| 1 | 0 | 3 | 4 | 3 | 4 |
Ford Taurus vs. Toyota Prius Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Ford Taurus vs. Toyota Prius Invoice Comparison
Lowest Total Price: $32,043 Toyota Prius Four | |||
| Difference: $6,967 | |||
Lowest Total Invoice: $29,669 Toyota Prius Four | |||
| Difference: $6,001 | |||
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| Model Year | 2010 | 2010 | 2017 |
| Model | Taurus | Taurus | Prius |
| Trim | Limited | SHO | Four |
| Body | 4dr Sedan | 4dr Sedan | 4dr Hatch |
| Base Price | $31,770 | $37,770 | $29,135 |
| Base Invoice | $29,263 | $34,663 | $27,122 |
| Adaptive cruise control | 1,195 | 1,195 | |
| Navigation system | 1,750 | 1,450 | |
| All-weather floor mats | 75 | 75 | 100 |
| Sunroof | 895 | ||
| Package 303B | 2,500 | ||
| Package 402B | 2,800 | ||
| Advanced Technology Package | 1,350 | ||
| Cargo net | 49 | ||
| Floor mats | 225 | ||
| Illuminated door sill trim plates | 299 | ||
| Adaptive cruise control | 1,040 | 1,040 | |
| Navigation system | 1,523 | 1,262 | |
| All-weather floor mats | 65 | 65 | 60 |
| Sunroof | 779 | ||
| Package 303B | 2,175 | ||
| Package 402B | 2,436 | ||
| Advanced Technology Package | 1,202 | ||
| Cargo net | 35 | ||
| Floor mats | 140 | ||
| Illuminated door sill trim plates | 225 | ||
| Options (change) | 6,415 | 5,520 | 2,023 |
| Options (change) | 5,582 | 4,803 | 1,662 |
| Destination | 825 | 825 | 885 |
| Total Price | $39,010 | $44,115 | $32,043 |
| Total Invoice | $35,670 | $40,291 | $29,669 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Ford Taurus dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Ford Taurus vs. Toyota Prius
| Lowest Adjusted Price and Invoice: Toyota Prius Four | |||
| TrueDelta Adjusted Price Difference: $6,237 | |||
| TrueDelta Adjusted Invoice Difference: $5,334 | |||
| Model Year | 2010 | 2010 | 2017 |
| Model | Taurus | Taurus | Prius |
| Trim | Limited | SHO | Four |
| Body | 4dr Sedan | 4dr Sedan | 4dr Hatch |
| Engine | 263hp V6 | 365hp V6 | 95hp I4 H |
| Transmission | T6 | T6 | CVT |
| Drivetrain | FWD | AWD | FWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 390, 12 | 390, 12 | ?, 6 |
| Tire (rear if not all the same) | 255/45-19 | 255/45-19 | 195/65-15 |
| Total Price | $39,010 | $44,115 | $32,043 |
| Adjustments for Features | -730 | -2,955 | 0 |
| Feature-Adjusted Total Price | $38,280 | $41,160 | $32,043 |
| Cost Above Minimum | $0 | $2,880 | $0 |
| Total Invoice | $35,670 | $40,291 | $29,669 |
| Adjustments for Features | -667 | -2,699 | 0 |
| Feature-Adjusted Total Invoice | $35,003 | $37,592 | $29,669 |
| Cost Above Minimum | $0 | $2,589 | $0 |
Features Comparison: Ford Taurus vs. Toyota Prius
| Model Year | 2010 | 2010 | 2017 |
| Model | Taurus | Taurus | Prius |
| Trim | Limited | SHO | Four |
| Body | 4dr Sedan | 4dr Sedan | 4dr Hatch |
| Transmission and Drivetrain | |||
| 6-speed manually-shiftable automatic | $1100 | $1100 | |
| CVT | $1000 | ||
| FWD | $0 | $0 | |
| AWD | $1700 | ||
| Accessories | |||
| Adaptive cruise control | $600 | $600 | |
| Adaptive cruise control, all-speed | $850 | ||
| Keyless entry keypad | $50 | $50 | |
| Power-adjustable pedals | $125 | $125 | |
| Sunshade, rear, power | $225 | $225 | |
| Brakes, Airbags, and Other Safety | |||
| 911 assist | $25 | $25 | |
| Active or whiplash-reducing head restraints, front seats | $0 | ||
| Automatic braking, high-speed or partial | $200 | ||
| Automatic braking, low-speed | $200 | ||
| Knee airbag, driver | $75 | ||
| Lane departure prevention, steering-based | $200 | ||
| Lane departure warning | $200 | ||
| Obstacle detection, rear | $250 | $250 | |
| Pedestrian detection | $50 | ||
| Rollover sensor | $50 | $50 | |
| Safety key | $5 | $5 | |
| Seat cushion airbag, passenger | $75 | ||
| Temporary spare tire | $150 | $150 | |
| Vehicle health reports | $0 | $0 | |
| Cargo Management | |||
| Cargo cover | $75 | ||
| Cargo mat | $40 | ||
| Console with shifter | $150 | $150 | |
| Console without shifter | $150 | ||
| Climate Control | |||
| Dual-zone climate control | $125 | $125 | |
| Rear air vents | $100 | $100 | |
| Rear wiper | $175 | ||
| Engine / Motor | |||
| Automatic start / stop | $150 | ||
| Exterior | |||
| Active grille shutters | $0 | ||
| Bright-finished exhaust tip(s) | $25 | $25 | |
| Rear spoiler | $200 | ||
| Infotainment | |||
| App support | $0 | ||
| HD radio | $50 | ||
| Media drive | $15 | $15 | |
| Siri Eyes Free support | $0 | ||
| Surround sound | $250 | $250 | |
| Voice control for external devices | $0 | $0 | |
| Wireless charging station | $75 | ||
| Instruments, Lights, and Mirrors | |||
| Auto-dimming driver-side mirror | $75 | $75 | |
| Compass | $0 | $0 | |
| Detailed driving style feedback | $100 | ||
| Digital instruments | $0 | ||
| Head-up display (HUD) | $350 | ||
| Interior ambient lighting | $150 | $150 | |
| Large energy flow and fuel economy display | $25 | ||
| LED headlights, single projector or low beam only | $750 | ||
| Tachometer | $75 | $75 | |
| Turn signals on or near mirrors | $25 | ||
| Xenon HID headlights | $500 | ||
| Seats and Interior Trim | |||
| Cooled or ventilated front seats | $300 | $300 | |
| Door sill trim plates | $100 | $100 | |
| Heated second row seats | $200 | $200 | |
| Illuminated door sill trim plates | $200 | ||
| Leather seating surfaces | $900 | $900 | |
| Leather-wrapped steering wheel | $150 | ||
| Memory system, driver seat | $200 | $200 | |
| Metal pedals | $75 | ||
| Power lumbar adjuster, passenger seat | $100 | $100 | |
| Power recliner, passenger seat | $100 | $100 | |
| Synthetic leather seating surfaces | $0 | ||
| Synthetic suede inserts in leather seating surfaces | $0 | ||
| Wood/leather-wrapped steering wheel | $150 | ||
| Suspension, Wheels, and Tires | |||
| Alloy wheels | $350 | $350 | |
| Chrome-clad alloy wheels | $600 | ||
| Electronic systems calibration selector | $200 | ||
| Sport suspension (upgrade) | $0 | ||
| Transmission | |||
| Steering-wheel-mounted transmission controls | $100 | $100 | |
| Total Value of Features | $6,295 | $8,520 | $5,565 |
| Value of Feature Adjustments | $730 | $2,955 | $0 |
| Value of Feature Adjustments | -667 | -2,699 | 0 |
Specifications Comparison: Ford Taurus vs. Toyota Prius
| Model Year | 2010 | 2017 |
| Model | Taurus | Prius |
| Body | 4dr Sedan | 4dr Hatch |
| Wheelbase | 112.9 in | 106.3 in |
| Length | 202.9 in | 178.7 in |
| Width | 76.2 in | 69.3 in |
| Height | 60.7 in | 58.1 in |
| Curb Weight | 4,016 lb. | 3,076 lb. |
| Fuel Capacity | 20.0 gal. | 11.3 gal. |
| Row 1 Headroom | 39.0 in | 39.4 in |
| Row 1 Shoulder Room | 57.9 in | 55.0 in |
| Row 1 Hip Room | 56.3 in | 53.4 in |
| Row 1 Legroom | 41.9 in | 43.2 in |
| Row 2 Headroom | 37.8 in | 37.4 in |
| Row 2 Shoulder Room | 56.9 in | 53.0 in |
| Row 2 Hip Room | 55.8 in | 51.9 in |
| Row 2 Legroom | 38.1 in | 33.4 in |
| Cargo Volume, Minimum | 20.1 ft3 | 24.6 ft3 |
| Cargo Volume, Maximum | 20.1 | 62.7 ft3 |
Option Package Details
Ford Taurus Limited
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Media drive, large | 15 | No |
| Total Requested | 675 | 98% |
| Total Not Requested | 15 | 2% |
| Package 303B | ||
| Feature | Value | Requested? |
| Heated front seats | 200 | Yes |
| Heated second row seats | 200 | No |
| Cooled or ventilated front seats | 300 | No |
| Sunshade, rear, power | 225 | No |
| Rain-sensing wipers | 100 | Yes |
| Auto-dimming driver-side mirror | 75 | No |
| Power-adjustable pedals | 125 | No |
| Surround sound | 250 | No |
| Auto-dimming headlights | 200 | Yes |
| Proximity key | 250 | Yes |
| Blind spot warning system | 200 | Yes |
| Rear cross-traffic detection | 100 | Yes |
| Sony, 390W, 12 speakers (with subwoofer) | 350 | No |
| Total Requested | 1050 | 41% |
| Total Not Requested | 1525 | 59% |
Option Package Details
Ford Taurus SHO
| Package 402B | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | No |
| Sunshade, rear, power | 225 | No |
| Heated front seats | 200 | Yes |
| Cooled or ventilated front seats | 300 | No |
| Sunroof | 900 | Yes |
| Surround sound | 250 | No |
| Sony, 390W, 12 speakers (with subwoofer) | 350 | No |
| Rain-sensing wipers | 100 | Yes |
| Power-adjustable pedals | 125 | No |
| Auto-dimming headlights | 200 | Yes |
| Blind spot warning system | 200 | Yes |
| Rear cross-traffic detection | 100 | Yes |
| Total Requested | 1700 | 54% |
| Total Not Requested | 1450 | 46% |
| Navigation system | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| DVD-compatible player | 0 | Yes |
| Voice control for nav and audio | 75 | Yes |
| Media drive, large | 15 | No |
| Total Requested | 675 | 98% |
| Total Not Requested | 15 | 2% |
Option Package Details
Toyota Prius Four
| Floor mats | ||
| Feature | Value | Requested? |
| Floor mats | 75 | Yes |
| Cargo mat | 40 | No |
| Total Requested | 75 | 65% |
| Total Not Requested | 40 | 35% |
| Advanced Technology Package | ||
| Feature | Value | Requested? |
| Sunroof | 900 | Yes |
| Head-up display (HUD) | 350 | No |
| Total Requested | 900 | 72% |
| Total Not Requested | 350 | 28% |
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See TrueDelta's information for all Sedans
See TrueDelta's information for all Ford models.
