Toyota Venza Toyota Venza 2012 Toyota Prius Prime Toyota Prius Prime 2017

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Toyota Venza vs. Toyota Prius Prime Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Venza vs. Toyota Prius Prime Invoice Comparison

Lowest Total Price: $25,917

Toyota Prius Prime Premium   
Difference: $11,836

Lowest Total Invoice: $24,522

Toyota Prius Prime Premium   
Difference: $9,770

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220172017
ModelVenzaPrius PrimePrius Prime
TrimLimitedPremiumAdvanced
Body4dr SUV4dr Hatch4dr Hatch
Base Price $36,465 $28,800 $33,100
Base Invoice $33,183 $27,648 $31,776
Floor mats 269 224 224
Bodyside moldings 209 209 209
Illuminated door sill trim plates   299 299
Floor mats 174 139 139
Bodyside moldings 125 125 125
Illuminated door sill trim plates   225 225
Options (change) 478 732 732
Options (change) 299 489 489
Destination 810 885 885
Gas Tax 0 -4,500 -4,500
Total Price $37,753 $25,917 $30,217
Total Invoice $34,292 $24,522 $28,650

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Toyota Venza dealer quotes or Toyota Prius Prime dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Toyota Venza vs. Toyota Prius Prime

Lowest Adjusted Price and Invoice: Toyota Prius Prime Premium
TrueDelta Adjusted Price Difference: $9,936
TrueDelta Adjusted Invoice Difference: $8,044
Model Year201220172017
ModelVenzaPrius PrimePrius Prime
TrimLimitedPremiumAdvanced
Body4dr SUV4dr Hatch4dr Hatch
Engine268hp V695hp I4 PiH95hp I4 PiH
TransmissionT6CVTCVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 13?, 6?, 10
Tire (rear if not all the same)245/50-20195/65-15195/65-15
Total Price$37,753$25,917$30,217
Adjustments for Features-1,9000-2,475
Feature-Adjusted Total Price$35,853$25,917$27,742
Cost Above Minimum$0$0$1,825
Total Invoice$34,292$24,522$28,650
Adjustments for Features-1,7260-2,347
Feature-Adjusted Total Invoice$32,566$24,522$26,303
Cost Above Minimum$0$0$1,781

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Features Comparison: Toyota Venza vs. Toyota Prius Prime

Model Year201220172017
ModelVenzaPrius PrimePrius Prime
TrimLimitedPremiumAdvanced
Body4dr SUV4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
CVT $1000$1000
FWD$0$0$0
Accessories 
Adaptive cruise control, all-speed $850$850
Cruise control$150  
Heated steering wheel  $100
Power liftgate$350  
Remote climate control $25$25
Semi-automated parking system  $500
Universal garage door opener$100 $100
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial $200$200
Automatic braking, low-speed $200$200
Backup collision intervention  $150
Blind spot warning system  $200
Cross-traffic warning, rear  $100
Forward collision warning $200$200
Lane departure prevention, steering-based $200$200
Lane departure warning $200$200
Obstacle detection, front  $150
Obstacle detection, rear  $250
Pedestrian detection $50$50
Radar- or camera-based collision preparation system $0$0
Rollover sensor$50  
Seat cushion airbag, passenger $75$75
Temporary spare tire$150  
Cargo Management 
Console with shifter$150  
Console without shifter $150$150
Second-row low console $100$100
Climate Control 
Dual-zone climate control$125  
Rain-sensing wipers  $175
Rear air vents$100  
Rear wiper$175  
Variable intermittent wipers$75$75 
Wiper de-icer$25  
Engine / Motor 
3.3 kW onboard charger $0$0
9 kWh battery pack $0$0
Automatic start / stop $150$150
Exterior 
Active grille shutters $0$0
Bright-finished exhaust tip(s)$25  
Deep-tinted rear windows$275  
Panoramic sunroof$1200  
Rear spoiler$200  
Infotainment 
App support $0$0
CD changer, in-dash$325  
CD player $125$125
DVD-compatible player $0$0
HD radio $50$50
Larger infotainment display $0$0
Siri Eyes Free support $0$0
SMS text-to-speech reader $25$25
Surround sound$250  
Telematics service, such as OnStar  $200
Traffic + travel information $25$25
Traffic information$25  
Wireless charging station $75$75
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror$150 $150
Compass$0  
Detailed driving style feedback $100$100
Digital instruments $0$0
Fog lights$125 $125
Head-up display (HUD)  $350
Large energy flow and fuel economy display $25$25
LED headlights $1000$1000
Predictive driving advice $0$0
Tachometer$75  
Turn signals on or near mirrors $25$25
Xenon HID headlights$500  
Seats and Interior Trim 
Door sill trim plates$100  
Illuminated door sill trim plates $200$200
Leather seating surfaces$900  
Leather-wrapped steering wheel$150  
Manual recliner, second row seats$75  
Power fore-aft adjuster, passenger seat$100  
Power lumbar adjuster, passenger seat$100  
Power recliner, passenger seat$100  
Synthetic leather seating surfaces $0$0
Suspension, Wheels, and Tires 
Electronic systems calibration selector $200$200
Total Value of Features$7,225$5,325$7,800
Value of Feature Adjustments$1,900$0$2,475
Value of Feature Adjustments-1,7260-2,347

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Specifications Comparison: Toyota Venza vs. Toyota Prius Prime

Model Year20122017
ModelVenzaPrius Prime
Body4dr SUV4dr Hatch
Wheelbase109.3 in106.3 in
Length189.0 in182.9 in
Width75.0 in69.3 in
Height63.4 in57.9 in
Curb Weight3,761 lb.3,366 lb.
Fuel Capacity17.7 gal.11.3 gal.
Row 1 Headroom39.6 in39.4 in
Row 1 Shoulder Room60.0 in54.2 in
Row 1 Hip Room56.0 in53.7 in
Row 1 Legroom40.2 in43.2 in
Row 2 Headroom39.3 in37.2 in
Row 2 Shoulder Room59.0 in53.0 in
Row 2 Hip Room56.5 in51.6 in
Row 2 Legroom39.1 in33.4 in
Cargo Volume,
Minimum
34.4 ft319.8 ft3
Cargo Volume,
Maximum
70.1 ft30.0 ft3

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Option Package Details
Toyota Prius Prime Premium

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40Yes
Total Requested115100%
Total Not Requested00%

Option Package Details
Toyota Prius Prime Advanced

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40Yes
Total Requested115100%
Total Not Requested00%

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