Ford Fiesta Ford Fiesta 2013 Kia Optima Kia Optima 2012

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Ford Fiesta vs. Kia Optima Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Ford Fiesta vs. Kia Optima Invoice Comparison

Lowest Total Price: $19,150

Ford Fiesta Titanium   
Difference: $7,300

Lowest Total Invoice: $18,379

Ford Fiesta Titanium   
Difference: $6,391

Calculate Payments

  Down Payment Interest Rate Term
Model Year2013201220122012
ModelFiestaOptimaOptimaOptima
TrimTitaniumEXSXHybrid
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Base Price $17,200 $23,200 $26,500 $25,700
Base Invoice $16,555 $21,675 $24,760 $24,020
Illuminated door sill trim plates 410      
Sunroof 745      
Premium Package   2,950 2,950  
Illuminated door sill trim plates 365      
Sunroof 664      
Premium Package   2,635 2,635  
Options (change) 1,155 2,950 2,950 0
Options (change) 1,029 2,635 2,635 0
Destination 795 750 750 750
Total Price $19,150 $26,900 $30,200 $26,450
Total Invoice $18,379 $25,060 $28,145 $24,770

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Ford Fiesta dealer quotes or Kia Optima dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Ford Fiesta vs. Kia Optima

Lowest Adjusted Price and Invoice: Ford Fiesta Titanium
TrueDelta Adjusted Price Difference: $4,040
TrueDelta Adjusted Invoice Difference: $3,237
Model Year2013201220122012
ModelFiestaOptimaOptimaOptima
TrimTitaniumEXSXHybrid
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Engine120hp I4200hp I4274hp I4166hp I4 H
TransmissionM5T6T6T6
DrivetrainFWDFWDFWDFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)80, 6550, 12550, 12?, 6
Tire (rear if not all the same)195/50-16215/55-17225/45-18205/65-16
Total Price$19,150$26,900$30,200$26,450
Adjustments for Features-445-4,155-4,7800
Feature-Adjusted Total Price$18,705$22,745$25,420$26,450
Cost Above Minimum$0$0$2,675$3,705
Total Invoice$18,379$25,060$28,145$24,770
Adjustments for Features-427-3,871-4,4550
Feature-Adjusted Total Invoice$17,952$21,189$23,690$24,770
Cost Above Minimum$0$0$2,501$3,581

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Features Comparison: Ford Fiesta vs. Kia Optima

Model Year2013201220122012
ModelFiestaOptimaOptimaOptima
TrimTitaniumEXSXHybrid
Body4dr Sedan4dr Sedan4dr Sedan4dr Sedan
Transmission and Drivetrain 
5-speed manual$0   
6-speed manually-shiftable automatic $1100$1100$1100
FWD$0$0$0$0
Accessories 
Heated steering wheel $100  
Universal garage door opener $100$100 
Brakes, Airbags, and Other Safety 
4-wheel disc brakes $150$150$150
911 assist$25   
Active or whiplash-reducing head restraints, front seats $0$0$0
Brake assist $50$50$50
Knee airbag, driver$75   
Rearview camera $200$200 
Rollover sensor$50   
Temporary spare tire$150   
Vehicle health reports$0   
Cargo Management 
Air-conditioned storage compartment $50$50$50
Overhead sunglass holder $25$25$25
Rear seat pass-through   $100
Climate Control 
Automatic climate control, front $200$200$200
Dual-zone climate control $125$125$125
Rear air vents $100$100$100
Engine / Motor 
Automatic start / stop   $150
Exterior 
Body kit  $0$0
Bright-finished exhaust tip(s) $25$25 
Panoramic sunroof $1200$1200 
Rear spoiler$200 $200$200
Sunroof$900   
Infotainment 
Bluetooth audio streaming$25$25$25 
HD radio $50$50 
Media drive, small $5$5 
Navigation, turn-by-turn$25   
SMS text-to-speech reader$25$25$25 
Traffic + travel information$25   
Voice control for audio system$25   
Voice control for external devices$0$0$0 
Instruments, Lights, and Mirrors 
Auto-dimming rearview mirror$150$150$150 
Automatic headlights $125$125$125
Compass $0$0 
Detailed driving style feedback   $100
Fog lights $125$125$125
Illuminated visor mirror, driver $50$50$50
Illuminated visor mirror, passenger $50$50$50
Interior ambient lighting$150$150$150 
Large energy flow and fuel economy display   $25
Power-folding mirrors $50$50 
Speaker lights $100$100$100
Spotter mirror(s)$50   
Visor mirror, driver$10   
Visor mirror, passenger$10   
Xenon HID headlights  $500 
Seats and Interior Trim 
Aluminum trim  $100 
Center armrest(s), front row $75$75$75
Center armrest(s), second row $50$50$50
Cooled or ventilated front seats $300$300 
Floor mats, second row (optional)$0   
Folding second row seats$300$300$300 
Heated front seats$200$200$200 
Heated second row seats $200$200 
Illuminated door sill trim plates$200 $200 
Leather seating surfaces$900$900  
Manual height adjuster, driver seat$50  $50
Memory system, driver seat $200$200 
Metal pedals  $75 
Partial leather seating sufaces  $450 
Power fore-aft adjuster, driver seat $100$100 
Power fore-aft adjuster, passenger seat $100$100 
Power height adjuster, driver seat $100$100 
Power lumbar adjuster, driver seat $100$100$100
Power recliner, driver seat $100$100 
Power recliner, passenger seat $100$100 
Power tilt adjuster, driver seat $100$100 
Suspension, Wheels, and Tires 
Sport suspension (upgrade)  $0 
Transmission 
Steering-wheel-mounted transmission controls  $100 
Total Value of Features$3,545$7,255$7,880$3,100
Value of Feature Adjustments$445$4,155$4,780$0
Value of Feature Adjustments-427-3,871-4,4550

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Specifications Comparison: Ford Fiesta vs. Kia Optima

Model Year20132012
ModelFiestaOptima
Body4dr Sedan4dr Sedan
Wheelbase98.0 in110.0 in
Length173.6 in190.7 in
Width66.8 in72.1 in
Height58.0 in57.3 in
Curb Weight2,579 lb.3,207 lb.
Fuel Capacity11.9 gal.18.5 gal.
Row 1 Headroom39.1 in40.0 in
Row 1 Shoulder Room52.7 in57.2 in
Row 1 Hip Room50.6 in54.7 in
Row 1 Legroom42.2 in45.5 in
Row 2 Headroom37.1 in37.6 in
Row 2 Shoulder Room49.0 in55.7 in
Row 2 Hip Room49.2 in54.5 in
Row 2 Legroom31.2 in34.7 in
Cargo Volume12.8 ft315.4 ft3

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Option Package Details
Kia Optima EX

Premium Package
FeatureValueRequested?
Heated steering wheel100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Infinity, 550W, 12 speakers (with subwoofer)350No
Bluetooth audio streaming25Yes
Media drive, small5No
Rearview camera200No
Voice control for external devices0Yes
SMS text-to-speech reader25Yes
Total Requested2508%
Total Not Requested285592%

Option Package Details
Kia Optima SX

Premium Package
FeatureValueRequested?
Heated front seats200Yes
Heated second row seats200No
Cooled or ventilated front seats300No
Power recliner, passenger seat100No
Power fore-aft adjuster, passenger seat100No
Memory system, driver seat200No
Panoramic sunroof1200No
Power-folding mirrors50No
HD radio50No
Infinity, 550W, 12 speakers (with subwoofer)350No
Rearview camera200No
Voice control for external devices0Yes
SMS text-to-speech reader25Yes
Bluetooth audio streaming25Yes
Media drive, small5No
Total Requested2508%
Total Not Requested275592%

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