BMW 7-Series BMW 7-Series 2010 Toyota Prius Toyota Prius 2013

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BMW 7-Series vs. Toyota Prius Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

BMW 7-Series vs. Toyota Prius Invoice Comparison

Lowest Total Price: $35,320

Toyota Prius Five   
Difference: $57,255

Lowest Total Invoice: $32,715

Toyota Prius Five   
Difference: $52,600

Calculate Payments

  Down Payment Interest Rate Term
Model Year2010201020132013
Model7-Series7-SeriesPriusPrius
Trim750Li760LiFivePlug-in Hybrid Advanced
Body4dr Sedan, ext.4dr Sedan, ext.4dr Hatch4dr Hatch
Base Price $85,900 $137,000 $30,005 $39,525
Base Invoice $79,210 $126,220 $27,930 $37,945
Adaptive cruise control, all-speed 2,400 2,400    
Rearview camera 750      
Head-up display (HUD) 1,300      
Satellite radio - one year subscription 350      
Advanced Technology Package     4,320  
Floor mats     200 200
Adaptive cruise control, all-speed 2,135 2,135    
Rearview camera 685      
Head-up display (HUD) 1,090      
Satellite radio - one year subscription 320      
Advanced Technology Package     3,863  
Floor mats     127 127
Options (change) 4,800 2,400 4,520 200
Options (change) 4,230 2,135 3,990 127
Destination 875 875 795 795
Gas Tax 1,000 1,700 0 -2,500
Total Price $92,575 $141,975 $35,320 $38,020
Total Invoice $85,315 $130,930 $32,715 $36,367

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

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TrueDelta Value Comparison: BMW 7-Series vs. Toyota Prius

Lowest Adjusted Price and Invoice: Toyota Prius Five
TrueDelta Adjusted Price Difference: $51,000
TrueDelta Adjusted Invoice Difference: $46,838
Model Year2010201020132013
Model7-Series7-SeriesPriusPrius
Trim750Li760LiFivePlug-in Hybrid Advanced
Body4dr Sedan, ext.4dr Sedan, ext.4dr Hatch4dr Hatch
Engine400hp V8535hp V1298hp I4 H98hp I4 PiH
TransmissionT6T8CVTCVT
DrivetrainRWDRWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)205, 10600, 16120, 8120, 8
Tire (rear if not all the same)245/50-18245/45-19215/45-17195/65-15
Total Price$92,575$141,975$35,320$38,020
Adjustments for Features-6,705-15,655-4500
Feature-Adjusted Total Price$85,870$126,320$34,870$38,020
Cost Above Minimum$0$40,450$0$3,150
Total Invoice$85,315$130,930$32,715$36,367
Adjustments for Features-6,179-14,437-4170
Feature-Adjusted Total Invoice$79,136$116,493$32,298$36,367
Cost Above Minimum$0$37,357$0$4,069

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Features Comparison: BMW 7-Series vs. Toyota Prius

Model Year2010201020132013
Model7-Series7-SeriesPriusPrius
Trim750Li760LiFivePlug-in Hybrid Advanced
Body4dr Sedan, ext.4dr Sedan, ext.4dr Hatch4dr Hatch
Transmission and Drivetrain 
6-speed manually-shiftable automatic$1100   
8-speed manually-shiftable automatic $1300  
CVT  $1000$1000
RWD$0$0  
FWD  $0$0
Accessories 
Adaptive cruise control  $600$600
Adaptive cruise control, all-speed$850$850  
Heated steering wheel $100  
Power door closers $300  
Power trunk closer $350  
Proximity key $250$250$250
Remote app   $25
Remote climate control   $25
Remote window/roof operation$15$15  
Sunshade, rear, power $225  
Sunshades, second row, power $225  
Tilt/telescoping steering wheel, manual  $250$250
Tilt/telescoping steering wheel, power$350$350  
Brakes, Airbags, and Other Safety 
Around view cameras $500  
Blind spot warning system $200  
Forward collision warning$200$200  
Knee airbag, passenger$75$75  
Lane departure prevention  $150 
Lane departure warning $200$200 
Obstacle detection, front$150$150  
Obstacle detection, rear$250$250  
Passenger side camera$200   
Rearview camera$200 $200$200
Temporary spare tire  $150 
Tires, run-flat$150$150  
Cargo Management 
Air-conditioned storage compartment$50$50  
Cargo cover  $75$75
Cargo mat  $40$40
Overhead sunglass holder  $25$25
Rear seat pass-through $100  
Ski sack $50  
Climate Control 
Automatic air recirculation$100$100  
Dual-zone climate control$125$125  
Heated windshield washer nozzles$15$15  
Rain-sensing wipers$175$175  
Rear air vents with automatic controls$250$250  
Rear dual-zone climate control$125$125  
Rear wiper  $175$175
Residual heat$50$50  
Variable intermittent wipers  $75$75
Wiper de-icer$25$25  
Engine / Motor 
4 kWh battery pack   $0
Automatic start / stop  $150$150
Regenerative braking$0$0  
Exterior 
Bright-finished exhaust tip(s)$25$25  
Rear spoiler  $200$200
Sunroof$900$900  
Infotainment 
App support  $0$0
Bluetooth audio streaming  $25$25
CD changer, remote $200  
DVD-compatible player $0$0$0
Media drive$15$15  
Satellite radio  $200$200
Satellite radio - one year subscription$250$250  
SMS text-to-speech reader  $25$25
Surround sound $250  
Traffic + travel information  $25$25
Traffic information$25$25  
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror$75$75  
Auto-dimming headlights $200  
Auto-dimming passenger-side mirror$75$75  
Compass$0$0  
Cornering lights$50$50  
Digital instruments  $0$0
Illuminated vanity mirrors, rear seat$100$100  
Interior ambient lighting$150$150  
Large energy flow and fuel economy display  $25$25
LED headlights  $1000$1000
Mirror tilt-down in reverse$25$25  
Power-folding mirrors$50$50  
Steering-linked headlights$150$150  
Tachometer$75$75  
Turn signals on or near mirrors$25$25  
Xenon HID headlights$500$500  
Seats and Interior Trim 
Ceramic controls $0  
Cooled or ventilated front seats $300  
Cooled or ventilated second row seats $200  
Door sill trim plates$100$100  
Folding second row seats  $300$300
Heated second row seats $200  
Leather door panel trim$250$250  
Leather seating surfaces$900$900  
Massage, driver seat $100  
Massage, passenger seat $100  
Memory system, driver seat$200$200  
Memory system, passenger seat$150$150  
Power 4-way lumbar adjuster, driver seat$150$150  
Power 4-way lumbar adjuster, passenger seat$150$150  
Power 4-way lumbar adjuster, second row seats $225  
Power fore-aft adjuster, passenger seat$100$100  
Power headrest height adjuster, driver seat$50$50  
Power headrest height adjuster, passenger seat$50$50  
Power headrest height adjuster, second row seats $75  
Power height adjuster, passenger seat$100$100  
Power lumbar adjuster, driver seat  $100$100
Power recliner, passenger seat$100$100  
Power recliner, second row seats $150  
Power seatback bolsters, driver seat$100$100  
Power seatback bolsters, passenger seat$100$100  
Power thigh support length adjuster, driver seat$100$100  
Power thigh support length adjuster, passenger seat$100$100  
Power tilt adjuster, passenger seat$100$100  
Power tilt adjuster, second row seats $150  
Power upper seatback recliner, driver seat$100$100  
Power upper seatback recliner, passenger seat$100$100  
Power upper seatback recliner, second row seats $150  
Synthetic leather seating surfaces  $0$0
Synthetic suede headliner $650  
Upholstered instrument panel$300   
Upholstered instrument panel, leather $1000  
Wood trim$300$300  
Suspension, Wheels, and Tires 
Active stabilizer bars $500  
Active steering $1000  
Adaptive dampers - electrical$500$500  
Rear air springs, auto-leveling$350$350  
Rear wheel steering $1500  
Transmission 
Steering-wheel-mounted transmission controls$100$100  
Total Value of Features$11,495$20,445$5,240$4,790
Value of Feature Adjustments$6,705$15,655$450$0
Value of Feature Adjustments-6,179-14,437-4170

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Specifications Comparison: BMW 7-Series vs. Toyota Prius

Model Year20102013
Model7-SeriesPrius
Body4dr Sedan, ext.4dr Hatch
Wheelbase126.4 in106.3 in
Length205.3 in176.4 in
Width74.9 in68.7 in
Height58.7 in58.7 in
Curb Weight4,641 lb.3,043 lb.
Fuel Capacity21.7 gal.11.9 gal.
Row 1 Headroom40.8 in38.6 in
Row 1 Shoulder Room59.2 in54.9 in
Row 1 Hip Room0.0 in52.7 in
Row 1 Legroom41.2 in42.5 in
Row 2 Headroom38.9 in37.6 in
Row 2 Shoulder Room57.6 in53.1 in
Row 2 Hip Room0.0 in51.2 in
Row 2 Legroom44.3 in36.0 in
Cargo Volume,
Minimum
17.7 ft321.6 ft3
Cargo Volume,
Maximum
17.739.6 ft3

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Option Package Details
Toyota Prius Five

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%
Advanced Technology Package
FeatureValueRequested?
Lane departure warning system200Yes
Lane departure prevention system150No
Adaptive cruise control450Yes
Telematics service, such as OnStar200Yes
Head-up display (HUD)350Yes
Radar- or camera-based collision preparation system0Yes
Total Requested120089%
Total Not Requested15011%

Option Package Details
Toyota Prius Plug-in Hybrid Advanced

Floor mats
FeatureValueRequested?
Floor mats75Yes
Cargo mat40No
Total Requested7565%
Total Not Requested4035%

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