| 1 | 0 | 3 | 4 | 3 | 4 |
Volkswagen Touareg vs. BMW 7-Series Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
Volkswagen Touareg vs. BMW 7-Series Invoice Comparison
Lowest Total Price: $77,880 Volkswagen Touareg V10 TDI | |||||
| Difference: $4,415 | |||||
Lowest Total Invoice: $71,290 Volkswagen Touareg V10 TDI | |||||
| Difference: $4,565 | |||||
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| Model Year | 2008 | 2012 | 2012 | 2012 | 2012 |
| Model | Touareg | 7-Series | 7-Series | 7-Series | 7-Series |
| Trim | V10 TDI | 740Li | 750Li | 760Li | Alpina B7 |
| Body | 4dr SUV | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Base Price | $68,340 | $75,500 | $88,200 | $137,300 | $126,500 |
| Base Invoice | $62,785 | $69,640 | $81,325 | $126,495 | $116,560 |
| Technologie Package | 3,350 | ||||
| Lux Plus Package | 3,400 | ||||
| Adaptive cruise control | 2,100 | ||||
| Convenience Package | 1,700 | 1,700 | |||
| Cold Weather Package | 800 | 800 | |||
| Sunshade, rear, power | 1,000 | 1,000 | |||
| Adaptive cruise control, all-speed | 2,400 | 2,400 | 2,400 | 2,400 | |
| Satellite radio - one year subscription | 350 | ||||
| Technologie Package | 2,959 | ||||
| Lux Plus Package | 3,002 | ||||
| Adaptive cruise control | 1,854 | ||||
| Convenience Package | 1,545 | 1,545 | |||
| Cold Weather Package | 730 | 730 | |||
| Sunshade, rear, power | 910 | 910 | |||
| Adaptive cruise control, all-speed | 2,135 | 2,135 | 2,185 | 2,185 | |
| Satellite radio - one year subscription | 320 | ||||
| Options (change) | 8,850 | 5,900 | 6,250 | 2,400 | 2,400 |
| Options (change) | 7,815 | 5,320 | 5,640 | 2,185 | 2,185 |
| Destination | 690 | 895 | 895 | 895 | 895 |
| Gas Tax | 0 | 0 | 1,000 | 1,700 | 1,000 |
| Total Price | $77,880 | $82,295 | $96,345 | $142,295 | $130,795 |
| Total Invoice | $71,290 | $75,855 | $88,860 | $131,275 | $120,640 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation Volkswagen Touareg dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: Volkswagen Touareg vs. BMW 7-Series
| Lowest Adjusted Price and Invoice: Volkswagen Touareg V10 TDI | |||||
| TrueDelta Adjusted Price Difference: $6,800 | |||||
| TrueDelta Adjusted Invoice Difference: $6,748 | |||||
| Model Year | 2008 | 2012 | 2012 | 2012 | 2012 |
| Model | Touareg | 7-Series | 7-Series | 7-Series | 7-Series |
| Trim | V10 TDI | 740Li | 750Li | 760Li | Alpina B7 |
| Body | 4dr SUV | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Engine | 310hp V10 D | 315hp I6 | 400hp V8 | 535hp V12 | 500hp V8 |
| Transmission | T6 | T6 | T6 | T8 | T6 |
| Drivetrain | AWD w/4L | RWD | RWD | RWD | RWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 620, 10 | 205, 10 | 600, 16 | 600, 16 | 600, 16 |
| Tire (rear if not all the same) | 275/45-19 | 245/50-18 | 245/45-19 | 245/45-19 | 245/35-21 |
| Total Price | $77,880 | $82,295 | $96,345 | $142,295 | $130,795 |
| Adjustments for Features | -2,385 | 0 | -1,250 | -8,850 | -4,000 |
| Feature-Adjusted Total Price | $75,495 | $82,295 | $95,095 | $133,445 | $126,795 |
| Cost Above Minimum | $0 | $0 | $12,800 | $51,150 | $44,500 |
| Total Invoice | $71,290 | $75,855 | $88,860 | $131,275 | $120,640 |
| Adjustments for Features | -2,183 | 0 | -1,153 | -8,165 | -3,689 |
| Feature-Adjusted Total Invoice | $69,107 | $75,855 | $87,707 | $123,110 | $116,951 |
| Cost Above Minimum | $0 | $0 | $11,852 | $47,255 | $41,096 |
Features Comparison: Volkswagen Touareg vs. BMW 7-Series
| Model Year | 2008 | 2012 | 2012 | 2012 | 2012 |
| Model | Touareg | 7-Series | 7-Series | 7-Series | 7-Series |
| Trim | V10 TDI | 740Li | 750Li | 760Li | Alpina B7 |
| Body | 4dr SUV | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Transmission and Drivetrain | |||||
| 6-speed manually-shiftable automatic | $1100 | $1100 | $1100 | $1100 | |
| 8-speed manually-shiftable automatic | $1300 | ||||
| AWD w/low range | $2200 | ||||
| RWD | $0 | $0 | $0 | $0 | |
| Accessories | |||||
| AC power outlet | $100 | ||||
| Adaptive cruise control | $600 | ||||
| Adaptive cruise control, all-speed | $850 | $850 | $850 | $850 | |
| Power door closers | $300 | $300 | $300 | $300 | |
| Power liftgate | $350 | ||||
| Power trunk closer | $350 | $350 | $350 | $350 | |
| Remote app | $25 | $25 | $25 | $25 | |
| Remote window/roof operation | $15 | $15 | $15 | $15 | |
| Sunshade, rear, power | $225 | $225 | $225 | $225 | |
| Sunshades, second row | $125 | ||||
| Sunshades, second row, power | $225 | $225 | $225 | $225 | |
| Brakes, Airbags, and Other Safety | |||||
| Active or whiplash-reducing head restraints, front seats | $0 | $0 | $0 | $0 | |
| Around view cameras | $500 | ||||
| Blind spot warning system | $200 | ||||
| Forward collision warning | $200 | $200 | $200 | $200 | |
| Hill descent control | $250 | ||||
| Knee airbag, driver | $75 | $75 | $75 | $75 | |
| Knee airbag, passenger | $75 | $75 | $75 | $75 | |
| Lane departure warning | $200 | ||||
| Radar- or camera-based collision preparation system | $0 | $0 | $0 | $0 | |
| Rearview camera | $200 | $200 | $200 | $200 | |
| Rollover sensor | $50 | ||||
| Temporary spare tire | $150 | ||||
| Tires, run-flat | $150 | $150 | $150 | $150 | |
| Wide-view front camera | $150 | ||||
| Cargo Management | |||||
| Cargo cover | $75 | ||||
| Overhead sunglass holder | $25 | ||||
| Roof rails | $250 | ||||
| Ski sack | $50 | $50 | $50 | $50 | |
| Storage compartment under front seat(s) | $50 | ||||
| Climate Control | |||||
| Rear HVAC unit | $400 | ||||
| Rear wiper | $175 | ||||
| Wiper de-icer | $25 | $25 | $25 | $25 | |
| Drivetrain | |||||
| Lockable center differential | $150 | ||||
| Engine / Motor | |||||
| Regenerative braking | $0 | $0 | |||
| Exterior | |||||
| Deep-tinted rear windows | $275 | ||||
| Rear bumper protector | $40 | ||||
| Rear spoiler | $200 | $200 | |||
| Infotainment | |||||
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | |
| Bluetooth cell phone link | $100 | $100 | $100 | $100 | |
| CD changer, remote | $200 | $200 | $200 | ||
| CD player | $125 | $125 | $125 | $125 | |
| DVD-compatible player | $0 | $0 | |||
| HD radio | $50 | $50 | $50 | $50 | |
| Media drive | $15 | $15 | $15 | $15 | |
| MP3-compatible player | $50 | $50 | $50 | $50 | |
| Satellite radio | $200 | ||||
| Satellite radio - one year subscription | $250 | $250 | $250 | ||
| SMS text-to-speech reader | $25 | $25 | $25 | $25 | |
| Surround sound | $250 | $250 | $250 | ||
| Telematics service, such as OnStar | $200 | $200 | $200 | $200 | |
| Traffic information | $25 | $25 | $25 | $25 | |
| USB port | $25 | $25 | $25 | $25 | |
| Voice control for external devices | $0 | $0 | $0 | $0 | |
| Voice control for nav and audio | $100 | $100 | $100 | $100 | |
| Instruments, Lights, and Mirrors | |||||
| Auto-dimming driver-side mirror | $75 | $75 | $75 | $75 | |
| Auto-dimming headlights | $200 | ||||
| Auto-dimming passenger-side mirror | $75 | $75 | $75 | $75 | |
| Cornering lights | $50 | $50 | $50 | $50 | |
| Head-up display (HUD) | $350 | $350 | |||
| Illuminated vanity mirrors, rear seat | $100 | $100 | $100 | $100 | |
| Power-folding mirrors | $50 | $50 | $50 | $50 | |
| Seats and Interior Trim | |||||
| Ceramic controls | $0 | ||||
| Cooled or ventilated front seats | $300 | $300 | |||
| Cooled or ventilated second row seats | $200 | ||||
| Folding second row seats | $300 | ||||
| Leather door panel trim | $250 | $250 | $250 | $250 | |
| Massage, driver seat | $100 | $100 | |||
| Massage, passenger seat | $100 | $100 | |||
| Memory system, passenger seat | $150 | $150 | $150 | $150 | |
| Power 4-way lumbar adjuster, second row seats | $225 | ||||
| Power headrest height adjuster, driver seat | $50 | $50 | $50 | $50 | |
| Power headrest height adjuster, passenger seat | $50 | $50 | $50 | $50 | |
| Power headrest height adjuster, second row seats | $75 | ||||
| Power recliner, second row seats | $150 | ||||
| Power seat belt height adjusters, front row | $25 | ||||
| Power seatback bolsters, driver seat | $100 | $100 | $100 | ||
| Power seatback bolsters, passenger seat | $100 | $100 | $100 | ||
| Power thigh support length adjuster, driver seat | $100 | $100 | $100 | ||
| Power thigh support length adjuster, passenger seat | $100 | $100 | $100 | ||
| Power tilt adjuster, second row seats | $150 | ||||
| Power upper seatback recliner, driver seat | $100 | $100 | $100 | ||
| Power upper seatback recliner, passenger seat | $100 | $100 | $100 | ||
| Power upper seatback recliner, second row seats | $150 | ||||
| Synthetic suede headliner | $650 | $650 | |||
| Upholstered instrument panel | $300 | $300 | |||
| Upholstered instrument panel, leather | $1000 | $1000 | |||
| Suspension, Wheels, and Tires | |||||
| Active stabilizer bars | $500 | $500 | |||
| Active steering | $1000 | ||||
| Air suspension, auto-leveling and height adjustable | $1000 | ||||
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | |
| Rear air springs, auto-leveling | $350 | $350 | $350 | ||
| Rear wheel steering | $1500 | ||||
| Sport suspension (upgrade) | $0 | ||||
| Transmission | |||||
| Steering-wheel-mounted transmission controls | $100 | $100 | $100 | $100 | |
| Total Value of Features | $8,640 | $6,255 | $7,505 | $15,105 | $10,255 |
| Value of Feature Adjustments | $2,385 | $0 | $1,250 | $8,850 | $4,000 |
| Value of Feature Adjustments | -2,183 | 0 | -1,153 | -8,165 | -3,689 |
Specifications Comparison: Volkswagen Touareg vs. BMW 7-Series
| Model Year | 2008 | 2012 |
| Model | Touareg | 7-Series |
| Body | 4dr SUV | 4dr Sedan, ext. |
| Wheelbase | 112.4 in | 126.4 in |
| Length | 187.2 in | 205.3 in |
| Width | 75.9 in | 74.9 in |
| Height | 68.0 in | 58.7 in |
| Curb Weight | 5,087 lb. | 4,433 lb. |
| Fuel Capacity | 26.4 gal. | 21.7 gal. |
| Row 1 Headroom | 38.7 in | 40.8 in |
| Row 1 Shoulder Room | 57.7 in | 59.2 in |
| Row 1 Legroom | 41.3 in | 41.2 in |
| Row 2 Headroom | 38.3 in | 38.9 in |
| Row 2 Shoulder Room | 57.4 in | 57.6 in |
| Row 2 Legroom | 35.6 in | 44.3 in |
| Cargo Volume, Minimum | 31.0 ft3 | 17.7 ft3 |
| Cargo Volume, Maximum | 71.0 ft3 | 17.7 ft3 |
Option Package Details
Volkswagen Touareg V10 TDI
| Technologie Package | ||
| Feature | Value | Requested? |
| Navigation system | 600 | Yes |
| CD changer, remote | 200 | Yes |
| Rearview camera | 200 | Yes |
| Unbranded, 300W, 11 speakers | 350 | No |
| Aux input | 50 | Yes |
| Total Requested | 1050 | 75% |
| Total Not Requested | 350 | 25% |
| Lux Plus Package | ||
| Feature | Value | Requested? |
| Rear HVAC unit | 400 | No |
| Heated second row seats | 200 | Yes |
| Rear air vents with automatic controls | 150 | Yes |
| Proximity key | 250 | Yes |
| Rear dual-zone climate control | 125 | Yes |
| Dynaudio, 620W, 10 speakers | 350 | No |
| Total Requested | 725 | 49% |
| Total Not Requested | 750 | 51% |
Option Package Details
BMW 7-Series 740Li
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | No |
| Sunshades, second row, power | 225 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 450 | 100% |
| Adaptive cruise control, all-speed | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | No |
| Radar- or camera-based collision preparation system | 0 | No |
| Forward collision warning | 200 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 900 | 100% |
| Convenience Package | ||
| Feature | Value | Requested? |
| Power door closers | 300 | No |
| Power decklid | 350 | Yes |
| Proximity key | 250 | Yes |
| Total Requested | 600 | 67% |
| Total Not Requested | 300 | 33% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | Yes |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 400 | 89% |
| Total Not Requested | 50 | 11% |
Option Package Details
BMW 7-Series 750Li
| Sunshade, rear, power | ||
| Feature | Value | Requested? |
| Sunshade, rear, power | 225 | No |
| Sunshades, second row, power | 225 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 450 | 100% |
| Adaptive cruise control, all-speed | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | No |
| Radar- or camera-based collision preparation system | 0 | No |
| Forward collision warning | 200 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 900 | 100% |
| Convenience Package | ||
| Feature | Value | Requested? |
| Power door closers | 300 | No |
| Power decklid | 350 | Yes |
| Proximity key | 250 | Yes |
| Total Requested | 600 | 67% |
| Total Not Requested | 300 | 33% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | Yes |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 400 | 89% |
| Total Not Requested | 50 | 11% |
Option Package Details
BMW 7-Series 760Li
| Adaptive cruise control, all-speed | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | No |
| Radar- or camera-based collision preparation system | 0 | No |
| Forward collision warning | 200 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 900 | 100% |
Option Package Details
BMW 7-Series Alpina B7
| Adaptive cruise control, all-speed | ||
| Feature | Value | Requested? |
| Adaptive cruise control, all-speed | 700 | No |
| Radar- or camera-based collision preparation system | 0 | No |
| Forward collision warning | 200 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 900 | 100% |
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