2018 Ford Taurus Ford Taurus 2018 2010 Ford Taurus Ford Taurus 2010

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2018 Ford Taurus vs. 2010 Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

2018 Ford Taurus vs. 2010 Ford Taurus Invoice Comparison

Lowest Total Price: $43,770

2010 Ford Taurus SHO   
Difference: $2,350

Lowest Total Invoice: $39,991

2010 Ford Taurus SHO   
Difference: $3,653

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  Down Payment Interest Rate Term
Model Year20182010
ModelTaurusTaurus
TrimSHOSHO
Body4dr Sedan4dr Sedan
Base Price $42,770 $37,770
Base Invoice $40,418 $34,663
Navigation system 795 1,450
All-weather floor mats 90 75
Cargo organizer 200 160
Paint, special red 395 295
Sunroof 995  
Package 402B   2,800
Remote start   395
Navigation system 755 1,262
All-weather floor mats 86 65
Cargo organizer 190 139
Paint, special red 375 257
Sunroof 945  
Package 402B   2,436
Remote start   344
Options (change) 2,475 5,175
Options (change) 2,351 4,503
Destination 875 825
Total Price $46,120 $43,770
Total Invoice $43,644 $39,991

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: 2018 Ford Taurus vs. 2010 Ford Taurus

Lowest Adjusted Price and Invoice: 2010 Ford Taurus SHO
TrueDelta Adjusted Price Difference: $1,215
TrueDelta Adjusted Invoice Difference: $2,579
Model Year20182010
ModelTaurusTaurus
TrimSHOSHO
Body4dr Sedan4dr Sedan
Engine365hp V6365hp V6
TransmissionT6T6
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)17/25 MPG17/25 MPG
Audio (watts, speakers)390, 12390, 12
Tire (rear if not all the same)245/45-20255/45-19
Total Price$46,120$43,770
Adjustments for Features-1,1350
Feature-Adjusted Total Price$44,985$43,770
Total Invoice$43,644$39,991
Adjustments for Features-1,0740
Feature-Adjusted Total Invoice$42,570$39,991

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Features Comparison: 2018 Ford Taurus vs. 2010 Ford Taurus

Model Year20182010
ModelTaurusTaurus
TrimSHOSHO
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
AWD$1700$1700
Accessories 
Heated steering wheel$100 
Tilt/telescoping steering wheel, manual $250
Tilt/telescoping steering wheel, power$350 
Brakes, Airbags, and Other Safety 
Curve control$50 
Torque vectoring, brake-based$100 
Infotainment 
Android Auto support$100 
App support$0 
Apple CarPlay support$100 
DVD-compatible player $0
HD radio$50 
Media drive $15
Instruments, Lights, and Mirrors 
Large color reconfigurable instrument cluster display$250 
Seats and Interior Trim 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, passenger seat$100 
Power tilt adjuster, passenger seat$100 
Suspension, Wheels, and Tires 
Alloy wheels $350
Machined alloy wheels$350 
Total Value of Features$4,550$3,415
Value of Feature Adjustments$1,135$0
Value of Feature Adjustments-1,0740

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Specifications Comparison: 2018 Ford Taurus vs. 2010 Ford Taurus

Model Year20182010
ModelTaurusTaurus
Body4dr Sedan4dr Sedan
Wheelbase112.9 in112.9 in
Length202.9 in202.9 in
Width76.2 in76.2 in
Height60.7 in60.7 in
Curb Weight4,343 lb.4,415 lb.
Fuel Capacity20.0 gal.20.0 gal.
Row 1 Headroom39.0 in39.0 in
Row 1 Shoulder Room57.9 in57.9 in
Row 1 Hip Room56.3 in56.3 in
Row 1 Legroom41.9 in41.9 in
Row 2 Headroom37.8 in37.8 in
Row 2 Shoulder Room56.9 in56.9 in
Row 2 Hip Room55.8 in55.8 in
Row 2 Legroom38.1 in38.1 in
Cargo Volume20.1 ft320.1 ft3

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Option Package Details
2018 Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25Yes
Total Requested700100%
Total Not Requested00%

Option Package Details
2010 Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Media drive, large15No
Total Requested67598%
Total Not Requested152%
Package 402B
FeatureValueRequested?
Heated second row seats200Yes
Sunshade, rear, power225Yes
Heated front seats200Yes
Cooled or ventilated front seats300Yes
Sunroof900Yes
Surround sound250Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Rain-sensing wipers100Yes
Power-adjustable pedals125Yes
Auto-dimming headlights200Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested280089%
Total Not Requested35011%

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