BMW 7-Series BMW 7-Series 2010 Ford Taurus Ford Taurus 2018

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BMW 7-Series vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 7-Series vs. Ford Taurus Invoice Comparison

Lowest Total Price: $47,430

Ford Taurus SHO   
Difference: $47,395

Lowest Total Invoice: $44,888

Ford Taurus SHO   
Difference: $42,587

Calculate Payments

  Down Payment Interest Rate Term
Model Year20102018
Model7-SeriesTaurus
Trim750iSHO
Body4dr Sedan4dr Sedan
Base Price $82,000 $42,770
Base Invoice $75,620 $40,418
Luxury Seating Package 2,800  
Driver Assistance Package 1,350  
Adaptive cruise control, all-speed 2,400  
Rearview camera 750  
AWD 3,000  
Satellite radio - one year subscription 350  
Navigation system   795
Driver Assist Package   1,995
Sunroof   995
Luxury Seating Package 2,550  
Driver Assistance Package 1,230  
Adaptive cruise control, all-speed 2,135  
Rearview camera 685  
AWD 2,760  
Satellite radio - one year subscription 320  
Navigation system   755
Driver Assist Package   1,895
Sunroof   945
Options (change) 10,650 3,785
Options (change) 9,680 3,595
Destination 875 875
Gas Tax 1,300 0
Total Price $94,825 $47,430
Total Invoice $87,475 $44,888

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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TrueDelta Value Comparison: BMW 7-Series vs. Ford Taurus

Lowest Adjusted Price and Invoice: Ford Taurus SHO
TrueDelta Adjusted Price Difference: $45,170
TrueDelta Adjusted Invoice Difference: $40,534
Model Year20102018
Model7-SeriesTaurus
Trim750iSHO
Body4dr Sedan4dr Sedan
Engine400hp V8365hp V6
TransmissionT6T6
DrivetrainAWDAWD
EPA Fuel Economy (city/highway)14/20 MPG17/25 MPG
Audio (watts, speakers)205, 10390, 12
Tire (rear if not all the same)245/50-18245/45-20
Total Price$94,825$47,430
Adjustments for Features-2,2250
Feature-Adjusted Total Price$92,600$47,430
Total Invoice$87,475$44,888
Adjustments for Features-2,0530
Feature-Adjusted Total Invoice$85,422$44,888

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Features Comparison: BMW 7-Series vs. Ford Taurus

Model Year20102018
Model7-SeriesTaurus
Trim750iSHO
Body4dr Sedan4dr Sedan
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100$1100
AWD$1700$1700
Accessories 
Adaptive cruise control $600
Adaptive cruise control, all-speed$850 
Keyless entry keypad $50
Power-adjustable pedals $125
Proximity key $250
Remote start $150
Remote window/roof operation$15 
Semi-automated parking system $500
Sunshades, second row, power$225 
Brakes, Airbags, and Other Safety 
911 assist $25
Active or whiplash-reducing head restraints, front seats$0 
Cross-traffic warning, rear $100
Curve control $50
Driver drowsiness monitor $150
Hill descent control$250 
Knee airbag, driver$75 
Knee airbag, passenger$75 
Lane departure prevention, steering-based $200
Passenger side camera$200 
Rollover sensor $50
Safety key $5
Temporary spare tire $150
Tires, run-flat$150 
Torque vectoring, brake-based $100
Vehicle health reports $0
Cargo Management 
Air-conditioned storage compartment$50 
Cargo net $40
Overhead sunglass holder $25
Rear seat pass-through$100 
Ski sack$50 
Climate Control 
Automatic air recirculation$100 
Heated windshield washer nozzles$15 
Rear air vents $100
Rear air vents with automatic controls$250 
Rear dual-zone climate control$125 
Residual heat$50 
Wiper de-icer$25 
Engine / Motor 
Regenerative braking$0 
Exterior 
Rear spoiler $200
Infotainment 
Android Auto support $100
App support $0
Apple CarPlay support $100
Bluetooth audio streaming $25
Media drive$15 
Satellite radio $200
Satellite radio - one year subscription$250 
SMS text-to-speech reader $25
Surround sound $250
Telematics service, such as OnStar$200 
Traffic + travel information $25
Traffic information$25 
Voice control for external devices $0
Instruments, Lights, and Mirrors 
Auto-dimming passenger-side mirror$75 
Cornering lights$50 
Fog lights$125 
Headlight washers$50 
Illuminated vanity mirrors, rear seat$100 
Large color reconfigurable instrument cluster display $250
Mirror tilt-down in reverse$25 
Power-folding mirrors$50 
Steering-linked headlights$150 
Turn signals on or near mirrors$25 
Seats and Interior Trim 
Folding second row seats $300
Leather door panel trim$250 
Massage, driver seat$100 
Massage, passenger seat$100 
Memory system, passenger seat$150 
Metal pedals $75
Power 4-way lumbar adjuster, driver seat$150 
Power 4-way lumbar adjuster, passenger seat$150 
Power headrest height adjuster, driver seat$50 
Power headrest height adjuster, passenger seat$50 
Power lumbar adjuster, driver seat $100
Power lumbar adjuster, passenger seat $100
Power seatback bolsters, driver seat$100 
Power seatback bolsters, passenger seat$100 
Power thigh support length adjuster, driver seat$100 
Power thigh support length adjuster, passenger seat$100 
Power upper seatback recliner, driver seat$100 
Power upper seatback recliner, passenger seat$100 
Synthetic suede inserts in leather seating surfaces $0
Upholstered instrument panel$300 
Wood trim$300 
Suspension, Wheels, and Tires 
Adaptive dampers - electrical$500 
Alloy wheels$350 
Electronic systems calibration selector$200 
Machined alloy wheels $350
Sport suspension (upgrade) $0
Total Value of Features$9,795$7,570
Value of Feature Adjustments$2,225$0
Value of Feature Adjustments-2,0530

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Specifications Comparison: BMW 7-Series vs. Ford Taurus

Model Year20102018
Model7-SeriesTaurus
Body4dr Sedan4dr Sedan
Wheelbase120.9 in112.9 in
Length199.8 in202.9 in
Width74.9 in76.2 in
Height58.3 in60.7 in
Curb Weight4,718 lb.4,343 lb.
Fuel Capacity21.7 gal.20.0 gal.
Row 1 Headroom40.6 in39.0 in
Row 1 Shoulder Room59.2 in57.9 in
Row 1 Hip Room0.0 in56.3 in
Row 1 Legroom41.2 in41.9 in
Row 2 Headroom38.5 in37.8 in
Row 2 Shoulder Room57.2 in56.9 in
Row 2 Hip Room0.0 in55.8 in
Row 2 Legroom38.4 in38.1 in
Cargo Volume17.7 ft320.1 ft3

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Option Package Details
BMW 7-Series 750i

Luxury Seating Package
FeatureValueRequested?
Cooled or ventilated front seats300Yes
Sunshades, second row, power225No
Sunshade, rear, power225Yes
Massage, driver seat100No
Massage, passenger seat100No
Heated steering wheel100Yes
Ski sack50No
Heated second row seats200Yes
Rear seat pass-through100No
Total Requested82559%
Total Not Requested57541%
Driver Assistance Package
FeatureValueRequested?
Auto-dimming headlights200Yes
Lane departure warning system200Yes
Blind spot warning system200Yes
Total Requested600100%
Total Not Requested00%

Option Package Details
Ford Taurus SHO

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75Yes
Traffic + travel information25No
Total Requested67596%
Total Not Requested254%
Driver Assist Package
FeatureValueRequested?
Adaptive cruise control450Yes
Obstacle detection, front150Yes
Radar- or camera-based collision preparation system0Yes
Lane departure warning200Yes
Semi-automated parking system500No
Driver drowsiness monitor150No
Forward collision warning200Yes
Lane departure prevention, steering-based200No
Total Requested100054%
Total Not Requested85046%

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