Kia Sportage Kia Sportage 2010 Toyota Prius Toyota Prius 2018

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Kia Sportage vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Sportage vs. Toyota Prius Invoice Comparison

Lowest Total Price: $25,390

Kia Sportage EX   
Difference: $4,153

Lowest Total Invoice: $23,720

Kia Sportage EX   
Difference: $3,639

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020182018
ModelSportagePriusPrius
TrimEXThreeFour
Body4dr SUV4dr Hatch4dr Hatch
Base Price $21,995 $26,735 $29,685
Base Invoice $20,650 $24,888 $27,634
Navigation system 1,200    
Luxury Package 1,500    
Advanced Technology Package   1,350 1,350
Cargo net   49 49
Floor mats   225 225
Bodyside moldings   289 289
Navigation system 1,075    
Luxury Package 1,300    
Advanced Technology Package   1,202 1,202
Cargo net   35 35
Floor mats   140 140
Bodyside moldings   199 199
Options (change) 2,700 1,913 1,913
Options (change) 2,375 1,576 1,576
Destination 695 895 895
Total Price $25,390 $29,543 $32,493
Total Invoice $23,720 $27,359 $30,105

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Kia Sportage dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Kia Sportage vs. Toyota Prius

Lowest Adjusted Price and Invoice: Kia Sportage EX
TrueDelta Adjusted Price Difference: $2,463
TrueDelta Adjusted Invoice Difference: $2,074
Model Year201020182018
ModelSportagePriusPrius
TrimEXThreeFour
Body4dr SUV4dr Hatch4dr Hatch
Engine173hp V695hp I4 H95hp I4 H
TransmissionT4CVTCVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)200, 7?, 6?, 6
Tire (rear if not all the same)235/60-16195/65-15195/65-15
Total Price$25,390$29,543$32,493
Adjustments for Features0-1,690-2,840
Feature-Adjusted Total Price$25,390$27,853$29,653
Cost Above Minimum$0$0$1,800
Total Invoice$23,720$27,359$30,105
Adjustments for Features0-1,565-2,631
Feature-Adjusted Total Invoice$23,720$25,794$27,474
Cost Above Minimum$0$0$1,680

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Features Comparison: Kia Sportage vs. Toyota Prius

Model Year201020182018
ModelSportagePriusPrius
TrimEXThreeFour
Body4dr SUV4dr Hatch4dr Hatch
Transmission and Drivetrain 
4-speed manually-shiftable automatic$900  
CVT $1000$1000
FWD$0$0$0
Accessories 
Adaptive cruise control, all-speed $850$850
Cruise control$150  
Proximity key $250$250
Tilt steering wheel, manual$150  
Tilt/telescoping steering wheel, manual $250$250
Universal garage door opener$100 $100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0$0
Automatic braking, high-speed or partial $200$200
Automatic braking, low-speed $200$200
Blind spot warning system  $200
Brake assist $50$50
Cross-traffic warning, rear  $100
Forward collision warning $200$200
Knee airbag, driver $75$75
Lane departure prevention, steering-based $200$200
Lane departure warning $200$200
Obstacle detection, rear$250  
Pedestrian detection $50$50
Radar- or camera-based collision preparation system $0$0
Rearview camera $200$200
Seat cushion airbag, passenger $75$75
Temporary spare tire$150$150 
Cargo Management 
Cargo mat $40$40
Console with shifter$150  
Console without shifter $150$150
Liftglass or two-piece tailgate$150  
Roof rails$250  
Climate Control 
Automatic climate control, front $200$200
Rain-sensing wipers  $175
Variable intermittent wipers$75$75 
Wiper de-icer$25  
Engine / Motor 
Automatic start / stop $150$150
Exterior 
Active grille shutters $0$0
Bodyside cladding$350  
Bodyside moldings $75$75
Bright-finished exhaust tip(s)$25  
Deep-tinted rear windows$275  
Rear bumper protector$40  
Skid plate (one)$50  
Tow hook(s), front$40  
Tow hook(s), rear$25  
Wheel-lip moldings$75  
Infotainment 
App support $0$0
Audio controls on steering wheel $125$125
Bluetooth audio streaming $25$25
Bluetooth cell phone link $100$100
CD changer, in-dash$325  
CD player $125$125
DVD-compatible player $0$0
HD radio $50$50
MP3-compatible player $50$50
Siri Eyes Free support $0$0
SMS text-to-speech reader $25$25
Traffic + travel information $25$25
Voice control for nav and audio $100$100
Wireless charging station $75$75
Instruments, Lights, and Mirrors 
Auto-dimming headlights $200$200
Auto-dimming rearview mirror$150 $150
Detailed driving style feedback $100$100
Digital instruments $0$0
Fog lights$125  
Head-up display (HUD) $350$350
Illuminated visor mirror, driver $50$50
Illuminated visor mirror, passenger $50$50
Large energy flow and fuel economy display $25$25
LED headlights, single projector or low beam only $750$750
Outside temperature display $50$50
Tachometer$75  
Turn signals on or near mirrors $25$25
Visor mirror, driver$10  
Visor mirror, passenger$10  
Seats and Interior Trim 
Folding passenger seat$150  
Heated front seats$200 $200
Leather seating surfaces$900  
Leather-wrapped steering wheel$150  
Manual height adjuster, driver seat$50$50 
Manual recliner, second row seats$75  
Manual tilt adjuster, driver seat$50  
Power fore-aft adjuster, driver seat  $100
Power height adjuster, driver seat  $100
Power lumbar adjuster, driver seat  $100
Power recliner, driver seat  $100
Power tilt adjuster, driver seat  $100
Synthetic leather seating surfaces  $0
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200$200
Total Value of Features$5,500$7,190$8,340
Value of Feature Adjustments$0$1,690$2,840
Value of Feature Adjustments0-1,565-2,631

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Specifications Comparison: Kia Sportage vs. Toyota Prius

Model Year20102018
ModelSportagePrius
Body4dr SUV4dr Hatch
Wheelbase103.5 in106.3 in
Length171.3 in178.7 in
Width70.9 in69.3 in
Height66.7 in58.1 in
Curb Weight3,231 lb.3,076 lb.
Fuel Capacity15.3 gal.11.3 gal.
Row 1 Headroom40.7 in39.4 in
Row 1 Shoulder Room56.7 in55.0 in
Row 1 Hip Room54.6 in53.4 in
Row 1 Legroom42.1 in43.2 in
Row 2 Headroom39.4 in37.4 in
Row 2 Shoulder Room56.3 in53.0 in
Row 2 Hip Room54.6 in51.9 in
Row 2 Legroom37.2 in33.4 in
Cargo Volume,
Minimum
23.6 ft324.6 ft3
Cargo Volume,
Maximum
66.6 ft362.7 ft3

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Option Package Details
Kia Sportage EX

Luxury Package
FeatureValueRequested?
Leather seating surfaces900No
Heated front seats200Yes
CD changer, in-dash200No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Automatic headlights125Yes
Obstacle detection, rear250No
Unbranded, 200W, 7 speakers (with subwoofer)350No
Total Requested57525%
Total Not Requested170075%

Option Package Details
Toyota Prius Three

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%

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