Toyota Prius Prime Toyota Prius Prime 2017 BMW 1-Series BMW 1-Series 2010

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Toyota Prius Prime vs. BMW 1-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius Prime vs. BMW 1-Series Invoice Comparison

Lowest Total Price: $30,008

Toyota Prius Prime Advanced   
Difference: $6,767

Lowest Total Invoice: $28,525

Toyota Prius Prime Advanced   
Difference: $5,495

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720102010
ModelPrius Prime1-Series1-Series
TrimAdvanced128i135i
Body4dr Hatch2dr Coupe2dr Coupe
Base Price $33,100 $29,150 $36,050
Base Invoice $31,776 $27,000 $33,345
Floor mats 224    
Illuminated door sill trim plates 299    
Telematics service, such as OnStar   750  
Navigation system   2,100 2,100
Metallic paint (extra cost)   550 550
Obstacle detection, rear   350 350
HD radio   350 350
iPod integration   400 400
Heated front seats   500  
Proximity key   500 500
Xenon HID headlights   900  
Satellite radio - one year subscription   350 350
Auto-dimming headlights     250
Premium Package     3,400
Heated steering wheel     190
Cold Weather Package     600
Floor mats 139    
Illuminated door sill trim plates 225    
Telematics service, such as OnStar   685  
Navigation system   1,910 1,910
Metallic paint (extra cost)   500 500
Obstacle detection, rear   320 320
HD radio   315 315
iPod integration   365 365
Heated front seats   455  
Proximity key   455 455
Xenon HID headlights   820  
Satellite radio - one year subscription   320 320
Auto-dimming headlights     230
Premium Package     3,095
Heated steering wheel     175
Cold Weather Package     545
Options (change) 523 6,750 9,040
Options (change) 364 6,145 8,230
Destination 885 875 875
Gas Tax -4,500 0 0
Total Price $30,008 $36,775 $45,965
Total Invoice $28,525 $34,020 $42,450

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Toyota Prius Prime vs. BMW 1-Series

Lowest Adjusted Price and Invoice: Toyota Prius Prime Advanced
TrueDelta Adjusted Price Difference: $12,692
TrueDelta Adjusted Invoice Difference: $11,127
Model Year201720102010
ModelPrius Prime1-Series1-Series
TrimAdvanced128i135i
Body4dr Hatch2dr Coupe2dr Coupe
Engine95hp I4 PiH230hp I6300hp I6
TransmissionCVTM6M6
DrivetrainFWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 10?, 10?, 10
Tire (rear if not all the same)195/65-15205/50-17215/40-18
Total Price$30,008$36,775$45,965
Adjustments for Features-5,9250-4,630
Feature-Adjusted Total Price$24,083$36,775$41,335
Cost Above Minimum$0$0$4,560
Total Invoice$28,525$34,020$42,450
Adjustments for Features-5,6320-4,276
Feature-Adjusted Total Invoice$22,893$34,020$38,174
Cost Above Minimum$0$0$4,154

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Features Comparison: Toyota Prius Prime vs. BMW 1-Series

Model Year201720102010
ModelPrius Prime1-Series1-Series
TrimAdvanced128i135i
Body4dr Hatch2dr Coupe2dr Coupe
Transmission and Drivetrain 
CVT$1000  
6-speed manual $150$150
FWD$0  
RWD $0$0
Accessories 
Adaptive cruise control, all-speed$850  
Cruise control $150$150
Heated steering wheel$100 $100
Power rear side windows$200  
Remote climate control$25  
Remote window/roof operation $15$15
Semi-automated parking system$500  
Universal garage door opener$100 $100
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial$200  
Automatic braking, low-speed$200  
Backup collision intervention$150  
Blind spot warning system$200  
Cross-traffic warning, rear$100  
Forward collision warning$200  
Knee airbag, driver$75  
Lane departure prevention, steering-based$200  
Lane departure warning$200  
Obstacle detection, front$150  
Pedestrian detection$50  
Radar- or camera-based collision preparation system$0  
Rearview camera$200  
Seat cushion airbag, passenger$75  
Tires, run-flat $150$150
Cargo Management 
Cargo cover$75  
Cargo mat$40  
Console with shifter $150$150
Console without shifter$150  
Overhead sunglass holder$25  
Rear seat pass-through  $100
Ski sack  $50
Climate Control 
Automatic air recirculation $100$100
Dual-zone climate control $125$125
Heated windshield washer nozzles $15$15
Engine / Motor 
3.3 kW onboard charger$0  
9 kWh battery pack$0  
Automatic start / stop$150  
Exterior 
Active grille shutters$0  
Bright-finished exhaust tip(s) $25$25
Rear spoiler  $200
Sport rocker panels (optional)  $0
Sunroof  $900
Infotainment 
App support$0  
Bluetooth audio streaming$25  
DVD-compatible player$0  
iPod integration $100$100
Larger infotainment display$0  
Media drive $15$15
Satellite radio$200  
Satellite radio - one year subscription $250$250
Siri Eyes Free support$0  
SMS text-to-speech reader$25  
Traffic + travel information$25  
Traffic information $25$25
USB port$25  
Wireless charging station$75  
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75
Auto-dimming headlights$200 $200
Auto-dimming passenger-side mirror  $75
Auto-dimming rearview mirror$150 $150
Compass  $0
Cornering lights $50$50
Detailed driving style feedback$100  
Digital instruments$0  
Head-up display (HUD)$350  
Headlight washers  $50
Illuminated visor mirror, driver$50 $50
Illuminated visor mirror, passenger$50 $50
Interior ambient lighting  $150
Large energy flow and fuel economy display$25  
LED headlights$1000  
Mirror tilt-down in reverse $25$25
Power-folding mirrors  $50
Predictive driving advice$0  
Steering-linked headlights $150$150
Tachometer $75$75
Visor mirror, driver $10 
Visor mirror, passenger $10 
Xenon HID headlights $500$500
Seats and Interior Trim 
Aluminum trim $100 
Center armrest(s), second row$50 $50
Door sill trim plates $100$100
Illuminated door sill trim plates$200  
Leather seating surfaces  $900
Leather-wrapped steering wheel $150$150
Manual tilt adjuster, driver seat $50 
Manual tilt adjuster, passenger seat $50 
Memory system, driver seat  $200
Power 4-way lumbar adjuster, driver seat  $150
Power 4-way lumbar adjuster, passenger seat  $150
Power fore-aft adjuster, driver seat$100 $100
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, driver seat$100 $100
Power height adjuster, passenger seat  $100
Power lumbar adjuster, driver seat$100  
Power recliner, driver seat$100 $100
Power recliner, passenger seat  $100
Power tilt adjuster, driver seat$100 $100
Power tilt adjuster, passenger seat  $100
Synthetic leather seating surfaces$0$0 
Wood trim  $300
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200  
Sport suspension (upgrade)  $0
Total Value of Features$8,465$2,540$7,170
Value of Feature Adjustments$5,925$0$4,630
Value of Feature Adjustments-5,6320-4,276

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Specifications Comparison: Toyota Prius Prime vs. BMW 1-Series

Model Year20172010
ModelPrius Prime1-Series
Body4dr Hatch2dr Coupe
Wheelbase106.3 in104.7 in
Length182.9 in171.7 in
Width69.3 in68.8 in
Height57.9 in56.0 in
Curb Weight3,366 lb.3,253 lb.
Fuel Capacity11.3 gal.14.0 gal.
Row 1 Headroom39.4 in37.9 in
Row 1 Shoulder Room54.2 in54.0 in
Row 1 Hip Room53.7 in0.0 in
Row 1 Legroom43.2 in41.4 in
Row 2 Headroom37.2 in37.1 in
Row 2 Shoulder Room53.0 in53.4 in
Row 2 Hip Room51.6 in0.0 in
Row 2 Legroom33.4 in32.0 in
Cargo Volume,
Minimum
19.8 ft310.0 ft3
Cargo Volume,
Maximum
0.0 ft310.0 ft3

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Option Package Details
BMW 1-Series 128i

Telematics service, such as OnStar
FeatureValueRequested?
Telematics service, such as OnStar200Yes
Bluetooth cell phone link100Yes
Total Requested300100%
Total Not Requested00%
Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%
Xenon HID headlights
FeatureValueRequested?
Xenon HID headlights500Yes
Steering-linked headlights150No
Cornering lights50No
Total Requested50071%
Total Not Requested20029%

Option Package Details
BMW 1-Series 135i

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%
Premium Package
FeatureValueRequested?
Leather seating surfaces900No
Illuminated visor mirror, driver40Yes
Illuminated visor mirror, passenger40Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Telematics service, such as OnStar200Yes
Bluetooth cell phone link100Yes
Auto-dimming driver-side mirror75No
Compass0No
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Interior ambient lighting150No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat100Yes
Power tilt adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat50No
Total Requested98032%
Total Not Requested210068%
Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Center armrest(s), second row50Yes
Rear seat pass-through100No
Ski sack50No
Total Requested25063%
Total Not Requested15037%

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