Ford Taurus Ford Taurus 2010 Toyota Prius Toyota Prius 2021

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Ford Taurus vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. Toyota Prius Invoice Comparison

Lowest Total Price: $28,783

Toyota Prius LE   
Difference: $8,477

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201020212021
ModelTaurusTaurusPriusPrius
TrimLimitedSHOLELimited
Body4dr Sedan4dr Sedan4dr Hatch4dr Hatch
Base Price $31,770 $37,770 $25,735 $32,650
Adaptive cruise control 1,195 1,195    
All-weather floor mats 75 75 100 100
Sunroof 895      
Package 303B 2,500      
Package 401B   2,000    
Advanced Technology Package     1,350 1,350
Cargo net     49 49
Floor mats     225 225
Illuminated door sill trim plates     299 299
Adaptive cruise control 1,040 1,040    
All-weather floor mats 65 65 60 60
Sunroof 779      
Package 303B 2,175      
Package 401B   1,740    
Advanced Technology Package     1,202 1,202
Cargo net     35 35
Floor mats     140 140
Illuminated door sill trim plates     225 225
Options (change) 4,665 3,270 2,023 2,023
Options (change) 4,059 2,845 1,662 1,662
Destination 825 825 1,025 1,025
Total Price $37,260 $41,865 $28,783 $35,698

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Taurus dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Taurus vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius LE
TrueDelta Adjusted Price Difference: $5,787
TrueDelta Adjusted Invoice Difference: $28,871
Model Year2010201020212021
ModelTaurusTaurusPriusPrius
TrimLimitedSHOLELimited
Body4dr Sedan4dr Sedan4dr Hatch4dr Hatch
Engine263hp V6365hp V696hp I4 H96hp I4 H
TransmissionT6T6CVTCVT
DrivetrainFWDAWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)390, 12390, 12?, 6?, 6
Tire (rear if not all the same)255/45-19255/45-19195/65-15215/45-17
Total Price$37,260$41,865$28,783$35,698
Adjustments for Features-2,840-3,915-1500
Feature-Adjusted Total Price$34,420$37,950$28,633$35,698
Cost Above Minimum$0$3,530$0$7,065

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Features Comparison: Ford Taurus vs. Toyota Prius

Model Year2010201020212021
ModelTaurusTaurusPriusPrius
TrimLimitedSHOLELimited
Body4dr Sedan4dr Sedan4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100  
CVT  $1000$1000
FWD$0 $0$0
AWD $1700  
Accessories 
Adaptive cruise control$600$600  
Adaptive cruise control, all-speed  $850$850
Keyless entry keypad$50$50  
Power-adjustable pedals$125   
Sunshade, rear, power$225   
Universal garage door opener$100$100  
Brakes, Airbags, and Other Safety 
911 assist$25$25  
Active or whiplash-reducing head restraints, front seats  $0$0
Automatic braking, high-speed or partial  $200$200
Automatic braking, low-speed  $200$200
Blind spot warning system$200   
Cross-traffic warning, rear$100   
Knee airbag, driver  $75$75
Lane departure prevention, steering-based  $200$200
Lane departure warning  $200$200
Obstacle detection, rear$250$250  
Pedestrian detection  $50$50
Rollover sensor$50$50  
Safety key$5$5  
Seat cushion airbag, passenger  $75$75
Temporary spare tire$150$150$150 
Vehicle health reports$0$0  
Cargo Management 
Cargo cover  $75$75
Cargo mat  $40$40
Console with shifter$150$150  
Console without shifter  $150$150
Climate Control 
Dual-zone climate control$125$125  
Rain-sensing wipers$175   
Rear air vents$100$100  
Variable intermittent wipers $75$75$75
Engine / Motor 
Automatic start / stop  $150$150
Exterior 
Active grille shutters  $0$0
Bright-finished exhaust tip(s)$25$25  
Rear spoiler $200  
Infotainment 
CD changer, in-dash$325$325  
CD player  $125$125
Satellite radio$200$200  
Siri Eyes Free support  $0$0
Surround sound$250$250  
Traffic + travel information$25$25  
Voice control for external devices$0$0  
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75  
Auto-dimming headlights$200 $200$200
Auto-dimming rearview mirror$150$150  
Automatic headlights$125$125  
Automatic-off headlights  $25$25
Compass$0$0  
Detailed driving style feedback  $100$100
Digital instruments  $0$0
Head-up display (HUD)  $350$350
Interior ambient lighting$150$150  
Large energy flow and fuel economy display  $25$25
LED headlights, single projector or low beam only  $750$750
Tachometer$75$75  
Turn signals on or near mirrors  $25$25
Xenon HID headlights $500  
Seats and Interior Trim 
Cooled or ventilated front seats$300$300  
Door sill trim plates$100$100  
Heated front seats$200$200  
Heated second row seats$200   
Illuminated door sill trim plates  $200$200
Leather seating surfaces$900$900  
Leather-wrapped steering wheel $150  
Manual height adjuster, driver seat  $50$50
Memory system, driver seat$200$200  
Metal pedals $75  
Power fore-aft adjuster, driver seat$100$100  
Power height adjuster, driver seat$100$100  
Power lumbar adjuster, driver seat$100$100  
Power lumbar adjuster, passenger seat$100$100  
Power recliner, driver seat$100$100  
Power recliner, passenger seat$100$100  
Power tilt adjuster, driver seat$100$100  
Synthetic suede inserts in leather seating surfaces $0  
Wood/leather-wrapped steering wheel$150   
Suspension, Wheels, and Tires 
Alloy wheels $350$350$350
Chrome-clad alloy wheels$600   
Electronic systems calibration selector  $200$200
Sport suspension (upgrade) $0  
Transmission 
Steering-wheel-mounted transmission controls$100$100  
Total Value of Features$8,580$9,655$5,890$5,740
Value of Feature Adjustments$2,840$3,915$150$0
Value of Feature Adjustments-2,603-3,585-140

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Specifications Comparison: Ford Taurus vs. Toyota Prius

Model Year20102021
ModelTaurusPrius
Body4dr Sedan4dr Hatch
Wheelbase112.9 in106.3 in
Length202.9 in180.0 in
Width76.2 in69.3 in
Height60.7 in57.9 in
Curb Weight4,016 lb.3,011 lb.
Fuel Capacity20.0 gal.11.3 gal.
Row 1 Headroom39.0 in39.4 in
Row 1 Shoulder Room57.9 in55.0 in
Row 1 Hip Room56.3 in53.4 in
Row 1 Legroom41.9 in42.3 in
Row 2 Headroom37.8 in37.4 in
Row 2 Shoulder Room56.9 in53.0 in
Row 2 Hip Room55.8 in51.9 in
Row 2 Legroom38.1 in33.4 in
Cargo Volume,
Minimum
20.1 ft327.4 ft3
Cargo Volume,
Maximum
20.165.5 ft3

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Option Package Details
Ford Taurus Limited

Package 303B
FeatureValueRequested?
Heated front seats200No
Heated second row seats200No
Cooled or ventilated front seats300No
Sunshade, rear, power225No
Rain-sensing wipers100No
Auto-dimming driver-side mirror75No
Power-adjustable pedals125No
Surround sound250No
Auto-dimming headlights200Yes
Proximity key250Yes
Blind spot warning system200No
Rear cross-traffic detection100No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested45017%
Total Not Requested212583%

Option Package Details
Ford Taurus SHO

Package 401B
FeatureValueRequested?
Heated front seats200No
Cooled or ventilated front seats300No
Sunroof900Yes
Surround sound250No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested90045%
Total Not Requested110055%

Option Package Details
Toyota Prius LE

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%

Option Package Details
Toyota Prius Limited

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%

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