BMW 7-Series BMW 7-Series 2016 Mercedes-Benz SL Mercedes-Benz SL 2018

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BMW 7-Series vs. Mercedes-Benz SL Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 7-Series vs. Mercedes-Benz SL Invoice Comparison

Lowest Total Price: $96,065

BMW 7-Series 740i   
Difference: $9,020

Calculate Payments

  Down Payment Interest Rate Term
Model Year2016201620162018201820182018
Model7-Series7-Series7-SeriesSLSLSLSL
Trim740i740i M Sport750iSL450SL550AMG SL63AMG SL65
Body4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.2dr Hardtop conv.2dr Hardtop conv.2dr Hardtop conv.2dr Hardtop conv.
Base Price $81,300 $84,700 $94,400 $88,200 $112,300 $152,850 $222,000
Upgraded leather upholstery 1,500 1,500   900 900    
Driver Assistance Plus 1,900 1,900 1,900        
Driver Assistance Plus II 1,700 1,700 1,700        
Interior Design Package 1,800   1,800        
Massage, driver seat 1,000 1,000          
Executive Package 4,100 4,100 3,200        
Wood/leather-wrapped steering wheel 690   690 650 650 650 650
Wood trim, alternative type 1,080   1,080 1,500 1,500 1,500 1,500
Synthetic suede headliner   1,050   1,000 1,000    
Driver Assistance Package       2,250 2,250 2,250  
Premium Package       5,050      
Power door closers       450 450 450  
Adaptive hydraulic struts, auto-leveling and ht. adjustable       4,090 4,090    
Upgraded leather upholstery 1,365 1,365   837 837    
Driver Assistance Plus 1,730 1,730 1,730        
Driver Assistance Plus II 1,545 1,545 1,545        
Interior Design Package 1,640   1,640        
Massage, driver seat 910 910          
Executive Package 3,730 3,730 2,910        
Wood/leather-wrapped steering wheel 630   630 605 605 605 605
Wood trim, alternative type 985   985 1,395 1,395 1,395 1,395
Synthetic suede headliner   955   930 930    
Driver Assistance Package       2,093 2,093 2,093  
Premium Package       4,697      
Power door closers       419 419 419  
Adaptive hydraulic struts, auto-leveling and ht. adjustable       3,804 3,804    
Options (change) 13,770 11,250 10,370 15,890 10,840 4,850 2,150
Options (change) 12,535 10,235 9,440 14,780 10,083 4,512 2,000
Destination 995 995 995 995 995 995 995
Gas Tax 0 0 0 0 0 0 1,300
Total Price $96,065 $96,945 $105,765 $105,085 $124,135 $158,695 $226,445

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 7-Series vs. Mercedes-Benz SL

Lowest Adjusted Price: BMW 7-Series 740i
Lowest Adjusted Invoice: Mercedes-Benz SL AMG SL65
TrueDelta Adjusted Price Difference: $110
TrueDelta Adjusted Invoice Difference: $84,921
Model Year2016201620162018201820182018
Model7-Series7-Series7-SeriesSLSLSLSL
Trim740i740i M Sport750iSL450SL550AMG SL63AMG SL65
Body4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.2dr Hardtop conv.2dr Hardtop conv.2dr Hardtop conv.2dr Hardtop conv.
Engine320hp I6320hp I6445hp V8362hp V6449hp V8577hp V8621hp V12
TransmissionT8T8T8T9T9T7T7
DrivetrainRWDRWDRWDRWDRWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)600, 16600, 16600, 16600, 11600, 11600, 11900, 12
Tire (rear if not all the same)245/50-18245/45-19245/45-19255/35-19255/35-19255/35-19255/35-19
Total Price$96,065$96,945$105,765$105,085$124,135$158,695$226,445
Adjustments for Features0-1000-8,910-8,910-9,235-11,135
Feature-Adjusted Total Price$96,065$96,845$105,765$96,175$115,225$149,460$215,310
Cost Above Minimum$0$780$9,700$0$19,050$53,285$119,135

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Features Comparison: BMW 7-Series vs. Mercedes-Benz SL

Model Year2016201620162018201820182018
Model7-Series7-Series7-SeriesSLSLSLSL
Trim740i740i M Sport750iSL450SL550AMG SL63AMG SL65
Body4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.2dr Hardtop conv.2dr Hardtop conv.2dr Hardtop conv.2dr Hardtop conv.
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300$1300    
9-speed manually-shiftable automatic   $1400$1400  
7-speed manually-shiftable automatic     $1200$1200
RWD$0$0$0$0$0$0$0
Accessories 
Adaptive cruise control, all-speed   $850$850$850$850
Adaptive cruise control, all-speed, road sign aware$1000$1000$1000    
Low-speed semi-autonomous driving$100$100$100    
Power rear side windows$200$200$200    
Sunshade, rear, power$225$225$225    
Sunshades, second row, power$225$225$225    
Wind blocker, power small   $300$300$300$300
Brakes, Airbags, and Other Safety 
Around view cameras$500$500$500    
Auto-raising roll bars / headrests   $500$500$500$500
Blind spot collision prevention   $150$150$150$150
Collision preparation system, rear   $100$100$100$100
Cross-traffic detection for collision preparation system   $0$0$0$0
Rearview camera   $200$200$200$200
Rollover sensor$50$50$50    
Side collision intervention$200$200$200    
Tires, run-flat$150$150$150$150$150  
Torque vectoring, brake-based   $100$100$100$100
Wide-view front camera$150$150$150    
Cargo Management 
Rear seat pass-through$100$100$100    
Storage compartment under front seat(s)   $50$50$50$50
Climate Control 
Adaptive windshield washer system   $0$0$0$0
Heated washer fluid system   $50$50$50$50
Heated windshield washer nozzles$15$15$15    
Rear air vents with automatic controls$250$250$250    
Rear dual-zone climate control$125$125$125    
Washer fluid outlets in wiper blade   $100$100$100$100
Drivetrain 
Limited-slip rear differential     $300$300
Engine / Motor 
Dual-mode exhaust, switchable   $500$500$500$500
Raised top speed limiter     $0$0
Regenerative braking$0$0$0    
Exterior 
Active grille shutters$0$0$0    
Black exterior trim (optional) $0     
Electronically-variable tint, sunroof or glass roof panel      $2000
Glass roof panel(s)   $300$300$300$300
Panoramic sunroof$1200$1200$1200    
Power retractable hardtop   $6750$6750$6750$6750
Rear spoiler     $200$200
Infotainment 
4G LTE connectivity$0$0$0    
Android Auto support   $100$100$100$100
Apple CarPlay support   $100$100$100$100
Concierge Services - 3 year subscription$150$150$150    
Gesture control system$100$100$100    
Handwriting recognition$200$200$200    
iPod integration   $100$100$100$100
S Voice support$0$0$0    
Satellite radio   $200$200$200$200
Satellite radio - one year subscription$250$250$250    
SD Card slot   $25$25$25$25
Siri Eyes Free support$0$0$0    
Telematics service, such as OnStar$200$200$200    
Telematics service, such as OnStar, with navigation   $225$225$225$225
Text dictation$50$50$50    
USB port$25$25$25    
Voice control for external devices$0$0$0    
Voice recorder$0$0$0    
Wireless charging station$75$75$75    
Instruments, Lights, and Mirrors 
Analog clock   $25$25  
Auto-dimming passenger-side mirror$75$75$75    
Chronometer     $100$100
Compass$0$0$0    
Fog light, rear   $100$100$100$100
Fog lights$125$125$125    
Head-up display (HUD)$350$350$350    
Illuminated vanity mirrors, rear seat$100$100$100    
Large color reconfigurable instrument cluster display$250$250$250    
Power-folding mirrors$50$50$50    
Seats and Interior Trim 
Automatic seat bolsters, driver   $300$300$300$300
Automatic seat bolsters, front passenger   $300$300$300$300
Center armrest(s), second row$50$50$50    
Ceramic controls$0$0$0    
Door sill trim plates$100$100$100    
Illuminated door sill trim plates   $200$200$200$200
Leather-wrapped steering wheel $150     
Metal pedals   $75$75$75$75
Neck-level heating, front seats   $150$150$150$150
No leather in second row   $-300$-300$-300$-300
Power seatback bolsters, driver seat$100$100$100    
Power seatback bolsters, passenger seat$100$100$100    
Power upper seatback recliner, driver seat$100$100$100    
Power upper seatback recliner, passenger seat$100$100$100    
Upgraded floor mats$0 $0    
Wood trim $300     
Wood trim, alternative type$300 $300$300$300$300$300
Wood/leather-wrapped steering wheel$150 $150$150$150$150$150
Suspension, Wheels, and Tires 
Active curve tilting   $1000$1000$1000$1000
Adaptive dampers - electrical$500$500$500    
Adaptive hydraulic struts, auto-leveling and ht. adjustable   $4000$4000$4000$4000
Rear air springs, auto-leveling$350$350$350    
Sport suspension (upgrade)     $0 
Ultra-sport suspension (upgrade)      $0
Transmission 
Launch control$100$100$100  $100 
Steering-wheel-mounted transmission controls $100 $100$100$100$100
Total Value of Features$9,740$9,840$9,740$18,650$18,650$18,975$20,875
Value of Feature Adjustments$0$100$0$8,910$8,910$9,235$11,135
Value of Feature Adjustments0-930-1,338-795-320-211

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Specifications Comparison: BMW 7-Series vs. Mercedes-Benz SL

Model Year20162018
Model7-SeriesSL
Body4dr Sedan, ext.2dr Hardtop conv.
Wheelbase126.4 in101.7 in
Length206.6 in182.3 in
Width74.8 in73.9 in
Height58.2 in51.2 in
Curb Weight4,226 lb.3,827 lb.
Fuel Capacity20.6 gal.19.8 gal.
Row 1 Headroom39.9 in39.1 in
Row 1 Shoulder Room61.2 in55.5 in
Row 1 Legroom41.4 in42.9 in
Row 2 Headroom38.9 in0.0 in
Row 2 Shoulder Room61.0 in0.0 in
Row 2 Legroom44.4 in0.0 in
Cargo Volume,
Minimum
18.2 ft38.5 ft3
Cargo Volume,
Maximum
18.213.5 ft3

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Option Package Details
BMW 7-Series 740i

Driver Assistance Plus
FeatureValueRequested?
Parking guidance system - active500Yes
Rear cross-traffic detection100Yes
Blind spot warning system200Yes
Around view cameras300No
Wide-view front camera150No
Pedestrian detection50Yes
Lane departure warning system200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Total Requested145076%
Total Not Requested45024%
Driver Assistance Plus II
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Automatic braking, high-speed or partial200Yes
Lane keeping assist system400Yes
Adaptive cruise control, all-speed and road sign aware850No
Low-speed semi-autonomous driving100No
Side collision prevention200No
Total Requested60034%
Total Not Requested115066%
Interior Design Package
FeatureValueRequested?
Wood trim, expanded coverage0No
Synthetic suede headliner650Yes
Upgraded floor mats0No
Total Requested650100%
Total Not Requested00%
Executive Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Sunshades, second row, power225No
Head-up display (HUD)350No
Upholstered instrument panel, leather700Yes
Ceramic controls0No
Power seatback bolsters, passenger seat100Yes
Power upper seatback recliner, passenger seat100No
Memory system, passenger seat150Yes
Power thigh support adjuster, driver seat100Yes
Power seatback bolsters, driver seat100Yes
Power upper seatback recliner, driver seat100No
Power thigh support adjuster, passenger seat100Yes
Front sport buckets100No
Total Requested155064%
Total Not Requested87536%

Option Package Details
BMW 7-Series 740i M Sport

Driver Assistance Plus
FeatureValueRequested?
Parking guidance system - active500Yes
Rear cross-traffic detection100Yes
Blind spot warning system200Yes
Around view cameras300No
Wide-view front camera150No
Pedestrian detection50Yes
Lane departure warning system200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Total Requested145076%
Total Not Requested45024%
Driver Assistance Plus II
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Automatic braking, high-speed or partial200Yes
Lane keeping assist system400Yes
Adaptive cruise control, all-speed and road sign aware850No
Low-speed semi-autonomous driving100No
Side collision prevention200No
Total Requested60034%
Total Not Requested115066%
Executive Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Sunshades, second row, power225No
Head-up display (HUD)350No
Upholstered instrument panel, leather700Yes
Ceramic controls0No
Power seatback bolsters, passenger seat100Yes
Power upper seatback recliner, passenger seat100No
Memory system, passenger seat150Yes
Power thigh support adjuster, driver seat100Yes
Power seatback bolsters, driver seat100Yes
Power upper seatback recliner, driver seat100No
Power thigh support adjuster, passenger seat100Yes
Front sport buckets100No
Total Requested155064%
Total Not Requested87536%

Option Package Details
BMW 7-Series 750i

Executive Package
FeatureValueRequested?
Massage, driver seat100Yes
Massage, passenger seat100Yes
Ceramic controls0No
Cooled or ventilated front seats300Yes
Sunshades, second row, power225No
Upholstered instrument panel, leather700Yes
Total Requested120084%
Total Not Requested22516%
Driver Assistance Plus
FeatureValueRequested?
Parking guidance system - active500Yes
Rear cross-traffic detection100Yes
Blind spot warning system200Yes
Around view cameras300No
Wide-view front camera150No
Pedestrian detection50Yes
Lane departure warning system200Yes
Automatic braking, low-speed200Yes
Forward collision warning200Yes
Speed limit information0No
Total Requested145076%
Total Not Requested45024%
Driver Assistance Plus II
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Automatic braking, high-speed or partial200Yes
Lane keeping assist system400Yes
Adaptive cruise control, all-speed and road sign aware850No
Low-speed semi-autonomous driving100No
Side collision prevention200No
Total Requested60034%
Total Not Requested115066%
Interior Design Package
FeatureValueRequested?
Wood trim, expanded coverage0No
Synthetic suede headliner650Yes
Upgraded floor mats0No
Total Requested650100%
Total Not Requested00%

Option Package Details
Mercedes-Benz SL SL450

Adaptive hydraulic struts, auto-leveling and ht. adjustable
FeatureValueRequested?
Adaptive hydraulic struts, auto-leveling and ht. adjustable3500No
Active curve tilting1000No
Total Requested00%
Total Not Requested4500100%
Driver Assistance Package
FeatureValueRequested?
Speed limit information0No
Cross-traffic detection for collision preparation system0No
Pedestrian detection50Yes
Lane keeping assist400Yes
Cross-traffic warning, rear100Yes
Collision preparation system, rear100No
Blind spot warning system200Yes
Blind spot collision prevention150Yes
Radar- or camera-based collision preparation system0Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Total Requested180095%
Total Not Requested1005%
Premium Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Automatic seat bolsters, driver300No
Automatic seat bolsters, front passenger300No
Massage, driver seat100Yes
Massage, passenger seat100Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
Rearview camera200Yes
Power trunk closer350Yes
Proximity key250Yes
Neck-level heating, front seats150No
Semi-automated parking system500Yes
Hands-free trunk or liftgate100Yes
Total Requested230075%
Total Not Requested75025%

Option Package Details
Mercedes-Benz SL SL550

Adaptive hydraulic struts, auto-leveling and ht. adjustable
FeatureValueRequested?
Adaptive hydraulic struts, auto-leveling and ht. adjustable3500No
Active curve tilting1000No
Total Requested00%
Total Not Requested4500100%
Driver Assistance Package
FeatureValueRequested?
Speed limit information0No
Cross-traffic detection for collision preparation system0No
Pedestrian detection50Yes
Lane keeping assist400Yes
Cross-traffic warning, rear100Yes
Collision preparation system, rear100No
Blind spot warning system200Yes
Blind spot collision prevention150Yes
Radar- or camera-based collision preparation system0Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Total Requested180095%
Total Not Requested1005%

Option Package Details
Mercedes-Benz SL AMG SL63

Driver Assistance Package
FeatureValueRequested?
Speed limit information0No
Cross-traffic detection for collision preparation system0No
Pedestrian detection50Yes
Lane keeping assist400Yes
Cross-traffic warning, rear100Yes
Collision preparation system, rear100No
Blind spot warning system200Yes
Blind spot collision prevention150Yes
Radar- or camera-based collision preparation system0Yes
Lane departure warning200Yes
Adaptive cruise control, all-speed700Yes
Total Requested180095%
Total Not Requested1005%

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