Kia Forte Kia Forte 2018 Mercury Milan Mercury Milan 2011

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Kia Forte vs. Mercury Milan Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Forte vs. Mercury Milan Invoice Comparison

Lowest Total Price: $27,660

Kia Forte EX   
Difference: $4,130

Lowest Total Invoice: $25,922

Kia Forte EX   
Difference: $3,208

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182011
ModelForteMilan
TrimEXPremier
Body4dr Sedan4dr Sedan
Base Price $21,600 $25,165
Base Invoice $20,410 $23,224
Premium Plus Package 3,900  
Universal garage door opener 350  
Floor mats 125  
Remote start 495 345
Rear spoiler 295  
3.0L V6   1,630
Navigation system   1,880
Package 202A   2,045
Premium Plus Package 3,570  
Universal garage door opener 291  
Floor mats 102  
Remote start 410 300
Rear spoiler 244  
3.0L V6   1,467
Navigation system   1,635
Package 202A   1,779
Options (change) 5,165 5,900
Options (change) 4,617 5,181
Destination 895 725
Total Price $27,660 $31,790
Total Invoice $25,922 $29,130

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Kia Forte vs. Mercury Milan

Lowest Adjusted Price and Invoice: Kia Forte EX
TrueDelta Adjusted Price Difference: $5,820
TrueDelta Adjusted Invoice Difference: $4,792
Model Year20182011
ModelForteMilan
TrimEXPremier
Body4dr Sedan4dr Sedan
Engine164hp I4240hp V6
TransmissionT6T6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)25/30 MPG20/28 MPG
Audio (watts, speakers)?, 6390, 12
Tire (rear if not all the same)215/45-17225/50-17
Total Price$27,660$31,790
Adjustments for Features-1,6900
Feature-Adjusted Total Price$25,970$31,790
Total Invoice$25,922$29,130
Adjustments for Features-1,5840
Feature-Adjusted Total Invoice$24,338$29,130

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Features Comparison: Kia Forte vs. Mercury Milan

Model Year20182011
ModelForteMilan
TrimEXPremier
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
FWD$0$0
Accessories 
Keyless entry keypad $50
Proximity key$250 
Remote window/roof operation $15
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial$200 
Automatic braking, low-speed$200 
Brake assist$50 
Forward collision warning$200 
Lane departure prevention, steering-based$200 
Lane departure warning$200 
Obstacle detection, rear $250
Pedestrian detection$50 
Safety key $5
Temporary spare tire $150
Climate Control 
Rain-sensing wipers $175
Rear air vents$100 
Variable intermittent wipers$75 
Infotainment 
Android Auto support$100 
App support$0 
Apple CarPlay support$100 
CD player $125
DVD-compatible player $0
Media drive $15
MP3-compatible player $50
Navigation, turn-by-turn $25
SMS text-to-speech reader$25 
Surround sound $250
Traffic + travel information $25
Traffic information$25 
Instruments, Lights, and Mirrors 
Approach detection$25 
Interior ambient lighting $150
Steering-linked headlights$150 
Turn signals on or near mirrors$25 
Xenon HID headlights$500 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Memory system, driver seat$200 
Power fore-aft adjuster, passenger seat $100
Power recliner, passenger seat $100
Suspension, Wheels, and Tires 
Electronic systems calibration selector$200 
Total Value of Features$4,275$2,585
Value of Feature Adjustments$1,690$0
Value of Feature Adjustments-1,5840

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Specifications Comparison: Kia Forte vs. Mercury Milan

Model Year20182011
ModelForteMilan
Body4dr Sedan4dr Sedan
Wheelbase106.3 in107.4 in
Length179.5 in189.0 in
Width70.1 in72.2 in
Height56.3 in56.9 in
Curb Weight3,011 lb.3,526 lb.
Fuel Capacity13.2 gal.17.5 gal.
Row 1 Headroom39.1 in38.7 in
Row 1 Shoulder Room56.1 in57.4 in
Row 1 Hip Room53.8 in54.0 in
Row 1 Legroom42.2 in42.3 in
Row 2 Headroom37.3 in37.8 in
Row 2 Shoulder Room54.9 in56.5 in
Row 2 Hip Room53.1 in53.3 in
Row 2 Legroom35.9 in37.1 in
Cargo Volume14.9 ft316.5 ft3

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Option Package Details
Kia Forte EX

Premium Plus Package
FeatureValueRequested?
Cooled or ventilated front seats300No
Auto-dimming rearview mirror150Yes
Steering-linked headlights150No
Xenon HID headlights500No
Pedestrian detection50No
Upgraded instruments0No
Lane departure warning200No
Automatic braking, low-speed200No
Automatic braking, high-speed or partial200No
Forward collision warning200No
Lane departure prevention, steering-based200No
Power lumbar adjuster, driver seat100Yes
Memory system, driver seat200No
Voice control for nav and audio100Yes
Traffic information25Yes
HD radio50Yes
Navigation system600Yes
Sunroof900Yes
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Total Requested227551%
Total Not Requested220049%

Option Package Details
Mercury Milan Premier

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
HD radio50Yes
Media drive, large15No
Voice control for nav and audio75Yes
Total Requested72598%
Total Not Requested152%
3.0L V6
DOHC-4v
240 hp@6550
223 lb-ft@4300
FeatureValueRequested?
3.0L V6
DOHC-4v
240 hp@6550
223 lb-ft@4300
1000Yes
6-speed manually-shiftable automatic0Yes
Total Requested1000100%
Total Not Requested00%
Package 202A
FeatureValueRequested?
Sunroof900Yes
Surround sound250No
Sony, 390W, 12 speakers (with subwoofer)350No
Rain-sensing wipers100No
Rear spoiler200Yes
Obstacle detection, rear250No
Rearview camera200Yes
Blind spot warning system200Yes
Rear cross-traffic detection100Yes
Total Requested160063%
Total Not Requested95037%

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