Kia Sportage Kia Sportage 2009 Toyota Prius Toyota Prius 2007

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Kia Sportage vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Sportage vs. Toyota Prius Invoice Comparison

Lowest Total Price: $24,428

Toyota Prius   
Difference: $797

Lowest Total Invoice: $22,130

Toyota Prius   
Difference: $1,405

Calculate Payments

  Down Payment Interest Rate Term
Model Year200920072007
ModelSportagePriusPrius
TrimEXBaseTouring
Body4dr SUV4dr Hatch4dr Hatch
Base Price $21,900 $22,175 $23,070
Base Invoice $20,480 $20,419 $21,171
Rear spoiler 150    
Navigation system 1,200    
Luxury Package 1,300    
Package 6   4,550 4,175
Floor mats   184 184
Cargo net   49 49
Rear spoiler 120    
Navigation system 1,075    
Luxury Package 1,185    
Package 6   4,095 3,758
Floor mats   112 112
Cargo net   34 34
Options (change) 2,650 4,783 4,408
Options (change) 2,380 4,241 3,904
Destination 675 620 620
Gas Tax 0 -3,150 -3,150
Total Price $25,225 $24,428 $24,948
Total Invoice $23,535 $22,130 $22,545

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Kia Sportage dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Kia Sportage vs. Toyota Prius

Lowest Adjusted Price: Kia Sportage EX
Lowest Adjusted Invoice: Toyota Prius
TrueDelta Adjusted Price Difference: $423
TrueDelta Adjusted Invoice Difference: $267
Model Year200920072007
ModelSportagePriusPrius
TrimEXBaseTouring
Body4dr SUV4dr Hatch4dr Hatch
Engine173hp V676hp I4 H76hp I4 H
TransmissionT4CVTCVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)200, 7?, 9?, 9
Tire (rear if not all the same)235/60-16185/65-15195/55-16
Total Price$25,225$24,428$24,948
Adjustments for Features-1,22000
Feature-Adjusted Total Price$24,005$24,428$24,948
Cost Above Minimum$0$0$520
Total Invoice$23,535$22,130$22,545
Adjustments for Features-1,13800
Feature-Adjusted Total Invoice$22,397$22,130$22,545
Cost Above Minimum$0$0$415

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Features Comparison: Kia Sportage vs. Toyota Prius

Model Year200920072007
ModelSportagePriusPrius
TrimEXBaseTouring
Body4dr SUV4dr Hatch4dr Hatch
Transmission and Drivetrain 
4-speed manually-shiftable automatic$900  
CVT $1000$1000
FWD$0$0$0
Accessories 
Proximity key $250$250
Brakes, Airbags, and Other Safety 
4-wheel disc brakes$150  
Brake assist $50$50
Rearview camera $200$200
Cargo Management 
Cargo mat $40$40
Console with shifter$150  
Console without shifter $150$150
Roof rails$250  
Climate Control 
Automatic climate control, front $200$200
Wiper de-icer$25  
Exterior 
Bodyside cladding$350  
Bright-finished exhaust tip(s)$25  
Deep-tinted rear windows$275  
Larger rear spoiler  $200
Rear spoiler$200$200 
Skid plate (one)$50  
Sunroof$900  
Tow hook(s), front$40  
Tow hook(s), rear$25  
Wheel-lip moldings$75  
Infotainment 
Audio controls on steering wheel $125$125
Bluetooth cell phone link $100$100
MP3-compatible player $50$50
Satellite radio$200  
Voice control for nav and audio $100$100
Instruments, Lights, and Mirrors 
Automatic headlights$125  
Digital instruments $0$0
Illuminated visor mirror, driver $50$50
Illuminated visor mirror, passenger $50$50
Large energy flow and fuel economy display $25$25
Outside temperature display $50$50
Tachometer$75  
Visor mirror, driver$10  
Visor mirror, passenger$10  
Xenon HID headlights $500$500
Seats and Interior Trim 
Folding passenger seat$150  
Heated front seats$200  
Manual height adjuster, driver seat$50  
Manual recliner, second row seats$75  
Manual tilt adjuster, driver seat$50  
Suspension, Wheels, and Tires 
Sport suspension (upgrade)  $0
Total Value of Features$4,360$3,140$3,140
Value of Feature Adjustments$1,220$0$0
Value of Feature Adjustments-1,13800

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Specifications Comparison: Kia Sportage vs. Toyota Prius

Model Year20092007
ModelSportagePrius
Body4dr SUV4dr Hatch
Wheelbase103.5 in106.3 in
Length171.3 in175.0 in
Width70.9 in67.9 in
Height66.7 in58.1 in
Curb Weight3,231 lb.2,891 lb.
Fuel Capacity15.3 gal.11.9 gal.
Row 1 Headroom40.7 in39.1 in
Row 1 Shoulder Room56.7 in55.3 in
Row 1 Hip Room54.6 in51.0 in
Row 1 Legroom42.1 in41.9 in
Row 2 Headroom39.4 in37.1 in
Row 2 Shoulder Room56.3 in53.0 in
Row 2 Hip Room54.6 in51.6 in
Row 2 Legroom37.2 in38.6 in
Cargo Volume,
Minimum
23.6 ft316.1 ft3
Cargo Volume,
Maximum
66.6 ft316.1 ft3

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Option Package Details
Kia Sportage EX

Luxury Package
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200No
CD changer, in-dash200Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Automatic headlights125No
Unbranded, 200W, 7 speakers (with subwoofer)350No
Total Requested135067%
Total Not Requested67533%

Option Package Details
Toyota Prius

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100No
Fog lights125Yes
Xenon HID headlights500No
CD changer, in-dash200Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100No
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200No
MP3-compatible player50No
Proximity key250No
Aux input50Yes
Total Requested267562%
Total Not Requested165038%

Option Package Details
Toyota Prius Touring

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100No
CD changer, in-dash200Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100No
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200No
MP3-compatible player50No
Proximity key250No
Aux input50Yes
Total Requested255069%
Total Not Requested115031%

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