Volkswagen Atlas Volkswagen Atlas 2018 Toyota Prius Toyota Prius 2010

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Volkswagen Atlas vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Volkswagen Atlas vs. Toyota Prius Invoice Comparison

Lowest Total Price: $34,010

Toyota Prius V   
Difference: $15,405

Lowest Total Invoice: $31,266

Toyota Prius V   
Difference: $16,161

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182010
ModelAtlasPrius
TrimSEL PremiumV
Body4dr SUV4dr Hatch
Base Price $48,490 $28,070
Base Invoice $46,502 $26,129
Advanced Technology Package   5,180
Advanced Technology Package   4,377
Options (change) 0 5,180
Options (change) 0 4,377
Destination 925 760
Total Price $49,415 $34,010
Total Invoice $47,427 $31,266

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Volkswagen Atlas vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius V
TrueDelta Adjusted Price Difference: $3,555
TrueDelta Adjusted Invoice Difference: $4,788
Model Year20182010
ModelAtlasPrius
TrimSEL PremiumV
Body4dr SUV4dr Hatch
Engine276hp V698hp I4 H
TransmissionT8CVT
DrivetrainAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)480, 12?, 8
Tire (rear if not all the same)255/50-20215/45-17
Total Price$49,415$34,010
Adjustments for Features-11,8500
Feature-Adjusted Total Price$37,565$34,010
Total Invoice$47,427$31,266
Adjustments for Features-11,3730
Feature-Adjusted Total Invoice$36,054$31,266

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Features Comparison: Volkswagen Atlas vs. Toyota Prius

Model Year20182010
ModelAtlasPrius
TrimSEL PremiumV
Body4dr SUV4dr Hatch
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 
CVT $1000
AWD$1700 
FWD $0
Accessories 
AC power outlet$100 
Adaptive cruise control $600
Adaptive cruise control, all-speed$850 
Hands-free trunk or liftgate$100 
Heated steering wheel$100 
Power liftgate$350 
Remote app$25 
Remote start$150 
Sunshades, second row$125 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0
Around view cameras$500 
Automatic braking, low-speed$200 
Backup collision intervention$150 
Blind spot warning system$200 
Cross-traffic collision intervention, rear$100 
Cross-traffic warning, rear$100 
Forward collision warning$200 
Hill descent control$250 
Knee airbag, driver $75
Lane departure prevention $150
Lane departure prevention, steering-based$200 
Obstacle detection, front$150 
Obstacle detection, rear$250 
Pedestrian detection$50 
Radar- or camera-based collision preparation system $0
Rearview camera $200
Rollover sensor$50 
Secondary collision brake assist$25 
Side curtain airbags $350
Side curtain airbags, three rows$500 
Vehicle health reports$0 
Cargo Management 
Cargo cover $75
Class III trailer hitch$250 
Overhead sunglass holder $25
Roof rails$250 
Trailering equipment (4 wire)$125 
Climate Control 
Dual-zone climate control$125 
Heated windshield washer nozzles$15 
Interior air filter $0
Ionizing air filtration $50
Rain-sensing wipers$175 
Rear air vents with automatic controls$250 
Rear HVAC unit$400 
Variable intermittent wipers $75
Water-repellent front-door glass $15
Engine / Motor 
Automatic start / stop$150 
Exterior 
Bodyside cladding (gray/black)$250 
Bright-finished exhaust tip(s)$25 
Deep-tinted rear windows$275 
Panoramic sunroof$1200 
Wheel-lip moldings$75 
Infotainment 
Android Auto support$100 
App support$0 
Apple CarPlay support$100 
CD changer, in-dash $325
CD player, remote$100 
HD radio$50 
Mirrorlink support$0 
SD Card slot$25 
SMS text-to-speech reader$25 
Traffic + travel information$25 
Traffic information $25
USB port$25 
Instruments, Lights, and Mirrors 
Auto-dimming headlights$200 
Automatic headlights$125 
Automatic-off headlights $25
Digital instruments $0
Headlight washers $50
Interior ambient lighting$150 
Large color reconfigurable instrument cluster display$250 
Large energy flow and fuel economy display $25
Mirror tilt-down in reverse$25 
Power-folding mirrors$50 
Tachometer$75 
Turn signals on or near mirrors$25 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Floor mats$75 
Folding third row seats$600 
Heated second row seats$200 
Manual fore-aft adjuster, second row seats$75 
Manual height adjuster, driver seat $50
Manual recliner, second row seats$75 
Memory system, driver seat$200 
Power fore-aft adjuster, driver seat$100 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, driver seat$100 
Power height adjuster, passenger seat$100 
Power recliner, driver seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, driver seat$100 
Power tilt adjuster, passenger seat$100 
Total Value of Features$14,965$3,115
Value of Feature Adjustments$11,850$0
Value of Feature Adjustments-11,3730

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Specifications Comparison: Volkswagen Atlas vs. Toyota Prius

Model Year20182010
ModelAtlasPrius
Body4dr SUV4dr Hatch
Wheelbase117.3 in106.3 in
Length198.3 in175.6 in
Width78.3 in68.7 in
Height69.7 in58.7 in
Curb Weight4,337 lb.3,043 lb.
Fuel Capacity18.6 gal.11.9 gal.
Row 1 Headroom41.3 in38.6 in
Row 1 Shoulder Room61.5 in54.9 in
Row 1 Hip Room58.2 in52.7 in
Row 1 Legroom41.5 in42.5 in
Row 2 Headroom40.4 in37.6 in
Row 2 Shoulder Room60.8 in53.1 in
Row 2 Hip Room58.0 in51.2 in
Row 2 Legroom37.6 in36.0 in
Row 3 Headroom38.3 in0.0 in
Row 3 Shoulder Room54.9 in0.0 in
Row 3 Hip Room45.1 in0.0 in
Row 3 Legroom33.7 in0.0 in
Cargo Volume,
Minimum
20.6 ft321.6 ft3
Cargo Volume,
Behind R2
55.5 ft321.6 ft3
Cargo Volume,
Maximum
96.8 ft339.6 ft3

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Option Package Details
Toyota Prius V

Advanced Technology Package
FeatureValueRequested?
Adaptive cruise control450Yes
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Parking guidance system - active500Yes
Lane departure prevention system150Yes
Telematics service, such as OnStar200Yes
Navigation system600Yes
Rearview camera200Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Bluetooth audio streaming25Yes
Total Requested2450100%
Total Not Requested00%

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