Jeep Wrangler Jeep Wrangler 2008 BMW 1-Series BMW 1-Series 2011

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Jeep Wrangler vs. BMW 1-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. BMW 1-Series Invoice Comparison

Lowest Total Price: $28,955

Jeep Wrangler Unlimited Sahara   
Difference: $4,370

Lowest Total Invoice: $26,482

Jeep Wrangler Unlimited Sahara   
Difference: $4,418

Calculate Payments

  Down Payment Interest Rate Term
Model Year20082008201120112011
ModelWranglerWrangler1-Series1-Series1-Series
TrimUnlimited SaharaUnlimited Rubicon128i135iM Coupe
Body4dr SUV4dr SUV2dr Coupe2dr Coupe2dr Coupe
Base Price $26,195 $30,240 $29,450 $36,350 $46,135
Base Invoice $23,969 $27,569 $27,295 $33,640 $42,645
MyGig Infotainment System with nav 1,275 1,275      
Front side airbags 490 490      
Limited-slip rear differential 295        
Power Convenience Group   800      
Navigation system     2,100 2,100  
Metallic paint (extra cost)     550 550 550
Satellite radio - one year subscription     350 350 350
Convenience Package         2,700
Premium Package         2,400
MyGig Infotainment System with nav 1,122 1,122      
Front side airbags 431 431      
Limited-slip rear differential 260        
Power Convenience Group   704      
Navigation system     1,910 1,910  
Metallic paint (extra cost)     500 500 500
Satellite radio - one year subscription     320 320 320
Convenience Package         2,455
Premium Package         2,185
Options (change) 2,060 2,565 3,000 3,000 6,000
Options (change) 1,813 2,257 2,730 2,730 5,460
Destination 700 700 875 875 875
Total Price $28,955 $33,505 $33,325 $40,225 $53,010
Total Invoice $26,482 $30,526 $30,900 $37,245 $48,980

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Jeep Wrangler vs. BMW 1-Series

Lowest Adjusted Price and Invoice: Jeep Wrangler Unlimited Sahara
TrueDelta Adjusted Price Difference: $4,885
TrueDelta Adjusted Invoice Difference: $4,889
Model Year20082008201120112011
ModelWranglerWrangler1-Series1-Series1-Series
TrimUnlimited SaharaUnlimited Rubicon128i135iM Coupe
Body4dr SUV4dr SUV2dr Coupe2dr Coupe2dr Coupe
Engine202hp V6202hp V6230hp I6300hp I6335hp I6
TransmissionM6M6M6M6M6
DrivetrainRWD4WD, PT w/4LRWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)368, 7368, 7180, 8180, 8180, 8
Tire (rear if not all the same)255/70-18255/75-17205/50-17215/40-18245/35-19
Total Price$28,955$33,505$33,325$40,225$53,010
Adjustments for Features-515-2,2400-2,050-4,955
Feature-Adjusted Total Price$28,440$31,265$33,325$38,175$48,055
Cost Above Minimum$0$2,825$0$4,850$14,730
Total Invoice$26,482$30,526$30,900$37,245$48,980
Adjustments for Features-471-2,0410-1,898-4,578
Feature-Adjusted Total Invoice$26,011$28,485$30,900$35,347$44,402
Cost Above Minimum$0$2,474$0$4,447$13,502

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Features Comparison: Jeep Wrangler vs. BMW 1-Series

Model Year20082008201120112011
ModelWranglerWrangler1-Series1-Series1-Series
TrimUnlimited SaharaUnlimited Rubicon128i135iM Coupe
Body4dr SUV4dr SUV2dr Coupe2dr Coupe2dr Coupe
Transmission and Drivetrain 
6-speed manual$150$150$150$150$150
RWD$0 $0$0$0
4WD, part-time w/low range $1700   
Accessories 
Power rear side windows$200$200   
Proximity key    $250
Remote app    $25
Remote window/roof operation  $15$15$15
Tilt steering wheel, manual$150$150   
Tilt/telescoping steering wheel, manual  $250$250$250
Universal garage door opener    $100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats  $0$0$0
Full-size spare tire$225$225   
Obstacle detection, rear    $250
Roll bar$200$200   
Side curtain airbags  $350$350$350
Tires, run-flat  $150$150$150
Cargo Management 
Second-row low console  $100$100$100
Climate Control 
Automatic air recirculation  $100$100$100
Automatic climate control, front  $200$200$200
Dual-zone climate control  $125$125$125
Heated windshield washer nozzles  $15$15$15
Interior air filter  $0$0$0
Rain-sensing wipers  $175$175$175
Rear defrost  $200$200$200
Variable intermittent wipers$75$75   
Drivetrain 
Heavy-duty front axle (optional) $0   
Limited-slip rear differential$300$300  $300
Lockable front differential $150   
Lockable rear differential $150   
Exterior 
Bright-finished exhaust tip(s)  $25$25$25
Deep-tinted rear windows$275    
Externally-mounted spare$0$0   
Rear spoiler   $200$200
Removable soft top$2000$2000   
Skid plates$150$150   
Sport rocker panels (optional)   $0$0
Sunroof   $900 
Tow hook(s), front$40$40   
Tow hook(s), rear$25$25   
Tubular side steps$350    
Infotainment 
Audio controls on steering wheel  $125$125$125
Bluetooth audio streaming    $25
Bluetooth cell phone link    $100
DVD-compatible player$0$0   
HD radio  $50$50$50
iPod integration  $100$100$100
Off-road navigation system$0$0   
SMS text-to-speech reader    $25
Telematics service, such as OnStar    $200
USB port$25$25   
Voice control for external devices  $0$0$0
Voice control for nav and audio  $100$100$100
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror    $75
Auto-dimming passenger-side mirror    $75
Auto-dimming rearview mirror    $150
Automatic headlights  $125$125$125
Compass$0$0  $0
Cornering lights   $50$50
Headlight washers   $50$50
Heated mirrors  $25$25$25
Illuminated visor mirror, driver    $50
Illuminated visor mirror, passenger    $50
Interior ambient lighting    $150
Mirror tilt-down in reverse  $25$25$25
Power mirrors  $150$150$150
Power-folding mirrors    $50
Steering-linked headlights   $150$150
Turn signals on or near mirrors  $25$25$25
Visor mirror, driver  $10$10 
Visor mirror, passenger  $10$10 
Xenon HID headlights   $500$500
Seats and Interior Trim 
Aluminum trim  $100  
Door sill trim plates  $100$100$100
Leather seating surfaces  $900$900$900
Manual height adjuster, driver seat$50$50   
Manual thigh support length adjuster, driver seat    $50
Manual thigh support length adjuster, passenger seat    $50
Manual tilt adjuster, driver seat  $50$50 
Manual tilt adjuster, passenger seat  $50$50 
Memory system, driver seat    $200
Power 4-way lumbar adjuster, driver seat    $150
Power 4-way lumbar adjuster, passenger seat    $150
Power fore-aft adjuster, driver seat    $100
Power fore-aft adjuster, passenger seat    $100
Power height adjuster, driver seat    $100
Power height adjuster, passenger seat    $100
Power recliner, driver seat    $100
Power recliner, passenger seat    $100
Power seatback bolsters, driver seat    $100
Power seatback bolsters, passenger seat    $100
Power tilt adjuster, driver seat    $100
Power tilt adjuster, passenger seat    $100
Stain-resistant fabric$100$100   
Synthetic suede door panel trim    $250
Synthetic suede trim    $300
Wood trim   $300 
Suspension, Wheels, and Tires 
All-terrain tires$0$0   
Alloy wheels$350 $350$350$350
Disconnectable stabilizer bars $350   
Electronic systems calibration selector    $200
Machined alloy wheels $350   
Off-road suspension (upgrade) $0   
Sport suspension (upgrade)   $0 
Ultra-sport suspension (upgrade)    $0
White-letter tires$0$0   
Total Value of Features$4,665$6,390$4,150$6,200$9,105
Value of Feature Adjustments$515$2,240$0$2,050$4,955
Value of Feature Adjustments-471-2,0410-1,898-4,578

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Specifications Comparison: Jeep Wrangler vs. BMW 1-Series

Model Year20082011
ModelWrangler1-Series
Body4dr SUV2dr Coupe
Wheelbase116.0 in104.7 in
Length184.4 in171.7 in
Width73.9 in68.8 in
Height72.3 in56.0 in
Curb Weight4,181 lb.3,253 lb.
Fuel Capacity21.6 gal.14.0 gal.
Row 1 Headroom41.3 in37.9 in
Row 1 Shoulder Room55.8 in54.0 in
Row 1 Hip Room55.6 in0.0 in
Row 1 Legroom41.0 in41.4 in
Row 2 Headroom40.3 in37.1 in
Row 2 Shoulder Room56.8 in53.4 in
Row 2 Hip Room56.7 in0.0 in
Row 2 Legroom37.2 in32.0 in
Cargo Volume,
Minimum
46.4 ft310.0 ft3
Cargo Volume,
Maximum
82.0 ft310.0 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

MyGig Infotainment System with nav
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Traffic information25Yes
Off-road navigation system0No
Media drive, large15Yes
USB port25No
Total Requested64096%
Total Not Requested254%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Power Convenience Group
FeatureValueRequested?
Power front side windows250Yes
Power locks275Yes
Remote keyless entry225Yes
Alarm100No
Power rear side windows200No
Total Requested75071%
Total Not Requested30029%
MyGig Infotainment System with nav
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Traffic information25Yes
Off-road navigation system0No
Media drive, large15Yes
USB port25No
Total Requested64096%
Total Not Requested254%

Option Package Details
BMW 1-Series 128i

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25Yes
Media drive, large15Yes
Total Requested64086%
Total Not Requested10014%

Option Package Details
BMW 1-Series 135i

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25Yes
Media drive, large15Yes
Total Requested64086%
Total Not Requested10014%

Option Package Details
BMW 1-Series M Coupe

Convenience Package
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25Yes
Media drive, large15Yes
Obstacle detection, rear250No
Alarm100No
Proximity key250No
Total Requested64048%
Total Not Requested70052%
Premium Package
FeatureValueRequested?
Illuminated visor mirror, driver40No
Illuminated visor mirror, passenger40No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100No
Auto-dimming rearview mirror150No
Telematics service, such as OnStar200No
Bluetooth cell phone link100No
Auto-dimming driver-side mirror75No
Compass0Yes
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Interior ambient lighting150No
iPod integration100Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Bluetooth audio streaming25No
Remote app25No
Power tilt adjuster, driver seat50No
Power recliner, driver seat100No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat50No
Power fore-aft adjuster, driver seat100No
Power height adjuster, driver seat100No
Total Requested1004%
Total Not Requested225596%

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