Toyota Matrix Toyota Matrix 2010 Ford Taurus Ford Taurus 2010

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Toyota Matrix vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Toyota Matrix vs. Ford Taurus Invoice Comparison

Lowest Total Price: $23,260

Toyota Matrix S   
Difference: $14,480

Lowest Total Invoice: $20,963

Toyota Matrix S   
Difference: $13,602

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201020102010
ModelMatrixMatrixTaurusTaurus
TrimSXRSLimitedSHO
Body4dr Hatch4dr Hatch4dr Sedan4dr Sedan
Base Price $18,610 $20,920 $31,770 $37,770
Base Invoice $17,028 $19,141 $29,263 $34,663
Navigation system 1,520 1,300 1,750 1,750
Cruise control 250      
Sunroof 890 890 895  
215/45WR17 880      
Rear spoiler 200      
Sport Package 160      
Package 303B     2,500  
Package 401B       2,000
Navigation system 1,281 1,105 1,523 1,523
Cruise control 200      
Sunroof 712 712 779  
215/45WR17 704      
Rear spoiler 160      
Sport Package 128      
Package 303B     2,175  
Package 401B       1,740
Options (change) 3,900 2,190 5,145 3,750
Options (change) 3,185 1,817 4,477 3,263
Destination 750 750 825 825
Total Price $23,260 $23,860 $37,740 $42,345
Total Invoice $20,963 $21,708 $34,565 $38,751

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Toyota Matrix dealer quotes or Ford Taurus dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Toyota Matrix vs. Ford Taurus

Lowest Adjusted Price and Invoice: Toyota Matrix S
TrueDelta Adjusted Price Difference: $7,440
TrueDelta Adjusted Invoice Difference: $7,154
Model Year2010201020102010
ModelMatrixMatrixTaurusTaurus
TrimSXRSLimitedSHO
Body4dr Hatch4dr Hatch4dr Sedan4dr Sedan
Engine158hp I4158hp I4263hp V6365hp V6
TransmissionM5M5T6T6
DrivetrainFWDFWDFWDAWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 6?, 6390, 12390, 12
Tire (rear if not all the same)215/45-17215/45-18255/45-19255/45-19
Total Price$23,260$23,860$37,740$42,345
Adjustments for Features00-7,040-8,115
Feature-Adjusted Total Price$23,260$23,860$30,700$34,230
Cost Above Minimum$0$600$0$3,530
Total Invoice$20,963$21,708$34,565$38,751
Adjustments for Features00-6,448-7,426
Feature-Adjusted Total Invoice$20,963$21,708$28,117$31,325
Cost Above Minimum$0$745$0$3,208

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Features Comparison: Toyota Matrix vs. Ford Taurus

Model Year2010201020102010
ModelMatrixMatrixTaurusTaurus
TrimSXRSLimitedSHO
Body4dr Hatch4dr Hatch4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manual$0$0  
6-speed manually-shiftable automatic  $1100$1100
FWD$0$0$0 
AWD   $1700
Accessories 
AC power outlet$100$100  
Keyless entry keypad  $50$50
Power-adjustable pedals  $125 
Proximity key  $250$250
Sunshade, rear, power  $225 
Universal garage door opener  $100$100
Brakes, Airbags, and Other Safety 
911 assist  $25$25
Active or whiplash-reducing head restraints, front seats$0$0  
Blind spot warning system  $200 
Cross-traffic warning, rear  $100 
Obstacle detection, rear  $250$250
Rearview camera  $200$200
Rollover sensor  $50$50
Safety key  $5$5
Vehicle health reports  $0$0
Cargo Management 
Cargo cover$75$75  
Cargo net  $40$40
Overhead sunglass holder  $25$25
Climate Control 
Automatic climate control, front  $200$200
Dual-zone climate control  $125$125
Rain-sensing wipers  $175 
Rear air vents  $100$100
Rear wiper$175$175  
Variable intermittent wipers$75$75 $75
Exterior 
Bright-finished exhaust tip(s)  $25$25
Rear spoiler$200$200 $200
Infotainment 
Bluetooth audio streaming  $25$25
Bluetooth cell phone link  $100$100
DVD-compatible player  $0$0
Media drive  $15$15
Satellite radio  $200$200
SMS text-to-speech reader  $25$25
Surround sound  $250$250
Traffic + travel information  $25$25
Traffic information$25$25  
USB port  $25$25
Voice control for external devices  $0$0
Voice control for nav and audio  $100$100
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75$75
Auto-dimming headlights  $200 
Automatic headlights  $125$125
Compass  $0$0
Fog lights$125$125  
Heated mirrors  $25$25
Illuminated visor mirror, driver  $50$50
Illuminated visor mirror, passenger  $50$50
Interior ambient lighting  $150$150
Trip computer  $150$150
Visor mirror, driver$10$10  
Visor mirror, passenger$10$10  
Xenon HID headlights   $500
Seats and Interior Trim 
Center armrest(s), second row  $50$50
Cooled or ventilated front seats  $300$300
Door sill trim plates  $100$100
Floor mats  $75$75
Folding passenger seat$150$150  
Heated front seats  $200$200
Heated second row seats  $200 
Leather seating surfaces  $900$900
Leather-wrapped steering wheel$150$150 $150
Manual height adjuster, driver seat$50$50  
Memory system, driver seat  $200$200
Metal pedals   $75
Power fore-aft adjuster, driver seat  $100$100
Power height adjuster, driver seat  $100$100
Power lumbar adjuster, driver seat  $100$100
Power lumbar adjuster, passenger seat  $100$100
Power recliner, driver seat  $100$100
Power recliner, passenger seat  $100$100
Power tilt adjuster, driver seat  $100$100
Synthetic suede inserts in leather seating surfaces   $0
Wood/leather-wrapped steering wheel  $150 
Suspension, Wheels, and Tires 
Alloy wheels$350$350 $350
Chrome-clad alloy wheels  $600 
Sport suspension (upgrade) $0 $0
Transmission 
Steering-wheel-mounted transmission controls  $100$100
Total Value of Features$1,495$1,495$8,535$9,610
Value of Feature Adjustments$0$0$7,040$8,115
Value of Feature Adjustments00-6,448-7,426

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Specifications Comparison: Toyota Matrix vs. Ford Taurus

Model Year20102010
ModelMatrixTaurus
Body4dr Hatch4dr Sedan
Wheelbase102.4 in112.9 in
Length171.9 in202.9 in
Width69.5 in76.2 in
Height61.4 in60.7 in
Curb Weight2,866 lb.4,016 lb.
Fuel Capacity13.2 gal.20.0 gal.
Row 1 Headroom40.5 in39.0 in
Row 1 Shoulder Room53.3 in57.9 in
Row 1 Hip Room52.3 in56.3 in
Row 1 Legroom41.6 in41.9 in
Row 2 Headroom39.3 in37.8 in
Row 2 Shoulder Room52.6 in56.9 in
Row 2 Hip Room43.7 in55.8 in
Row 2 Legroom36.2 in38.1 in
Cargo Volume,
Minimum
19.8 ft320.1 ft3
Cargo Volume,
Maximum
61.5 ft320.1 ft3

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Option Package Details
Toyota Matrix S

Sport Package
FeatureValueRequested?
Sport front fascia (optional)0No
Sport rear fascia, e.g. diffuser (optional)0No
Total Requested0%
Total Not Requested0%

Option Package Details
Ford Taurus Limited

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75No
Media drive, large15No
Total Requested60087%
Total Not Requested9013%
Package 303B
FeatureValueRequested?
Heated front seats200No
Heated second row seats200No
Cooled or ventilated front seats300No
Sunshade, rear, power225No
Blind spot warning system200No
Rear cross-traffic detection100No
Rain-sensing wipers100No
Auto-dimming driver-side mirror75No
Power-adjustable pedals125No
Surround sound250No
Auto-dimming headlights200No
Proximity key250No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested00%
Total Not Requested2575100%

Option Package Details
Ford Taurus SHO

Package 401B
FeatureValueRequested?
Heated front seats200No
Cooled or ventilated front seats300No
Sunroof900Yes
Surround sound250No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested90045%
Total Not Requested110055%
Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0No
Voice control for nav and audio75No
Media drive, large15No
Total Requested60087%
Total Not Requested9013%

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