| 1 | 0 | 3 | 4 | 3 | 4 |
Volkswagen Touareg vs. BMW 7-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Volkswagen Touareg vs. BMW 7-Series Invoice Comparison
Lowest Total Price: $51,840 Volkswagen Touareg V6 | ||||||||
| Difference: $28,885 | ||||||||
Lowest Total Invoice: $47,240 Volkswagen Touareg V6 | ||||||||
| Difference: $27,265 | ||||||||
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| Model Year | 2007 | 2007 | 2007 | 2014 | 2014 | 2014 | 2014 | 2014 |
| Model | Touareg | Touareg | Touareg | 7-Series | 7-Series | 7-Series | 7-Series | 7-Series |
| Trim | V6 | V8 | V10 TDI | 740Li | 750Li | ActiveHybrid 7 | 760Li | Alpina B7 |
| Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Base Price | $38,110 | $43,110 | $59,140 | $78,000 | $91,000 | $84,300 | $141,200 | $132,200 |
| Base Invoice | $35,035 | $39,607 | $54,267 | $71,940 | $83,900 | $77,735 | $130,085 | $121,805 |
| Rear air vents with automatic controls | 1,500 | 1,500 | 1,500 | |||||
| Package #2 | 4,600 | 4,600 | 4,600 | |||||
| Air suspension, auto-leveling and height adjustable | 3,600 | 3,600 | ||||||
| Navigation Plus Package | 3,350 | 3,350 | 3,350 | |||||
| Cold Weather Package | 800 | 800 | 550 | |||||
| Sunshades, second row, power | 1,000 | 1,000 | ||||||
| Multicontour seats | 1,300 | |||||||
| Rear air vents with automatic controls | 1,325 | 1,325 | 1,325 | |||||
| Package #2 | 4,062 | 4,062 | 4,062 | |||||
| Air suspension, auto-leveling and height adjustable | 3,179 | 3,179 | ||||||
| Navigation Plus Package | 2,959 | 2,959 | 2,959 | |||||
| Cold Weather Package | 730 | 730 | 500 | |||||
| Sunshades, second row, power | 910 | 910 | ||||||
| Multicontour seats | 1,185 | |||||||
| Options (change) | 13,050 | 13,050 | 9,450 | 1,800 | 800 | 2,850 | 0 | 0 |
| Options (change) | 11,525 | 11,525 | 8,346 | 1,640 | 730 | 2,595 | 0 | 0 |
| Destination | 680 | 680 | 680 | 925 | 925 | 925 | 925 | 925 |
| Gas Tax | 0 | 0 | 0 | 0 | 0 | 0 | 1,700 | 0 |
| Total Price | $51,840 | $56,840 | $69,270 | $80,725 | $92,725 | $88,075 | $143,825 | $133,125 |
| Total Invoice | $47,240 | $51,812 | $63,293 | $74,505 | $85,555 | $81,255 | $132,710 | $122,730 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Volkswagen Touareg dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Volkswagen Touareg vs. BMW 7-Series
| Lowest Adjusted Price and Invoice: Volkswagen Touareg V6 | ||||||||
| TrueDelta Adjusted Price Difference: $30,230 | ||||||||
| TrueDelta Adjusted Invoice Difference: $28,491 | ||||||||
| Model Year | 2007 | 2007 | 2007 | 2014 | 2014 | 2014 | 2014 | 2014 |
| Model | Touareg | Touareg | Touareg | 7-Series | 7-Series | 7-Series | 7-Series | 7-Series |
| Trim | V6 | V8 | V10 TDI | 740Li | 750Li | ActiveHybrid 7 | 760Li | Alpina B7 |
| Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Engine | 276hp V6 | 350hp V8 | 310hp V10 D | 315hp I6 | 445hp V8 | 350hp I6 H | 535hp V12 | 540hp V8 |
| Transmission | T6 | T6 | T6 | T8 | T8 | T8 | T8 | T8 |
| Drivetrain | AWD w/4L | AWD w/4L | AWD w/4L | RWD | RWD | RWD | RWD | RWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 300, 11 | 300, 11 | 300, 11 | 205, 12 | 600, 16 | 205, 12 | 600, 16 | 600, 16 |
| Tire (rear if not all the same) | 255/60-17 | 255/55-18 | 255/55-18 | 245/50-18 | 245/45-19 | 245/50-18 | 245/45-19 | 245/35-21 |
| Total Price | $51,840 | $56,840 | $69,270 | $80,725 | $92,725 | $88,075 | $143,825 | $133,125 |
| Adjustments for Features | -1,345 | -1,495 | -1,495 | 0 | -1,350 | -775 | -8,400 | -4,000 |
| Feature-Adjusted Total Price | $50,495 | $55,345 | $67,775 | $80,725 | $91,375 | $87,300 | $135,425 | $129,125 |
| Cost Above Minimum | $0 | $4,850 | $17,280 | $0 | $10,650 | $6,575 | $54,700 | $48,400 |
| Total Invoice | $47,240 | $51,812 | $63,293 | $74,505 | $85,555 | $81,255 | $132,710 | $122,730 |
| Adjustments for Features | -1,226 | -1,363 | -1,366 | 0 | -1,246 | -715 | -7,751 | -3,688 |
| Feature-Adjusted Total Invoice | $46,014 | $50,449 | $61,927 | $74,505 | $84,309 | $80,540 | $124,959 | $119,042 |
| Cost Above Minimum | $0 | $4,435 | $15,913 | $0 | $9,804 | $6,035 | $50,454 | $44,537 |
Features Comparison: Volkswagen Touareg vs. BMW 7-Series
| Model Year | 2007 | 2007 | 2007 | 2014 | 2014 | 2014 | 2014 | 2014 |
| Model | Touareg | Touareg | Touareg | 7-Series | 7-Series | 7-Series | 7-Series | 7-Series |
| Trim | V6 | V8 | V10 TDI | 740Li | 750Li | ActiveHybrid 7 | 760Li | Alpina B7 |
| Body | 4dr SUV | 4dr SUV | 4dr SUV | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Transmission and Drivetrain | ||||||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | |||||
| 8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | $1300 | $1300 | |||
| AWD w/low range | $2200 | $2200 | $2200 | |||||
| RWD | $0 | $0 | $0 | $0 | $0 | |||
| Accessories | ||||||||
| Hands-free trunk or liftgate | $100 | $100 | $100 | $100 | $100 | |||
| Heated steering wheel | $100 | $100 | $100 | $100 | $100 | |||
| Power door closers | $300 | $300 | $300 | |||||
| Power liftgate | $350 | $350 | $350 | |||||
| Power trunk closer | $350 | $350 | $350 | |||||
| Remote app | $25 | $25 | $25 | $25 | $25 | |||
| Remote window/roof operation | $15 | $15 | $15 | $15 | $15 | |||
| Sunshade, rear, power | $225 | $225 | $225 | $225 | ||||
| Sunshades, second row | $125 | $125 | $125 | $125 | ||||
| Sunshades, second row, power | $225 | $225 | ||||||
| Brakes, Airbags, and Other Safety | ||||||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | $0 | |||
| Driver drowsiness monitor | $150 | $150 | $150 | $150 | $150 | |||
| Hill descent control | $250 | $250 | $250 | |||||
| Knee airbag, driver | $75 | $75 | $75 | $75 | $75 | |||
| Knee airbag, passenger | $75 | $75 | $75 | $75 | $75 | |||
| Radar- or camera-based collision preparation system | $0 | $0 | $0 | $0 | $0 | |||
| Rollover sensor | $50 | $50 | $50 | $50 | $50 | |||
| Tire-pressure monitor | $75 | $75 | $75 | $75 | $75 | |||
| Tires, run-flat | $150 | $150 | $150 | $150 | $150 | |||
| Cargo Management | ||||||||
| Cargo cover | $75 | $75 | $75 | |||||
| Overhead sunglass holder | $25 | $25 | $25 | |||||
| Roof rails | $250 | $250 | $250 | |||||
| Ski sack | $50 | $50 | $50 | $50 | $50 | |||
| Storage compartment under front seat(s) | $50 | $50 | $50 | |||||
| Climate Control | ||||||||
| Rear HVAC unit | $400 | $400 | $400 | |||||
| Rear wiper | $175 | $175 | $175 | |||||
| Wiper de-icer | $25 | $25 | $25 | $25 | $25 | |||
| Drivetrain | ||||||||
| Lockable center differential | $150 | $150 | $150 | |||||
| Engine / Motor | ||||||||
| Automatic start / stop | $150 | $150 | $150 | $150 | $150 | |||
| Raised top speed limiter | $0 | |||||||
| Regenerative braking | $0 | $0 | $0 | $0 | $0 | |||
| Exterior | ||||||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | $25 | $25 | $25 | |
| Deep-tinted rear windows | $275 | $275 | $275 | |||||
| Laminated front side windows | $200 | |||||||
| Laminated rear side windows | $100 | |||||||
| Rear spoiler | $200 | |||||||
| Infotainment | ||||||||
| App support | $0 | $0 | $0 | $0 | $0 | |||
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | $25 | |||
| Bluetooth cell phone link | $100 | $100 | $100 | $100 | $100 | |||
| CD changer, remote | $200 | $200 | $200 | $200 | $200 | |||
| CD player | $125 | $125 | $125 | $125 | $125 | |||
| Concierge Services - 3 year subscription | $150 | $150 | $150 | |||||
| DVD-compatible player | $0 | $0 | ||||||
| Handwriting recognition | $200 | $200 | $200 | $200 | $200 | |||
| HD radio | $50 | $50 | $50 | $50 | $50 | |||
| In-vehicle Internet | $150 | $150 | $150 | $150 | $150 | |||
| Media drive | $15 | $15 | $15 | $15 | $15 | |||
| MP3-compatible player | $50 | $50 | $50 | $50 | $50 | |||
| S Voice support | $0 | $0 | $0 | $0 | $0 | |||
| Satellite radio | $200 | $200 | $200 | $200 | $200 | |||
| Siri Eyes Free support | $0 | $0 | $0 | $0 | $0 | |||
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | $25 | |||
| Surround sound | $250 | $250 | $250 | |||||
| Telematics service, such as OnStar | $200 | $200 | $200 | $200 | $200 | |||
| Text dictation | $50 | $50 | $50 | $50 | $50 | |||
| Traffic + travel information | $25 | $25 | $25 | $25 | $25 | |||
| Voice control for external devices | $0 | $0 | $0 | $0 | $0 | |||
| Voice control for nav and audio | $100 | $100 | $100 | $100 | $100 | |||
| Instruments, Lights, and Mirrors | ||||||||
| Auto-dimming headlights | $200 | |||||||
| Cornering lights | $50 | $50 | $50 | $50 | $50 | |||
| Head-up display (HUD) | $350 | $350 | ||||||
| Illuminated vanity mirrors, rear seat | $100 | $100 | $100 | $100 | $100 | |||
| Interior ambient lighting, configurable | $150 | $150 | $150 | $150 | $150 | |||
| Large color reconfigurable instrument cluster display | $250 | $250 | $250 | $250 | ||||
| Large energy flow and fuel economy display | $25 | |||||||
| LED headlights | $1000 | |||||||
| Xenon HID headlights | $500 | $500 | $500 | $500 | $500 | $500 | $500 | |
| Seats and Interior Trim | ||||||||
| Ceramic controls | $0 | $0 | ||||||
| Cooled or ventilated front seats | $300 | $300 | ||||||
| Cooled or ventilated second row seats | $200 | |||||||
| Folding second row seats | $300 | $300 | $300 | |||||
| Massage, driver seat | $100 | $100 | ||||||
| Massage, passenger seat | $100 | $100 | ||||||
| Memory system, passenger seat | $150 | $150 | $150 | $150 | $150 | $150 | $150 | |
| Power 4-way lumbar adjuster, second row seats | $225 | |||||||
| Power headrest height adjuster, driver seat | $50 | $50 | $50 | $50 | $50 | |||
| Power headrest height adjuster, passenger seat | $50 | $50 | $50 | $50 | $50 | |||
| Power headrest height adjuster, second row seats | $75 | |||||||
| Power recliner, second row seats | $150 | |||||||
| Power seat belt height adjusters, front row | $25 | $25 | $25 | |||||
| Power seatback bolsters, driver seat | $100 | $100 | $100 | $100 | ||||
| Power seatback bolsters, passenger seat | $100 | $100 | $100 | $100 | ||||
| Power thigh support length adjuster, driver seat | $100 | $100 | $100 | $100 | ||||
| Power thigh support length adjuster, passenger seat | $100 | $100 | $100 | $100 | ||||
| Power tilt adjuster, second row seats | $150 | |||||||
| Power upper seatback recliner, driver seat | $100 | $100 | $100 | $100 | ||||
| Power upper seatback recliner, passenger seat | $100 | $100 | $100 | $100 | ||||
| Power upper seatback recliner, second row seats | $150 | |||||||
| Upholstered instrument panel | $300 | $300 | $300 | |||||
| Upholstered instrument panel, leather | $1000 | $1000 | ||||||
| Suspension, Wheels, and Tires | ||||||||
| Active stabilizer bars | $500 | $500 | ||||||
| Active steering | $1000 | |||||||
| Air suspension, auto-leveling and height adjustable | $1000 | $1000 | $1000 | |||||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | $200 | |||
| Rear air springs, auto-leveling | $350 | $350 | $350 | $350 | $350 | |||
| Rear wheel steering | $1500 | |||||||
| Sport suspension (upgrade) | $0 | |||||||
| Transmission | ||||||||
| Steering-wheel-mounted transmission controls | $100 | |||||||
| Total Value of Features | $7,475 | $7,625 | $7,625 | $6,130 | $7,480 | $6,905 | $14,530 | $10,130 |
| Value of Feature Adjustments | $1,345 | $1,495 | $1,495 | $0 | $1,350 | $775 | $8,400 | $4,000 |
| Value of Feature Adjustments | -1,226 | -1,363 | -1,366 | 0 | -1,246 | -715 | -7,751 | -3,688 |
Specifications Comparison: Volkswagen Touareg vs. BMW 7-Series
| Model Year | 2007 | 2014 |
| Model | Touareg | 7-Series |
| Body | 4dr SUV | 4dr Sedan, ext. |
| Wheelbase | 112.4 in | 126.4 in |
| Length | 187.2 in | 205.3 in |
| Width | 75.9 in | 74.9 in |
| Height | 68.0 in | 58.7 in |
| Curb Weight | 5,169 lb. | 4,351 lb. |
| Fuel Capacity | 26.4 gal. | 21.7 gal. |
| Row 1 Headroom | 38.7 in | 40.8 in |
| Row 1 Shoulder Room | 57.7 in | 59.2 in |
| Row 1 Legroom | 41.3 in | 41.2 in |
| Row 2 Headroom | 38.3 in | 38.9 in |
| Row 2 Shoulder Room | 57.4 in | 57.6 in |
| Row 2 Legroom | 35.6 in | 44.3 in |
| Cargo Volume, Minimum | 31.0 ft3 | 17.7 ft3 |
| Cargo Volume, Maximum | 71.0 ft3 | 17.7 ft3 |
Option Package Details
Volkswagen Touareg V6
| Package #2 | ||
| Feature | Value | Requested? |
| Tilt/telescoping steering wheel, power | 100 | Yes |
| Memory system, passenger seat | 150 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Proximity key | 250 | Yes |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Power seatbelt height adjusters, front row | 25 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 50 | Yes |
| Power tilt adjuster, passenger seat | 100 | Yes |
| Obstacle detection, front | 150 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Power liftgate | 300 | No |
| Leather seating surfaces | 900 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power 4-way lumbar adjuster, driver seat | 100 | Yes |
| Total Requested | 3100 | 91% |
| Total Not Requested | 325 | 9% |
| Navigation Plus Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| CD changer, remote | 200 | Yes |
| Rearview camera | 200 | Yes |
| Unbranded, 300W, 11 speakers | 350 | No |
| Aux input | 50 | Yes |
| Total Requested | 1050 | 75% |
| Total Not Requested | 350 | 25% |
Option Package Details
Volkswagen Touareg V8
| Package #2 | ||
| Feature | Value | Requested? |
| Tilt/telescoping steering wheel, power | 100 | Yes |
| Memory system, passenger seat | 150 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Proximity key | 250 | Yes |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Power seatbelt height adjusters, front row | 25 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 50 | Yes |
| Power tilt adjuster, passenger seat | 100 | Yes |
| Obstacle detection, front | 150 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Power liftgate | 300 | No |
| Leather seating surfaces | 900 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power 4-way lumbar adjuster, driver seat | 100 | Yes |
| Total Requested | 3100 | 91% |
| Total Not Requested | 325 | 9% |
| Navigation Plus Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| CD changer, remote | 200 | Yes |
| Rearview camera | 200 | Yes |
| Unbranded, 300W, 11 speakers | 350 | No |
| Aux input | 50 | Yes |
| Total Requested | 1050 | 75% |
| Total Not Requested | 350 | 25% |
Option Package Details
Volkswagen Touareg V10 TDI
| Package #2 | ||
| Feature | Value | Requested? |
| Tilt/telescoping steering wheel, power | 100 | Yes |
| Memory system, passenger seat | 150 | Yes |
| Auto-dimming driver-side mirror | 75 | Yes |
| Proximity key | 250 | Yes |
| Power-folding mirrors | 50 | Yes |
| Auto-dimming passenger-side mirror | 75 | Yes |
| Power seatbelt height adjusters, front row | 25 | No |
| Power recliner, passenger seat | 100 | Yes |
| Power fore-aft adjuster, passenger seat | 100 | Yes |
| Power 4-way lumbar adjuster, passenger seat | 100 | Yes |
| Memory system, driver seat | 200 | Yes |
| Power height adjuster, passenger seat | 50 | Yes |
| Power tilt adjuster, passenger seat | 100 | Yes |
| Obstacle detection, front | 150 | Yes |
| Obstacle detection, rear | 250 | Yes |
| Power liftgate | 300 | No |
| Leather seating surfaces | 900 | Yes |
| Power fore-aft adjuster, driver seat | 100 | Yes |
| Power height adjuster, driver seat | 50 | Yes |
| Power tilt adjuster, driver seat | 100 | Yes |
| Power recliner, driver seat | 100 | Yes |
| Power 4-way lumbar adjuster, driver seat | 100 | Yes |
| Total Requested | 3100 | 91% |
| Total Not Requested | 325 | 9% |
| Navigation Plus Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| CD changer, remote | 200 | Yes |
| Rearview camera | 200 | Yes |
| Unbranded, 300W, 11 speakers | 350 | No |
| Aux input | 50 | Yes |
| Total Requested | 1050 | 75% |
| Total Not Requested | 350 | 25% |
Option Package Details
BMW 7-Series 740Li
| Sunshades, second row, power | ||
| Feature | Value | Requested? |
| Sunshades, second row, power | 225 | No |
| Sunshade, rear, power | 225 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 450 | 100% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | Yes |
| Heated steering wheel | 100 | No |
| Ski sack | 50 | No |
| Total Requested | 300 | 67% |
| Total Not Requested | 150 | 33% |
Option Package Details
BMW 7-Series 750Li
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | Yes |
| Heated steering wheel | 100 | No |
| Ski sack | 50 | No |
| Total Requested | 300 | 67% |
| Total Not Requested | 150 | 33% |
Option Package Details
BMW 7-Series ActiveHybrid 7
| Sunshades, second row, power | ||
| Feature | Value | Requested? |
| Sunshades, second row, power | 225 | No |
| Sunshade, rear, power | 225 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 450 | 100% |
| Multicontour seats | ||
| Feature | Value | Requested? |
| Power thigh support adjuster, driver seat | 100 | No |
| Power seatback bolsters, driver | 100 | No |
| Power upper seatback recliner, driver seat | 100 | No |
| Power thigh support adjuster, passenger seat | 100 | No |
| Power seatback bolsters, passenger seat | 100 | No |
| Power upper seatback recliner, passenger seat | 100 | No |
| Memory system, passenger seat | 150 | Yes |
| Front sport buckets | 150 | No |
| Total Requested | 150 | 17% |
| Total Not Requested | 750 | 83% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Heated steering wheel | 100 | No |
| Total Requested | 200 | 67% |
| Total Not Requested | 100 | 33% |
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