Toyota 4Runner Toyota 4Runner 2010 Jeep Wrangler Jeep Wrangler 2014

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Toyota 4Runner vs. Jeep Wrangler Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota 4Runner vs. Jeep Wrangler Invoice Comparison

Lowest Total Price: $39,065

Jeep Wrangler Unlimited Sahara   
Difference: $920

Lowest Total Invoice: $36,380

Toyota 4Runner Limited   
Difference: $257

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  Down Payment Interest Rate Term
Model Year201020142014
Model4RunnerWranglerWrangler
TrimLimitedUnlimited SaharaUnlimited Rubicon
Body4dr SUV4dr SUV4dr SUV
Base Price $37,765 $32,095 $34,995
Base Invoice $34,365 $30,322 $32,961
Navigation system 1,420    
Media Center 730N   1,895 1,895
Class II trailer hitch   295 395
5-speed shiftable automatic   1,300 1,300
Leather seating surfaces   1,300 1,300
Automatic climate control, front   395 395
Limited-slip rear differential   295  
Front side airbags   495 495
Navigation system 1,215    
Media Center 730N   1,687 1,687
Class II trailer hitch   263 352
5-speed shiftable automatic   1,157 1,157
Leather seating surfaces   1,157 1,157
Automatic climate control, front   352 352
Limited-slip rear differential   263  
Front side airbags   441 441
Options (change) 1,420 5,975 5,780
Options (change) 1,215 5,320 5,146
Destination 800 995 995
Total Price $39,985 $39,065 $41,770
Total Invoice $36,380 $36,637 $39,102

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota 4Runner dealer quotes or Jeep Wrangler dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota 4Runner vs. Jeep Wrangler

Lowest Adjusted Price and Invoice: Toyota 4Runner Limited
TrueDelta Adjusted Price Difference: $680
TrueDelta Adjusted Invoice Difference: $1,713
Model Year201020142014
Model4RunnerWranglerWrangler
TrimLimitedUnlimited SaharaUnlimited Rubicon
Body4dr SUV4dr SUV4dr SUV
Engine270hp V6285hp V6285hp V6
TransmissionT5T5T5
DrivetrainRWD4WD, PT w/4L4WD, PT w/4L
EPA Fuel Economy (city/highway)17/23 MPG17/21 MPG17/21 MPG
Audio (watts, speakers)?, 15368, 7368, 7
Tire (rear if not all the same)245/60-20255/70-18255/75-17
Total Price$39,985$39,065$41,770
Adjustments for Features-1,6000-500
Feature-Adjusted Total Price$38,385$39,065$41,270
Cost Above Minimum$0$0$2,205
Total Invoice$36,380$36,637$39,102
Adjustments for Features-1,4560-468
Feature-Adjusted Total Invoice$34,924$36,637$38,634
Cost Above Minimum$0$0$1,997

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Features Comparison: Toyota 4Runner vs. Jeep Wrangler

Model Year201020142014
Model4RunnerWranglerWrangler
TrimLimitedUnlimited SaharaUnlimited Rubicon
Body4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
5-speed manually-shiftable automatic$1000$1000$1000
RWD$0  
4WD, part-time w/low range $1700$1700
Accessories 
Power retractable rear window$350  
Proximity key$250  
Tilt steering wheel, manual $150$150
Tilt/telescoping steering wheel, manual$250  
Universal garage door opener$100  
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0  
Hill descent control $250$250
Knee airbag, driver$75  
Knee airbag, passenger$75  
Rearview camera$200  
Roll bar $200$200
Rollover sensor$50  
Side curtain airbags$350  
Tire-pressure monitor$75  
Trailer sway control $25$25
Cargo Management 
Class II trailer hitch $200$200
Class III trailer hitch$250  
Overhead sunglass holder$25  
Roof rails$250  
Sliding load floor$275  
Trailering equipment (4 wire) $125$125
Trailering equipment (7 wire)$150  
Climate Control 
Dual-zone climate control$125  
Interior air filter$0  
Rear air vents$100  
Rear defrost$200  
Rear wiper$175  
Drivetrain 
Heavy-duty front axle (optional)  $0
Lockable front differential  $150
Lockable rear differential  $150
Exterior 
Externally-mounted spare $0$0
Rear bumper protector$40  
Rear spoiler$200  
Removable soft top $2000$2000
Rock rails  $200
Sunroof$900  
Tubular side steps $350 
Wheel-lip moldings$75  
Infotainment 
Audio controls on steering wheel$125  
CD changer, in-dash$325  
CD player $125$125
DVD-compatible player $0$0
Media drive $15$15
Satellite radio$200  
Satellite radio - one year subscription $250$250
Telematics service, such as OnStar$200  
Traffic + travel information $25$25
Traffic information$25  
Voice control for external devices $0$0
Instruments, Lights, and Mirrors 
Automatic headlights$125  
Illuminated visor mirror, driver$50  
Illuminated visor mirror, passenger$50  
Power mirrors$150  
Turn signals on or near mirrors$25  
Seats and Interior Trim 
Center armrest(s), second row$50  
Floor mats $75$75
Manual height adjuster, driver seat $50$50
Manual recliner, second row seats$75  
Power fore-aft adjuster, driver seat$100  
Power fore-aft adjuster, passenger seat$100  
Power height adjuster, driver seat$100  
Power lumbar adjuster, driver seat$100  
Power recliner, driver seat$100  
Power recliner, passenger seat$100  
Power tilt adjuster, driver seat$100  
Suspension, Wheels, and Tires 
All-terrain tires $0$0
Alloy wheels$350  
Disconnectable stabilizer bars  $350
Hydraulically cross-linked dampers$500  
Machined alloy wheels  $350
Off-road suspension (upgrade)  $0
Polished alloy wheels $350 
Sport suspension (upgrade)$0  
White-letter tires $0$0
Total Value of Features$8,490$6,890$7,390
Value of Feature Adjustments$1,600$0$500
Value of Feature Adjustments-1,4560-468

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Specifications Comparison: Toyota 4Runner vs. Jeep Wrangler

Model Year20102014
Model4RunnerWrangler
Body4dr SUV4dr SUV
Wheelbase109.8 in116.0 in
Length189.9 in184.4 in
Width75.8 in73.9 in
Height71.5 in72.3 in
Curb Weight4,400 lb.4,100 lb.
Fuel Capacity24.0 gal.21.6 gal.
Row 1 Headroom39.3 in41.3 in
Row 1 Shoulder Room57.8 in55.8 in
Row 1 Hip Room56.5 in55.6 in
Row 1 Legroom41.7 in41.0 in
Row 2 Headroom38.6 in40.3 in
Row 2 Shoulder Room57.8 in56.8 in
Row 2 Hip Room55.7 in56.7 in
Row 2 Legroom32.9 in37.2 in
Row 3 Headroom34.3 in0.0 in
Row 3 Shoulder Room57.7 in0.0 in
Row 3 Hip Room43.3 in0.0 in
Row 3 Legroom29.3 in0.0 in
Cargo Volume,
Minimum
9.0 ft331.5 ft3
Cargo Volume,
Behind R2
46.3 ft331.5 ft3
Cargo Volume,
Maximum
88.8 ft370.6 ft3

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Option Package Details
Toyota 4Runner Limited

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Total Requested725100%
Total Not Requested00%

Option Package Details
Jeep Wrangler Unlimited Sahara

Class II trailer hitch
FeatureValueRequested?
Class II trailer hitch200Yes
Trailering equipment (4 wire)125Yes
Trailer sway control25No
Total Requested32593%
Total Not Requested257%
Leather seating surfaces
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Total Requested1100100%
Total Not Requested00%
Limited-slip rear differential
FeatureValueRequested?
Limited-slip rear differential300Yes
Heavy-duty rear axle (optional)0No
Total Requested300100%
Total Not Requested00%
Media Center 730N
FeatureValueRequested?
Voice control for nav and audio100Yes
Traffic + travel information25No
Bluetooth cell phone link100Yes
Voice control for external devices0No
USB port25Yes
Bluetooth audio streaming25Yes
TPMS with individual readouts (optional)-75No
Navigation system600Yes
DVD-compatible player0No
Media drive, large15No
Total Requested850104%
Total Not Requested-35-4%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Class II trailer hitch
FeatureValueRequested?
Class II trailer hitch200Yes
Trailering equipment (4 wire)125Yes
Trailer sway control25No
Total Requested32593%
Total Not Requested257%
Leather seating surfaces
FeatureValueRequested?
Leather seating surfaces900Yes
Heated front seats200Yes
Total Requested1100100%
Total Not Requested00%
Media Center 730N
FeatureValueRequested?
Voice control for nav and audio100Yes
Traffic + travel information25No
Bluetooth cell phone link100Yes
Voice control for external devices0No
USB port25Yes
Bluetooth audio streaming25Yes
TPMS with individual readouts (optional)-75No
Navigation system600Yes
DVD-compatible player0No
Media drive, large15No
Total Requested850104%
Total Not Requested-35-4%

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