Audi A8 / S8 Audi A8 / S8 2014 BMW 7-Series BMW 7-Series 2011
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Audi A8 / S8 vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Audi A8 / S8 vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $140,825

BMW 7-Series Alpina B7   
Difference: $2,870

Lowest Total Invoice: $129,835

BMW 7-Series Alpina B7   
Difference: $4,014

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  Down Payment Interest Rate Term
Model Year20142011
ModelA8 / S87-Series
TrimA8 L W12Alpina B7
Body4dr Sedan, ext.4dr Sedan, ext.
Base Price $135,900 $125,900
Base Invoice $126,388 $116,030
Driver Assistance Package 2,500 1,350
Night vision 2,300 2,600
Second-row 3-person bench 0  
Adaptive cruise control, all-speed   2,400
Around view cameras   1,200
Entertainment system with dual headrest screens   2,200
AWD   3,000
Driver Assistance Package 2,327 1,230
Night vision 2,139 2,365
Second-row 3-person bench 0  
Adaptive cruise control, all-speed   2,185
Around view cameras   1,090
Entertainment system with dual headrest screens   2,000
AWD   2,760
Options (change) 4,800 12,750
Options (change) 4,466 11,630
Destination 895 875
Gas Tax 2,100 1,300
Total Price $143,695 $140,825
Total Invoice $133,849 $129,835

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Audi A8 / S8 dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Audi A8 / S8 vs. BMW 7-Series

Lowest Adjusted Price: Audi A8 / S8 A8 L W12
Lowest Adjusted Invoice: BMW 7-Series Alpina B7
TrueDelta Adjusted Price Difference: $680
TrueDelta Adjusted Invoice Difference: $707
Model Year20142011
ModelA8 / S87-Series
TrimA8 L W12Alpina B7
Body4dr Sedan, ext.4dr Sedan, ext.
Engine500hp W12500hp V8
TransmissionT8T6
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)13/21 MPG14/20 MPG
Audio (watts, speakers)630, 14600, 16
Tire (rear if not all the same)265/40-20245/35-21
Total Price$143,695$140,825
Adjustments for Features-3,5500
Feature-Adjusted Total Price$140,145$140,825
Total Invoice$133,849$129,835
Adjustments for Features-3,3070
Feature-Adjusted Total Invoice$130,542$129,835

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Features Comparison: Audi A8 / S8 vs. BMW 7-Series

Model Year20142011
ModelA8 / S87-Series
TrimA8 L W12Alpina B7
Body4dr Sedan, ext.4dr Sedan, ext.
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 
6-speed manually-shiftable automatic $1100
AWD$1700$1700
Accessories 
Hands-free trunk or liftgate$100 
Remote app $25
Brakes, Airbags, and Other Safety 
Automatic braking, low-speed$200 
Collision preparation system, rear$100 
Full-size spare tire$225 
Hill descent control $250
Rear side airbags$300 
Rollover sensor$50 
Tires, run-flat $150
Wide-view rear camera$0 
Climate Control 
Wiper de-icer $25
Exterior 
Laminated front side windows$200 
Laminated rear side windows$100 
Panoramic sunroof with venting rear panel$1500 
Rear spoiler $200
Sunroof $900
Infotainment 
CD changer, remote $200
Handwriting recognition$200 
In-vehicle Internet$150 
Satellite radio$200 
Satellite radio - one year subscription $250
SD Card slot$25 
SMS text-to-speech reader $25
Telematics service, such as OnStar $200
Traffic + travel information$25 
Traffic information $25
Voice control for external devices $0
Wi-Fi hotspot$50 
Instruments, Lights, and Mirrors 
Analog clock$25 
Compass $0
Fog light, rear$100 
Head-up display (HUD) $350
LED headlights$1000 
Xenon HID headlights $500
Seats and Interior Trim 
Cooled or ventilated second row seats$200 
Massage, second row seats$150 
Memory system, second row seats$150 
Power 4-way lumbar adjuster, second row seats$225 
Power recliner, second row seats$150 
Power seat belt height adjusters, front row$25 
Power thigh bolsters, driver seat$100 
Power thigh bolsters, passenger seat$100 
Upholstered instrument panel$300 
Upholstered instrument panel, leather $1000
Suspension, Wheels, and Tires 
Active stabilizer bars $500
Active steering$1000 
Air suspension, auto-leveling and height adjustable$1000 
Sport suspension (upgrade) $0
Total Value of Features$10,950$7,400
Value of Feature Adjustments$3,550$0
Value of Feature Adjustments-3,3070

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See a complete comparison of Audi A8 / S8 vs. BMW 7-Series features.

Specifications Comparison: Audi A8 / S8 vs. BMW 7-Series

Model Year20142011
ModelA8 / S87-Series
Body4dr Sedan, ext.4dr Sedan, ext.
Wheelbase122.9 in126.4 in
Length207.4 in205.3 in
Width76.7 in74.9 in
Height57.9 in58.7 in
Curb Weight4,784 lb.4,861 lb.
Fuel Capacity23.8 gal.21.7 gal.
Row 1 Headroom37.2 in40.8 in
Row 1 Shoulder Room59.1 in59.2 in
Row 1 Legroom41.4 in41.2 in
Row 2 Headroom39.1 in38.9 in
Row 2 Shoulder Room57.8 in57.6 in
Row 2 Legroom42.9 in44.3 in
Cargo Volume13.2 ft317.7 ft3

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See a complete comparison of Audi A8 / S8 vs. BMW 7-Series specs.

Option Package Details
Audi A8 / S8 A8 L W12

Driver Assistance Package
FeatureValueRequested?
Lane departure warning system200Yes
Radar- or camera-based collision preparation system0Yes
Adaptive cruise control, all-speed700Yes
Automatic braking, low-speed200No
Forward collision alert200Yes
Total Requested110085%
Total Not Requested20015%

Option Package Details
BMW 7-Series Alpina B7

Night vision
FeatureValueRequested?
Night vision1750Yes
Pedestrian detection, night50Yes
Total Requested1800100%
Total Not Requested00%
Adaptive cruise control, all-speed
FeatureValueRequested?
Adaptive cruise control, all-speed700Yes
Radar- or camera-based collision preparation system0Yes
Forward collision alert200Yes
Total Requested900100%
Total Not Requested00%
Around view cameras
FeatureValueRequested?
Around view cameras500Yes
Wide-view front camera150Yes
Total Requested650100%
Total Not Requested00%
Entertainment system with dual headrest screens
FeatureValueRequested?
Entertainment system with dual headrest screens1200Yes
Rear seat audio controls25No
Total Requested120098%
Total Not Requested252%
AWD
FeatureValueRequested?
AWD0Yes
Hill descent control250No
1300 Gas-Guzzler Tax0No
Total Requested00%
Total Not Requested250100%
Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Lane departure warning system200Yes
Blind spot warning system200Yes
Total Requested600100%
Total Not Requested00%

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