Ford Taurus Ford Taurus 2012 Toyota Prius Toyota Prius 2015

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Ford Taurus vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. Toyota Prius Invoice Comparison

Lowest Total Price: $30,010

Toyota Prius Four   
Difference: $13,215

Lowest Total Invoice: $27,767

Toyota Prius Four   
Difference: $11,801

Calculate Payments

  Down Payment Interest Rate Term
Model Year2012201520152015
ModelTaurusPriusPriusPrius
TrimSHOFourFivePlug-in Hybrid Advanced
Body4dr Sedan4dr Hatch4dr Hatch4dr Hatch
Base Price $38,155 $28,435 $30,005 $34,905
Base Invoice $35,025 $26,470 $27,930 $33,509
Navigation system 1,850      
Package 401A 2,000      
Remote start 425 499 499 499
Cargo net   51 51 51
Floor mats   200 200 200
Technology Package       2,610
Navigation system 1,610      
Package 401A 1,740      
Remote start 398 310 310 310
Cargo net   35 35 35
Floor mats   127 127 127
Technology Package       2,322
Options (change) 4,275 750 750 3,360
Options (change) 3,748 472 472 2,794
Destination 795 825 825 825
Gas Tax 0 0 0 -2,500
Total Price $43,225 $30,010 $31,580 $36,590
Total Invoice $39,568 $27,767 $29,227 $34,628

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Taurus dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Taurus vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius Four
TrueDelta Adjusted Price Difference: $7,660
TrueDelta Adjusted Invoice Difference: $6,716
Model Year2012201520152015
ModelTaurusPriusPriusPrius
TrimSHOFourFivePlug-in Hybrid Advanced
Body4dr Sedan4dr Hatch4dr Hatch4dr Hatch
Engine365hp V698hp I4 H98hp I4 H98hp I4 PiH
TransmissionT6CVTCVTCVT
DrivetrainAWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)390, 12120, 8120, 8120, 8
Tire (rear if not all the same)255/45-19195/65-15215/45-17195/65-15
Total Price$43,225$30,010$31,580$36,590
Adjustments for Features-5,5550-1,175-2,075
Feature-Adjusted Total Price$37,670$30,010$30,405$34,515
Cost Above Minimum$0$0$395$4,505
Total Invoice$39,568$27,767$29,227$34,628
Adjustments for Features-5,0850-1,087-1,964
Feature-Adjusted Total Invoice$34,483$27,767$28,140$32,664
Cost Above Minimum$0$0$373$4,897

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Features Comparison: Ford Taurus vs. Toyota Prius

Model Year2012201520152015
ModelTaurusPriusPriusPrius
TrimSHOFourFivePlug-in Hybrid Advanced
Body4dr Sedan4dr Hatch4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100   
CVT $1000$1000$1000
AWD$1700   
FWD $0$0$0
Accessories 
Adaptive cruise control   $600
Cruise control$150$150$150 
Keyless entry keypad$50   
Remote app   $25
Remote climate control   $25
Brakes, Airbags, and Other Safety 
911 assist$25   
Active or whiplash-reducing head restraints, front seats $0$0$0
Knee airbag, driver $75$75$75
Obstacle detection, rear$250   
Radar- or camera-based collision preparation system   $0
Rollover sensor$50   
Safety key$5   
Temporary spare tire$150$150$150 
Vehicle health reports$0   
Cargo Management 
Cargo cover $75$75$75
Cargo mat $40$40$40
Climate Control 
Dual-zone climate control$125   
Rear air vents$100   
Rear wiper $175$175$175
Engine / Motor 
4 kWh battery pack   $0
Automatic start / stop $150$150$150
Exterior 
Bright-finished exhaust tip(s)$25   
Sunroof$900   
Infotainment 
App support $0$0$0
Media drive$15   
Navigation, turn-by-turn$25   
Surround sound$250   
Telematics service, such as OnStar   $200
Voice control for external devices$0   
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75   
Compass$0   
Digital instruments $0$0$0
Fog lights  $125$125
Head-up display (HUD)   $350
Headlight washers  $50$50
Interior ambient lighting$150   
Large energy flow and fuel economy display $25$25$25
LED headlights  $1000$1000
Tachometer$75   
Xenon HID headlights$500   
Seats and Interior Trim 
Cooled or ventilated front seats$300   
Door sill trim plates$100   
Leather seating surfaces$900   
Memory system, driver seat$200   
Metal pedals$75   
Power lumbar adjuster, passenger seat$100   
Power recliner, passenger seat$100   
Synthetic leather seating surfaces $0$0$0
Synthetic suede inserts in leather seating surfaces$0   
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200$200$200
Sport suspension (upgrade)$0   
Transmission 
Steering-wheel-mounted transmission controls$100   
Total Value of Features$7,595$2,040$3,215$4,115
Value of Feature Adjustments$5,555$0$1,175$2,075
Value of Feature Adjustments-5,0850-1,087-1,964

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Specifications Comparison: Ford Taurus vs. Toyota Prius

Model Year20122015
ModelTaurusPrius
Body4dr Sedan4dr Hatch
Wheelbase112.9 in106.3 in
Length202.9 in176.4 in
Width76.2 in68.7 in
Height60.7 in58.7 in
Curb Weight4,016 lb.3,043 lb.
Fuel Capacity20.0 gal.11.9 gal.
Row 1 Headroom39.0 in38.6 in
Row 1 Shoulder Room57.9 in54.9 in
Row 1 Hip Room56.3 in52.7 in
Row 1 Legroom41.9 in42.5 in
Row 2 Headroom37.8 in37.6 in
Row 2 Shoulder Room56.9 in53.1 in
Row 2 Hip Room55.8 in51.2 in
Row 2 Legroom38.1 in36.0 in
Cargo Volume,
Minimum
20.1 ft321.6 ft3
Cargo Volume,
Maximum
20.139.6 ft3

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Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
HD radio50Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%
Package 401A
FeatureValueRequested?
Heated front seats200Yes
Cooled or ventilated front seats300No
Sunroof900No
Surround sound250No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested20010%
Total Not Requested180090%

Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Prius Five

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Prius Plug-in Hybrid Advanced

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Technology Package
FeatureValueRequested?
Fog lights125No
Adaptive cruise control450No
Headlight washers50No
Radar- or camera-based collision preparation system0No
LED headlights1000No
Total Requested00%
Total Not Requested1625100%

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