Mercury Milan Mercury Milan 2008 Kia Rio Kia Rio 2018

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Mercury Milan vs. Kia Rio Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Mercury Milan vs. Kia Rio Invoice Comparison

Lowest Total Price: $20,275

Kia Rio EX   
Difference: $1,820

Lowest Total Invoice: $19,377

Kia Rio EX   
Difference: $1,050

Calculate Payments

  Down Payment Interest Rate Term
Model Year20082018
ModelMilanRio
TrimPremierEX
Body4dr Sedan4dr Sedan
Base Price $21,175 $18,400
Base Invoice $19,532 $17,627
Satellite radio 195  
Universal garage door opener   350
Floor mats   130
Partial leather seating sufaces   500
Satellite radio 170  
Universal garage door opener   291
Floor mats   104
Partial leather seating sufaces   460
Options (change) 195 980
Options (change) 170 855
Destination 725 895
Total Price $22,095 $20,275
Total Invoice $20,427 $19,377

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Mercury Milan dealer quotes or Kia Rio dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Mercury Milan vs. Kia Rio

Lowest Adjusted Price and Invoice: Kia Rio EX
TrueDelta Adjusted Price Difference: $1,810
TrueDelta Adjusted Invoice Difference: $1,041
Model Year20082018
ModelMilanRio
TrimPremierEX
Body4dr Sedan4dr Sedan
Engine160hp I4130hp I4
TransmissionM5M6
DrivetrainFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)?, 6?, 4
Tire (rear if not all the same)225/50-17185/65-15
Total Price$22,095$20,275
Adjustments for Features-100
Feature-Adjusted Total Price$22,085$20,275
Total Invoice$20,427$19,377
Adjustments for Features-90
Feature-Adjusted Total Invoice$20,418$19,377

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Features Comparison: Mercury Milan vs. Kia Rio

Model Year20082018
ModelMilanRio
TrimPremierEX
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manual$0 
6-speed manual $150
FWD$0$0
Accessories 
Keyless entry keypad$50 
Universal garage door opener $100
Brakes, Airbags, and Other Safety 
911 assist $25
Active or whiplash-reducing head restraints, front seats $0
Automatic braking, low-speed $200
Brake assist $50
Forward collision warning $200
Pedestrian detection $50
Rearview camera $200
Stability control $400
Traction control $100
Vehicle health reports $0
Cargo Management 
Cargo net $40
Climate Control 
Automatic climate control, front$200 
Exterior 
Bodyside moldings$75 
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
Bluetooth audio streaming $25
CD changer, in-dash$325 
MP3-compatible player$50 
Rear seat USB outlets (optional) $0
Voice control for audio system$25 
Instruments, Lights, and Mirrors 
Analog clock$25 
Outside temperature display$50 
Seats and Interior Trim 
Center armrest(s), second row$50 
Folding passenger seat$150 
Interior trim, special color $0
Leather seating surfaces$900 
Manual height adjuster, driver seat $50
Manual lumbar adjuster, driver seat$50 
Partial leather seating sufaces $450
Power fore-aft adjuster, driver seat$100 
Power height adjuster, driver seat$100 
Power tilt adjuster, driver seat$100 
Suspension, Wheels, and Tires 
Alloy wheels $350
Machined alloy wheels$350 
Total Value of Features$2,600$2,590
Value of Feature Adjustments$10$0
Value of Feature Adjustments-90

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Specifications Comparison: Mercury Milan vs. Kia Rio

Model Year20082018
ModelMilanRio
Body4dr Sedan4dr Sedan
Wheelbase107.4 in101.6 in
Length190.2 in172.6 in
Width72.2 in67.9 in
Height55.8 in57.1 in
Curb Weight3,118 lb.2,649 lb.
Fuel Capacity18.0 gal.11.9 gal.
Row 1 Headroom38.7 in38.9 in
Row 1 Shoulder Room57.4 in54.1 in
Row 1 Hip Room54.0 in52.9 in
Row 1 Legroom42.3 in42.1 in
Row 2 Headroom37.8 in37.4 in
Row 2 Shoulder Room56.5 in53.3 in
Row 2 Hip Room53.3 in52.4 in
Row 2 Legroom37.0 in33.5 in
Cargo Volume15.8 ft313.7 ft3

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Option Package Details
Kia Rio EX

Universal garage door opener
FeatureValueRequested?
Universal garage door opener100No
Auto-dimming rearview mirror150Yes
Compass0Yes
Total Requested15060%
Total Not Requested10040%
Partial leather seating sufaces
FeatureValueRequested?
Partial leather seating sufaces450Yes
Interior trim, special color0No
Total Requested450100%
Total Not Requested00%

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See TrueDelta's information for all Sedans
See TrueDelta's information for all Mercury models.