Toyota Prius Toyota Prius 2009 Ford Taurus Ford Taurus 2009

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Toyota Prius vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Ford Taurus Invoice Comparison

Lowest Total Price: $24,328

Toyota Prius   
Difference: $9,162

Lowest Total Invoice: $22,309

Toyota Prius   
Difference: $8,305

Calculate Payments

  Down Payment Interest Rate Term
Model Year200920092009
ModelPriusPriusTaurus
TrimBaseTouringLimited
Body4dr Hatch4dr Hatch4dr Sedan
Base Price $23,375 $24,270 $30,670
Base Invoice $21,758 $22,519 $28,053
Package 6 3,150 2,775  
Floor mats 184 184  
Cargo net 49 49  
Navigation system     1,995
Package 6 2,835 2,497  
Floor mats 112 112  
Cargo net 34 34  
Navigation system     1,736
Options (change) 3,383 3,008 1,995
Options (change) 2,981 2,643 1,736
Destination 720 720 825
Gas Tax -3,150 -3,150 0
Total Price $24,328 $24,848 $33,490
Total Invoice $22,309 $22,732 $30,614

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Prius dealer quotes or Ford Taurus dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota Prius vs. Ford Taurus

Lowest Adjusted Price and Invoice: Toyota Prius
TrueDelta Adjusted Price Difference: $7,752
TrueDelta Adjusted Invoice Difference: $7,016
Model Year200920092009
ModelPriusPriusTaurus
TrimBaseTouringLimited
Body4dr Hatch4dr Hatch4dr Sedan
Engine76hp I4 H76hp I4 H263hp V6
TransmissionCVTCVTA6
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 9?, 9?, 7
Tire (rear if not all the same)185/65-15195/55-16225/55-18
Total Price$24,328$24,848$33,490
Adjustments for Features00-1,410
Feature-Adjusted Total Price$24,328$24,848$32,080
Cost Above Minimum$0$520$0
Total Invoice$22,309$22,732$30,614
Adjustments for Features00-1,289
Feature-Adjusted Total Invoice$22,309$22,732$29,325
Cost Above Minimum$0$423$0

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Features Comparison: Toyota Prius vs. Ford Taurus

Model Year200920092009
ModelPriusPriusTaurus
TrimBaseTouringLimited
Body4dr Hatch4dr Hatch4dr Sedan
Transmission and Drivetrain 
CVT$1000$1000 
6-speed automatic  $1000
FWD$0$0$0
Accessories 
Keyless entry keypad  $50
Power-adjustable pedals  $125
Proximity key$250$250 
Brakes, Airbags, and Other Safety 
4-wheel disc brakes  $150
911 assist  $25
Obstacle detection, rear  $250
Rearview camera$200$200 
Rollover sensor  $50
Vehicle health reports  $0
Cargo Management 
Cargo cover$75$75 
Cargo mat$40$40 
Console with shifter  $150
Console without shifter$150$150 
Climate Control 
Dual-zone climate control  $125
Rear air vents  $100
Rear wiper$175$175 
Exterior 
Bright-finished exhaust tip(s)  $25
Larger rear spoiler $200 
Rear spoiler$200  
Infotainment 
Satellite radio  $200
SMS text-to-speech reader  $25
USB port  $25
Voice control for external devices  $0
Instruments, Lights, and Mirrors 
Analog clock  $25
Automatic headlights  $125
Compass  $0
Digital instruments$0$0 
Large energy flow and fuel economy display$25$25 
Tachometer  $75
Xenon HID headlights$500$500 
Seats and Interior Trim 
Folding passenger seat  $150
Heated front seats  $200
Manual lumbar adjuster, driver seat  $50
Manual lumbar adjuster, passenger seat  $50
Memory system, driver seat  $200
Power fore-aft adjuster, driver seat  $100
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, driver seat  $100
Power recliner, driver seat  $100
Power recliner, passenger seat  $100
Power tilt adjuster, driver seat  $100
Suspension, Wheels, and Tires 
Alloy wheels$350$350 
Chrome-clad alloy wheels  $600
Sport suspension (upgrade) $0 
Total Value of Features$2,965$2,965$4,375
Value of Feature Adjustments$0$0$1,410
Value of Feature Adjustments00-1,289

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Specifications Comparison: Toyota Prius vs. Ford Taurus

Model Year20092009
ModelPriusTaurus
Body4dr Hatch4dr Sedan
Wheelbase106.3 in112.9 in
Length175.0 in200.4 in
Width67.9 in74.5 in
Height58.1 in61.5 in
Curb Weight2,891 lb.3,644 lb.
Fuel Capacity11.9 gal.20.0 gal.
Row 1 Headroom39.1 in39.4 in
Row 1 Shoulder Room55.3 in57.8 in
Row 1 Hip Room51.0 in53.7 in
Row 1 Legroom41.9 in41.3 in
Row 2 Headroom37.1 in38.7 in
Row 2 Shoulder Room53.0 in57.5 in
Row 2 Hip Room51.6 in53.7 in
Row 2 Legroom38.6 in41.3 in
Cargo Volume14.4 ft321.2 ft3

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Option Package Details
Toyota Prius

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
Fog lights125Yes
Xenon HID headlights500No
CD changer, in-dash200Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200No
MP3-compatible player50Yes
Proximity key250No
Aux input50Yes
Total Requested292568%
Total Not Requested140032%

Option Package Details
Toyota Prius Touring

Package 6
FeatureValueRequested?
Leather seating surfaces900Yes
Leather-wrapped steering wheel150Yes
Navigation system600Yes
Voice control for nav and audio100Yes
CD changer, in-dash200Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Bluetooth cell phone link100Yes
Alarm100No
JBL, 9 speakers350No
Stability control400Yes
Rearview camera200No
MP3-compatible player50Yes
Proximity key250No
Aux input50Yes
Total Requested280076%
Total Not Requested90024%

Option Package Details
Ford Taurus Limited

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%

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