| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 7-Series vs. Audi A8 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 7-Series vs. Audi A8 Invoice Comparison
Lowest Total Price: $104,975 Audi A8 A8 L | ||
| Difference: $31,180 | ||
Lowest Total Invoice: $97,689 Audi A8 A8 L | ||
| Difference: $27,301 | ||
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| Model Year | 2007 | 2011 |
| Model | 7-Series | A8 |
| Trim | 760Li | A8 L |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Base Price | $122,600 | $84,000 |
| Base Invoice | $112,790 | $78,120 |
| Rear Entertainment Package | 2,200 | |
| HD radio | 500 | |
| Rear side airbags | 385 | |
| Satellite radio | 595 | |
| Proximity key | 1,000 | |
| Rear air vents with automatic controls | 1,800 | |
| Night vision | 2,200 | 2,300 |
| Adaptive cruise control | 2,400 | |
| Driver Assistance Package | 3,000 | |
| Executive Rear Seat Package | 12,500 | |
| Premium Package | 2,000 | |
| Heated steering wheel | 300 | |
| Rear Entertainment Package | 2,000 | |
| HD radio | 450 | |
| Rear side airbags | 350 | |
| Satellite radio | 540 | |
| Proximity key | 910 | |
| Rear air vents with automatic controls | 1,640 | |
| Night vision | 1,700 | 2,139 |
| Adaptive cruise control | 2,135 | |
| Driver Assistance Package | 2,790 | |
| Executive Rear Seat Package | 11,626 | |
| Premium Package | 1,860 | |
| Heated steering wheel | 279 | |
| Options (change) | 11,080 | 20,100 |
| Options (change) | 9,725 | 18,694 |
| Destination | 775 | 875 |
| Gas Tax | 1,700 | 0 |
| Total Price | $136,155 | $104,975 |
| Total Invoice | $124,990 | $97,689 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 7-Series dealer quotes or Audi A8 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 7-Series vs. Audi A8
| Lowest Adjusted Price and Invoice: Audi A8 A8 L | ||
| TrueDelta Adjusted Price Difference: $33,920 | ||
| TrueDelta Adjusted Invoice Difference: $29,851 | ||
| Model Year | 2007 | 2011 |
| Model | 7-Series | A8 |
| Trim | 760Li | A8 L |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Engine | 438hp V12 | 372hp V8 |
| Transmission | T6 | T8 |
| Drivetrain | RWD | AWD |
| EPA Fuel Economy (city/highway) | 15/23 MPG | 17/27 MPG |
| Audio (watts, speakers) | 420, 13 | 630, 14 |
| Tire (rear if not all the same) | 245/45-19 | 255/45-19 |
| Total Price | $136,155 | $104,975 |
| Adjustments for Features | 0 | -2,740 |
| Feature-Adjusted Total Price | $136,155 | $102,235 |
| Total Invoice | $124,990 | $97,689 |
| Adjustments for Features | 0 | -2,550 |
| Feature-Adjusted Total Invoice | $124,990 | $95,139 |
Features Comparison: BMW 7-Series vs. Audi A8
| Model Year | 2007 | 2011 |
| Model | 7-Series | A8 |
| Trim | 760Li | A8 L |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Transmission and Drivetrain | ||
| 6-speed manually-shiftable automatic | $1100 | |
| 8-speed manually-shiftable automatic | $1300 | |
| RWD | $0 | |
| AWD | $1700 | |
| Accessories | ||
| AC power outlet | $100 | |
| Adaptive cruise control | $600 | |
| Adaptive cruise control, all-speed | $850 | |
| Integrated hands-free telephone | $500 | |
| Brakes, Airbags, and Other Safety | ||
| Automatic braking, low-speed | $200 | |
| Blind spot warning system | $200 | |
| Forward collision warning | $200 | |
| Lane departure warning | $200 | |
| Pedestrian detection, night | $50 | |
| Radar- or camera-based collision preparation system | $0 | |
| Rearview camera | $200 | |
| Rollover sensor | $50 | |
| Cargo Management | ||
| Console with shifter | $150 | |
| Console without shifter | $150 | |
| Second-row high console | $250 | |
| Climate Control | ||
| Wiper de-icer | $25 | |
| Exterior | ||
| Bright-finished exhaust tip(s) | $25 | |
| Infotainment | ||
| Aux input | $50 | |
| Bluetooth audio streaming | $25 | |
| CD changer, in-dash | $325 | |
| CD player | $125 | |
| DVD changer for entertainment system | $200 | |
| DVD-compatible player | $0 | |
| Entertainment system with dual headrest screens | $1200 | |
| Entertainment system, console-mounted | $1000 | |
| Handwriting recognition | $200 | |
| Media drive | $15 | |
| Telematics service, such as OnStar | $200 | |
| Traffic information | $25 | |
| Instruments, Lights, and Mirrors | ||
| Analog clock | $25 | |
| Compass | $0 | |
| Cornering lights | $50 | |
| Seats and Interior Trim | ||
| Foldaway tray table, second row | $75 | |
| Massage, second row seats | $150 | |
| Memory system, second row seats | $150 | |
| Power 4-way lumbar adjuster, passenger seat | $150 | |
| Power footrest, right rear seat | $250 | |
| Power headrest height adjuster, second row seats | $75 | |
| Power seatback bolsters, passenger seat | $100 | |
| Power thigh bolsters, driver seat | $100 | |
| Power thigh support length adjuster, passenger seat | $100 | |
| Power tilt adjuster, second row seats | $150 | |
| Power upper seatback recliner, passenger seat | $100 | |
| Power upper seatback recliner, second row seats | $150 | |
| Upholstered instrument panel | $300 | |
| Upholstered instrument panel, leather | $1000 | |
| Suspension, Wheels, and Tires | ||
| Active stabilizer bars | $500 | |
| Air suspension, auto-leveling and height adjustable | $1000 | |
| Electronic systems calibration selector | $200 | |
| Rear air springs, auto-leveling | $350 | |
| Transmission | ||
| Steering-wheel-mounted transmission controls | $100 | |
| Total Value of Features | $6,775 | $9,515 |
| Value of Feature Adjustments | $0 | $2,740 |
| Value of Feature Adjustments | 0 | -2,550 |
Specifications Comparison: BMW 7-Series vs. Audi A8
| Model Year | 2007 | 2011 |
| Model | 7-Series | A8 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Wheelbase | 123.2 in | 122.9 in |
| Length | 203.9 in | 207.4 in |
| Width | 74.9 in | 76.7 in |
| Height | 58.7 in | 57.9 in |
| Curb Weight | 4,905 lb. | 4,453 lb. |
| Fuel Capacity | 23.3 gal. | 23.8 gal. |
| Row 1 Headroom | 39.2 in | 37.2 in |
| Row 1 Shoulder Room | 59.3 in | 59.1 in |
| Row 1 Legroom | 41.3 in | 41.4 in |
| Row 2 Headroom | 38.5 in | 39.1 in |
| Row 2 Shoulder Room | 58.9 in | 57.8 in |
| Row 2 Legroom | 43.4 in | 42.9 in |
| Cargo Volume | 18.0 ft3 | 13.2 ft3 |
Option Package Details
BMW 7-Series 760Li
| Rear Entertainment Package | ||
| Feature | Value | Requested? |
| Entertainment system, console-mounted | 1000 | Yes |
| Rear seat audio controls | 25 | No |
| DVD changer for entertainment system | 200 | No |
| Total Requested | 1000 | 82% |
| Total Not Requested | 225 | 18% |
Option Package Details
Audi A8 A8 L
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | No |
| Total Requested | 1750 | 97% |
| Total Not Requested | 50 | 3% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Radar- or camera-based collision preparation system | 0 | No |
| Lane departure warning system | 200 | No |
| Adaptive cruise control, all-speed | 700 | No |
| Blind spot warning system | 200 | No |
| Automatic braking, low-speed | 200 | No |
| Forward collision alert | 200 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 1500 | 100% |
| Executive Rear Seat Package | ||
| Feature | Value | Requested? |
| Cooled or ventilated second row seats | 200 | Yes |
| Second-row buckets | 500 | No |
| Second-row high console | 250 | No |
| Massage, second row seats | 150 | No |
| AC power outlet | 100 | No |
| Refrigerated storage compartment | 200 | Yes |
| Foldaway tray table, second row | 75 | No |
| Entertainment system with dual headrest screens | 1200 | No |
| Power footrest, right rear seat | 250 | No |
| Heated second row seats | 200 | Yes |
| Illuminated vanity mirrors, rear seat | 100 | Yes |
| Rear air vents with automatic controls | 150 | Yes |
| Power recliner, second row seats | 150 | Yes |
| Power 4-way lumbar adjuster, second row seats | 225 | Yes |
| Memory system, second row seats | 150 | No |
| Rear dual-zone climate control | 125 | Yes |
| Total Requested | 1350 | 34% |
| Total Not Requested | 2675 | 66% |
| Premium Package | ||
| Feature | Value | Requested? |
| Wood trim, expanded coverage | 0 | No |
| Cooled or ventilated front seats | 300 | Yes |
| Power thigh bolsters, driver seat | 100 | No |
| Power seatback bolsters, driver | 100 | Yes |
| Power thigh bolsters, passenger seat | 100 | No |
| Power seatback bolsters, passenger seat | 100 | No |
| Massage, driver seat | 100 | Yes |
| Massage, passenger seat | 100 | No |
| Total Requested | 500 | 56% |
| Total Not Requested | 400 | 44% |
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