Volkswagen Touareg Volkswagen Touareg 2016 Toyota Prius Toyota Prius 2018

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Volkswagen Touareg vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Volkswagen Touareg vs. Toyota Prius Invoice Comparison

Lowest Total Price: $32,454

Toyota Prius Four   
Difference: $22,406

Lowest Total Invoice: $30,096

Toyota Prius Four   
Difference: $21,894

Calculate Payments

  Down Payment Interest Rate Term
Model Year20162016201620162018
ModelTouaregTouaregTouaregTouaregPrius
TrimV6 LuxTDI LuxV6 ExecutiveTDI ExecutiveFour
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr Hatch
Base Price $53,950 $57,450 $60,185 $63,685 $29,685
Base Invoice $51,080 $54,408 $57,196 $60,524 $27,634
Advanced Technology Package         1,350
Floor mats         225
Illuminated door sill trim plates         299
Advanced Technology Package         1,202
Floor mats         140
Illuminated door sill trim plates         225
Options (change) 0 0 0 0 1,874
Options (change) 0 0 0 0 1,567
Destination 910 910 910 910 895
Total Price $54,860 $58,360 $61,095 $64,595 $32,454
Total Invoice $51,990 $55,318 $58,106 $61,434 $30,096

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Volkswagen Touareg dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Volkswagen Touareg vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius Four
TrueDelta Adjusted Price Difference: $15,876
TrueDelta Adjusted Invoice Difference: $15,706
Model Year20162016201620162018
ModelTouaregTouaregTouaregTouaregPrius
TrimV6 LuxTDI LuxV6 ExecutiveTDI ExecutiveFour
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr Hatch
Engine280hp V6240hp V6 D280hp V6240hp V6 D95hp I4 H
TransmissionT8T8T8T8CVT
DrivetrainAWDAWDAWDAWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8620, 10620, 10?, 6
Tire (rear if not all the same)265/50-19265/50-19275/40-21275/40-21195/65-15
Total Price$54,860$58,360$61,095$64,595$32,454
Adjustments for Features-6,530-6,530-7,830-7,8300
Feature-Adjusted Total Price$48,330$51,830$53,265$56,765$32,454
Cost Above Minimum$0$3,500$4,935$8,435$0
Total Invoice$51,990$55,318$58,106$61,434$30,096
Adjustments for Features-6,188-6,190-7,447-7,4470
Feature-Adjusted Total Invoice$45,802$49,128$50,659$53,987$30,096
Cost Above Minimum$0$3,326$4,857$8,185$0

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Features Comparison: Volkswagen Touareg vs. Toyota Prius

Model Year20162016201620162018
ModelTouaregTouaregTouaregTouaregPrius
TrimV6 LuxTDI LuxV6 ExecutiveTDI ExecutiveFour
Body4dr SUV4dr SUV4dr SUV4dr SUV4dr Hatch
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300$1300$1300 
CVT    $1000
AWD$1700$1700$1700$1700 
FWD    $0
Accessories 
AC power outlet$100$100$100$100 
Hands-free trunk or liftgate$100$100$100$100 
Heated steering wheel$100$100$100$100 
Power liftgate$350$350$350$350 
Sunshades, second row  $125$125 
Tilt/telescoping steering wheel, manual$250$250  $250
Tilt/telescoping steering wheel, power  $350$350 
Brakes, Airbags, and Other Safety 
Around view cameras  $500$500 
Automatic braking, high-speed or partial    $200
Cross-traffic warning, rear    $100
Hill descent control$250$250$250$250 
Knee airbag, driver    $75
Lane departure prevention, steering-based    $200
Obstacle detection, front$150$150$150$150 
Obstacle detection, rear$250$250$250$250 
Pedestrian detection    $50
Radar- or camera-based collision preparation system    $0
Rearview camera$200$200  $200
Rollover sensor$50$50$50$50 
Seat cushion airbag, passenger    $75
Secondary collision brake assist$25$25$25$25 
Temporary spare tire$150$150$150$150 
Wide-view front camera  $150$150 
Cargo Management 
Air-conditioned storage compartment$50$50$50$50 
Cargo mat    $40
Class III trailer hitch$250$250$250$250 
Console with shifter$150$150$150$150 
Console without shifter    $150
Overhead sunglass holder    $25
Rear seat pass-through$100$100$100$100 
Roof rails$250$250$250$250 
Storage compartment under front seat(s)$50$50$50$50 
Trailering equipment (7 wire)$150$150$150$150 
Climate Control 
Automatic air recirculation$100$100$100$100 
Dual-zone climate control$125$125$125$125 
Heated windshield washer nozzles$15$15$15$15 
Rear air vents$100$100$100$100 
Residual heat$50$50$50$50 
Engine / Motor 
Automatic start / stop    $150
Exterior 
Active grille shutters    $0
Bright-finished exhaust tip(s)$25$25$25$25 
Deep-tinted rear windows$275$275$275$275 
Panoramic sunroof$1200$1200$1200$1200 
Rear bumper protector$40$40$40$40 
Rear spoiler$200$200$200$200 
Sunroof    $900
Infotainment 
App support    $0
Aux input    $50
iPod integration$100$100$100$100 
Media drive$15$15$15$15 
SD Card slot$25$25$25$25 
Siri Eyes Free support    $0
SMS text-to-speech reader    $25
Surround sound  $250$250 
Traffic + travel information    $25
Traffic information$25$25$25$25 
USB port    $25
Wireless charging station    $75
Instruments, Lights, and Mirrors 
Auto-dimming headlights    $200
Compass$0$0$0$0 
Cornering lights$50$50$50$50 
Detailed driving style feedback    $100
Digital instruments    $0
Fog lights$125$125$125$125 
Head-up display (HUD)    $350
Interior ambient lighting$150$150$150$150 
Large energy flow and fuel economy display    $25
LED headlights, single projector or low beam only    $750
Steering-linked headlights$150$150$150$150 
Tachometer$75$75$75$75 
Xenon HID headlights$500$500$500$500 
Seats and Interior Trim 
Cooled or ventilated front seats$300$300$300$300 
Door sill trim plates  $100$100 
Heated second row seats  $200$200 
Illuminated door sill trim plates    $200
Leather seating surfaces$900$900$900$900 
Leather-wrapped steering wheel$150$150$150$150 
Manual fore-aft adjuster, second row seats$75$75$75$75 
Manual recliner, second row seats$75$75$75$75 
Memory system, driver seat$200$200$200$200 
Metal pedals  $75$75 
Power 4-way lumbar adjuster, driver seat$150$150$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150$150$150 
Power fore-aft adjuster, passenger seat$100$100$100$100 
Power height adjuster, passenger seat$100$100$100$100 
Power lumbar adjuster, driver seat    $100
Power recliner, passenger seat$100$100$100$100 
Power release, second row seats$50$50$50$50 
Power tilt adjuster, passenger seat$100$100$100$100 
Synthetic leather seating surfaces    $0
Wood trim$300$300$300$300 
Suspension, Wheels, and Tires 
Electronic systems calibration selector    $200
Total Value of Features$12,070$12,070$13,370$13,370$5,540
Value of Feature Adjustments$6,530$6,530$7,830$7,830$0
Value of Feature Adjustments-6,188-6,190-7,447-7,4470

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Specifications Comparison: Volkswagen Touareg vs. Toyota Prius

Model Year20162018
ModelTouaregPrius
Body4dr SUV4dr Hatch
Wheelbase113.9 in106.3 in
Length188.8 in178.7 in
Width76.4 in69.3 in
Height68.2 in58.1 in
Curb Weight4,697 lb.3,076 lb.
Fuel Capacity22.5 gal.11.3 gal.
Row 1 Headroom39.6 in39.4 in
Row 1 Shoulder Room59.8 in55.0 in
Row 1 Hip Room0.0 in53.4 in
Row 1 Legroom41.4 in43.2 in
Row 2 Headroom38.9 in37.4 in
Row 2 Shoulder Room56.7 in53.0 in
Row 2 Hip Room0.0 in51.9 in
Row 2 Legroom34.9 in33.4 in
Cargo Volume,
Minimum
32.1 ft324.6 ft3
Cargo Volume,
Maximum
70.9 ft362.7 ft3

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Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%

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