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested134087%
Total Not Requested20013%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Blind spot warning system200Yes
Lane departure prevention system150No
Automatic braking, high-speed200No
Forward collision warning200Yes
Blind spot intervention150No
Total Requested130072%
Total Not Requested50028%
Premium 2 Package
FeatureValueRequested?
Power decklid350Yes
Proximity key250Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Auto-dimming headlights200Yes
Total Requested1450100%
Total Not Requested00%

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