Jeep Wrangler Jeep Wrangler 2018 BMW 7-Series BMW 7-Series 2017

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Jeep Wrangler vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $44,310

Jeep Wrangler Unlimited Sahara   
Difference: $38,635

Lowest Total Invoice: $41,980

Jeep Wrangler Unlimited Sahara   
Difference: $35,905

Calculate Payments

  Down Payment Interest Rate Term
Model Year2018201820172017201720172017201720172017
ModelWranglerWrangler7-Series7-Series7-Series7-Series7-Series7-Series7-Series7-Series
TrimUnlimited SaharaUnlimited Rubicon740i740i M Sport740e iPerformance740e iPerformance M Sport750i750i M SportM760iAlpina B7
Body4dr SUV4dr SUV4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Base Price $37,345 $40,495 $81,500 $84,900 $89,100 $92,500 $94,600 $97,600 $153,800 $137,000
Base Invoice $35,647 $38,546 $76,475 $79,605 $83,545 $86,675 $88,660 $91,420 $143,715 $128,090
Electronic Infotainment System Group 1,495 1,495                
Active Safety Group 795 795                
Cold Weather Group 595 595                
Leather seating surfaces 1,495 1,495                
LED headlights 895 895                
Proximity key 495 495                
Apple CarPlay support     300 300 300 300 300 300   300
Temporary spare tire     150 150   150 150      
Electronic Infotainment System Group 1,331 1,331                
Active Safety Group 708 708                
Cold Weather Group 530 530                
Leather seating surfaces 1,331 1,331                
LED headlights 797 797                
Proximity key 441 441                
Apple CarPlay support     275 275 275 275 275 275   275
Temporary spare tire     140 140   140 140      
Options (change) 5,770 5,770 450 450 300 450 450 300 0 300
Options (change) 5,138 5,138 415 415 275 415 415 275 0 275
Destination 1,195 1,195 995 995 995 995 995 995 995 995
Gas Tax 0 0 0 0 -4,668 -4,668 0 0 1,700 0
Total Price $44,310 $47,460 $82,945 $86,345 $85,727 $89,277 $96,045 $98,895 $156,495 $138,295
Total Invoice $41,980 $44,879 $77,885 $81,015 $80,147 $83,417 $90,070 $92,690 $146,410 $129,360

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Jeep Wrangler vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Jeep Wrangler Unlimited Sahara
TrueDelta Adjusted Price Difference: $33,490
TrueDelta Adjusted Invoice Difference: $31,074
Model Year2018201820172017201720172017201720172017
ModelWranglerWrangler7-Series7-Series7-Series7-Series7-Series7-Series7-Series7-Series
TrimUnlimited SaharaUnlimited Rubicon740i740i M Sport740e iPerformance740e iPerformance M Sport750i750i M SportM760iAlpina B7
Body4dr SUV4dr SUV4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Engine285hp V6285hp V6320hp I6320hp I6255hp I4 PiH255hp I4 PiH445hp V8445hp V8601hp V12600hp V8
TransmissionM6M6T8T8T8T8T8T8T8T8
Drivetrain4WD, PT w/4L4WD, PT w/4LRWDRWDAWDAWDRWDRWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8600, 16600, 16600, 16600, 16600, 16600, 16600, 16600, 16
Tire (rear if not all the same)255/70-18285/70-17245/50-18245/45-19245/50-18245/45-19245/45-19245/45-19245/40-20255/40-20
Total Price$44,310$47,460$82,945$86,345$85,727$89,277$96,045$98,895$156,495$138,295
Adjustments for Features0-800-5,145-5,020-6,895-7,020-6,245-5,970-17,145-13,470
Feature-Adjusted Total Price$44,310$46,660$77,800$81,325$78,832$82,257$89,800$92,925$139,350$124,825
Cost Above Minimum$0$2,350$0$3,525$1,032$4,457$12,000$15,125$61,550$47,025
Total Invoice$41,980$44,879$77,885$81,015$80,147$83,417$90,070$92,690$146,410$129,360
Adjustments for Features0-756-4,831-4,710-6,446-6,559-5,856-5,595-16,040-12,600
Feature-Adjusted Total Invoice$41,980$44,123$73,054$76,305$73,701$76,858$84,214$87,095$130,370$116,760
Cost Above Minimum$0$2,143$0$3,251$647$3,804$11,160$14,041$57,316$43,706

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Features Comparison: Jeep Wrangler vs. BMW 7-Series

Model Year2018201820172017201720172017201720172017
ModelWranglerWrangler7-Series7-Series7-Series7-Series7-Series7-Series7-Series7-Series
TrimUnlimited SaharaUnlimited Rubicon740i740i M Sport740e iPerformance740e iPerformance M Sport750i750i M SportM760iAlpina B7
Body4dr SUV4dr SUV4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Transmission and Drivetrain 
6-speed manual$150$150        
8-speed manually-shiftable automatic  $1300$1300$1300$1300$1300$1300$1300$1300
4WD, part-time w/low range$1700$1700        
RWD  $0$0  $0$0  
AWD    $1700$1700  $1700$1700
Accessories 
AC power outlet$100$100        
Display key  $50$50$50$50$50$50$50$50
Hands-free trunk or liftgate  $100$100$100$100$100$100$100$100
Heated steering wheel$100$100      $100$100
Power door closers  $300$300$300$300$300$300$300$300
Power trunk closer  $350$350$350$350$350$350$350$350
Remote climate control    $25$25    
Remote start$150$150        
Remote window/roof operation  $15$15$15$15$15$15$15$15
Semi-automated parking system        $500 
Sunshade, rear, power  $225$225$225$225$225$225$225$225
Sunshades, second row, power        $225$225
Tilt/telescoping steering wheel, manual$250$250        
Tilt/telescoping steering wheel, power  $350$350$350$350$350$350$350$350
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats  $0$0$0$0$0$0$0$0
Around view cameras        $500 
Automatic braking, low-speed        $200 
Blind spot warning system$200$200      $200 
Brake- or yaw-sensor-initiated collision preparation system  $0$0$0$0$0$0$0$0
Cross-traffic warning, rear        $100 
Driver drowsiness monitor  $150$150$150$150$150$150$150$150
Forward collision warning        $200 
Full-size spare tire$225$225        
Hill descent control    $250$250  $250$250
Knee airbag, driver  $75$75$75$75$75$75$75$75
Knee airbag, passenger  $75$75$75$75$75$75$75$75
Lane departure warning        $200 
Obstacle detection, front  $150$150$150$150$150$150$150$150
Pedestrian detection        $50 
Rearview camera$200$200$200$200$200$200$200$200 $200
Roll bar$200$200        
Rollover sensor  $50$50$50$50$50$50$50$50
Side curtain airbags  $350$350$350$350$350$350$350$350
Temporary spare tire  $150$150 $150$150   
Tires, run-flat  $150$150$150$150$150$150$150 
Trailer sway control$25$25        
Wide-view front camera        $150 
Cargo Management 
Air-conditioned storage compartment  $50$50$50$50$50$50$50$50
Rear seat pass-through  $100$100$100$100$100$100$100$100
Ski sack        $50$50
Climate Control 
Automatic air recirculation  $100$100$100$100$100$100$100$100
Electric A/C (optional)    $0$0    
Electric heater (optional)    $0$0    
Heated windshield washer nozzles  $15$15$15$15$15$15$15$15
Rain-sensing wipers  $175$175$175$175$175$175$175$175
Rear air vents with automatic controls  $250$250$250$250$250$250$250$250
Rear defrost  $200$200$200$200$200$200$200$200
Rear dual-zone climate control  $125$125$125$125$125$125$125$125
Residual heat  $50$50$50$50$50$50$50$50
Variable intermittent wipers$75$75        
Wiper de-icer  $25$25$25$25$25$25$25$25
Drivetrain 
Heavy-duty front axle (optional) $0        
Limited-slip rear differential $300        
Lockable front differential $150        
Lockable rear differential $150        
Engine / Motor 
3.6 kW onboard charger    $0$0    
9 kWh battery pack    $0$0    
Dual-mode exhaust, switchable        $500 
Engine-block heater$35$35        
Raised top speed limiter        $0$0
Regenerative braking  $0$0 $0    
Exterior 
Active grille shutters  $0$0$0$0$0$0$0$0
Black exterior trim (optional)   $0 $0 $0  
Bright-finished exhaust tip(s)  $25$25$25$25$25$25$25$25
Deep-tinted rear windows$275$275        
Externally-mounted spare$0$0        
Laminated front side windows        $200 
Laminated rear side windows        $100 
Painted brake calipers (optional)        $0$0
Panoramic sunroof  $1200$1200$1200$1200$1200$1200$1200$1200
Rear spoiler        $200$200
Removable soft top$2000$2000        
Rock rails $200        
Skid plates$150$150        
Tow hook(s), front$40$40        
Tow hook(s), rear$25$25        
Tubular side steps$350         
Infotainment 
4G LTE connectivity  $0$0$0$0$0$0$0$0
Android Auto support$100$100        
CD player  $125$125$125$125$125$125$125$125
Concierge Services - 3 year subscription  $150$150$150$150$150$150$150$150
DVD-compatible player  $0$0$0$0$0$0$0$0
Gesture control system  $100$100$100$100$100$100$100$100
Handwriting recognition  $200$200$200$200$200$200$200$200
In-vehicle Internet  $150$150$150$150$150$150$150$150
Larger infotainment display$0$0        
Media drive  $15$15$15$15$15$15$15$15
MP3-compatible player  $50$50$50$50$50$50$50$50
Navigation map updates, three years  $0$0$0$0$0$0$0$0
S Voice support  $0$0$0$0$0$0$0$0
Surround sound  $250$250$250$250$250$250$250$250
Text dictation  $50$50$50$50$50$50$50$50
Voice control for external devices  $0$0$0$0$0$0$0$0
Voice recorder  $0$0$0$0$0$0$0$0
Wi-Fi hotspot  $50$50$50$50$50$50$50$50
Wireless charging station  $75$75$75$75$75$75$75$75
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75$75$75$75$75$75$75$75
Auto-dimming headlights  $200$200$200$200$200$200$200$200
Compass  $0$0$0$0$0$0$0$0
Cornering lights  $50$50$50$50$50$50$50$50
Fog lights$125$125$125 $125 $125  $125
Head-up display (HUD)      $350$350$350$350
Illuminated vanity mirrors, rear seat  $100$100$100$100$100$100$100$100
Interior ambient lighting$150$150        
Interior ambient lighting, configurable  $150$150$150$150$150$150$150$150
Large energy flow and fuel economy display    $25$25    
Mirror tilt-down in reverse  $25$25$25$25$25$25$25$25
Power-folding mirrors  $50$50$50$50$50$50$50$50
Steering-linked headlights  $150$150$150$150$150$150$150$150
Turn signals on or near mirrors  $25$25$25$25$25$25$25$25
Seats and Interior Trim 
Center armrest(s), second row  $50$50$50$50$50$50$50$50
Ceramic controls        $0$0
Cooled or ventilated front seats        $300$300
Cooled or ventilated second row seats        $200 
Door sill trim plates  $100$100$100$100$100$100  
Folding second row seats$300$300        
Heated second row seats        $200$200
Illuminated door sill trim plates        $200$200
Leather door panel trim  $250$250$250$250$250$250$250$250
Manual height adjuster, driver seat$50$50        
Manual lumbar adjuster, driver seat$50$50        
Massage, driver seat        $100$100
Massage, passenger seat        $100$100
Memory system, driver seat  $200$200$200$200$200$200$200$200
Memory system, passenger seat      $150$150$150$150
Power 4-way lumbar adjuster, driver seat  $150$150$150$150$150$150$150$150
Power 4-way lumbar adjuster, passenger seat  $150$150$150$150$150$150$150$150
Power 4-way lumbar adjuster, second row seats        $225 
Power fore-aft adjuster, driver seat  $100$100$100$100$100$100$100$100
Power fore-aft adjuster, passenger seat  $100$100$100$100$100$100$100$100
Power headrest height adjuster, driver seat  $50$50$50$50$50$50$50$50
Power headrest height adjuster, passenger seat  $50$50$50$50$50$50$50$50
Power headrest height adjuster, second row seats        $75 
Power height adjuster, driver seat  $100$100$100$100$100$100$100$100
Power height adjuster, passenger seat  $100$100$100$100$100$100$100$100
Power recliner, driver seat  $100$100$100$100$100$100$100$100
Power recliner, passenger seat  $100$100$100$100$100$100$100$100
Power recliner, second row seats        $150 
Power seatback bolsters, driver seat      $100$100$100$100
Power seatback bolsters, passenger seat      $100$100$100$100
Power thigh support length adjuster, driver seat      $100$100$100$100
Power thigh support length adjuster, passenger seat      $100$100$100$100
Power tilt adjuster, driver seat  $100$100$100$100$100$100$100$100
Power tilt adjuster, passenger seat  $100$100$100$100$100$100$100$100
Power tilt adjuster, second row seats        $150 
Power upper seatback recliner, driver seat      $100$100$100$100
Power upper seatback recliner, passenger seat      $100$100$100$100
Power upper seatback recliner, second row seats        $150 
Upholstered instrument panel  $300$300$300$300$300$300  
Upholstered instrument panel, leather        $1000$1000
Wood trim  $300$300$300$300$300$300$300$300
Suspension, Wheels, and Tires 
Active stabilizer bars        $500$500
Active steering        $1000$1000
Adaptive dampers - electrical  $500$500$500$500$500$500$500$500
All-terrain tires$0$0        
Alloy wheels$350 $350$350$350$350$350$350$350$350
Camera-linked adaptive suspension        $500$500
Disconnectable stabilizer bars $350        
Electronic systems calibration selector  $200$200$200$200$200$200$200$200
Off-road suspension (upgrade) $0        
Polished alloy wheels $350        
Rear air springs, auto-leveling  $350$350$350$350$350$350$350$350
Rear wheel steering        $1500$1500
Sport suspension (upgrade)        $0$0
White-letter tires$0         
Transmission 
Launch control  $100$100 $100$100$100$100$100
Steering-wheel-mounted transmission controls  $100$100$100$100$100$100$100$100
Total Value of Features$7,375$8,175$12,520$12,395$14,270$14,395$13,620$13,345$24,520$20,845
Value of Feature Adjustments$0$800$5,145$5,020$6,895$7,020$6,245$5,970$17,145$13,470
Value of Feature Adjustments0-756-4,831-4,710-6,446-6,559-5,856-5,595-16,040-12,600

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Specifications Comparison: Jeep Wrangler vs. BMW 7-Series

Model Year20182017
ModelWrangler7-Series
Body4dr SUV4dr Sedan, ext.
Wheelbase118.4 in126.4 in
Length188.4 in206.6 in
Width73.8 in74.8 in
Height73.6 in58.2 in
Curb Weight4,216 lb.4,226 lb.
Fuel Capacity21.5 gal.20.6 gal.
Row 1 Headroom42.6 in39.9 in
Row 1 Shoulder Room55.7 in61.2 in
Row 1 Hip Room53.9 in0.0 in
Row 1 Legroom41.2 in41.4 in
Row 2 Headroom41.7 in38.9 in
Row 2 Shoulder Room55.7 in61.0 in
Row 2 Hip Room56.7 in0.0 in
Row 2 Legroom38.3 in44.4 in
Cargo Volume,
Minimum
31.7 ft318.2 ft3
Cargo Volume,
Maximum
72.4 ft318.2 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200Yes
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25Yes
App support0Yes
Larger infotainment display0No
Total Requested1125100%
Total Not Requested00%
Active Safety Group
FeatureValueRequested?
Obstacle detection, rear250Yes
Blind spot warning system200Yes
LED tail lights0No
Total Requested450100%
Total Not Requested00%
Cold Weather Group
FeatureValueRequested?
Heated front seats200Yes
Heated steering wheel100Yes
Remote start150No
Engine-block heater35No
Total Requested30062%
Total Not Requested18538%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Electronic Infotainment System Group
FeatureValueRequested?
Navigation system600Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200Yes
Voice control for nav and audio100Yes
HD radio50Yes
Traffic + travel information25Yes
App support0Yes
Larger infotainment display0No
Total Requested1125100%
Total Not Requested00%
Active Safety Group
FeatureValueRequested?
Obstacle detection, rear250Yes
Blind spot warning system200Yes
LED tail lights0No
Total Requested450100%
Total Not Requested00%
Cold Weather Group
FeatureValueRequested?
Heated front seats200Yes
Heated steering wheel100Yes
Remote start150No
Engine-block heater35No
Total Requested30062%
Total Not Requested18538%

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