Volkswagen Touareg Volkswagen Touareg 2017 Toyota Prius Toyota Prius 2014

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Volkswagen Touareg vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Volkswagen Touareg vs. Toyota Prius Invoice Comparison

Lowest Total Price: $31,015

Toyota Prius Five   
Difference: $19,390

Lowest Total Invoice: $28,867

Toyota Prius Five   
Difference: $19,113

Calculate Payments

  Down Payment Interest Rate Term
Model Year20172017201720142014
ModelTouaregTouaregTouaregPriusPrius
TrimSportWolfsburg EditionExecutiveFivePlug-in Hybrid Advanced
Body4dr SUV4dr SUV4dr SUV4dr Hatch4dr Hatch
Base Price $49,495 $52,795 $60,195 $30,005 $34,905
Base Invoice $47,070 $50,208 $57,247 $27,930 $33,509
Floor mats       200 200
Technology Package         2,610
Floor mats       127 127
Technology Package         2,322
Options (change) 0 0 0 200 2,810
Options (change) 0 0 0 127 2,449
Destination 910 910 910 810 810
Gas Tax 0 0 0 0 -2,500
Total Price $50,405 $53,705 $61,105 $31,015 $36,025
Total Invoice $47,980 $51,118 $58,157 $28,867 $34,268

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Volkswagen Touareg dealer quotes or Toyota Prius dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Volkswagen Touareg vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius Five
TrueDelta Adjusted Price Difference: $12,885
TrueDelta Adjusted Invoice Difference: $12,921
Model Year20172017201720142014
ModelTouaregTouaregTouaregPriusPrius
TrimSportWolfsburg EditionExecutiveFivePlug-in Hybrid Advanced
Body4dr SUV4dr SUV4dr SUV4dr Hatch4dr Hatch
Engine280hp V6280hp V6280hp V698hp I4 H98hp I4 PiH
TransmissionT8T8T8CVTCVT
DrivetrainAWDAWDAWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)?, 8?, 8620, 10120, 8120, 8
Tire (rear if not all the same)255/55-18275/45-20275/40-21215/45-17195/65-15
Total Price$50,405$53,705$61,105$31,015$36,025
Adjustments for Features-6,505-9,655-10,9800-900
Feature-Adjusted Total Price$43,900$44,050$50,125$31,015$35,125
Cost Above Minimum$0$150$6,225$0$4,110
Total Invoice$47,980$51,118$58,157$28,867$34,268
Adjustments for Features-6,192-9,190-10,4500-856
Feature-Adjusted Total Invoice$41,788$41,928$47,707$28,867$33,412
Cost Above Minimum$0$140$5,919$0$4,545

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Features Comparison: Volkswagen Touareg vs. Toyota Prius

Model Year20172017201720142014
ModelTouaregTouaregTouaregPriusPrius
TrimSportWolfsburg EditionExecutiveFivePlug-in Hybrid Advanced
Body4dr SUV4dr SUV4dr SUV4dr Hatch4dr Hatch
Transmission and Drivetrain 
8-speed manually-shiftable automatic$1300$1300$1300  
CVT   $1000$1000
AWD$1700$1700$1700  
FWD   $0$0
Accessories 
AC power outlet$100$100$100  
Adaptive cruise control    $600
Adaptive cruise control, all-speed$850$850$850  
Cruise control   $150 
Hands-free trunk or liftgate$100$100$100  
Heated steering wheel$100$100$100  
Power liftgate$350$350$350  
Remote app    $25
Remote climate control    $25
Sunshades, second row  $125  
Tilt/telescoping steering wheel, manual$250$250 $250$250
Tilt/telescoping steering wheel, power  $350  
Brakes, Airbags, and Other Safety 
Around view cameras  $500  
Automatic braking, low-speed$200$200$200  
Blind spot warning system$200$200$200  
Forward collision warning$200$200$200  
Hill descent control$250$250$250  
Knee airbag, driver   $75$75
Lane departure warning$200$200$200  
Obstacle detection, front$150$150$150  
Obstacle detection, rear$250$250$250  
Radar- or camera-based collision preparation system    $0
Rearview camera$200$200 $200$200
Rollover sensor$50$50$50  
Secondary collision brake assist$25$25$25  
Temporary spare tire$150$150$150$150 
Wide-view front camera  $150  
Cargo Management 
Air-conditioned storage compartment$50$50$50  
Cargo mat   $40$40
Class III trailer hitch$250$250$250  
Overhead sunglass holder   $25$25
Rear seat pass-through$100$100$100  
Roof rails$250$250$250  
Storage compartment under front seat(s)$50$50$50  
Trailering equipment (7 wire)$150$150$150  
Climate Control 
Automatic air recirculation$100$100$100  
Dual-zone climate control$125$125$125  
Heated windshield washer nozzles$15$15$15  
Rain-sensing wipers$175$175$175  
Rear air vents$100$100$100  
Residual heat$50$50$50  
Variable intermittent wipers   $75$75
Engine / Motor 
4 kWh battery pack    $0
Automatic start / stop   $150$150
Exterior 
Bright-finished exhaust tip(s)$25$25$25  
Deep-tinted rear windows$275$275$275  
Panoramic sunroof $1200$1200  
Rear bumper protector$40$40$40  
Infotainment 
App support   $0$0
Aux input   $50$50
iPod integration$100$100$100  
Media drive$15$15$15  
SD Card slot$25$25$25  
SMS text-to-speech reader   $25$25
Surround sound  $250  
Telematics service, such as OnStar    $200
Traffic + travel information   $25$25
Traffic information$25$25$25  
USB port   $25$25
Instruments, Lights, and Mirrors 
Compass$0$0$0  
Cornering lights$50$50$50  
Digital instruments   $0$0
Head-up display (HUD)    $350
Headlight washers   $50$50
Heated mirrors $25$25$25$25
Interior ambient lighting$150$150$150  
Large energy flow and fuel economy display   $25$25
LED headlights   $1000$1000
Steering-linked headlights$150$150$150  
Tachometer$75$75$75  
Turn signals on or near mirrors$25$25$25  
Xenon HID headlights$500$500$500  
Seats and Interior Trim 
Aluminum trim $100   
Cooled or ventilated front seats $300$300  
Door sill trim plates $100$100  
Heated second row seats  $200  
Leather seating surfaces $900$900  
Manual fore-aft adjuster, second row seats$75$75$75  
Manual lumbar adjuster, driver seat$50    
Manual lumbar adjuster, passenger seat$50    
Manual recliner, second row seats$75$75$75  
Memory system, driver seat $200$200  
Metal pedals $75$75  
Power 4-way lumbar adjuster, driver seat $150$150  
Power 4-way lumbar adjuster, passenger seat $150$150  
Power fore-aft adjuster, passenger seat$100$100$100  
Power height adjuster, passenger seat$100$100$100  
Power lumbar adjuster, driver seat   $100$100
Power recliner, passenger seat$100$100$100  
Power release, second row seats $50$50  
Power tilt adjuster, passenger seat$100$100$100  
Synthetic leather seating surfaces$0  $0$0
Wood trim  $300  
Suspension, Wheels, and Tires 
Alloy wheels$350 $350$350$350
Electronic systems calibration selector   $200$200
Polished alloy wheels $350   
Total Value of Features$10,495$13,645$14,970$3,990$4,890
Value of Feature Adjustments$6,505$9,655$10,980$0$900
Value of Feature Adjustments-6,192-9,190-10,4500-856

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Specifications Comparison: Volkswagen Touareg vs. Toyota Prius

Model Year20172014
ModelTouaregPrius
Body4dr SUV4dr Hatch
Wheelbase113.9 in106.3 in
Length188.8 in176.4 in
Width76.4 in68.7 in
Height68.2 in58.7 in
Curb Weight4,697 lb.3,043 lb.
Fuel Capacity22.5 gal.11.9 gal.
Row 1 Headroom39.6 in38.6 in
Row 1 Shoulder Room59.8 in54.9 in
Row 1 Hip Room0.0 in52.7 in
Row 1 Legroom41.4 in42.5 in
Row 2 Headroom38.9 in37.6 in
Row 2 Shoulder Room56.7 in53.1 in
Row 2 Hip Room0.0 in51.2 in
Row 2 Legroom34.9 in36.0 in
Cargo Volume,
Minimum
32.1 ft321.6 ft3
Cargo Volume,
Maximum
70.9 ft339.6 ft3

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Option Package Details
Toyota Prius Five

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

Option Package Details
Toyota Prius Plug-in Hybrid Advanced

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Technology Package
FeatureValueRequested?
Fog lights125Yes
Adaptive cruise control450No
Headlight washers50No
Radar- or camera-based collision preparation system0No
LED headlights1000No
Total Requested1258%
Total Not Requested150092%

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