Mercedes-Benz E-Class Mercedes-Benz E-Class 2010 BMW 7-Series BMW 7-Series 2015

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Mercedes-Benz E-Class vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Mercedes-Benz E-Class vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $100,705

Mercedes-Benz E-Class E63 AMG   
Difference: $36,190

Lowest Total Invoice: $93,837

Mercedes-Benz E-Class E63 AMG   
Difference: $32,793

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102015
ModelE-Class7-Series
TrimE63 AMGAlpina B7
Body4dr Sedan4dr Sedan
Base Price $85,750 $128,300
Base Invoice $79,748 $118,715
Premium 2 Package 2,400  
Premium 1 Package 2,500  
Obstacle detection, rear 950  
Driver Assistance Package 2,900  
Night vision 1,750 2,300
Entertainment system with dual headrest screens 1,880 2,200
Driver Assistance Plus   1,900
Adaptive cruise control, all-speed   1,200
Premium 2 Package 2,232  
Premium 1 Package 2,325  
Obstacle detection, rear 884  
Driver Assistance Package 2,697  
Night vision 1,628 2,095
Entertainment system with dual headrest screens 1,748 2,000
Driver Assistance Plus   1,730
Adaptive cruise control, all-speed   1,095
Options (change) 12,380 7,600
Options (change) 11,514 6,920
Destination 875 995
Gas Tax 1,700 0
Total Price $100,705 $136,895
Total Invoice $93,837 $126,630

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Mercedes-Benz E-Class dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Mercedes-Benz E-Class vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Mercedes-Benz E-Class E63 AMG
TrueDelta Adjusted Price Difference: $30,815
TrueDelta Adjusted Invoice Difference: $27,821
Model Year20102015
ModelE-Class7-Series
TrimE63 AMGAlpina B7
Body4dr Sedan4dr Sedan
Engine518hp V8540hp V8
TransmissionT7T8
DrivetrainRWDRWD
EPA Fuel Economy (city/highway)13/20 MPG16/24 MPG
Audio (watts, speakers)610, 14600, 16
Tire (rear if not all the same)255/40-18245/35-21
Total Price$100,705$136,895
Adjustments for Features0-5,375
Feature-Adjusted Total Price$100,705$131,520
Total Invoice$93,837$126,630
Adjustments for Features0-4,972
Feature-Adjusted Total Invoice$93,837$121,658

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Features Comparison: Mercedes-Benz E-Class vs. BMW 7-Series

Model Year20102015
ModelE-Class7-Series
TrimE63 AMGAlpina B7
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
7-speed manually-shiftable automatic$1200 
8-speed manually-shiftable automatic $1300
RWD$0$0
Accessories 
Hands-free trunk or liftgate $100
Heated steering wheel $100
Parking guidance system - passive$250 
Power door closers $300
Remote app $25
Sunshades, second row $125
Brakes, Airbags, and Other Safety 
Animal detection, night $50
Around view cameras $500
Automatic braking, low-speed $200
Knee airbag, passenger $75
Lane departure collision mitigation $50
Pedestrian detection $50
Rearview camera$200 
Temporary spare tire$150 
Wide-view front camera $150
Cargo Management 
Air-conditioned storage compartment $50
Ski sack $50
Storage compartment under front seat(s)$50 
Climate Control 
Rear air vents$100 
Rear air vents with automatic controls $250
Rear dual-zone climate control $125
Wiper de-icer $25
Engine / Motor 
Automatic start / stop $150
Raised top speed limiter $0
Regenerative braking $0
Exterior 
Body kit$0 
Infotainment 
App support $0
Bluetooth audio streaming $25
CD changer, in-dash$325 
CD changer, remote $200
CD player $125
Concierge Services - 3 year subscription $150
Handwriting recognition $200
In-vehicle Internet $150
iPod integration$100 
S Voice support $0
Satellite radio$200 
Satellite radio - one year subscription $250
SD Card slot$25 
Siri Eyes Free support $0
Traffic + travel information $25
Traffic information$25 
USB port $25
Voice control for external devices $0
Instruments, Lights, and Mirrors 
Auto-dimming passenger-side mirror $75
Chronometer$100 
Cornering lights $50
Fog light, rear$100 
Fog lights $125
Head-up display (HUD) $350
Illuminated vanity mirrors, rear seat $100
Interior ambient lighting$150 
Interior ambient lighting, configurable $150
LED headlights $1000
Power-folding mirrors $50
Xenon HID headlights$500 
Seats and Interior Trim 
Automatic seat bolsters, driver$300 
Ceramic controls $0
Folding second row seats$300 
Heated second row seats $200
Massage, passenger seat $100
Metal pedals$75 
Power seatback bolsters, driver seat $100
Power seatback bolsters, passenger seat $100
Power thigh support length adjuster, passenger seat $100
Power upper seatback recliner, driver seat $100
Power upper seatback recliner, passenger seat $100
Power-folding headrests, second row seats$50 
Synthetic suede headliner $650
Upholstered instrument panel, leather $1000
Suspension, Wheels, and Tires 
Active stabilizer bars $500
Transmission 
Launch control$100 
Total Value of Features$4,300$9,675
Value of Feature Adjustments$0$5,375
Value of Feature Adjustments0-4,972

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Specifications Comparison: Mercedes-Benz E-Class vs. BMW 7-Series

Model Year20102015
ModelE-Class7-Series
Body4dr Sedan4dr Sedan
Wheelbase113.1 in120.9 in
Length191.7 in199.8 in
Width73.0 in74.9 in
Height57.7 in58.3 in
Curb Weight4,058 lb.4,655 lb.
Fuel Capacity21.1 gal.21.7 gal.
Row 1 Headroom37.9 in40.6 in
Row 1 Shoulder Room57.8 in59.2 in
Row 1 Legroom41.3 in41.2 in
Row 2 Headroom38.2 in38.5 in
Row 2 Shoulder Room56.9 in57.2 in
Row 2 Legroom35.8 in38.4 in
Cargo Volume15.9 ft317.7 ft3

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Option Package Details
Mercedes-Benz E-Class E63 AMG

Premium 2 Package
FeatureValueRequested?
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Power decklid350Yes
Auto-dimming headlights200Yes
Proximity key250Yes
Total Requested1450100%
Total Not Requested00%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Blind spot warning system200Yes
Automatic braking, high-speed200Yes
Forward collision alert200Yes
Total Requested1500100%
Total Not Requested00%

Option Package Details
BMW 7-Series Alpina B7

Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Lane departure warning system200Yes
Automatic braking, high-speed200Yes
Forward collision warning200Yes
Total Requested1300100%
Total Not Requested00%
Night vision
FeatureValueRequested?
Night vision1750Yes
Pedestrian detection, night50Yes
Animal detection, night50No
Total Requested180097%
Total Not Requested503%
Entertainment system with dual headrest screens
FeatureValueRequested?
Entertainment system with dual headrest screens1200Yes
Rear seat audio controls25No
Total Requested120098%
Total Not Requested252%
Driver Assistance Plus
FeatureValueRequested?
Lane departure warning system200Yes
Blind spot warning system200Yes
Around view cameras300No
Automatic braking, low-speed200No
Forward collision warning200Yes
Wide-view front camera150No
Speed limit information0No
Lane departure collision mitigation50No
Pedestrian detection50No
Total Requested60044%
Total Not Requested75056%

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