Kia Soul Kia Soul 2017 BMW X4 BMW X4 2018

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Kia Soul vs. BMW X4 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Kia Soul vs. BMW X4 Invoice Comparison

Lowest Total Price: $28,260

Kia Soul +   
Difference: $26,085

Lowest Total Invoice: $26,512

Kia Soul +   
Difference: $24,723

Calculate Payments

  Down Payment Interest Rate Term
Model Year201720182018
ModelSoulX4X4
Trim+xDrive28iM40i
Body4dr Hatch4dr SUV4dr SUV
Base Price $19,800 $47,600 $59,250
Base Invoice $18,764 $44,950 $55,785
Audio Package 2,000    
Primo Package 4,000    
Universal garage door opener 350    
Rear spoiler 395    
Interior ambient lighting 450    
Floor mats 120    
Illuminated door sill trim plates 250    
Navigation system   1,700 1,700
Premium Package   2,200  
Metallic paint (extra cost)   550 550
Apple CarPlay support   300 300
Heated front seats   500  
Blind spot warning system   500 500
Cold Weather Package     950
Audio Package 1,844    
Primo Package 3,711    
Universal garage door opener 291    
Rear spoiler 327    
Interior ambient lighting 374    
Floor mats 98    
Illuminated door sill trim plates 208    
Navigation system   1,565 1,565
Premium Package   2,025  
Metallic paint (extra cost)   505 505
Apple CarPlay support   275 275
Heated front seats   460  
Blind spot warning system   460 460
Cold Weather Package     875
Options (change) 7,565 5,750 4,000
Options (change) 6,853 5,290 3,680
Destination 895 995 995
Total Price $28,260 $54,345 $64,245
Total Invoice $26,512 $51,235 $60,460

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: Kia Soul vs. BMW X4

Lowest Adjusted Price and Invoice: Kia Soul +
TrueDelta Adjusted Price Difference: $21,075
TrueDelta Adjusted Invoice Difference: $20,000
Model Year201720182018
ModelSoulX4X4
Trim+xDrive28iM40i
Body4dr Hatch4dr SUV4dr SUV
Engine161hp I4240hp I4355hp I6
TransmissionT6T8T8
DrivetrainFWDAWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)315, 8205, 9600, 16
Tire (rear if not all the same)215/55-17245/45-19245/45-19
Total Price$28,260$54,345$64,245
Adjustments for Features0-5,010-6,285
Feature-Adjusted Total Price$28,260$49,335$57,960
Cost Above Minimum$0$0$8,625
Total Invoice$26,512$51,235$60,460
Adjustments for Features0-4,723-5,915
Feature-Adjusted Total Invoice$26,512$46,512$54,545
Cost Above Minimum$0$0$8,033

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Features Comparison: Kia Soul vs. BMW X4

Model Year201720182018
ModelSoulX4X4
Trim+xDrive28iM40i
Body4dr Hatch4dr SUV4dr SUV
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100  
8-speed manually-shiftable automatic $1300$1300
FWD$0  
AWD $1700$1700
Accessories 
Hands-free trunk or liftgate $100$100
Heated steering wheel$100 $100
Power liftgate $350$350
Remote app $25$25
Remote window/roof operation $15$15
Brakes, Airbags, and Other Safety 
911 assist$25  
Active or whiplash-reducing head restraints, front seats $0$0
Cross-traffic warning, rear$100  
Forward collision warning$200  
Hill descent control $250$250
Lane departure warning$200  
Obstacle detection, front $150$150
Obstacle detection, rear $250$250
Rollover sensor$50  
Tires, run-flat $150$150
Torque vectoring, brake-based $100$100
Vehicle health reports$0  
Cargo Management 
Cargo area rails w/tie downs $50$50
Cargo mat $40$40
Overhead sunglass holder$25  
Roof rails $250$250
Trailering equipment (4 wire) $125$125
Climate Control 
Automatic air recirculation $100$100
Dual-zone climate control $125$125
Heated windshield washer nozzles $15$15
Interior air filter $0$0
Ionizing air filtration$50  
Rain-sensing wipers $175$175
Rear air vents with manual controls $150$150
Rear wiper$175  
Variable intermittent wipers$75  
Engine / Motor 
Automatic start / stop $150$150
Regenerative braking $0$0
Exterior 
Black exterior trim (optional)  $0
Bodyside cladding  $350
Bodyside cladding (gray/black) $250 
Bright-finished exhaust tip(s) $25 
Metal accent plate, lower front fascia $0 
Metal accent plate, lower rear fascia $0 
Panoramic sunroof$1200  
Sport rocker panels (optional)  $0
Sunroof $900$900
Wheel-lip moldings $75$75
Infotainment 
4G LTE connectivity $0$0
Android Auto support$100  
DVD-compatible player $0$0
Handwriting recognition $200$200
In-vehicle Internet $150$150
Media drive $15$15
Navigation map updates, three years $0$0
S Voice support $0$0
Satellite radio$200  
Satellite radio - one year subscription $250$250
Surround sound  $250
Telematics service, such as OnStar $200$200
Traffic + travel information $25$25
Traffic information$25  
Voice recorder $0$0
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75$75
Compass$0  
Headlight washers  $50
Mirror tilt-down in reverse $25$25
Power-folding mirrors $50$50
Speaker lights$100  
Steering-linked headlights $150$150
Turn signals on or near mirrors $25$25
Xenon HID headlights $500$500
Seats and Interior Trim 
Aluminum trim  $100
Cooled or ventilated front seats$300  
Door sill trim plates $100$100
Heated second row seats$200 $200
Illuminated door sill trim plates$200  
Manual thigh support length adjuster, driver seat  $50
Manual thigh support length adjuster, passenger seat  $50
Memory system, driver seat $200$200
Power 4-way lumbar adjuster, driver seat $150$150
Power 4-way lumbar adjuster, passenger seat $150$150
Power lumbar adjuster, driver seat$100  
Power seatback bolsters, driver seat  $100
Power seatback bolsters, passenger seat  $100
Upholstered instrument cluster hood$50  
Wood trim $300 
Suspension, Wheels, and Tires 
Adaptive dampers - electrical  $500
Performance steering system (optional)  $0
Sport suspension (upgrade)  $0
Transmission 
Launch control $100$100
Steering-wheel-mounted transmission controls $100$100
Total Value of Features$4,575$9,585$10,860
Value of Feature Adjustments$0$5,010$6,285
Value of Feature Adjustments0-4,723-5,915

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Specifications Comparison: Kia Soul vs. BMW X4

Model Year20172018
ModelSoulX4
Body4dr Hatch4dr SUV
Wheelbase101.2 in110.6 in
Length163.0 in184.3 in
Width70.9 in74.1 in
Height63.5 in63.9 in
Curb Weight2,885 lb.4,131 lb.
Fuel Capacity14.2 gal.17.7 gal.
Row 1 Headroom39.6 in40.0 in
Row 1 Shoulder Room55.5 in57.2 in
Row 1 Hip Room53.2 in0.0 in
Row 1 Legroom40.9 in40.4 in
Row 2 Headroom39.5 in37.4 in
Row 2 Shoulder Room54.7 in56.0 in
Row 2 Hip Room49.3 in0.0 in
Row 2 Legroom39.1 in34.8 in
Cargo Volume,
Minimum
24.2 ft317.7 ft3
Cargo Volume,
Maximum
61.3 ft349.4 ft3

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Option Package Details
Kia Soul +

Audio Package
FeatureValueRequested?
HD radio50Yes
Speaker lights100No
Harman/Kardon, 315W, 8 speakers (with subwoofer)350No
Navigation system600Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Proximity key250Yes
Engine immobilizer (optional)0No
Special interior trim0No
Upholstered instrument cluster hood50No
Leather-wrapped steering wheel150Yes
Apple CarPlay support100Yes
Android Auto support100No
Bluetooth audio streaming25Yes
App support0Yes
Voice control for external devices0Yes
SMS text-to-speech reader25Yes
Vehicle health reports0No
911 assist25Yes
Total Requested135069%
Total Not Requested60031%
Primo Package
FeatureValueRequested?
Leather seating surfaces900Yes
Cooled or ventilated front seats300No
Upgraded instruments0No
Panoramic sunroof1200No
Power recliner, passenger seat100Yes
Power fore-aft adjuster, passenger seat100Yes
Power height adjuster, passenger seat100Yes
Power tilt adjuster, passenger seat100Yes
Lane departure warning system200No
Blind spot warning system200Yes
Rear cross-traffic detection100No
Forward collision warning200No
LED tail lights0No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat50Yes
Power tilt adjuster, driver seat100Yes
Power recliner, driver seat100Yes
Power lumbar adjuster, driver seat100Yes
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested245055%
Total Not Requested200045%

Option Package Details
BMW X4 xDrive28i

Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
Remote app25No
Total Requested70063%
Total Not Requested41537%
Premium Package
FeatureValueRequested?
Leather seating surfaces900Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Proximity key250Yes
Satellite radio - one year subscription250No
Hands-free trunk or liftgate100No
Total Requested115064%
Total Not Requested65036%

Option Package Details
BMW X4 M40i

Cold Weather Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200Yes
Heated steering wheel100Yes
Headlight washers50No
Total Requested50091%
Total Not Requested509%
Navigation system
FeatureValueRequested?
DVD-compatible player0No
Voice control for nav and audio100Yes
Media drive15No
In-vehicle Internet150No
Handwriting recognition200No
Siri Eyes Free support0Yes
S Voice support0No
4G LTE connectivity0No
Navigation map updates, three years0No
Navigation system600Yes
Traffic + travel information25No
Remote app25No
Total Requested70063%
Total Not Requested41537%

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