The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Lowest Total Price: $28,815 Kia Soul + | |||
Difference: $9,320 | |||
Lowest Total Invoice: $26,974 Kia Soul + | |||
Difference: $7,935 | |||
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Model Year | 2010 | 2010 | 2017 |
Model | Taurus | Taurus | Soul |
Trim | Limited | SHO | + |
Body | 4dr Sedan | 4dr Sedan | 4dr Hatch |
Base Price | $31,770 | $37,770 | $19,800 |
Base Invoice | $29,263 | $34,663 | $18,764 |
Navigation system | 1,750 | 1,450 | |
Remote start | 395 | 395 | 425 |
Sunroof | 895 | ||
Package 303B | 2,500 | ||
Package 402B | 2,800 | ||
Primo Package | 4,000 | ||
Audio Package | 2,000 | ||
Universal garage door opener | 350 | ||
Illuminated door sill trim plates | 250 | ||
Interior ambient lighting | 450 | ||
Rear spoiler | 395 | ||
Floor mats | 120 | ||
Metal pedals | 80 | ||
Cargo net | 50 | ||
Navigation system | 1,523 | 1,262 | |
Remote start | 344 | 344 | 353 |
Sunroof | 779 | ||
Package 303B | 2,175 | ||
Package 402B | 2,436 | ||
Primo Package | 3,711 | ||
Audio Package | 1,844 | ||
Universal garage door opener | 291 | ||
Illuminated door sill trim plates | 208 | ||
Interior ambient lighting | 374 | ||
Rear spoiler | 327 | ||
Floor mats | 98 | ||
Metal pedals | 67 | ||
Cargo net | 42 | ||
Options (change) | 5,540 | 4,645 | 8,120 |
Options (change) | 4,821 | 4,042 | 7,315 |
Destination | 825 | 825 | 895 |
Total Price | $38,135 | $43,240 | $28,815 |
Total Invoice | $34,909 | $39,530 | $26,974 |
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Lowest Adjusted Price and Invoice: Kia Soul + | |||
TrueDelta Adjusted Price Difference: $9,750 | |||
TrueDelta Adjusted Invoice Difference: $8,338 | |||
Model Year | 2010 | 2010 | 2017 |
Model | Taurus | Taurus | Soul |
Trim | Limited | SHO | + |
Body | 4dr Sedan | 4dr Sedan | 4dr Hatch |
Engine | 263hp V6 | 365hp V6 | 161hp I4 |
Transmission | T6 | T6 | T6 |
Drivetrain | FWD | AWD | FWD |
EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
Audio (watts, speakers) | 390, 12 | 390, 12 | 315, 8 |
Tire (rear if not all the same) | 255/45-19 | 255/45-19 | 215/55-17 |
Total Price | $38,135 | $43,240 | $28,815 |
Adjustments for Features | 0 | -2,225 | -430 |
Feature-Adjusted Total Price | $38,135 | $41,015 | $28,385 |
Cost Above Minimum | $0 | $2,880 | $0 |
Total Invoice | $34,909 | $39,530 | $26,974 |
Adjustments for Features | 0 | -2,034 | -403 |
Feature-Adjusted Total Invoice | $34,909 | $37,496 | $26,571 |
Cost Above Minimum | $0 | $2,587 | $0 |
Model Year | 2010 | 2010 | 2017 |
Model | Taurus | Taurus | Soul |
Trim | Limited | SHO | + |
Body | 4dr Sedan | 4dr Sedan | 4dr Hatch |
Transmission and Drivetrain | |||
6-speed manually-shiftable automatic | $1100 | $1100 | $1100 |
FWD | $0 | $0 | |
AWD | $1700 | ||
Accessories | |||
Heated steering wheel | $100 | ||
Keyless entry keypad | $50 | $50 | |
Power-adjustable pedals | $125 | $125 | |
Sunshade, rear, power | $225 | $225 | |
Brakes, Airbags, and Other Safety | |||
Forward collision warning | $200 | ||
Lane departure warning | $200 | ||
Obstacle detection, rear | $250 | $250 | |
Safety key | $5 | $5 | |
Temporary spare tire | $150 | $150 | |
Cargo Management | |||
Cargo cover | $75 | ||
Climate Control | |||
Dual-zone climate control | $125 | $125 | |
Interior air filter | $0 | $0 | |
Ionizing air filtration | $50 | ||
Rain-sensing wipers | $175 | $175 | |
Rear air vents | $100 | $100 | |
Rear wiper | $175 | ||
Variable intermittent wipers | $75 | ||
Exterior | |||
Bright-finished exhaust tip(s) | $25 | $25 | |
Deep-tinted rear windows | $275 | ||
Panoramic sunroof | $1200 | ||
Rear spoiler | $200 | $200 | |
Sunroof | $900 | $900 | |
Infotainment | |||
Android Auto support | $100 | ||
App support | $0 | ||
Apple CarPlay support | $100 | ||
DVD-compatible player | $0 | $0 | |
HD radio | $50 | ||
Media drive | $15 | $15 | |
Surround sound | $250 | $250 | |
Traffic + travel information | $25 | $25 | |
Traffic information | $25 | ||
Instruments, Lights, and Mirrors | |||
Auto-dimming driver-side mirror | $75 | $75 | |
Auto-dimming headlights | $200 | $200 | |
Fog lights | $125 | ||
Speaker lights | $100 | ||
Xenon HID headlights | $500 | ||
Seats and Interior Trim | |||
Door sill trim plates | $100 | $100 | |
Illuminated door sill trim plates | $200 | ||
Leather-wrapped steering wheel | $150 | $150 | |
Memory system, driver seat | $200 | $200 | |
Metal pedals | $75 | $75 | |
Power fore-aft adjuster, passenger seat | $100 | ||
Power height adjuster, passenger seat | $100 | ||
Power lumbar adjuster, passenger seat | $100 | $100 | |
Power tilt adjuster, passenger seat | $100 | ||
Synthetic suede inserts in leather seating surfaces | $0 | ||
Upholstered instrument cluster hood | $50 | ||
Wood/leather-wrapped steering wheel | $150 | ||
Suspension, Wheels, and Tires | |||
Alloy wheels | $350 | $350 | |
Chrome-clad alloy wheels | $600 | ||
Electronic systems calibration selector | $200 | ||
Sport suspension (upgrade) | $0 | ||
Transmission | |||
Steering-wheel-mounted transmission controls | $100 | $100 | |
Total Value of Features | $5,045 | $7,270 | $5,475 |
Value of Feature Adjustments | $0 | $2,225 | $430 |
Value of Feature Adjustments | 0 | -2,034 | -403 |
Model Year | 2010 | 2017 |
Model | Taurus | Soul |
Body | 4dr Sedan | 4dr Hatch |
Wheelbase | 112.9 in | 101.2 in |
Length | 202.9 in | 163.0 in |
Width | 76.2 in | 70.9 in |
Height | 60.7 in | 63.5 in |
Curb Weight | 4,016 lb. | 2,885 lb. |
Fuel Capacity | 20.0 gal. | 14.2 gal. |
Row 1 Headroom | 39.0 in | 39.6 in |
Row 1 Shoulder Room | 57.9 in | 55.5 in |
Row 1 Hip Room | 56.3 in | 53.2 in |
Row 1 Legroom | 41.9 in | 40.9 in |
Row 2 Headroom | 37.8 in | 39.5 in |
Row 2 Shoulder Room | 56.9 in | 54.7 in |
Row 2 Hip Room | 55.8 in | 49.3 in |
Row 2 Legroom | 38.1 in | 39.1 in |
Cargo Volume, Minimum | 20.1 ft3 | 24.2 ft3 |
Cargo Volume, Maximum | 20.1 | 61.3 ft3 |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | Yes |
Media drive, large | 15 | No |
Total Requested | 675 | 98% |
Total Not Requested | 15 | 2% |
Package 303B | ||
Feature | Value | Requested? |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Sunshade, rear, power | 225 | No |
Rain-sensing wipers | 100 | No |
Auto-dimming driver-side mirror | 75 | No |
Power-adjustable pedals | 125 | No |
Surround sound | 250 | No |
Auto-dimming headlights | 200 | No |
Proximity key | 250 | Yes |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Sony, 390W, 12 speakers (with subwoofer) | 350 | No |
Total Requested | 1250 | 49% |
Total Not Requested | 1325 | 51% |
Navigation system | ||
Feature | Value | Requested? |
Navigation system | 600 | Yes |
DVD-compatible player | 0 | No |
Voice control for nav and audio | 75 | Yes |
Media drive, large | 15 | No |
Total Requested | 675 | 98% |
Total Not Requested | 15 | 2% |
Package 402B | ||
Feature | Value | Requested? |
Heated second row seats | 200 | Yes |
Sunshade, rear, power | 225 | No |
Heated front seats | 200 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Sunroof | 900 | Yes |
Surround sound | 250 | No |
Sony, 390W, 12 speakers (with subwoofer) | 350 | No |
Rain-sensing wipers | 100 | No |
Power-adjustable pedals | 125 | No |
Auto-dimming headlights | 200 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Total Requested | 1900 | 60% |
Total Not Requested | 1250 | 40% |
Universal garage door opener | ||
Feature | Value | Requested? |
Universal garage door opener | 100 | Yes |
Auto-dimming rearview mirror | 150 | Yes |
Compass | 0 | Yes |
Total Requested | 250 | 100% |
Total Not Requested | 0 | 0% |
Primo Package | ||
Feature | Value | Requested? |
Leather seating surfaces | 900 | Yes |
Cooled or ventilated front seats | 300 | Yes |
Upgraded instruments | 0 | No |
Panoramic sunroof | 1200 | No |
LED tail lights | 0 | No |
Power fore-aft adjuster, driver seat | 100 | Yes |
Power height adjuster, driver seat | 50 | Yes |
Power tilt adjuster, driver seat | 100 | Yes |
Power recliner, driver seat | 100 | Yes |
Power lumbar adjuster, driver seat | 100 | Yes |
Power recliner, passenger seat | 100 | Yes |
Power fore-aft adjuster, passenger seat | 100 | No |
Power height adjuster, passenger seat | 100 | No |
Power tilt adjuster, passenger seat | 100 | No |
Lane departure warning system | 200 | No |
Blind spot warning system | 200 | Yes |
Rear cross-traffic detection | 100 | Yes |
Forward collision warning | 200 | No |
Heated front seats | 200 | Yes |
Heated second row seats | 200 | Yes |
Heated steering wheel | 100 | No |
Total Requested | 2450 | 55% |
Total Not Requested | 2000 | 45% |
Audio Package | ||
Feature | Value | Requested? |
HD radio | 50 | No |
Speaker lights | 100 | No |
Harman/Kardon, 315W, 8 speakers (with subwoofer) | 350 | No |
Navigation system | 600 | Yes |
Voice control for nav and audio | 100 | Yes |
Traffic information | 25 | Yes |
Proximity key | 250 | Yes |
Engine immobilizer (optional) | 0 | No |
Special interior trim | 0 | No |
Upholstered instrument cluster hood | 50 | No |
Leather-wrapped steering wheel | 150 | Yes |
Apple CarPlay support | 100 | No |
Android Auto support | 100 | No |
Voice control for external devices | 0 | Yes |
SMS text-to-speech reader | 25 | Yes |
Vehicle health reports | 0 | Yes |
911 assist | 25 | Yes |
Bluetooth audio streaming | 25 | Yes |
App support | 0 | No |
Total Requested | 1200 | 62% |
Total Not Requested | 750 | 38% |