Ford Taurus Ford Taurus 2006 Toyota Prius Toyota Prius 2017

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Ford Taurus vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Taurus vs. Toyota Prius Invoice Comparison

Lowest Total Price: $24,740

Ford Taurus SE   
Difference: $7,144

Lowest Total Invoice: $22,939

Ford Taurus SE   
Difference: $6,609

Calculate Payments

  Down Payment Interest Rate Term
Model Year200620062017
ModelTaurusTaurusPrius
TrimSESELFour
Body4dr Sedan4dr Sedan4dr Hatch
Base Price $20,830 $22,980 $29,135
Base Invoice $19,400 $21,127 $27,122
Safety and Security Package 995 995  
Preferred Equipment Group 965    
Heated mirrors 95 35  
Front buckets 125    
CD player 150    
Sunroof 895 895  
Advanced Technology Package     1,350
Floor mats     225
Bodyside moldings     289
Safety and Security Package 886 886  
Preferred Equipment Group 840    
Heated mirrors 85 31  
Front buckets 112    
CD player 134    
Sunroof 797 797  
Advanced Technology Package     1,202
Floor mats     140
Bodyside moldings     199
Options (change) 3,225 1,925 1,864
Options (change) 2,854 1,714 1,541
Destination 685 685 885
Total Price $24,740 $25,590 $31,884
Total Invoice $22,939 $23,526 $29,548

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Taurus dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Ford Taurus vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius Four
TrueDelta Adjusted Price Difference: $1,101
TrueDelta Adjusted Invoice Difference: $1,032
Model Year200620062017
ModelTaurusTaurusPrius
TrimSESELFour
Body4dr Sedan4dr Sedan4dr Hatch
Engine153hp V6153hp V695hp I4 H
TransmissionA4A4CVT
DrivetrainFWDFWDFWD
EPA Fuel Economy (city/highway)20/27 MPG20/27 MPG54/50 MPG
Audio (watts, speakers)?, 4?, 4?, 6
Tire (rear if not all the same)215/60-16215/60-16195/65-15
Total Price$24,740$25,590$31,884
Adjustments for Features0-180-8,245
Feature-Adjusted Total Price$24,740$25,410$23,639
Cost Above Minimum$0$670$0
Total Invoice$22,939$23,526$29,548
Adjustments for Features0-165-7,641
Feature-Adjusted Total Invoice$22,939$23,361$21,907
Cost Above Minimum$0$422$0

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Features Comparison: Ford Taurus vs. Toyota Prius

Model Year200620062017
ModelTaurusTaurusPrius
TrimSESELFour
Body4dr Sedan4dr Sedan4dr Hatch
Transmission and Drivetrain 
4-speed automatic$800$800 
CVT  $1000
FWD$0$0$0
Accessories 
Adaptive cruise control, all-speed  $850
Cruise control$150$150 
Keyless entry keypad $50 
Proximity key  $250
Tilt steering wheel, manual$150$150 
Tilt/telescoping steering wheel, manual  $250
Universal garage door opener $100$100
Brakes, Airbags, and Other Safety 
4-wheel disc brakes  $150
Active or whiplash-reducing head restraints, front seats  $0
Automatic braking, high-speed or partial  $200
Automatic braking, low-speed  $200
Blind spot warning system  $200
Brake assist  $50
Cross-traffic warning, rear  $100
Forward collision warning  $200
Knee airbag, driver  $75
Lane departure prevention, steering-based  $200
Lane departure warning  $200
Pedestrian detection  $50
Radar- or camera-based collision preparation system  $0
Rearview camera  $200
Seat cushion airbag, passenger  $75
Side curtain airbags  $350
Stability control  $400
Tire-pressure monitor  $75
Cargo Management 
Cargo cover  $75
Cargo mat  $40
Console with shifter$150$150 
Console without shifter  $150
Overhead sunglass holder  $25
Climate Control 
Automatic climate control, front  $200
Rain-sensing wipers  $175
Rear wiper  $175
Variable intermittent wipers$75$75 
Engine / Motor 
Automatic start / stop  $150
Exterior 
Active grille shutters  $0
Rear spoiler$200  
Infotainment 
App support  $0
Audio controls on steering wheel  $125
Aux input  $50
Bluetooth audio streaming  $25
Bluetooth cell phone link  $100
DVD-compatible player  $0
HD radio  $50
MP3-compatible player  $50
Navigation system  $600
Satellite radio  $200
Siri Eyes Free support  $0
SMS text-to-speech reader  $25
Traffic + travel information  $25
Voice control for nav and audio  $100
Wireless charging station  $75
Instruments, Lights, and Mirrors 
Auto-dimming headlights  $200
Auto-dimming rearview mirror $150$150
Automatic headlights  $125
Detailed driving style feedback  $100
Digital instruments  $0
Head-up display (HUD)  $350
Illuminated visor mirror, driver $50$50
Illuminated visor mirror, passenger $50$50
Large energy flow and fuel economy display  $25
LED headlights, single projector or low beam only  $750
Outside temperature display  $50
Tachometer$75$75 
Turn signals on or near mirrors  $25
Visor mirror, driver$10  
Visor mirror, passenger$10  
Seats and Interior Trim 
Heated front seats  $200
Leather-wrapped steering wheel$150$150 
Manual lumbar adjuster, driver seat$50$50 
Power lumbar adjuster, driver seat  $100
Power recliner, driver seat  $100
Synthetic leather seating surfaces  $0
Suspension, Wheels, and Tires 
Electronic systems calibration selector  $200
Total Value of Features$1,820$2,000$10,065
Value of Feature Adjustments$0$180$8,245
Value of Feature Adjustments0-165-7,641

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Specifications Comparison: Ford Taurus vs. Toyota Prius

Model Year20062017
ModelTaurusPrius
Body4dr Sedan4dr Hatch
Wheelbase108.5 in106.3 in
Length197.6 in178.7 in
Width73.0 in69.3 in
Height56.1 in58.1 in
Curb Weight3,343 lb.3,075 lb.
Fuel Capacity18.0 gal.11.3 gal.
Row 1 Headroom40.0 in39.4 in
Row 1 Shoulder Room57.3 in55.0 in
Row 1 Hip Room54.5 in53.4 in
Row 1 Legroom42.2 in43.2 in
Row 2 Headroom38.1 in37.4 in
Row 2 Shoulder Room56.6 in53.0 in
Row 2 Hip Room55.7 in51.9 in
Row 2 Legroom38.9 in33.4 in
Cargo Volume,
Minimum
17.0 ft324.6 ft3
Cargo Volume,
Maximum
17.062.7 ft3

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Option Package Details
Ford Taurus SE

Safety and Security Package
FeatureValueRequested?
Antilock brakes (ABS)400Yes
Traction control100Yes
Front side airbags350Yes
Total Requested850100%
Total Not Requested00%
Preferred Equipment Group
FeatureValueRequested?
Second-row 2-section 3-person split bench100No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat100Yes
Power tilt adjuster, driver seat100Yes
Manual lumbar adjuster, driver seat50Yes
Folding second row seats300Yes
Center armrest(s), second row50Yes
Alloy wheels350Yes
Rear spoiler200No
Total Requested105078%
Total Not Requested30022%

Option Package Details
Ford Taurus SEL

Safety and Security Package
FeatureValueRequested?
Antilock brakes (ABS)400Yes
Traction control100Yes
Front side airbags350Yes
Total Requested850100%
Total Not Requested00%

Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%

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