BMW 1-Series BMW 1-Series 2012 Toyota Prius Toyota Prius 2017

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BMW 1-Series vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 1-Series vs. Toyota Prius Invoice Comparison

Lowest Total Price: $31,894

Toyota Prius Four   
Difference: $9,701

Lowest Total Invoice: $29,574

Toyota Prius Four   
Difference: $8,856

Calculate Payments

  Down Payment Interest Rate Term
Model Year201220122017
Model1-Series1-SeriesPrius
Trim128i135iFour
Body2dr Coupe2dr Coupe4dr Hatch
Base Price $31,200 $39,300 $29,135
Base Invoice $28,885 $36,335 $27,122
Navigation system 2,150 2,150  
Xenon HID headlights 900    
Metallic paint (extra cost) 550 550  
Proximity key 500 500  
Auto-dimming headlights 250    
Premium Package 3,400    
App support 250 250  
BMW Assist 650 650  
Heated front seats 500 500  
Satellite radio - one year subscription 350 350  
Advanced Technology Package     1,350
Floor mats     225
Illuminated door sill trim plates     299
Navigation system 1,955 1,955  
Xenon HID headlights 820    
Metallic paint (extra cost) 500 500  
Proximity key 455 455  
Auto-dimming headlights 230    
Premium Package 3,095    
App support 230 230  
BMW Assist 590 590  
Heated front seats 455 455  
Satellite radio - one year subscription 320 320  
Advanced Technology Package     1,202
Floor mats     140
Illuminated door sill trim plates     225
Options (change) 9,500 4,950 1,874
Options (change) 8,650 4,505 1,567
Destination 895 895 885
Total Price $41,595 $45,145 $31,894
Total Invoice $38,430 $41,735 $29,574

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 1-Series vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius Four
TrueDelta Adjusted Price Difference: $10,846
TrueDelta Adjusted Invoice Difference: $9,923
Model Year201220122017
Model1-Series1-SeriesPrius
Trim128i135iFour
Body2dr Coupe2dr Coupe4dr Hatch
Engine230hp I6300hp I695hp I4 H
TransmissionM6M6CVT
DrivetrainRWDRWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)180, 8180, 8?, 6
Tire (rear if not all the same)205/50-17215/40-18195/65-15
Total Price$41,595$45,145$31,894
Adjustments for Features-1,6300-2,775
Feature-Adjusted Total Price$39,965$45,145$29,119
Cost Above Minimum$0$5,180$0
Total Invoice$38,430$41,735$29,574
Adjustments for Features-1,5060-2,573
Feature-Adjusted Total Invoice$36,924$41,735$27,001
Cost Above Minimum$0$4,811$0

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Features Comparison: BMW 1-Series vs. Toyota Prius

Model Year201220122017
Model1-Series1-SeriesPrius
Trim128i135iFour
Body2dr Coupe2dr Coupe4dr Hatch
Transmission and Drivetrain 
6-speed manual$150$150 
CVT  $1000
RWD$0$0 
FWD  $0
Accessories 
Adaptive cruise control, all-speed  $850
Cruise control$150$150 
Power rear side windows  $200
Remote app$25$25 
Remote window/roof operation$15$15 
Universal garage door opener$100 $100
Brakes, Airbags, and Other Safety 
Automatic braking, high-speed or partial  $200
Automatic braking, low-speed  $200
Blind spot warning system  $200
Cross-traffic warning, rear  $100
Forward collision warning  $200
Knee airbag, driver  $75
Lane departure prevention, steering-based  $200
Lane departure warning  $200
Pedestrian detection  $50
Radar- or camera-based collision preparation system  $0
Rearview camera  $200
Seat cushion airbag, passenger  $75
Tires, run-flat$150$150 
Cargo Management 
Cargo cover  $75
Cargo mat  $40
Console with shifter$150$150 
Console without shifter  $150
Overhead sunglass holder  $25
Second-row low console$100$100 
Climate Control 
Automatic air recirculation$100$100 
Dual-zone climate control$125$125 
Heated windshield washer nozzles$15$15 
Rear wiper  $175
Engine / Motor 
Automatic start / stop  $150
Exterior 
Active grille shutters  $0
Bright-finished exhaust tip(s)$25$25 
Rear spoiler $200 
Sport rocker panels (optional) $0 
Infotainment 
iPod integration$100$100 
Media drive$15$15 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
Siri Eyes Free support  $0
Telematics service, such as OnStar$200$200 
Traffic + travel information  $25
Traffic information$25$25 
USB port  $25
Voice control for external devices$0$0 
Wireless charging station  $75
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75  
Auto-dimming headlights$200 $200
Auto-dimming passenger-side mirror$75  
Auto-dimming rearview mirror$150 $150
Compass$0  
Cornering lights$50$50 
Detailed driving style feedback  $100
Digital instruments  $0
Fog lights$125$125 
Head-up display (HUD)  $350
Headlight washers $50 
Illuminated visor mirror, driver$50 $50
Illuminated visor mirror, passenger$50 $50
Interior ambient lighting$150  
Large energy flow and fuel economy display  $25
LED headlights, single projector or low beam only  $750
Mirror tilt-down in reverse$25$25 
Power-folding mirrors$50  
Steering-linked headlights$150$150 
Tachometer$75$75 
Visor mirror, driver $10 
Visor mirror, passenger $10 
Xenon HID headlights$500$500 
Seats and Interior Trim 
Aluminum trim$100  
Center armrest(s), second row  $50
Door sill trim plates$100$100 
Illuminated door sill trim plates  $200
Leather seating surfaces$900  
Leather-wrapped steering wheel$150$150 
Memory system, driver seat$200$200 
Power 4-way lumbar adjuster, driver seat$150$150 
Power 4-way lumbar adjuster, passenger seat$150$150 
Power fore-aft adjuster, passenger seat$100$100 
Power height adjuster, passenger seat$100$100 
Power lumbar adjuster, driver seat  $100
Power recliner, passenger seat$100$100 
Power tilt adjuster, passenger seat$100$100 
Synthetic leather seating surfaces $0$0
Wood trim$300$300 
Suspension, Wheels, and Tires 
Electronic systems calibration selector  $200
Sport suspension (upgrade) $0 
Total Value of Features$5,870$4,240$7,015
Value of Feature Adjustments$1,630$0$2,775
Value of Feature Adjustments-1,5060-2,573

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Specifications Comparison: BMW 1-Series vs. Toyota Prius

Model Year20122017
Model1-SeriesPrius
Body2dr Coupe4dr Hatch
Wheelbase104.7 in106.3 in
Length172.2 in178.7 in
Width68.8 in69.3 in
Height56.0 in58.1 in
Curb Weight3,209 lb.3,076 lb.
Fuel Capacity14.0 gal.11.3 gal.
Row 1 Headroom37.9 in39.4 in
Row 1 Shoulder Room54.0 in55.0 in
Row 1 Hip Room0.0 in53.4 in
Row 1 Legroom41.4 in43.2 in
Row 2 Headroom37.1 in37.4 in
Row 2 Shoulder Room53.4 in53.0 in
Row 2 Hip Room0.0 in51.9 in
Row 2 Legroom32.0 in33.4 in
Cargo Volume,
Minimum
10.0 ft324.6 ft3
Cargo Volume,
Maximum
10.062.7 ft3

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Option Package Details
BMW 1-Series 128i

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%
Premium Package
FeatureValueRequested?
Sunroof900Yes
Wood trim300No
Leather seating surfaces900No
Illuminated visor mirror, driver40Yes
Illuminated visor mirror, passenger40Yes
Power 4-way lumbar adjuster, driver seat150No
Power 4-way lumbar adjuster, passenger seat150No
Universal garage door opener100Yes
Auto-dimming rearview mirror150Yes
Auto-dimming driver-side mirror75No
Compass0No
Power-folding mirrors50No
Auto-dimming passenger-side mirror75No
Interior ambient lighting150No
Power fore-aft adjuster, driver seat100Yes
Power height adjuster, driver seat100Yes
Power tilt adjuster, driver seat50Yes
Power recliner, driver seat100Yes
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Power height adjuster, passenger seat100No
Power tilt adjuster, passenger seat50No
Total Requested158040%
Total Not Requested240060%
BMW Assist
FeatureValueRequested?
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested15040%
Total Not Requested22560%

Option Package Details
BMW 1-Series 135i

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio100Yes
Traffic information25Yes
Media drive, large15No
Total Requested72598%
Total Not Requested152%
BMW Assist
FeatureValueRequested?
Telematics service, such as OnStar200No
Bluetooth cell phone link100Yes
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Remote app25No
Total Requested15040%
Total Not Requested22560%

Option Package Details
Toyota Prius Four

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Advanced Technology Package
FeatureValueRequested?
Sunroof900Yes
Head-up display (HUD)350No
Total Requested90072%
Total Not Requested35028%

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