BMW 7-Series BMW 7-Series 2009 Audi A6 / S6 Audi A6 / S6 2015

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BMW 7-Series vs. Audi A6 / S6 Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 7-Series vs. Audi A6 / S6 Invoice Comparison

Lowest Total Price: $85,275

Audi A6 / S6 S6 4.0 TFSI   
Difference: $8,345

Lowest Total Invoice: $79,378

Audi A6 / S6 S6 4.0 TFSI   
Difference: $6,822

Calculate Payments

  Down Payment Interest Rate Term
Model Year20092015
Model7-SeriesA6 / S6
Trim750iS6 4.0 TFSI
Body4dr Sedan4dr Sedan
Base Price $80,300 $75,500
Base Invoice $74,055 $70,217
Driver Assistance Package 1,350 2,800
Luxury Seating Package 2,500  
Night vision 2,600 2,500
Head-up display (HUD) 1,300  
Adaptive cruise control, all-speed 2,400  
Around view cameras 750  
Satellite radio - one year subscription 595  
Cold Weather Package   500
Warm Weather Package   500
Comfort Seating Package   2,000
Metallic paint (extra cost)   550
Driver Assistance Package 1,230 2,604
Luxury Seating Package 2,275  
Night vision 2,365 2,327
Head-up display (HUD) 1,090  
Adaptive cruise control, all-speed 2,135  
Around view cameras 685  
Satellite radio - one year subscription 540  
Cold Weather Package   467
Warm Weather Package   467
Comfort Seating Package   1,860
Metallic paint (extra cost)   511
Options (change) 11,495 8,850
Options (change) 10,320 8,236
Destination 825 925
Gas Tax 1,000 0
Total Price $93,620 $85,275
Total Invoice $86,200 $79,378

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TrueDelta Value Comparison: BMW 7-Series vs. Audi A6 / S6

Lowest Adjusted Price and Invoice: Audi A6 / S6 S6 4.0 TFSI
TrueDelta Adjusted Price Difference: $13,745
TrueDelta Adjusted Invoice Difference: $11,849
Model Year20092015
Model7-SeriesA6 / S6
Trim750iS6 4.0 TFSI
Body4dr Sedan4dr Sedan
Engine400hp V8420hp V8
TransmissionT6S7
DrivetrainRWDAWD
EPA Fuel Economy (city/highway)15/22 MPG17/27 MPG
Audio (watts, speakers)205, 10630, 14
Tire (rear if not all the same)245/50-18255/40-19
Total Price$93,620$85,275
Adjustments for Features0-5,400
Feature-Adjusted Total Price$93,620$79,875
Total Invoice$86,200$79,378
Adjustments for Features0-5,027
Feature-Adjusted Total Invoice$86,200$74,351

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Features Comparison: BMW 7-Series vs. Audi A6 / S6

Model Year20092015
Model7-SeriesA6 / S6
Trim750iS6 4.0 TFSI
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100 
7-speed automated manual $1200
RWD$0 
AWD $1700
Accessories 
Proximity key $250
Remote window/roof operation$15 
Sunshades, second row $125
Sunshades, second row, power$225 
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats$0 
Automatic braking, low-speed $200
Collision preparation system, rear $100
Forward collision warning $200
Lane departure prevention $150
Radar- or camera-based collision preparation system $0
Rollover sensor $50
Temporary spare tire $150
Tires, run-flat$150 
Wide-view front camera $150
Wide-view rear camera $0
Cargo Management 
Air-conditioned storage compartment$50 
Cargo net $40
Ski sack$50 
Climate Control 
Wiper de-icer$25 
Drivetrain 
Active rear differential $500
Engine / Motor 
Dual-mode exhaust, switchable $500
Regenerative braking $0
Exterior 
Body kit $0
Infotainment 
Bluetooth audio streaming $25
DVD-compatible player $0
Handwriting recognition $200
In-vehicle Internet $150
iPod integration $100
MP3-compatible player $50
Satellite radio $200
Satellite radio - one year subscription$250 
Surround sound $250
Telematics service, such as OnStar$200 
Traffic + travel information $25
Traffic information$25 
USB port$25 
Wi-Fi hotspot $50
Instruments, Lights, and Mirrors 
Auto-dimming headlights$200 
Fog light, rear $100
Fog lights$125 
Headlight washers$50 
Illuminated vanity mirrors, rear seat$100 
LED headlights $1000
Steering-linked headlights$150 
Xenon HID headlights$500 
Seats and Interior Trim 
Door sill trim plates$100 
Folding second row seats $300
Illuminated door sill trim plates $200
Massage, passenger seat $100
Metal pedals $75
Power headrest height adjuster, driver seat$50 
Power headrest height adjuster, passenger seat$50 
Power thigh bolsters, driver seat $100
Power thigh bolsters, passenger seat $100
Power upper seatback recliner, driver seat$100 
Power upper seatback recliner, passenger seat$100 
Upholstered instrument panel$300 
Suspension, Wheels, and Tires 
Air suspension, auto-leveling and height adjustable $1000
Sport suspension (upgrade) $0
Total Value of Features$3,940$9,340
Value of Feature Adjustments$0$5,400
Value of Feature Adjustments0-5,027

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Specifications Comparison: BMW 7-Series vs. Audi A6 / S6

Model Year20092015
Model7-SeriesA6 / S6
Body4dr Sedan4dr Sedan
Wheelbase120.9 in114.7 in
Length199.8 in193.9 in
Width74.9 in73.8 in
Height58.3 in57.8 in
Curb Weight4,564 lb.4,398 lb.
Fuel Capacity21.7 gal.19.8 gal.
Row 1 Headroom40.6 in37.2 in
Row 1 Shoulder Room59.2 in57.5 in
Row 1 Legroom41.2 in41.3 in
Row 2 Headroom38.5 in37.8 in
Row 2 Shoulder Room57.2 in56.3 in
Row 2 Legroom38.4 in37.4 in
Cargo Volume17.7 ft314.1 ft3

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Option Package Details
BMW 7-Series 750i

Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200No
Lane departure warning system200Yes
Blind spot warning system200Yes
Total Requested40067%
Total Not Requested20033%
Luxury Seating Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Sunshades, second row, power225No
Sunshade, rear, power225Yes
Massage, driver seat100Yes
Heated second row seats200Yes
Rear seat pass-through100Yes
Heated steering wheel100Yes
Ski sack50No
Total Requested102579%
Total Not Requested27521%

Option Package Details
Audi A6 / S6 S6 4.0 TFSI

Night vision
FeatureValueRequested?
Night vision1750Yes
Pedestrian detection, night50Yes
Total Requested1800100%
Total Not Requested00%
Cold Weather Package
FeatureValueRequested?
Heated second row seats200Yes
Heated steering wheel100Yes
Total Requested300100%
Total Not Requested00%
Warm Weather Package
FeatureValueRequested?
Sunshades, second row125Yes
Sunshade, rear, power225Yes
Total Requested350100%
Total Not Requested00%
Comfort Seating Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Power thigh support adjuster, driver seat100Yes
Power thigh bolsters, driver seat100No
Power seatback bolsters, driver seat100Yes
Power thigh support adjuster, passenger seat100Yes
Power thigh bolsters, passenger seat100No
Power seatback bolsters, passenger seat100Yes
Memory system, passenger seat150Yes
Massage, driver seat100Yes
Massage, passenger seat100No
Total Requested95076%
Total Not Requested30024%
Driver Assistance Package
FeatureValueRequested?
Radar- or camera-based collision preparation system0No
Lane departure warning system200Yes
Adaptive cruise control, all-speed700Yes
Lane departure prevention system150No
Around view cameras300Yes
Automatic braking, low-speed200No
Forward collision warning200No
Wide-view front camera150No
Wide-view rear camera0No
Total Requested120063%
Total Not Requested70037%

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