Toyota Prius Toyota Prius 2010 Ford Edge Ford Edge 2010

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Toyota Prius vs. Ford Edge Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Ford Edge Invoice Comparison

Lowest Total Price: $28,840

Toyota Prius IV   
Difference: $8,820

Lowest Total Invoice: $26,480

Toyota Prius IV   
Difference: $8,199

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201020102010
ModelPriusEdgeEdgeEdge
TrimIVSELLimitedSport
Body4dr Hatch4dr SUV4dr SUV4dr SUV
Base Price $23,800 $30,420 $33,220 $33,920
Base Invoice $22,156 $28,408 $30,956 $31,508
Navigation Package 2,480      
Solar Roof Package 1,800      
Cargo Accessory Package   290 290 290
Package 202A   2,200    
Navigation system   2,380 1,995 2,380
Panoramic sunroof   1,595 1,595 1,595
Navigation Package 2,124      
Solar Roof Package 1,440      
Cargo Accessory Package   247 247 247
Package 202A   1,870    
Navigation system   2,023 1,696 2,023
Panoramic sunroof   1,356 1,356 1,356
Options (change) 4,280 6,465 3,880 4,265
Options (change) 3,564 5,496 3,299 3,626
Destination 760 775 775 775
Total Price $28,840 $37,660 $37,875 $38,960
Total Invoice $26,480 $34,679 $35,030 $35,909

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or Ford Edge dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Prius vs. Ford Edge

Lowest Adjusted Price and Invoice: Toyota Prius IV
TrueDelta Adjusted Price Difference: $7,280
TrueDelta Adjusted Invoice Difference: $6,882
Model Year2010201020102010
ModelPriusEdgeEdgeEdge
TrimIVSELLimitedSport
Body4dr Hatch4dr SUV4dr SUV4dr SUV
Engine98hp I4 H265hp V6265hp V6265hp V6
TransmissionCVTA6A6A6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8320, 9320, 9320, 9
Tire (rear if not all the same)195/65-15245/60-18245/60-18245/50-20
Total Price$28,840$37,660$37,875$38,960
Adjustments for Features0-1,430-1,755-555
Feature-Adjusted Total Price$28,840$36,230$36,120$38,405
Cost Above Minimum$0$110$0$2,285
Total Invoice$26,480$34,679$35,030$35,909
Adjustments for Features0-1,317-1,623-512
Feature-Adjusted Total Invoice$26,480$33,362$33,407$35,397
Cost Above Minimum$0$0$45$2,035

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Features Comparison: Toyota Prius vs. Ford Edge

Model Year2010201020102010
ModelPriusEdgeEdgeEdge
TrimIVSELLimitedSport
Body4dr Hatch4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
CVT$1000   
6-speed automatic $1000$1000$1000
FWD$0$0$0$0
Accessories 
Keyless entry keypad $50$50$50
Proximity key$250   
Remote climate control$25   
Universal garage door opener$100 $100 
Brakes, Airbags, and Other Safety 
911 assist $25$25$25
Brake assist$50   
Knee airbag, driver$75   
Obstacle detection, rear $250$250$250
Rearview camera$200   
Rollover sensor $50$50$50
Vehicle health reports $0$0$0
Cargo Management 
Cargo mat $40$40$40
Climate Control 
Automatic climate control, front$200$200$200 
Dual-zone climate control $125$125 
Interior air filter$0$0$0 
Ionizing air filtration$50   
Rear air vents $100$100$100
Water-repellent front-door glass$15   
Exterior 
Bodyside cladding   $350
Bodyside cladding (gray/black) $250$250 
Bright-finished exhaust tip(s) $25$25$25
Deep-tinted rear windows $275$275$275
Panoramic sunroof $1200$1200$1200
Rear bumper protector $40$40$40
Solar panel$300   
Sunroof$900   
Infotainment 
CD changer, in-dash$325   
CD player $125$125$125
DVD-compatible player $0$0$0
Media drive $15$15$15
SMS text-to-speech reader $25$25$25
Telematics service, such as OnStar$200   
Traffic + travel information $25$25$25
Traffic information$25   
USB port $25$25$25
Voice control for external devices $0$0$0
Instruments, Lights, and Mirrors 
Automatic headlights $125$125$125
Automatic-off headlights$25   
Compass $0$0$0
Digital instruments$0   
Fog lights $125$125$125
Heated mirrors$25 $25 
Interior ambient lighting $150$150$150
Large energy flow and fuel economy display$25   
Spotter mirror(s) $50$50$50
Tachometer $75$75$75
Seats and Interior Trim 
Floor mats $75$75$75
Folding passenger seat $150$150 
Heated front seats$200$200$200 
Manual height adjuster, driver seat$50   
Manual lumbar adjuster, driver seat $50$50$50
Manual recliner, second row seats $75$75$75
Memory system, driver seat  $200 
Power fore-aft adjuster, driver seat $100$100$100
Power fore-aft adjuster, passenger seat $100$100 
Power height adjuster, driver seat $100$100$100
Power height adjuster, passenger seat $100$100 
Power lumbar adjuster, driver seat$100   
Power tilt adjuster, driver seat $100$100$100
Power tilt adjuster, passenger seat $100$100 
Synthetic suede inserts in leather seating surfaces   $0
Suspension, Wheels, and Tires 
Alloy wheels$350   
Chrome-clad alloy wheels $600$600$600
Electronic systems calibration selector$200   
Total Value of Features$4,690$6,120$6,445$5,245
Value of Feature Adjustments$0$1,430$1,755$555
Value of Feature Adjustments0-1,317-1,623-512

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Specifications Comparison: Toyota Prius vs. Ford Edge

Model Year20102010
ModelPriusEdge
Body4dr Hatch4dr SUV
Wheelbase106.3 in111.2 in
Length175.6 in185.7 in
Width68.7 in75.8 in
Height58.7 in67.2 in
Curb Weight3,043 lb.4,074 lb.
Fuel Capacity11.9 gal.19.0 gal.
Row 1 Headroom38.6 in40.0 in
Row 1 Shoulder Room54.9 in58.9 in
Row 1 Hip Room52.7 in54.8 in
Row 1 Legroom42.5 in40.7 in
Row 2 Headroom37.6 in39.3 in
Row 2 Shoulder Room53.1 in58.8 in
Row 2 Hip Room51.2 in56.3 in
Row 2 Legroom36.0 in39.6 in
Cargo Volume,
Minimum
21.6 ft332.1 ft3
Cargo Volume,
Maximum
39.6 ft369.6 ft3

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Option Package Details
Toyota Prius IV

Navigation Package
FeatureValueRequested?
Telematics service, such as OnStar200No
Navigation system600Yes
Rearview camera200No
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Total Requested75065%
Total Not Requested40035%
Solar Roof Package
FeatureValueRequested?
Sunroof900Yes
Solar panel300No
Remote air conditioning25No
Total Requested90073%
Total Not Requested32527%

Option Package Details
Ford Edge SEL

Cargo Accessory Package
FeatureValueRequested?
Cargo cover75Yes
Cargo mat40No
Rear bumper protector40No
Total Requested7548%
Total Not Requested8052%
Package 202A
FeatureValueRequested?
Leather seating surfaces900Yes
Automatic climate control, front200Yes
Heated front seats200Yes
Power fore-aft adjuster, passenger seat100No
Folding passenger seat150No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat100No
Dual-zone climate control125No
Interior air filter0Yes
Interior ambient lighting150No
Chrome-clad alloy wheels250No
Bluetooth cell phone link100Yes
Voice control for external devices0No
SMS text-to-speech reader25No
Traffic + travel information25No
USB port25No
Vehicle health reports0No
911 assist25Yes
Bluetooth audio streaming25Yes
Voice control for audio system25Yes
Total Requested147558%
Total Not Requested105042%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Unbranded, 320W, 9 speakers (with subwoofer)350No
Media drive, large15No
Traffic + travel information25No
Total Requested67563%
Total Not Requested39037%

Option Package Details
Ford Edge Limited

Cargo Accessory Package
FeatureValueRequested?
Cargo cover75Yes
Cargo mat40No
Rear bumper protector40No
Total Requested7548%
Total Not Requested8052%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Media drive, large15No
Total Requested67598%
Total Not Requested152%

Option Package Details
Ford Edge Sport

Cargo Accessory Package
FeatureValueRequested?
Cargo cover75Yes
Cargo mat40No
Rear bumper protector40No
Total Requested7548%
Total Not Requested8052%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Unbranded, 320W, 9 speakers (with subwoofer)350No
Media drive, large15No
Total Requested67565%
Total Not Requested36535%

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