Jeep Wrangler Jeep Wrangler 2009 BMW 1-Series BMW 1-Series 2010

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Jeep Wrangler vs. BMW 1-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. BMW 1-Series Invoice Comparison

Lowest Total Price: $31,995

Jeep Wrangler Unlimited Sahara   
Difference: $2,880

Lowest Total Invoice: $29,330

Jeep Wrangler Unlimited Sahara   
Difference: $2,960

Calculate Payments

  Down Payment Interest Rate Term
Model Year200920102010
ModelWrangler1-Series1-Series
TrimUnlimited Sahara128i135i
Body4dr SUV2dr Coupe2dr Coupe
Base Price $27,770 $29,150 $36,050
Base Invoice $25,503 $27,000 $33,345
uconnect gps 1,275    
Front side airbags 490    
Leather seating surfaces 1,710 1,450 1,450
Navigation system   2,100 2,100
Metallic paint (extra cost)   550 550
Satellite radio - one year subscription   350 350
iPod integration   400 400
uconnect gps 1,135    
Front side airbags 436    
Leather seating surfaces 1,506 1,320 1,320
Navigation system   1,910 1,910
Metallic paint (extra cost)   500 500
Satellite radio - one year subscription   320 320
iPod integration   365 365
Options (change) 3,475 4,850 4,850
Options (change) 3,077 4,415 4,415
Destination 750 875 875
Total Price $31,995 $34,875 $41,775
Total Invoice $29,330 $32,290 $38,635

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Jeep Wrangler dealer quotes or BMW 1-Series dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Jeep Wrangler vs. BMW 1-Series

Lowest Adjusted Price and Invoice: Jeep Wrangler Unlimited Sahara
TrueDelta Adjusted Price Difference: $4,595
TrueDelta Adjusted Invoice Difference: $4,532
Model Year200920102010
ModelWrangler1-Series1-Series
TrimUnlimited Sahara128i135i
Body4dr SUV2dr Coupe2dr Coupe
Engine202hp V6230hp I6300hp I6
TransmissionA4M6M6
DrivetrainRWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)368, 7?, 10?, 10
Tire (rear if not all the same)255/70-18205/50-17215/40-18
Total Price$31,995$34,875$41,775
Adjustments for Features-1,7150-2,050
Feature-Adjusted Total Price$30,280$34,875$39,725
Cost Above Minimum$0$0$4,850
Total Invoice$29,330$32,290$38,635
Adjustments for Features-1,5720-1,896
Feature-Adjusted Total Invoice$27,758$32,290$36,739
Cost Above Minimum$0$0$4,449

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Features Comparison: Jeep Wrangler vs. BMW 1-Series

Model Year200920102010
ModelWrangler1-Series1-Series
TrimUnlimited Sahara128i135i
Body4dr SUV2dr Coupe2dr Coupe
Transmission and Drivetrain 
4-speed automatic$800  
6-speed manual $150$150
RWD$0$0$0
Accessories 
Power rear side windows$200  
Remote window/roof operation $15$15
Tilt steering wheel, manual$150  
Tilt/telescoping steering wheel, manual $250$250
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0$0
Full-size spare tire$225  
Roll bar$200  
Side curtain airbags $350$350
Tires, run-flat $150$150
Cargo Management 
Second-row low console $100$100
Climate Control 
Automatic air recirculation $100$100
Automatic climate control, front $200$200
Dual-zone climate control $125$125
Heated windshield washer nozzles $15$15
Interior air filter $0$0
Rain-sensing wipers $175$175
Rear defrost $200$200
Variable intermittent wipers$75  
Exterior 
Bright-finished exhaust tip(s) $25$25
Deep-tinted rear windows$275  
Externally-mounted spare$0  
Rear spoiler  $200
Removable soft top$2000  
Skid plates$150  
Sport rocker panels (optional)  $0
Sunroof  $900
Tow hook(s), front$40  
Tow hook(s), rear$25  
Tubular side steps$350  
Infotainment 
Audio controls on steering wheel $125$125
DVD-compatible player$0  
iPod integration $100$100
Off-road navigation system$0  
USB port$25  
Voice control for nav and audio $100$100
Instruments, Lights, and Mirrors 
Automatic headlights $125$125
Compass$0  
Cornering lights  $50
Headlight washers  $50
Heated mirrors $25$25
Mirror tilt-down in reverse $25$25
Power mirrors $150$150
Steering-linked headlights  $150
Turn signals on or near mirrors $25$25
Visor mirror, driver $10$10
Visor mirror, passenger $10$10
Xenon HID headlights  $500
Seats and Interior Trim 
Aluminum trim $100 
Door sill trim plates $100$100
Manual height adjuster, driver seat$50  
Manual tilt adjuster, driver seat $50$50
Manual tilt adjuster, passenger seat $50$50
Wood trim  $300
Suspension, Wheels, and Tires 
All-terrain tires$0  
Sport suspension (upgrade)  $0
White-letter tires$0  
Total Value of Features$4,565$2,850$4,900
Value of Feature Adjustments$1,715$0$2,050
Value of Feature Adjustments-1,5720-1,896

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Specifications Comparison: Jeep Wrangler vs. BMW 1-Series

Model Year20092010
ModelWrangler1-Series
Body4dr SUV2dr Coupe
Wheelbase116.0 in104.7 in
Length184.4 in171.7 in
Width73.9 in68.8 in
Height72.3 in56.0 in
Curb Weight4,181 lb.3,253 lb.
Fuel Capacity21.6 gal.14.0 gal.
Row 1 Headroom41.3 in37.9 in
Row 1 Shoulder Room55.8 in54.0 in
Row 1 Hip Room55.6 in0.0 in
Row 1 Legroom41.0 in41.4 in
Row 2 Headroom40.3 in37.1 in
Row 2 Shoulder Room56.8 in53.4 in
Row 2 Hip Room56.7 in0.0 in
Row 2 Legroom37.2 in32.0 in
Cargo Volume,
Minimum
46.4 ft310.0 ft3
Cargo Volume,
Maximum
82.0 ft310.0 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

uconnect gps
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Traffic information25Yes
Off-road navigation system0No
Media drive, large15Yes
USB port25No
Total Requested64096%
Total Not Requested254%

Option Package Details
BMW 1-Series 128i

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25Yes
Media drive, large15Yes
Total Requested64086%
Total Not Requested10014%

Option Package Details
BMW 1-Series 135i

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100No
Traffic information25Yes
Media drive, large15Yes
Total Requested64086%
Total Not Requested10014%

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