BMW 7-Series BMW 7-Series 2012 Mercedes-Benz E-Class Mercedes-Benz E-Class 2010

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BMW 7-Series vs. Mercedes-Benz E-Class Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 7-Series vs. Mercedes-Benz E-Class Invoice Comparison

Lowest Total Price: $97,805

Mercedes-Benz E-Class E63 AMG   
Difference: $7,840

Lowest Total Invoice: $91,140

Mercedes-Benz E-Class E63 AMG   
Difference: $6,230

Calculate Payments

  Down Payment Interest Rate Term
Model Year20122010
Model7-SeriesE-Class
TrimActiveHybrid 750iE63 AMG
Body4dr Sedan4dr Sedan
Base Price $97,000 $85,750
Base Invoice $89,420 $79,748
Luxury Seating Package 2,000  
Entertainment system with dual headrest screens 2,800 1,880
Night vision 2,600 1,750
Satellite radio - one year subscription 350  
Premium 2 Package   2,400
Premium 1 Package   2,500
Obstacle detection, rear   950
Luxury Seating Package 1,820  
Entertainment system with dual headrest screens 2,550 1,748
Night vision 2,365 1,628
Satellite radio - one year subscription 320  
Premium 2 Package   2,232
Premium 1 Package   2,325
Obstacle detection, rear   884
Options (change) 7,750 9,480
Options (change) 7,055 8,817
Destination 895 875
Gas Tax 0 1,700
Total Price $105,645 $97,805
Total Invoice $97,370 $91,140

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 7-Series vs. Mercedes-Benz E-Class

Lowest Adjusted Price and Invoice: Mercedes-Benz E-Class E63 AMG
TrueDelta Adjusted Price Difference: $6,690
TrueDelta Adjusted Invoice Difference: $5,170
Model Year20122010
Model7-SeriesE-Class
TrimActiveHybrid 750iE63 AMG
Body4dr Sedan4dr Sedan
Engine455hp V8 H518hp V8
TransmissionT8T7
DrivetrainRWDRWD
EPA Fuel Economy (city/highway)13/19 MPG13/20 MPG
Audio (watts, speakers)600, 16610, 14
Tire (rear if not all the same)245/45-19255/40-18
Total Price$105,645$97,805
Adjustments for Features-1,1500
Feature-Adjusted Total Price$104,495$97,805
Total Invoice$97,370$91,140
Adjustments for Features-1,0600
Feature-Adjusted Total Invoice$96,310$91,140

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Features Comparison: BMW 7-Series vs. Mercedes-Benz E-Class

Model Year20122010
Model7-SeriesE-Class
TrimActiveHybrid 750iE63 AMG
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 
7-speed manually-shiftable automatic $1200
RWD$0$0
Accessories 
Parking guidance system - passive $250
Power door closers$300 
Remote app$25 
Sunshades, second row, power$225 
Brakes, Airbags, and Other Safety 
Brake- or yaw-sensor-initiated collision preparation system $0
Driver drowsiness monitor $150
Knee airbag, passenger$75 
Rollover sensor $50
Temporary spare tire $150
Tires, run-flat$150 
Cargo Management 
Air-conditioned storage compartment$50 
Ski sack$50 
Storage compartment under front seat(s) $50
Climate Control 
Rear air vents $100
Rear air vents with automatic controls$250 
Rear dual-zone climate control$125 
Wiper de-icer$25 
Engine / Motor 
Automatic start / stop$150 
Exterior 
Body kit $0
Laminated front side windows$200 
Rear spoiler $200
Infotainment 
Bluetooth audio streaming$25 
CD changer, in-dash $325
CD changer, remote$200 
CD player$125 
iPod integration $100
Satellite radio $200
Satellite radio - one year subscription$250 
SD Card slot $25
SMS text-to-speech reader$25 
USB port$25 
Voice control for external devices$0 
Instruments, Lights, and Mirrors 
Auto-dimming headlights $200
Auto-dimming passenger-side mirror$75 
Chronometer $100
Cornering lights$50 
Fog light, rear $100
Fog lights$125 
Illuminated vanity mirrors, rear seat$100 
Power-folding mirrors$50 
Seats and Interior Trim 
Automatic seat bolsters, driver $300
Folding second row seats $300
Massage, passenger seat$100 
Metal pedals $75
Power seatback bolsters, driver seat$100 
Power seatback bolsters, passenger seat$100 
Power thigh support length adjuster, passenger seat$100 
Power upper seatback recliner, driver seat$100 
Power upper seatback recliner, passenger seat$100 
Power-folding headrests, second row seats $50
Synthetic suede headliner$650 
Upholstered instrument panel$300 
Suspension, Wheels, and Tires 
Rear air springs, auto-leveling $350
Sport suspension (upgrade) $0
Transmission 
Launch control $100
Total Value of Features$5,525$4,375
Value of Feature Adjustments$1,150$0
Value of Feature Adjustments-1,0600

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Specifications Comparison: BMW 7-Series vs. Mercedes-Benz E-Class

Model Year20122010
Model7-SeriesE-Class
Body4dr Sedan4dr Sedan
Wheelbase120.9 in113.1 in
Length199.8 in191.7 in
Width74.9 in73.0 in
Height58.3 in57.7 in
Curb Weight4,939 lb.4,058 lb.
Fuel Capacity21.7 gal.21.1 gal.
Row 1 Headroom40.6 in37.9 in
Row 1 Shoulder Room59.2 in57.8 in
Row 1 Legroom41.2 in41.3 in
Row 2 Headroom38.5 in38.2 in
Row 2 Shoulder Room57.2 in56.9 in
Row 2 Legroom38.4 in35.8 in
Cargo Volume17.7 ft315.9 ft3

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Option Package Details
BMW 7-Series ActiveHybrid 750i

Luxury Seating Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Sunshades, second row, power225No
Sunshade, rear, power225Yes
Massage, driver seat100Yes
Massage, passenger seat100No
Total Requested62566%
Total Not Requested32534%

Option Package Details
Mercedes-Benz E-Class E63 AMG

Obstacle detection, rear
FeatureValueRequested?
Obstacle detection, rear250Yes
Obstacle detection, front150Yes
Parking guidance system - passive250No
Total Requested40062%
Total Not Requested25038%
Night vision
FeatureValueRequested?
Night vision1750Yes
Pedestrian detection, night50Yes
Total Requested1800100%
Total Not Requested00%
Premium 2 Package
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Power decklid350Yes
Auto-dimming headlights200No
Proximity key250Yes
Total Requested125086%
Total Not Requested20014%

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