Toyota Matrix Toyota Matrix 2010 Toyota Prius Toyota Prius 2012

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Toyota Matrix vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Matrix vs. Toyota Prius Invoice Comparison

Lowest Total Price: $23,260

Toyota Matrix S   
Difference: $3,065

Lowest Total Invoice: $20,963

Toyota Matrix S   
Difference: $3,596

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201020122012
ModelMatrixMatrixPriusPrius
TrimSXRSThreeFour
Body4dr Hatch4dr Hatch4dr Hatch4dr Hatch
Base Price $18,610 $20,920 $25,565 $28,235
Base Invoice $17,028 $19,141 $23,799 $26,284
Navigation system 1,520 1,300    
Cruise control 250      
Sunroof 890 890    
215/45WR17 880      
Rear spoiler 200      
Sport Package 160      
Solar Roof Package       3,820
Navigation system 1,281 1,105    
Cruise control 200      
Sunroof 712 712    
215/45WR17 704      
Rear spoiler 160      
Sport Package 128      
Solar Roof Package       3,418
Options (change) 3,900 2,190 0 3,820
Options (change) 3,185 1,817 0 3,418
Destination 750 750 760 760
Total Price $23,260 $23,860 $26,325 $32,815
Total Invoice $20,963 $21,708 $24,559 $30,462

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota Matrix dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota Matrix vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Matrix S
TrueDelta Adjusted Price Difference: $1,635
TrueDelta Adjusted Invoice Difference: $2,262
Model Year2010201020122012
ModelMatrixMatrixPriusPrius
TrimSXRSThreeFour
Body4dr Hatch4dr Hatch4dr Hatch4dr Hatch
Engine158hp I4158hp I498hp I4 H98hp I4 H
TransmissionM5M5CVTCVT
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6?, 6120, 8
Tire (rear if not all the same)215/45-17215/45-18195/65-15195/65-15
Total Price$23,260$23,860$26,325$32,815
Adjustments for Features00-1,430-4,255
Feature-Adjusted Total Price$23,260$23,860$24,895$28,560
Cost Above Minimum$0$600$0$3,665
Total Invoice$20,963$21,708$24,559$30,462
Adjustments for Features00-1,334-3,950
Feature-Adjusted Total Invoice$20,963$21,708$23,225$26,512
Cost Above Minimum$0$745$0$3,287

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Features Comparison: Toyota Matrix vs. Toyota Prius

Model Year2010201020122012
ModelMatrixMatrixPriusPrius
TrimSXRSThreeFour
Body4dr Hatch4dr Hatch4dr Hatch4dr Hatch
Transmission and Drivetrain 
5-speed manual$0$0  
CVT  $1000$1000
FWD$0$0$0$0
Accessories 
AC power outlet$100$100  
Proximity key  $250$250
Remote climate control   $25
Universal garage door opener   $100
Brakes, Airbags, and Other Safety 
Knee airbag, driver  $75$75
Rearview camera  $200$200
Cargo Management 
Overhead sunglass holder  $25$25
Climate Control 
Automatic climate control, front  $200$200
Engine / Motor 
Automatic start / stop  $150$150
Exterior 
Solar panel   $300
Sunroof$900$900 $900
Infotainment 
App support  $0$0
Bluetooth audio streaming  $25$25
Bluetooth cell phone link  $100$100
DVD-compatible player   $0
HD radio  $50$50
Satellite radio  $200$200
SMS text-to-speech reader  $25$25
Telematics service, such as OnStar   $200
Traffic + travel information  $25$25
Traffic information$25$25  
USB port  $25$25
Voice control for nav and audio  $100$100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror$150$150 $150
Automatic headlights  $125$125
Digital instruments  $0$0
Fog lights$125$125  
Head-up display (HUD)   $350
Heated mirrors  $25$25
Illuminated visor mirror, driver  $50$50
Illuminated visor mirror, passenger  $50$50
Large energy flow and fuel economy display  $25$25
Tachometer$75$75  
Trip computer  $150$150
Visor mirror, driver$10$10  
Visor mirror, passenger$10$10  
Seats and Interior Trim 
Center armrest(s), second row  $50$50
Folding passenger seat$150$150  
Heated front seats   $200
Leather-wrapped steering wheel$150$150 $150
Manual height adjuster, driver seat$50$50$50 
Power fore-aft adjuster, driver seat   $100
Power height adjuster, driver seat   $100
Power lumbar adjuster, driver seat   $100
Power recliner, driver seat   $100
Power tilt adjuster, driver seat   $100
Synthetic leather seating surfaces   $0
Suspension, Wheels, and Tires 
Electronic systems calibration selector  $200$200
Sport suspension (upgrade) $0  
Total Value of Features$1,745$1,745$3,175$6,000
Value of Feature Adjustments$0$0$1,430$4,255
Value of Feature Adjustments00-1,334-3,950

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Specifications Comparison: Toyota Matrix vs. Toyota Prius

Model Year20102012
ModelMatrixPrius
Body4dr Hatch4dr Hatch
Wheelbase102.4 in106.3 in
Length171.9 in176.4 in
Width69.5 in68.7 in
Height61.4 in58.7 in
Curb Weight2,866 lb.3,043 lb.
Fuel Capacity13.2 gal.11.9 gal.
Row 1 Headroom40.5 in38.6 in
Row 1 Shoulder Room53.3 in54.9 in
Row 1 Hip Room52.3 in52.7 in
Row 1 Legroom41.6 in42.5 in
Row 2 Headroom39.3 in37.6 in
Row 2 Shoulder Room52.6 in53.1 in
Row 2 Hip Room43.7 in51.2 in
Row 2 Legroom36.2 in36.0 in
Cargo Volume,
Minimum
19.8 ft321.6 ft3
Cargo Volume,
Maximum
61.5 ft339.6 ft3

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Option Package Details
Toyota Matrix S

Sport Package
FeatureValueRequested?
Sport front fascia (optional)0No
Sport rear fascia, e.g. diffuser (optional)0No
Total Requested0%
Total Not Requested0%

Option Package Details
Toyota Prius Four

Solar Roof Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Head-up display (HUD)350No
DVD-compatible player0No
Solar panel300No
Remote air conditioning25No
Sunroof900Yes
Total Requested90051%
Total Not Requested87549%

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