| 1 | 0 | 3 | 4 | 3 | 4 |
BMW 7-Series vs. Audi A8 / S8 Price Comparison (MSRP)The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.
Models in short supply often sell at or even above these prices.
Models in short supply often sell at or even above these prices.
BMW 7-Series vs. Audi A8 / S8 Invoice Comparison
Lowest Total Price: $85,795 Audi A8 / S8 A8 L 3.0T | |||||
| Difference: $50,360 | |||||
Lowest Total Invoice: $79,852 Audi A8 / S8 A8 L 3.0T | |||||
| Difference: $45,138 | |||||
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| Model Year | 2007 | 2014 | 2014 | 2014 | 2014 |
| Model | 7-Series | A8 / S8 | A8 / S8 | A8 / S8 | A8 / S8 |
| Trim | 760Li | A8 L 3.0T | A8 L 3.0 TDI | A8 L 4.0T | A8 L W12 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Base Price | $122,600 | $78,800 | $82,500 | $87,600 | $135,900 |
| Base Invoice | $112,790 | $73,284 | $76,727 | $81,468 | $126,388 |
| Rear Entertainment Package | 2,200 | ||||
| HD radio | 500 | ||||
| Rear side airbags | 385 | ||||
| Satellite radio | 595 | ||||
| Rear air vents with automatic controls | 1,800 | ||||
| Proximity key | 1,000 | ||||
| Night vision | 2,200 | 2,300 | 2,300 | 2,300 | 2,300 |
| Adaptive cruise control | 2,400 | ||||
| Cold Weather Package | 800 | 800 | 800 | ||
| Entertainment system with dual headrest screens | 3,000 | 3,000 | 3,000 | ||
| Driver Assistance Package | 2,500 | ||||
| Second-row 3-person bench | 0 | ||||
| Rear Entertainment Package | 2,000 | ||||
| HD radio | 450 | ||||
| Rear side airbags | 350 | ||||
| Satellite radio | 540 | ||||
| Rear air vents with automatic controls | 1,640 | ||||
| Proximity key | 910 | ||||
| Night vision | 1,700 | 2,139 | 2,139 | 2,139 | 2,139 |
| Adaptive cruise control | 2,135 | ||||
| Cold Weather Package | 744 | 744 | 744 | ||
| Entertainment system with dual headrest screens | 2,790 | 2,790 | 2,790 | ||
| Driver Assistance Package | 2,327 | ||||
| Second-row 3-person bench | 0 | ||||
| Options (change) | 11,080 | 6,100 | 6,100 | 6,100 | 4,800 |
| Options (change) | 9,725 | 5,673 | 5,673 | 5,673 | 4,466 |
| Destination | 775 | 895 | 895 | 895 | 895 |
| Gas Tax | 1,700 | 0 | 0 | 0 | 2,100 |
| Total Price | $136,155 | $85,795 | $89,495 | $94,595 | $143,695 |
| Total Invoice | $124,990 | $79,852 | $83,295 | $88,036 | $133,849 |
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While we strive for accuracy, the site is not error-free, and prices can change at any time.
Dealer Price Quotes
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Want to find out how much dealers are willing to discount these cars? Request free, no-obligation BMW 7-Series dealer quotes or Audi A8 / S8 dealer quotes from dealers using our car quote form. The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours. |
TrueDelta Value Comparison: BMW 7-Series vs. Audi A8 / S8
| Lowest Adjusted Price and Invoice: Audi A8 / S8 A8 L 3.0T | |||||
| TrueDelta Adjusted Price Difference: $49,950 | |||||
| TrueDelta Adjusted Invoice Difference: $44,762 | |||||
| Model Year | 2007 | 2014 | 2014 | 2014 | 2014 |
| Model | 7-Series | A8 / S8 | A8 / S8 | A8 / S8 | A8 / S8 |
| Trim | 760Li | A8 L 3.0T | A8 L 3.0 TDI | A8 L 4.0T | A8 L W12 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Engine | 438hp V12 | 333hp V6 | 240hp V6 D | 420hp V8 | 500hp W12 |
| Transmission | T6 | T8 | T8 | T8 | T8 |
| Drivetrain | RWD | AWD | AWD | AWD | AWD |
| EPA Fuel Economy (city/highway) | / MPG | / MPG | / MPG | / MPG | / MPG |
| Audio (watts, speakers) | 420, 13 | 630, 14 | 630, 14 | 630, 14 | 630, 14 |
| Tire (rear if not all the same) | 245/45-19 | 255/45-19 | 255/45-19 | 255/45-19 | 265/40-20 |
| Total Price | $136,155 | $85,795 | $89,495 | $94,595 | $143,695 |
| Adjustments for Features | -410 | 0 | 0 | 0 | -6,525 |
| Feature-Adjusted Total Price | $135,745 | $85,795 | $89,495 | $94,595 | $137,170 |
| Cost Above Minimum | $0 | $0 | $3,700 | $8,800 | $51,375 |
| Total Invoice | $124,990 | $79,852 | $83,295 | $88,036 | $133,849 |
| Adjustments for Features | -376 | 0 | 0 | 0 | -6,078 |
| Feature-Adjusted Total Invoice | $124,614 | $79,852 | $83,295 | $88,036 | $127,771 |
| Cost Above Minimum | $0 | $0 | $3,443 | $8,184 | $47,919 |
Features Comparison: BMW 7-Series vs. Audi A8 / S8
| Model Year | 2007 | 2014 | 2014 | 2014 | 2014 |
| Model | 7-Series | A8 / S8 | A8 / S8 | A8 / S8 | A8 / S8 |
| Trim | 760Li | A8 L 3.0T | A8 L 3.0 TDI | A8 L 4.0T | A8 L W12 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Transmission and Drivetrain | |||||
| 6-speed manually-shiftable automatic | $1100 | ||||
| 8-speed manually-shiftable automatic | $1300 | $1300 | $1300 | $1300 | |
| RWD | $0 | ||||
| AWD | $1700 | $1700 | $1700 | $1700 | |
| Accessories | |||||
| Active noise reduction | $0 | ||||
| Adaptive cruise control | $600 | ||||
| Adaptive cruise control, all-speed | $850 | ||||
| Cruise control | $150 | $150 | $150 | ||
| Hands-free trunk or liftgate | $100 | $100 | $100 | $100 | |
| Integrated hands-free telephone | $500 | ||||
| Brakes, Airbags, and Other Safety | |||||
| Around view cameras | $500 | ||||
| Automatic braking, low-speed | $200 | ||||
| Blind spot warning system | $200 | ||||
| Brake- or yaw-sensor-initiated collision preparation system | $0 | $0 | $0 | ||
| Collision preparation system, rear | $100 | ||||
| Forward collision warning | $200 | ||||
| Lane departure warning | $200 | ||||
| Pedestrian detection, night | $50 | $50 | $50 | $50 | |
| Radar- or camera-based collision preparation system | $0 | ||||
| Rearview camera | $200 | $200 | $200 | ||
| Rollover sensor | $50 | $50 | $50 | $50 | |
| Wide-view front camera | $150 | ||||
| Wide-view rear camera | $0 | ||||
| Cargo Management | |||||
| Air-conditioned storage compartment | $50 | $50 | $50 | $50 | |
| Console with shifter | $150 | $150 | $150 | $150 | |
| Console without shifter | $150 | ||||
| Rear seat pass-through | $100 | $100 | $100 | $100 | |
| Refrigerated storage compartment | $250 | ||||
| Ski sack | $50 | $50 | $50 | $50 | |
| Climate Control | |||||
| Wiper de-icer | $25 | ||||
| Exterior | |||||
| Bright-finished exhaust tip(s) | $25 | $25 | $25 | $25 | |
| Laminated front side windows | $200 | ||||
| Laminated rear side windows | $100 | ||||
| Panoramic sunroof with venting rear panel | $1500 | ||||
| Sunroof | $900 | $900 | $900 | $900 | |
| Infotainment | |||||
| Aux input | $50 | $50 | $50 | $50 | |
| Bluetooth audio streaming | $25 | $25 | $25 | $25 | |
| CD changer, in-dash | $325 | ||||
| CD player | $125 | $125 | $125 | $125 | |
| DVD changer for entertainment system | $200 | ||||
| DVD-compatible player | $0 | $0 | $0 | $0 | |
| Entertainment system with dual headrest screens | $1200 | $1200 | $1200 | $1200 | |
| Entertainment system, console-mounted | $1000 | ||||
| Handwriting recognition | $200 | $200 | $200 | $200 | |
| In-vehicle Internet | $150 | $150 | $150 | $150 | |
| Media drive | $15 | $15 | $15 | $15 | |
| Telematics service, such as OnStar | $200 | ||||
| Traffic + travel information | $25 | $25 | $25 | $25 | |
| Wi-Fi hotspot | $50 | $50 | $50 | $50 | |
| Instruments, Lights, and Mirrors | |||||
| Analog clock | $25 | $25 | $25 | $25 | |
| Auto-dimming headlights | $200 | ||||
| Compass | $0 | ||||
| Cornering lights | $50 | $50 | $50 | $50 | |
| Illuminated vanity mirrors, rear seat | $100 | $100 | |||
| LED headlights | $1000 | ||||
| Xenon HID headlights | $500 | $500 | $500 | $500 | |
| Seats and Interior Trim | |||||
| Cooled or ventilated front seats | $300 | $300 | |||
| Cooled or ventilated second row seats | $200 | $200 | |||
| Massage, driver seat | $100 | $100 | |||
| Massage, passenger seat | $100 | ||||
| Massage, second row seats | $150 | ||||
| Memory system, second row seats | $150 | ||||
| Power 4-way lumbar adjuster, second row seats | $225 | $225 | |||
| Power headrest height adjuster, second row seats | $75 | ||||
| Power recliner, second row seats | $150 | $150 | |||
| Power seatback bolsters, driver seat | $100 | $100 | |||
| Power seatback bolsters, passenger seat | $100 | $100 | |||
| Power thigh bolsters, driver seat | $100 | ||||
| Power thigh bolsters, passenger seat | $100 | ||||
| Power tilt adjuster, second row seats | $150 | ||||
| Power upper seatback recliner, second row seats | $150 | ||||
| Upholstered instrument panel | $300 | $300 | $300 | $300 | |
| Upholstered instrument panel, leather | $1000 | ||||
| Suspension, Wheels, and Tires | |||||
| Active stabilizer bars | $500 | ||||
| Active steering | $1000 | ||||
| Air suspension, auto-leveling and height adjustable | $1000 | $1000 | $1000 | $1000 | |
| Electronic systems calibration selector | $200 | $200 | $200 | $200 | |
| Rear air springs, auto-leveling | $350 | ||||
| Transmission | |||||
| Steering-wheel-mounted transmission controls | $100 | $100 | $100 | $100 | |
| Total Value of Features | $9,250 | $8,840 | $8,840 | $8,840 | $15,365 |
| Value of Feature Adjustments | $410 | $0 | $0 | $0 | $6,525 |
| Value of Feature Adjustments | -376 | 0 | 0 | 0 | -6,078 |
Specifications Comparison: BMW 7-Series vs. Audi A8 / S8
| Model Year | 2007 | 2014 |
| Model | 7-Series | A8 / S8 |
| Body | 4dr Sedan, ext. | 4dr Sedan, ext. |
| Wheelbase | 123.2 in | 122.9 in |
| Length | 203.9 in | 207.4 in |
| Width | 74.9 in | 76.7 in |
| Height | 58.7 in | 57.9 in |
| Curb Weight | 4,553 lb. | 4,465 lb. |
| Fuel Capacity | 23.3 gal. | 23.8 gal. |
| Row 1 Headroom | 39.2 in | 37.2 in |
| Row 1 Shoulder Room | 59.3 in | 59.1 in |
| Row 1 Legroom | 41.3 in | 41.4 in |
| Row 2 Headroom | 38.5 in | 39.1 in |
| Row 2 Shoulder Room | 58.9 in | 57.8 in |
| Row 2 Legroom | 43.4 in | 42.9 in |
| Cargo Volume | 18.0 ft3 | 13.2 ft3 |
Option Package Details
BMW 7-Series 760Li
| Rear Entertainment Package | ||
| Feature | Value | Requested? |
| Entertainment system, console-mounted | 1000 | Yes |
| Rear seat audio controls | 25 | No |
| DVD changer for entertainment system | 200 | No |
| Total Requested | 1000 | 82% |
| Total Not Requested | 225 | 18% |
Option Package Details
Audi A8 / S8 A8 L 3.0T
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | No |
| Total Requested | 1750 | 97% |
| Total Not Requested | 50 | 3% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | No |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 300 | 67% |
| Total Not Requested | 150 | 33% |
Option Package Details
Audi A8 / S8 A8 L 3.0 TDI
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | No |
| Total Requested | 1750 | 97% |
| Total Not Requested | 50 | 3% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | No |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 300 | 67% |
| Total Not Requested | 150 | 33% |
Option Package Details
Audi A8 / S8 A8 L 4.0T
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | No |
| Total Requested | 1750 | 97% |
| Total Not Requested | 50 | 3% |
| Cold Weather Package | ||
| Feature | Value | Requested? |
| Heated second row seats | 200 | Yes |
| Rear seat pass-through | 100 | No |
| Heated steering wheel | 100 | Yes |
| Ski sack | 50 | No |
| Total Requested | 300 | 67% |
| Total Not Requested | 150 | 33% |
Option Package Details
Audi A8 / S8 A8 L W12
| Night vision | ||
| Feature | Value | Requested? |
| Night vision | 1750 | Yes |
| Pedestrian detection, night | 50 | No |
| Total Requested | 1750 | 97% |
| Total Not Requested | 50 | 3% |
| Driver Assistance Package | ||
| Feature | Value | Requested? |
| Lane departure warning system | 200 | No |
| Forward collision alert | 200 | No |
| Radar- or camera-based collision preparation system | 0 | No |
| Adaptive cruise control, all-speed | 700 | No |
| Automatic braking, low-speed | 200 | No |
| Total Requested | 0 | 0% |
| Total Not Requested | 1300 | 100% |
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See TrueDelta's information for all Sedans
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