BMW 7-Series BMW 7-Series 2010 Audi A4 / S4 Audi A4 / S4 2009

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BMW 7-Series vs. Audi A4 / S4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 7-Series vs. Audi A4 / S4 Invoice Comparison

Lowest Total Price: $50,400

Audi A4 / S4 A4 2.0T   
Difference: $39,725

Lowest Total Invoice: $46,931

Audi A4 / S4 A4 2.0T   
Difference: $36,209

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102009
Model7-SeriesA4 / S4
Trim750iA4 2.0T
Body4dr Sedan4dr Sedan
Base Price $82,000 $31,000
Base Invoice $75,620 $28,830
Adaptive cruise control, all-speed 2,400  
Sunshade, rear, power 1,000 500
Active steering 1,750  
Rearview camera 750  
Satellite radio - one year subscription 350  
Navigation system   2,500
Adaptive cruise control   2,100
Prestige Package   7,350
Audi Drive Select Package   2,950
Sport Package   1,450
AWD   2,050
6-speed manual   -1,200
Wood trim   400
Metallic paint (extra cost)   475
Adaptive cruise control, all-speed 2,135  
Sunshade, rear, power 910 466
Active steering 1,595  
Rearview camera 685  
Satellite radio - one year subscription 320  
Navigation system   2,326
Adaptive cruise control   1,953
Prestige Package   6,835
Audi Drive Select Package   2,742
Sport Package   1,348
AWD   1,907
6-speed manual   -1,117
Wood trim   373
Metallic paint (extra cost)   443
Options (change) 6,250 18,575
Options (change) 5,645 17,276
Destination 875 825
Gas Tax 1,000 0
Total Price $90,125 $50,400
Total Invoice $83,140 $46,931

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 7-Series vs. Audi A4 / S4

Lowest Adjusted Price and Invoice: Audi A4 / S4 A4 2.0T
TrueDelta Adjusted Price Difference: $36,835
TrueDelta Adjusted Invoice Difference: $33,543
Model Year20102009
Model7-SeriesA4 / S4
Trim750iA4 2.0T
Body4dr Sedan4dr Sedan
Engine400hp V8211hp I4
TransmissionT6M6
DrivetrainRWDAWD
EPA Fuel Economy (city/highway)13/19 MPG13/20 MPG
Audio (watts, speakers)205, 10505, 14
Tire (rear if not all the same)245/50-18245/45-17
Total Price$90,125$50,400
Adjustments for Features-2,8900
Feature-Adjusted Total Price$87,235$50,400
Total Invoice$83,140$46,931
Adjustments for Features-2,6660
Feature-Adjusted Total Invoice$80,474$46,931

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Features Comparison: BMW 7-Series vs. Audi A4 / S4

Model Year20102009
Model7-SeriesA4 / S4
Trim750iA4 2.0T
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
6-speed manual $150
RWD$0 
AWD $1700
Accessories 
Adaptive cruise control $600
Adaptive cruise control, all-speed$850 
Proximity key $250
Remote window/roof operation$15 
Sunshades, second row $125
Sunshades, second row, power$225 
Tilt/telescoping steering wheel, manual $250
Tilt/telescoping steering wheel, power$350 
Brakes, Airbags, and Other Safety 
Blind spot warning system $200
Knee airbag, driver$75 
Knee airbag, passenger$75 
Obstacle detection, front$150 
Passenger side camera$200 
Temporary spare tire $150
Tires, run-flat$150 
Cargo Management 
Air-conditioned storage compartment$50 
Cargo net $40
Climate Control 
Rear dual-zone climate control$125 
Residual heat$50 
Wiper de-icer$25 
Engine / Motor 
Regenerative braking$0 
Infotainment 
HD radio$50 
iPod integration $100
Media drive$15 
Satellite radio $200
Satellite radio - one year subscription$250 
SD Card slot $25
Surround sound $250
Telematics service, such as OnStar$200 
Traffic information$25 
USB port$25 
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75 
Auto-dimming passenger-side mirror$75 
Cornering lights$50 
Fog light, rear $100
Headlight washers$50 
Illuminated vanity mirrors, rear seat$100 
Mirror tilt-down in reverse$25 
Power-folding mirrors$50 
Seats and Interior Trim 
Folding second row seats $300
Leather door panel trim$250 
Manual thigh support length adjuster, driver seat $50
Manual thigh support length adjuster, passenger seat $50
Memory system, passenger seat$150 
Power headrest height adjuster, driver seat$50 
Power headrest height adjuster, passenger seat$50 
Power seatback bolsters, driver seat$100 
Power seatback bolsters, passenger seat$100 
Power thigh support length adjuster, driver seat$100 
Power thigh support length adjuster, passenger seat$100 
Power upper seatback recliner, driver seat$100 
Power upper seatback recliner, passenger seat$100 
Upholstered instrument panel$300 
Suspension, Wheels, and Tires 
Rear wheel steering$1500 
Sport suspension (upgrade) $0
Transmission 
Steering-wheel-mounted transmission controls$100 
Total Value of Features$7,430$4,540
Value of Feature Adjustments$2,890$0
Value of Feature Adjustments-2,6660

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Specifications Comparison: BMW 7-Series vs. Audi A4 / S4

Model Year20102009
Model7-SeriesA4 / S4
Body4dr Sedan4dr Sedan
Wheelbase120.9 in110.6 in
Length199.8 in185.2 in
Width74.9 in71.9 in
Height58.3 in56.2 in
Curb Weight4,950 lb.3,866 lb.
Fuel Capacity21.7 gal.16.9 gal.
Row 1 Headroom40.6 in40.0 in
Row 1 Shoulder Room59.2 in55.5 in
Row 1 Legroom41.2 in41.3 in
Row 2 Headroom38.5 in37.5 in
Row 2 Shoulder Room57.2 in54.3 in
Row 2 Legroom38.4 in35.2 in
Cargo Volume17.7 ft312.4 ft3

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Option Package Details
Audi A4 / S4 A4 2.0T

Navigation system
FeatureValueRequested?
Navigation system600Yes
Trip computer150Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Total Requested1050100%
Total Not Requested00%
Adaptive cruise control
FeatureValueRequested?
Adaptive cruise control450Yes
Radar- or camera-based collision preparation system0Yes
Forward collision alert200Yes
Total Requested650100%
Total Not Requested00%
Sunshade, rear, power
FeatureValueRequested?
Sunshade, rear, power225Yes
Sunshades, second row125Yes
Total Requested350100%
Total Not Requested00%
Prestige Package
FeatureValueRequested?
Obstacle detection, rear250Yes
Surround sound250No
Proximity key250No
245/40HR18 tires400No
Blind spot warning system200No
Bang & Olufsen, 505W, 14 speakers (with subwoofer)350No
Compass0Yes
Dual-zone climate control125Yes
Cargo net40No
iPod integration100Yes
Heated front seats200Yes
CD changer, in-dash200No
Rear air vents with automatic controls250Yes
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Trip computer150Yes
Rain-sensing wipers100Yes
Automatic headlights125Yes
Steering-linked headlights150Yes
Xenon HID headlights500Yes
Memory system, driver seat200Yes
Bluetooth cell phone link100Yes
Total Requested250060%
Total Not Requested169040%
Audi Drive Select Package
FeatureValueRequested?
Adaptive shocks - electrical500Yes
Active steering1000Yes
Electronic systems calibration selector200Yes
Total Requested1700100%
Total Not Requested00%
Sport Package
FeatureValueRequested?
255/35YR19 tires400No
Sport suspension (upgrade)250No
Manual thigh support adjuster, driver seat50Yes
Power 4-way lumbar adjuster, passenger seat150Yes
Manual thigh support adjuster, passenger seat50Yes
Front sport buckets100Yes
Total Requested35035%
Total Not Requested65065%

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