Toyota Prius Toyota Prius 2011 Ford Taurus Ford Taurus 2015

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Toyota Prius vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Prius vs. Ford Taurus Invoice Comparison

Lowest Total Price: $35,410

Toyota Prius Five   
Difference: $5,085

Lowest Total Invoice: $32,624

Toyota Prius Five   
Difference: $4,645

Calculate Payments

  Down Payment Interest Rate Term
Model Year201120152015
ModelPriusTaurusTaurus
TrimFiveLimitedSHO
Body4dr Hatch4dr Sedan4dr Sedan
Base Price $28,790 $34,405 $40,220
Base Invoice $26,801 $31,738 $37,103
Advanced Technology Package 5,080    
Floor mats 200    
Remote start 529    
Cargo net 51    
Navigation system   795 795
Driver Assist Package   1,995 1,995
Package 301A / 401A   2,150 2,000
Rear spoiler   275  
Advanced Technology Package 4,521    
Floor mats 127    
Remote start 380    
Cargo net 35    
Navigation system   710 710
Driver Assist Package   1,781 1,781
Package 301A / 401A   1,920 1,785
Rear spoiler   245  
Options (change) 5,860 5,215 4,790
Options (change) 5,063 4,656 4,276
Destination 760 875 875
Total Price $35,410 $40,495 $45,885
Total Invoice $32,624 $37,269 $42,254

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Toyota Prius vs. Ford Taurus

Lowest Adjusted Price and Invoice: Toyota Prius Five
TrueDelta Adjusted Price Difference: $2,135
TrueDelta Adjusted Invoice Difference: $1,930
Model Year201120152015
ModelPriusTaurusTaurus
TrimFiveLimitedSHO
Body4dr Hatch4dr Sedan4dr Sedan
Engine98hp I4 H288hp V6365hp V6
TransmissionCVTT6T6
DrivetrainFWDFWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8390, 12390, 12
Tire (rear if not all the same)215/45-17255/45-19245/45-20
Total Price$35,410$40,495$45,885
Adjustments for Features0-2,950-5,325
Feature-Adjusted Total Price$35,410$37,545$40,560
Cost Above Minimum$0$0$3,015
Total Invoice$32,624$37,269$42,254
Adjustments for Features0-2,715-4,904
Feature-Adjusted Total Invoice$32,624$34,554$37,350
Cost Above Minimum$0$0$2,796

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Features Comparison: Toyota Prius vs. Ford Taurus

Model Year201120152015
ModelPriusTaurusTaurus
TrimFiveLimitedSHO
Body4dr Hatch4dr Sedan4dr Sedan
Transmission and Drivetrain 
CVT$1000  
6-speed manually-shiftable automatic $1100$1100
FWD$0$0 
AWD  $1700
Accessories 
Heated steering wheel $100$100
Keyless entry keypad $50$50
Power-adjustable pedals $125$125
Sunshade, rear, power $225$225
Tilt/telescoping steering wheel, manual$250  
Tilt/telescoping steering wheel, power $350$350
Brakes, Airbags, and Other Safety 
911 assist $25$25
Active or whiplash-reducing head restraints, front seats$0  
Blind spot warning system $200$200
Cross-traffic warning, rear $100$100
Curve control $50$50
Driver drowsiness monitor $150$150
Forward collision warning $200$200
Knee airbag, driver$75  
Lane departure prevention$150  
Lane departure prevention, steering-based $200$200
Obstacle detection, front $150$150
Obstacle detection, rear $250$250
Rollover sensor $50$50
Safety key $5$5
Torque vectoring, brake-based $100$100
Vehicle health reports $0$0
Cargo Management 
Cargo cover$75  
Cargo mat$40  
Climate Control 
Dual-zone climate control $125$125
Ionizing air filtration$50  
Rain-sensing wipers $175$175
Rear air vents $100$100
Rear wiper$175  
Variable intermittent wipers$75  
Water-repellent front-door glass$15  
Exterior 
Bright-finished exhaust tip(s) $25$25
Infotainment 
CD changer, in-dash$325  
CD player $125$125
HD radio $50$50
Navigation, turn-by-turn $25$25
SD Card slot $25$25
SMS text-to-speech reader $25$25
Surround sound $250$250
Telematics service, such as OnStar$200  
Traffic + travel information $25$25
Traffic information$25  
USB port $25$25
Voice control for external devices $0$0
Wi-Fi hotspot capability $0$0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75$75
Auto-dimming headlights $200$200
Compass $0$0
Digital instruments$0  
Fog lights$125  
Headlight washers$50  
Interior ambient lighting $150$150
Large color reconfigurable instrument cluster display $250$250
Large energy flow and fuel economy display$25  
LED headlights$1000  
Tachometer $75$75
Xenon HID headlights  $500
Seats and Interior Trim 
Cooled or ventilated front seats $300$300
Door sill trim plates $100$100
Heated second row seats $200$200
Leather-wrapped steering wheel$150 $150
Manual height adjuster, driver seat$50  
Memory system, driver seat $200$200
Metal pedals  $75
Power fore-aft adjuster, driver seat $100$100
Power fore-aft adjuster, passenger seat $100$100
Power height adjuster, driver seat $100$100
Power height adjuster, passenger seat $100$100
Power lumbar adjuster, passenger seat $100$100
Power recliner, driver seat $100$100
Power recliner, passenger seat $100$100
Power tilt adjuster, driver seat $100$100
Power tilt adjuster, passenger seat $100$100
Synthetic suede inserts in leather seating surfaces  $0
Wood/leather-wrapped steering wheel $150 
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200  
Sport suspension (upgrade)  $0
Transmission 
Steering-wheel-mounted transmission controls  $100
Total Value of Features$4,055$7,005$9,380
Value of Feature Adjustments$0$2,950$5,325
Value of Feature Adjustments0-2,715-4,904

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Specifications Comparison: Toyota Prius vs. Ford Taurus

Model Year20112015
ModelPriusTaurus
Body4dr Hatch4dr Sedan
Wheelbase106.3 in112.9 in
Length175.6 in202.9 in
Width68.7 in76.2 in
Height58.7 in60.7 in
Curb Weight3,043 lb.3,970 lb.
Fuel Capacity11.9 gal.20.0 gal.
Row 1 Headroom38.6 in39.0 in
Row 1 Shoulder Room54.9 in57.9 in
Row 1 Hip Room52.7 in56.3 in
Row 1 Legroom42.5 in41.9 in
Row 2 Headroom37.6 in37.8 in
Row 2 Shoulder Room53.1 in56.9 in
Row 2 Hip Room51.2 in55.8 in
Row 2 Legroom36.0 in38.1 in
Cargo Volume,
Minimum
21.6 ft320.1 ft3
Cargo Volume,
Maximum
39.6 ft320.1 ft3

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Option Package Details
Toyota Prius Five

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450Yes
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Parking guidance system - active500Yes
Lane departure prevention system150Yes
Telematics service, such as OnStar200No
Rearview camera200Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Navigation system600Yes
Total Requested225092%
Total Not Requested2008%

Option Package Details
Ford Taurus Limited

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Driver Assist Package
FeatureValueRequested?
Adaptive cruise control450Yes
Obstacle detection, front150No
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Parking guidance system - active500Yes
Driver drowsiness monitor150No
Forward collision warning200No
Lane departure prevention system, steering-based200No
Total Requested115062%
Total Not Requested70038%
Package 301A / 401A
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Heated second row seats200No
Rain-sensing wipers100No
Sunshade, rear, power225No
Heated steering wheel100No
Auto-dimming driver-side mirror75No
Surround sound250No
Auto-dimming headlights200No
HD radio50No
Blind spot warning system200No
Rear cross-traffic detection100No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested00%
Total Not Requested1950100%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Total Requested675100%
Total Not Requested00%
Driver Assist Package
FeatureValueRequested?
Adaptive cruise control450Yes
Obstacle detection, front150No
Radar- or camera-based collision preparation system0Yes
Lane departure warning system200Yes
Parking guidance system - active500Yes
Driver drowsiness monitor150No
Forward collision warning200No
Lane departure prevention system, steering-based200No
Total Requested115062%
Total Not Requested70038%
Package 301A / 401A
FeatureValueRequested?
Tilt/telescoping steering wheel, power100No
Heated second row seats200No
Rain-sensing wipers100No
Sunshade, rear, power225No
Heated steering wheel100No
Surround sound250No
Auto-dimming headlights200No
HD radio50No
Blind spot warning system200No
Rear cross-traffic detection100No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested00%
Total Not Requested1875100%

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