Toyota Prius Toyota Prius 2007 BMW 4-Series BMW 4-Series 2018

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Toyota Prius vs. BMW 4-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. BMW 4-Series Invoice Comparison

Lowest Total Price: $24,379

Toyota Prius   
Difference: $27,066

Lowest Total Invoice: $22,096

Toyota Prius   
Difference: $26,419

Calculate Payments

  Down Payment Interest Rate Term
Model Year20072007201820182018
ModelPriusPrius4-Series4-Series4-Series
TrimBaseTouring430i440iM4
Body4dr Hatch4dr Hatch2dr Coupe2dr Coupe2dr Coupe
Base Price $22,175 $23,070 $43,300 $49,700 $67,700
Base Invoice $20,419 $21,171 $40,950 $46,900 $63,640
Package 6 4,550 4,175      
Floor mats 184 184      
Metallic paint (extra cost)     550 550 550
Premium Package     2,300 2,000  
Large color reconfigurable instrument cluster display     350 350  
Executive Package     2,100 2,100  
Luxury Package     1,850 1,450  
Leather seating surfaces         950
Wood trim         0
Sunroof         0
Package 6 4,095 3,758      
Floor mats 112 112      
Metallic paint (extra cost)     505 505 505
Premium Package     2,115 1,840  
Large color reconfigurable instrument cluster display     320 320  
Executive Package     1,930 1,930  
Luxury Package     1,700 1,335  
Leather seating surfaces         875
Wood trim         0
Sunroof         0
Options (change) 4,734 4,359 7,150 6,450 1,500
Options (change) 4,207 3,870 6,570 5,930 1,380
Destination 620 620 995 995 995
Gas Tax -3,150 -3,150 0 0 0
Total Price $24,379 $24,899 $51,445 $57,145 $70,195
Total Invoice $22,096 $22,511 $48,515 $53,825 $66,015

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or BMW 4-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. BMW 4-Series

Lowest Adjusted Price and Invoice: Toyota Prius
TrueDelta Adjusted Price Difference: $18,561
TrueDelta Adjusted Invoice Difference: $18,398
Model Year20072007201820182018
ModelPriusPrius4-Series4-Series4-Series
TrimBaseTouring430i440iM4
Body4dr Hatch4dr Hatch2dr Coupe2dr Coupe2dr Coupe
Engine76hp I4 H76hp I4 H248hp I4320hp I6425hp I6
TransmissionCVTCVTT8T8M6
DrivetrainFWDFWDRWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 9?, 9600, 16600, 16600, 16
Tire (rear if not all the same)185/65-15195/55-16225/45-18225/45-18255/40-18
Total Price$24,379$24,899$51,445$57,145$70,195
Adjustments for Features00-8,505-8,505-5,830
Feature-Adjusted Total Price$24,379$24,899$42,940$48,640$64,365
Cost Above Minimum$0$520$0$5,700$21,425
Total Invoice$22,096$22,511$48,515$53,825$66,015
Adjustments for Features00-8,021-8,011-5,483
Feature-Adjusted Total Invoice$22,096$22,511$40,494$45,814$60,532
Cost Above Minimum$0$415$0$5,320$20,038

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Features Comparison: Toyota Prius vs. BMW 4-Series

Model Year20072007201820182018
ModelPriusPrius4-Series4-Series4-Series
TrimBaseTouring430i440iM4
Body4dr Hatch4dr Hatch2dr Coupe2dr Coupe2dr Coupe
Transmission and Drivetrain 
CVT$1000$1000   
8-speed manually-shiftable automatic  $1300$1300 
6-speed manual    $150
FWD$0$0   
RWD  $0$0$0
Accessories 
Hands-free trunk or liftgate  $100$100$100
Power rear side windows$200$200   
Remote app  $25$25$25
Remote window/roof operation  $15$15$15
Semi-automated parking system  $500$500 
Tilt steering wheel, manual$150$150   
Tilt/telescoping steering wheel, manual  $250$250$250
Brakes, Airbags, and Other Safety 
4-wheel disc brakes  $150$150$150
Active or whiplash-reducing head restraints, front seats  $0$0$0
Around view cameras  $500$500 
Automatic seat belt presenters, front row  $100$100$100
Knee airbag, driver  $75$75$75
Knee airbag, passenger  $75$75$75
Obstacle detection, front  $150$150 
Obstacle detection, rear  $250$250 
Rearview camera$200$200  $200
Tires, run-flat  $150$150 
Wide-view front camera  $150$150 
Cargo Management 
Air-conditioned storage compartment  $50$50$50
Cargo cover$75$75   
Cargo mat$40$40   
Console with shifter  $150$150$150
Console without shifter$150$150   
Overhead sunglass holder$25$25   
Rear seat pass-through  $100$100$100
Second-row low console  $100$100$100
Climate Control 
Dual-zone climate control  $125$125$125
Heated windshield washer nozzles  $15$15$15
Rain-sensing wipers  $175$175$175
Rear air vents with manual controls  $150$150$150
Rear wiper$175$175   
Residual heat  $50$50$50
Variable intermittent wipers$75$75   
Drivetrain 
Active rear differential    $500
Engine / Motor 
Automatic start / stop  $150$150$150
Regenerative braking  $0$0$0
Exterior 
Black exterior trim (optional)    $0
Bright-finished exhaust tip(s)  $25$25$25
Larger rear spoiler $200   
Painted brake calipers (optional)    $0
Rear spoiler$200    
Sport rocker panels (optional)    $0
Sunroof  $900$900$900
Infotainment 
4G LTE connectivity  $0$0$0
App support  $0$0$0
Bluetooth audio streaming  $25$25$25
CD changer, in-dash$325$325   
CD player  $125$125$125
DVD-compatible player  $0$0$0
Handwriting recognition  $200$200$200
HD radio  $50$50$50
In-vehicle Internet  $150$150$150
Media drive  $15$15$15
Navigation map updates, three years  $0$0$0
S Voice support  $0$0$0
Satellite radio  $200$200$200
Siri Eyes Free support  $0$0$0
Surround sound  $250$250$250
Telematics service, such as OnStar  $200$200$200
Traffic + travel information  $25$25$25
Voice control for external devices  $0$0$0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75$75$75
Auto-dimming headlights  $200$200 
Automatic headlights  $125$125$125
Compass  $0$0$0
Digital instruments$0$0   
Fog lights$125$125$125$125 
Head-up display (HUD)  $350$350 
Large color reconfigurable instrument cluster display  $250$250 
Large energy flow and fuel economy display$25$25   
LED headlights  $1000$1000$1000
Mirror tilt-down in reverse  $25$25$25
Power-folding mirrors  $50$50$50
Steering-linked headlights  $150$150 
Tachometer  $75$75$75
Turn signals on or near mirrors  $25$25$25
Xenon HID headlights$500$500   
Seats and Interior Trim 
Heated front seats  $200$200$200
Manual thigh support length adjuster, driver seat  $50$50$50
Manual thigh support length adjuster, passenger seat  $50$50$50
Memory system, driver seat  $200$200$200
Power 4-way lumbar adjuster, driver seat  $150$150$150
Power 4-way lumbar adjuster, passenger seat  $150$150$150
Power fore-aft adjuster, driver seat  $100$100$100
Power fore-aft adjuster, passenger seat  $100$100$100
Power height adjuster, driver seat  $100$100$100
Power height adjuster, passenger seat  $100$100$100
Power recliner, driver seat  $100$100$100
Power recliner, passenger seat  $100$100$100
Power seatback bolsters, driver seat  $100$100$100
Power seatback bolsters, passenger seat  $100$100$100
Power tilt adjuster, driver seat  $100$100$100
Power tilt adjuster, passenger seat  $100$100$100
Wood trim  $300$300$300
Suspension, Wheels, and Tires 
Adaptive dampers - electrical    $500
Electronic systems calibration selector  $200$200$200
Performance steering system (optional)    $0
Sport suspension (upgrade) $0  $0
Transmission 
Downshift rev matching    $50
Total Value of Features$3,265$3,265$11,770$11,770$9,095
Value of Feature Adjustments$0$0$8,505$8,505$5,830
Value of Feature Adjustments00-8,021-8,011-5,483

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Specifications Comparison: Toyota Prius vs. BMW 4-Series

Model Year20072018
ModelPrius4-Series
Body4dr Hatch2dr Coupe
Wheelbase106.3 in110.6 in
Length175.0 in182.6 in
Width67.9 in71.9 in
Height58.1 in54.2 in
Curb Weight2,891 lb.3,559 lb.
Fuel Capacity11.9 gal.15.8 gal.
Row 1 Headroom39.1 in39.8 in
Row 1 Shoulder Room55.3 in55.3 in
Row 1 Hip Room51.0 in0.0 in
Row 1 Legroom41.9 in42.2 in
Row 2 Headroom37.1 in36.1 in
Row 2 Shoulder Room53.0 in51.7 in
Row 2 Hip Room51.6 in0.0 in
Row 2 Legroom38.6 in33.7 in
Cargo Volume16.1 ft315.7 ft3

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Option Package Details
Toyota Prius

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Fog lights125Yes
Xenon HID headlights500Yes
CD changer, in-dash200No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested367585%
Total Not Requested65015%

Option Package Details
Toyota Prius Touring

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
CD changer, in-dash200No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200Yes
MP3-compatible player50Yes
Proximity key250Yes
Aux input50Yes
Total Requested305082%
Total Not Requested65018%

Option Package Details
BMW 4-Series 430i

Premium Package
FeatureValueRequested?
Heated front seats200No
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
Remote app25No
Total Requested70043%
Total Not Requested91557%
Executive Package
FeatureValueRequested?
Steering-linked headlights150No
Head-up display (HUD)350No
Auto-dimming headlights200No
Semi-automated parking system500No
Around view cameras300No
Wide-view front camera150No
Speed limit information0No
Total Requested00%
Total Not Requested1650100%
Luxury Package
FeatureValueRequested?
Leather seating surfaces900Yes
Additional chrome trim0No
Surround sound250No
Bright-finished exhaust tip(s)25No
Chrome interior accents (optional)0No
Harman/Kardon, 600W, 16 speakers (with subwoofer)350No
Total Requested90059%
Total Not Requested62541%

Option Package Details
BMW 4-Series 440i

Premium Package
FeatureValueRequested?
Heated front seats200No
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0No
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
Remote app25No
Total Requested70053%
Total Not Requested61547%
Executive Package
FeatureValueRequested?
Steering-linked headlights150No
Head-up display (HUD)350No
Auto-dimming headlights200No
Semi-automated parking system500No
Around view cameras300No
Wide-view front camera150No
Speed limit information0No
Total Requested00%
Total Not Requested1650100%
Luxury Package
FeatureValueRequested?
Leather seating surfaces900Yes
Additional chrome trim0No
Bright-finished exhaust tip(s)25No
Chrome interior accents (optional)0No
Total Requested90097%
Total Not Requested253%

Option Package Details
BMW 4-Series M4

Leather seating surfaces
FeatureValueRequested?
Leather seating surfaces450Yes
Upgraded leather upholstery-450No
Total Requested45097%
Total Not Requested-4503%

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