Volkswagen Atlas Volkswagen Atlas 2018 Toyota Prius Toyota Prius 2017

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Volkswagen Atlas vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Volkswagen Atlas vs. Toyota Prius Invoice Comparison

Lowest Total Price: $33,738

Toyota Prius Four   
Difference: $16,062

Lowest Total Invoice: $31,180

Toyota Prius Four   
Difference: $16,562

Calculate Payments

  Down Payment Interest Rate Term
Model Year20182017
ModelAtlasPrius
TrimSEL PremiumFour
Body4dr SUV4dr Hatch
Base Price $48,490 $29,135
Base Invoice $46,502 $27,122
All-weather floor mats 285 100
Cargo net 100 49
Floor mats   225
Advanced Technology Package   1,350
Premium Convenience Package   1,705
Bodyside moldings   289
All-weather floor mats 235 60
Cargo net 80 35
Floor mats   140
Advanced Technology Package   1,202
Premium Convenience Package   1,537
Bodyside moldings   199
Options (change) 385 3,718
Options (change) 315 3,173
Destination 925 885
Total Price $49,800 $33,738
Total Invoice $47,742 $31,180

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: Volkswagen Atlas vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius Four
TrueDelta Adjusted Price Difference: $6,447
TrueDelta Adjusted Invoice Difference: $7,344
Model Year20182017
ModelAtlasPrius
TrimSEL PremiumFour
Body4dr SUV4dr Hatch
Engine276hp V695hp I4 H
TransmissionT8CVT
DrivetrainAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)480, 12?, 10
Tire (rear if not all the same)255/50-20195/65-15
Total Price$49,800$33,738
Adjustments for Features-9,6150
Feature-Adjusted Total Price$40,185$33,738
Total Invoice$47,742$31,180
Adjustments for Features-9,2180
Feature-Adjusted Total Invoice$38,524$31,180

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Features Comparison: Volkswagen Atlas vs. Toyota Prius

Model Year20182017
ModelAtlasPrius
TrimSEL PremiumFour
Body4dr SUV4dr Hatch
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300 
CVT $1000
AWD$1700 
FWD $0
Accessories 
AC power outlet$100 
Hands-free trunk or liftgate$100 
Heated steering wheel$100 
Power liftgate$350 
Remote app$25 
Remote start$150 
Sunshades, second row$125 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats $0
Around view cameras$500 
Automatic braking, high-speed or partial $200
Backup collision intervention$150 
Cross-traffic collision intervention, rear$100 
Hill descent control$250 
Knee airbag, driver $75
Radar- or camera-based collision preparation system $0
Rearview camera $200
Rollover sensor$50 
Seat cushion airbag, passenger $75
Secondary collision brake assist$25 
Side curtain airbags $350
Side curtain airbags, three rows$500 
Temporary spare tire$150 
Vehicle health reports$0 
Cargo Management 
Cargo cover $75
Class III trailer hitch$250 
Console with shifter$150 
Console without shifter $150
Overhead sunglass holder $25
Roof rails$250 
Trailering equipment (4 wire)$125 
Climate Control 
Dual-zone climate control$125 
Heated windshield washer nozzles$15 
Interior air filter $0
Rear air vents with automatic controls$250 
Rear HVAC unit$400 
Exterior 
Active grille shutters $0
Bodyside cladding (gray/black)$250 
Bodyside moldings $75
Bright-finished exhaust tip(s)$25 
Deep-tinted rear windows$275 
Panoramic sunroof$1200 
Rear spoiler$200 
Sunroof $900
Wheel-lip moldings$75 
Infotainment 
Android Auto support$100 
Apple CarPlay support$100 
CD player $125
CD player, remote$100 
DVD-compatible player $0
Mirrorlink support$0 
SD Card slot$25 
Siri Eyes Free support $0
Wireless charging station $75
Instruments, Lights, and Mirrors 
Detailed driving style feedback $100
Digital instruments $0
Fog lights$125 
Head-up display (HUD) $350
Interior ambient lighting$150 
Large color reconfigurable instrument cluster display$250 
Large energy flow and fuel economy display $25
LED headlights$1000 
LED headlights, single projector or low beam only $750
Mirror tilt-down in reverse$25 
Power-folding mirrors$50 
Tachometer$75 
Seats and Interior Trim 
Cooled or ventilated front seats$300 
Folding third row seats$600 
Heated second row seats$200 
Leather seating surfaces$900 
Leather-wrapped steering wheel$150 
Manual fore-aft adjuster, second row seats$75 
Manual recliner, second row seats$75 
Memory system, driver seat$200 
Power fore-aft adjuster, passenger seat$100 
Power height adjuster, passenger seat$100 
Power recliner, passenger seat$100 
Power tilt adjuster, passenger seat$100 
Synthetic leather seating surfaces $0
Total Value of Features$14,165$4,550
Value of Feature Adjustments$9,615$0
Value of Feature Adjustments-9,2180

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Specifications Comparison: Volkswagen Atlas vs. Toyota Prius

Model Year20182017
ModelAtlasPrius
Body4dr SUV4dr Hatch
Wheelbase117.3 in106.3 in
Length198.3 in178.7 in
Width78.3 in69.3 in
Height69.7 in58.1 in
Curb Weight4,337 lb.3,076 lb.
Fuel Capacity18.6 gal.11.3 gal.
Row 1 Headroom41.3 in39.4 in
Row 1 Shoulder Room61.5 in55.0 in
Row 1 Hip Room58.2 in53.4 in
Row 1 Legroom41.5 in43.2 in
Row 2 Headroom40.4 in37.4 in
Row 2 Shoulder Room60.8 in53.0 in
Row 2 Hip Room58.0 in51.9 in
Row 2 Legroom37.6 in33.4 in
Row 3 Headroom38.3 in0.0 in
Row 3 Shoulder Room54.9 in0.0 in
Row 3 Hip Room45.1 in0.0 in
Row 3 Legroom33.7 in0.0 in
Cargo Volume,
Minimum
20.6 ft324.6 ft3
Cargo Volume,
Behind R2
55.5 ft324.6 ft3
Cargo Volume,
Maximum
96.8 ft362.7 ft3

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Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40Yes
Total Requested115100%
Total Not Requested00%
Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%
Premium Convenience Package
FeatureValueRequested?
Telematics service, such as OnStar200Yes
Obstacle detection, front150Yes
Obstacle detection, rear250Yes
JBL, 10 speakers350No
Semi-automated parking system500Yes
Total Requested110076%
Total Not Requested35024%

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