Jeep Wrangler Jeep Wrangler 2010 Kia Sportage Kia Sportage 2016

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Jeep Wrangler vs. Kia Sportage Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Kia Sportage Invoice Comparison

Lowest Total Price: $27,185

Kia Sportage EX   
Difference: $4,490

Lowest Total Invoice: $25,878

Kia Sportage EX   
Difference: $3,971

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201020162016
ModelWranglerWranglerSportageSportage
TrimUnlimited SaharaUnlimited RubiconEXSX
Body4dr SUV4dr SUV4dr SUV4dr SUV
Base Price $27,730 $32,050 $25,350 $29,990
Base Invoice $26,254 $30,186 $24,205 $28,206
Media Center 730N 1,550 1,550    
Front side airbags 490 490    
Class II trailer hitch 270 270 400 400
3.73 axle ratio 50      
Remote start 185 185 425 425
Leather seating surfaces 650 650    
Floor mats     115 115
Media Center 730N 1,380 1,380    
Front side airbags 436 436    
Class II trailer hitch 240 240 332 332
3.73 axle ratio 45      
Remote start 165 165 353 353
Leather seating surfaces 579 579    
Floor mats     93 93
Options (change) 3,195 3,145 940 940
Options (change) 2,845 2,800 778 778
Destination 750 750 895 895
Total Price $31,675 $35,945 $27,185 $31,825
Total Invoice $29,849 $33,736 $25,878 $29,879

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Jeep Wrangler dealer quotes or Kia Sportage dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Jeep Wrangler vs. Kia Sportage

Lowest Adjusted Price and Invoice: Kia Sportage EX
TrueDelta Adjusted Price Difference: $4,885
TrueDelta Adjusted Invoice Difference: $4,347
Model Year2010201020162016
ModelWranglerWranglerSportageSportage
TrimUnlimited SaharaUnlimited RubiconEXSX
Body4dr SUV4dr SUV4dr SUV4dr SUV
Engine202hp V6202hp V6182hp I4260hp I4
TransmissionA4M6T6T6
DrivetrainRWD4WD, PT w/4LFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)368, 7368, 7?, 6?, 7
Tire (rear if not all the same)255/70-18255/75-17235/55-18235/55-18
Total Price$31,675$35,945$27,185$31,825
Adjustments for Features0-1,650-395-4,070
Feature-Adjusted Total Price$31,675$34,295$26,790$27,755
Cost Above Minimum$0$2,620$0$965
Total Invoice$29,849$33,736$25,878$29,879
Adjustments for Features0-1,549-376-3,821
Feature-Adjusted Total Invoice$29,849$32,187$25,502$26,058
Cost Above Minimum$0$2,338$0$556

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Features Comparison: Jeep Wrangler vs. Kia Sportage

Model Year2010201020162016
ModelWranglerWranglerSportageSportage
TrimUnlimited SaharaUnlimited RubiconEXSX
Body4dr SUV4dr SUV4dr SUV4dr SUV
Transmission and Drivetrain 
4-speed automatic$800   
6-speed manual $150  
6-speed manually-shiftable automatic  $1100$1100
RWD$0   
4WD, part-time w/low range $1700  
FWD  $0$0
Accessories 
Proximity key  $250$250
Tilt steering wheel, manual$150$150  
Tilt/telescoping steering wheel, manual  $250$250
Universal garage door opener   $100
Brakes, Airbags, and Other Safety 
911 assist   $25
Active or whiplash-reducing head restraints, front seats  $0$0
Full-size spare tire$225$225  
Hill descent control  $250$250
Obstacle detection, rear   $250
Rearview camera  $200$200
Roll bar$200$200  
Rollover sensor  $50$50
Side curtain airbags  $350$350
Temporary spare tire  $150$150
Trailer sway control$25$25  
Vehicle health reports   $0
Cargo Management 
Air-conditioned storage compartment  $50$50
Overhead sunglass holder  $25$25
Roof rails  $250$250
Trailering equipment (4 wire)$125$125  
Climate Control 
Automatic climate control, front  $200$200
Dual-zone climate control  $125$125
Interior air filter  $0$0
Ionizing air filtration  $50$50
Rear air vents  $100$100
Rear defrost  $200$200
Rear wiper  $175$175
Wiper de-icer  $25$25
Drivetrain 
Heavy-duty front axle (optional) $0  
Limited-slip rear differential $300  
Lockable front differential $150  
Lockable rear differential $150  
Exterior 
Bright-finished exhaust tip(s)   $25
Externally-mounted spare$0$0  
Panoramic sunroof   $1200
Rear spoiler  $200$200
Removable soft top$2000$2000  
Skid plates$150$150  
Tow hook(s), front$40$40  
Tubular side steps$350   
Wheel-lip moldings  $75$75
Infotainment 
App support   $0
Audio controls on steering wheel  $125$125
Bluetooth audio streaming  $25$25
DVD-compatible player$0$0  
HD radio   $50
Media drive$15$15  
Navigation system$600$600 $600
Off-road navigation system$0$0  
Satellite radio  $200$200
Satellite radio - one year subscription$250$250  
SMS text-to-speech reader   $25
Traffic information$25$25 $25
Voice control for external devices   $0
Voice control for nav and audio   $100
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror   $150
Automatic headlights  $125$125
Compass$0$0 $0
Fog lights$125$125 $125
Heated mirrors   $25
Illuminated visor mirror, driver  $50$50
Illuminated visor mirror, passenger  $50$50
Outside temperature display$50$50  
Power mirrors  $150$150
Power-folding mirrors   $50
Turn signals on or near mirrors   $25
Xenon HID headlights   $500
Seats and Interior Trim 
Center armrest(s), second row  $50$50
Cooled or ventilated front seats   $300
Door sill trim plates   $100
Heated front seats  $200$200
Manual height adjuster, driver seat$50$50  
Manual recliner, second row seats  $75$75
Power fore-aft adjuster, driver seat  $100$100
Power height adjuster, driver seat  $100$100
Power lumbar adjuster, driver seat  $100$100
Power recliner, driver seat  $100$100
Power release, second row seats  $50$50
Suspension, Wheels, and Tires 
All-terrain tires$0$0  
Alloy wheels$350 $350$350
Disconnectable stabilizer bars $350  
Machined alloy wheels $350  
Off-road suspension (upgrade) $0  
White-letter tires$0$0  
Total Value of Features$5,530$7,180$5,925$9,600
Value of Feature Adjustments$0$1,650$395$4,070
Value of Feature Adjustments0-1,549-376-3,821

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Specifications Comparison: Jeep Wrangler vs. Kia Sportage

Model Year20102016
ModelWranglerSportage
Body4dr SUV4dr SUV
Wheelbase116.0 in103.9 in
Length184.4 in174.8 in
Width73.9 in73.0 in
Height72.3 in64.4 in
Curb Weight4,181 lb.3,281 lb.
Fuel Capacity21.6 gal.14.5 gal.
Row 1 Headroom41.3 in39.1 in
Row 1 Shoulder Room55.8 in56.7 in
Row 1 Hip Room55.6 in53.7 in
Row 1 Legroom41.0 in41.4 in
Row 2 Headroom40.3 in38.5 in
Row 2 Shoulder Room56.8 in55.1 in
Row 2 Hip Room56.7 in49.1 in
Row 2 Legroom37.2 in37.9 in
Cargo Volume,
Minimum
46.4 ft326.1 ft3
Cargo Volume,
Maximum
82.0 ft354.6 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Media Center 730N
FeatureValueRequested?
Navigation system600Yes
Bluetooth cell phone link100Yes
DVD-compatible player0No
Traffic information25Yes
Off-road navigation system0No
Media drive, large15No
USB port25Yes
Total Requested75098%
Total Not Requested152%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Media Center 730N
FeatureValueRequested?
Navigation system600Yes
Bluetooth cell phone link100Yes
DVD-compatible player0No
Traffic information25Yes
Off-road navigation system0No
Media drive, large15No
USB port25Yes
Total Requested75098%
Total Not Requested152%

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