Ford Taurus Ford Taurus 2010 Kia Soul Kia Soul 2017

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Ford Taurus vs. Kia Soul Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. Kia Soul Invoice Comparison

Lowest Total Price: $28,815

Kia Soul +   
Difference: $9,320

Lowest Total Invoice: $26,974

Kia Soul +   
Difference: $7,935

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020102017
ModelTaurusTaurusSoul
TrimLimitedSHO+
Body4dr Sedan4dr Sedan4dr Hatch
Base Price $31,770 $37,770 $19,800
Base Invoice $29,263 $34,663 $18,764
Navigation system 1,750 1,450  
Remote start 395 395 425
Sunroof 895    
Package 303B 2,500    
Package 402B   2,800  
Primo Package     4,000
Audio Package     2,000
Universal garage door opener     350
Illuminated door sill trim plates     250
Interior ambient lighting     450
Rear spoiler     395
Floor mats     120
Metal pedals     80
Cargo net     50
Navigation system 1,523 1,262  
Remote start 344 344 353
Sunroof 779    
Package 303B 2,175    
Package 402B   2,436  
Primo Package     3,711
Audio Package     1,844
Universal garage door opener     291
Illuminated door sill trim plates     208
Interior ambient lighting     374
Rear spoiler     327
Floor mats     98
Metal pedals     67
Cargo net     42
Options (change) 5,540 4,645 8,120
Options (change) 4,821 4,042 7,315
Destination 825 825 895
Total Price $38,135 $43,240 $28,815
Total Invoice $34,909 $39,530 $26,974

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Taurus dealer quotes or Kia Soul dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Taurus vs. Kia Soul

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $9,750
TrueDelta Adjusted Invoice Difference: $8,338
Model Year201020102017
ModelTaurusTaurusSoul
TrimLimitedSHO+
Body4dr Sedan4dr Sedan4dr Hatch
Engine263hp V6365hp V6161hp I4
TransmissionT6T6T6
DrivetrainFWDAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)390, 12390, 12315, 8
Tire (rear if not all the same)255/45-19255/45-19215/55-17
Total Price$38,135$43,240$28,815
Adjustments for Features0-2,225-430
Feature-Adjusted Total Price$38,135$41,015$28,385
Cost Above Minimum$0$2,880$0
Total Invoice$34,909$39,530$26,974
Adjustments for Features0-2,034-403
Feature-Adjusted Total Invoice$34,909$37,496$26,571
Cost Above Minimum$0$2,587$0

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Features Comparison: Ford Taurus vs. Kia Soul

Model Year201020102017
ModelTaurusTaurusSoul
TrimLimitedSHO+
Body4dr Sedan4dr Sedan4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100$1100
FWD$0 $0
AWD $1700 
Accessories 
Heated steering wheel  $100
Keyless entry keypad$50$50 
Power-adjustable pedals$125$125 
Sunshade, rear, power$225$225 
Brakes, Airbags, and Other Safety 
Forward collision warning  $200
Lane departure warning  $200
Obstacle detection, rear$250$250 
Safety key$5$5 
Temporary spare tire$150$150 
Cargo Management 
Cargo cover  $75
Climate Control 
Dual-zone climate control$125$125 
Interior air filter$0$0 
Ionizing air filtration  $50
Rain-sensing wipers$175$175 
Rear air vents$100$100 
Rear wiper  $175
Variable intermittent wipers  $75
Exterior 
Bright-finished exhaust tip(s)$25$25 
Deep-tinted rear windows  $275
Panoramic sunroof  $1200
Rear spoiler $200$200
Sunroof$900$900 
Infotainment 
Android Auto support  $100
App support  $0
Apple CarPlay support  $100
DVD-compatible player$0$0 
HD radio  $50
Media drive$15$15 
Surround sound$250$250 
Traffic + travel information$25$25 
Traffic information  $25
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75 
Auto-dimming headlights$200$200 
Fog lights  $125
Speaker lights  $100
Xenon HID headlights $500 
Seats and Interior Trim 
Door sill trim plates$100$100 
Illuminated door sill trim plates  $200
Leather-wrapped steering wheel $150$150
Memory system, driver seat$200$200 
Metal pedals $75$75
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, passenger seat  $100
Power lumbar adjuster, passenger seat$100$100 
Power tilt adjuster, passenger seat  $100
Synthetic suede inserts in leather seating surfaces $0 
Upholstered instrument cluster hood  $50
Wood/leather-wrapped steering wheel$150  
Suspension, Wheels, and Tires 
Alloy wheels $350$350
Chrome-clad alloy wheels$600  
Electronic systems calibration selector  $200
Sport suspension (upgrade) $0 
Transmission 
Steering-wheel-mounted transmission controls$100$100 
Total Value of Features$5,045$7,270$5,475
Value of Feature Adjustments$0$2,225$430
Value of Feature Adjustments0-2,034-403

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Specifications Comparison: Ford Taurus vs. Kia Soul

Model Year20102017
ModelTaurusSoul
Body4dr Sedan4dr Hatch
Wheelbase112.9 in101.2 in
Length202.9 in163.0 in
Width76.2 in70.9 in
Height60.7 in63.5 in
Curb Weight4,016 lb.2,885 lb.
Fuel Capacity20.0 gal.14.2 gal.
Row 1 Headroom39.0 in39.6 in
Row 1 Shoulder Room57.9 in55.5 in
Row 1 Hip Room56.3 in53.2 in
Row 1 Legroom41.9 in40.9 in
Row 2 Headroom37.8 in39.5 in
Row 2 Shoulder Room56.9 in54.7 in
Row 2 Hip Room55.8 in49.3 in
Row 2 Legroom38.1 in39.1 in
Cargo Volume,
Minimum
20.1 ft324.2 ft3
Cargo Volume,
Maximum
20.161.3 ft3

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Option Package Details
Ford Taurus Limited

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Media drive, large15No
Total Requested67598%
Total Not Requested152%
Package 303B
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Cooled or ventilated front seats300Yes
Sunshade, rear, power225No
Rain-sensing wipers100No
Auto-dimming driver-side mirror75No
Power-adjustable pedals125No
Surround sound250No
Auto-dimming headlights200No
Proximity key250Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested125049%
Total Not Requested132551%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75Yes
Media drive, large15No
Total Requested67598%
Total Not Requested152%
Package 402B
FeatureValueRequested?
Heated second row seats200Yes
Sunshade, rear, power225No
Heated front seats200Yes
Cooled or ventilated front seats300Yes
Sunroof900Yes
Surround sound250No
Sony, 390W, 12 speakers (with subwoofer)350No
Rain-sensing wipers100No
Power-adjustable pedals125No
Auto-dimming headlights200No
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested190060%
Total Not Requested125040%

Option Package Details
Kia Soul +

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested250100%
Total Not Requested00%
Primo Package
FeatureValueRequested?
Leather seating surfaces900Yes
Cooled or ventilated front seats300Yes
Upgraded instruments0No
Panoramic sunroof1200No
LED tail lights0No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat100No
Lane departure warning system200No
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Forward collision warning200No
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100No
Total Requested245055%
Total Not Requested200045%
Audio Package
FeatureValueRequested?
HD radio50No
Speaker lights100No
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Proximity key250Yes
Engine immobilizer (optional)0No
Special interior trim0No
Upholstered instrument cluster hood50No
Leather-wrapped steering wheel150Yes
Apple CarPlay support100No
Android Auto support100No
Voice control for external devices0Yes
SMS text-to-speech reader25Yes
Vehicle health reports0Yes
911 assist25Yes
Bluetooth audio streaming25Yes
App support0No
Total Requested120062%
Total Not Requested75038%

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