Jeep Wrangler Jeep Wrangler 2012 BMW 7-Series BMW 7-Series 2013

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Jeep Wrangler vs. BMW 7-Series Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. BMW 7-Series Invoice Comparison

Lowest Total Price: $35,065

Jeep Wrangler Unlimited Sahara   
Difference: $43,460

Lowest Total Invoice: $32,975

Jeep Wrangler Unlimited Sahara   
Difference: $39,520

Calculate Payments

  Down Payment Interest Rate Term
Model Year2012201220132013201320132013
ModelWranglerWrangler7-Series7-Series7-Series7-Series7-Series
TrimUnlimited SaharaUnlimited Rubicon740Li750LiActiveHybrid 7760LiAlpina B7
Body4dr SUV4dr SUV4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Base Price $30,745 $33,570 $77,600 $90,500 $84,300 $140,700 $132,000
Base Invoice $29,028 $31,599 $71,570 $83,440 $77,735 $129,625 $121,620
Media Center 730N 1,845 1,845          
Leather seating surfaces 900 900          
Automatic climate control, front 155 155          
Front side airbags 495 495          
Media Center 730N 1,642 1,642          
Leather seating surfaces 801 801          
Automatic climate control, front 138 138          
Front side airbags 441 441          
Options (change) 3,395 3,395 0 0 0 0 0
Options (change) 3,022 3,022 0 0 0 0 0
Destination 925 925 925 925 925 925 925
Gas Tax 0 0 0 0 0 1,700 0
Total Price $35,065 $37,890 $78,525 $91,425 $85,225 $143,325 $132,925
Total Invoice $32,975 $35,546 $72,495 $84,365 $78,660 $132,250 $122,545

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Jeep Wrangler dealer quotes or BMW 7-Series dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Jeep Wrangler vs. BMW 7-Series

Lowest Adjusted Price and Invoice: Jeep Wrangler Unlimited Sahara
TrueDelta Adjusted Price Difference: $38,095
TrueDelta Adjusted Invoice Difference: $34,567
Model Year2012201220132013201320132013
ModelWranglerWrangler7-Series7-Series7-Series7-Series7-Series
TrimUnlimited SaharaUnlimited Rubicon740Li750LiActiveHybrid 7760LiAlpina B7
Body4dr SUV4dr SUV4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Engine285hp V6285hp V6315hp I6445hp V8350hp I6 H535hp V12540hp V8
TransmissionM6M6T8T8T8T8T8
Drivetrain4WD, PT w/4L4WD, PT w/4LRWDRWDRWDRWDRWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG/ MPG
Audio (watts, speakers)368, 7368, 7205, 12600, 16205, 12600, 16600, 16
Tire (rear if not all the same)255/70-18255/75-17245/50-18245/45-19245/50-18245/45-19245/35-21
Total Price$35,065$37,890$78,525$91,425$85,225$143,325$132,925
Adjustments for Features0-600-5,365-7,015-5,540-16,165-11,115
Feature-Adjusted Total Price$35,065$37,290$73,160$84,410$79,685$127,160$121,810
Cost Above Minimum$0$2,225$0$11,250$6,525$54,000$48,650
Total Invoice$32,975$35,546$72,495$84,365$78,660$132,250$122,545
Adjustments for Features0-563-4,953-6,473-5,113-14,916-10,247
Feature-Adjusted Total Invoice$32,975$34,983$67,542$77,892$73,547$117,334$112,298
Cost Above Minimum$0$2,008$0$10,350$6,005$49,792$44,756

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Features Comparison: Jeep Wrangler vs. BMW 7-Series

Model Year2012201220132013201320132013
ModelWranglerWrangler7-Series7-Series7-Series7-Series7-Series
TrimUnlimited SaharaUnlimited Rubicon740Li750LiActiveHybrid 7760LiAlpina B7
Body4dr SUV4dr SUV4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.4dr Sedan, ext.
Transmission and Drivetrain 
6-speed manual$150$150     
8-speed manually-shiftable automatic  $1300$1300$1300$1300$1300
4WD, part-time w/low range$1700$1700     
RWD  $0$0$0$0$0
Accessories 
AC power outlet$100$100     
Hands-free trunk or liftgate  $100$100$100$100$100
Heated steering wheel     $100$100
Power door closers   $300 $300$300
Power trunk closer   $350 $350$350
Proximity key  $250$250$250$250$250
Remote app  $25$25$25$25$25
Remote window/roof operation  $15$15$15$15$15
Sunshade, rear, power     $225$225
Sunshades, second row, power     $225$225
Tilt steering wheel, manual$150$150     
Tilt/telescoping steering wheel, power  $350$350$350$350$350
Universal garage door opener  $100$100$100$100$100
Brakes, Airbags, and Other Safety 
Active or whiplash-reducing head restraints, front seats  $0$0$0$0$0
Around view cameras     $500 
Blind spot warning system     $200 
Driver drowsiness monitor  $150$150$150$150$150
Full-size spare tire$225$225     
Hill descent control$250$250     
Knee airbag, driver  $75$75$75$75$75
Knee airbag, passenger  $75$75$75$75$75
Lane departure collision mitigation     $50 
Lane departure warning     $200 
Obstacle detection, front  $150$150$150$150$150
Obstacle detection, rear  $250$250$250$250$250
Radar- or camera-based collision preparation system  $0$0$0$0$0
Rearview camera  $200$200$200 $200
Roll bar$200$200     
Side curtain airbags  $350$350$350$350$350
Tires, run-flat  $150$150$150$150$150
Wide-view front camera     $150 
Cargo Management 
Air-conditioned storage compartment  $50$50$50$50$50
Rear seat pass-through    $100$100$100
Ski sack    $50$50$50
Climate Control 
Automatic air recirculation  $100$100$100$100$100
Dual-zone climate control  $125$125$125$125$125
Heated windshield washer nozzles  $15$15$15$15$15
Interior air filter  $0$0$0$0$0
Rain-sensing wipers  $175$175$175$175$175
Rear air vents with automatic controls  $250$250$250$250$250
Rear defrost  $200$200$200$200$200
Rear dual-zone climate control  $125$125$125$125$125
Residual heat  $50$50$50$50$50
Variable intermittent wipers$75$75     
Wiper de-icer  $25$25$25$25$25
Drivetrain 
Heavy-duty front axle (optional) $0     
Limited-slip rear differential $300     
Lockable front differential $150     
Lockable rear differential $150     
Engine / Motor 
Automatic start / stop  $150$150$150$150$150
Regenerative braking  $0$0$0$0$0
Exterior 
Bright-finished exhaust tip(s)  $25$25$25$25$25
Deep-tinted rear windows$275$275     
Externally-mounted spare$0$0     
Laminated front side windows     $200 
Laminated rear side windows     $100 
Rear spoiler      $200
Removable soft top$2000$2000     
Skid plates$150$150     
Sunroof  $900$900$900$900$900
Tow hook(s), front$40$40     
Tow hook(s), rear$25$25     
Tubular side steps$350      
Infotainment 
App support     $0 
Audio controls on steering wheel  $125$125$125$125$125
CD changer, remote     $200$200
DVD-compatible player$0$0   $0$0
HD radio  $50$50$50$50$50
SMS text-to-speech reader  $25$25$25$25$25
Surround sound   $250 $250$250
Telematics service, such as OnStar  $200$200$200$200$200
Text dictation  $50$50$50$50$50
Traffic + travel information$25$25     
Traffic information  $25$25$25$25$25
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror  $75$75$75$75$75
Auto-dimming headlights     $200 
Auto-dimming passenger-side mirror  $75$75$75$75$75
Auto-dimming rearview mirror  $150$150$150$150$150
Automatic headlights  $125$125$125$125$125
Cornering lights  $50$50$50$50$50
Head-up display (HUD)     $350$350
Headlight washers  $50$50$50$50$50
Illuminated vanity mirrors, rear seat  $100$100$100$100$100
Illuminated visor mirror, driver  $50$50$50$50$50
Illuminated visor mirror, passenger  $50$50$50$50$50
Interior ambient lighting, configurable  $150$150$150$150$150
Large energy flow and fuel economy display    $25  
LED headlights     $1000 
Mirror tilt-down in reverse  $25$25$25$25$25
Power mirrors  $150$150$150$150$150
Power-folding mirrors  $50$50$50$50$50
Steering-linked headlights  $150$150$150$150$150
Turn signals on or near mirrors  $25$25$25$25$25
Xenon HID headlights  $500$500$500 $500
Seats and Interior Trim 
Center armrest(s), second row  $50$50$50$50$50
Ceramic controls     $0$0
Cooled or ventilated front seats     $300$300
Cooled or ventilated second row seats     $200 
Door sill trim plates  $100$100$100$100$100
Folding second row seats$300$300     
Heated second row seats     $200$200
Leather door panel trim  $250$250$250$250$250
Manual height adjuster, driver seat$50$50     
Massage, driver seat     $100$100
Massage, passenger seat     $100$100
Memory system, driver seat  $200$200$200$200$200
Memory system, passenger seat   $150 $150$150
Power 4-way lumbar adjuster, driver seat  $150$150$150$150$150
Power 4-way lumbar adjuster, passenger seat  $150$150$150$150$150
Power 4-way lumbar adjuster, second row seats     $225 
Power fore-aft adjuster, driver seat  $100$100$100$100$100
Power fore-aft adjuster, passenger seat  $100$100$100$100$100
Power headrest height adjuster, driver seat  $50$50$50$50$50
Power headrest height adjuster, passenger seat  $50$50$50$50$50
Power headrest height adjuster, second row seats     $75 
Power height adjuster, driver seat  $100$100$100$100$100
Power height adjuster, passenger seat  $100$100$100$100$100
Power recliner, driver seat  $100$100$100$100$100
Power recliner, passenger seat  $100$100$100$100$100
Power recliner, second row seats     $150 
Power seatback bolsters, driver seat   $100 $100$100
Power seatback bolsters, passenger seat   $100 $100$100
Power thigh support length adjuster, driver seat   $100 $100$100
Power thigh support length adjuster, passenger seat   $100 $100$100
Power tilt adjuster, driver seat  $100$100$100$100$100
Power tilt adjuster, passenger seat  $100$100$100$100$100
Power tilt adjuster, second row seats     $150 
Power upper seatback recliner, driver seat   $100 $100$100
Power upper seatback recliner, passenger seat   $100 $100$100
Power upper seatback recliner, second row seats     $150 
Synthetic suede headliner     $650$650
Upholstered instrument panel  $300$300$300  
Upholstered instrument panel, leather     $1000$1000
Wood trim  $300$300$300$300$300
Suspension, Wheels, and Tires 
Active stabilizer bars     $500$500
Active steering     $1000 
Adaptive dampers - electrical  $500$500$500$500$500
All-terrain tires$0$0     
Alloy wheels$350 $350$350$350$350$350
Disconnectable stabilizer bars $350     
Electronic systems calibration selector  $200$200$200$200$200
Machined alloy wheels $350     
Off-road suspension (upgrade) $0     
Rear air springs, auto-leveling  $350$350$350$350$350
Rear wheel steering     $1500 
Sport suspension (upgrade)      $0
White-letter tires$0$0     
Transmission 
Steering-wheel-mounted transmission controls      $100
Total Value of Features$6,415$7,015$11,780$13,430$11,955$22,580$17,530
Value of Feature Adjustments$0$600$5,365$7,015$5,540$16,165$11,115
Value of Feature Adjustments0-563-4,953-6,473-5,113-14,916-10,247

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Specifications Comparison: Jeep Wrangler vs. BMW 7-Series

Model Year20122013
ModelWrangler7-Series
Body4dr SUV4dr Sedan, ext.
Wheelbase116.0 in126.4 in
Length184.4 in205.3 in
Width73.9 in74.9 in
Height72.3 in58.7 in
Curb Weight4,076 lb.4,351 lb.
Fuel Capacity21.6 gal.21.7 gal.
Row 1 Headroom41.3 in40.8 in
Row 1 Shoulder Room55.8 in59.2 in
Row 1 Hip Room55.6 in0.0 in
Row 1 Legroom41.0 in41.2 in
Row 2 Headroom40.3 in38.9 in
Row 2 Shoulder Room56.8 in57.6 in
Row 2 Hip Room56.7 in0.0 in
Row 2 Legroom37.2 in44.3 in
Cargo Volume,
Minimum
46.4 ft317.7 ft3
Cargo Volume,
Maximum
82.0 ft317.7 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Media Center 730N
FeatureValueRequested?
Voice control for nav and audio100Yes
Traffic + travel information25No
USB port25Yes
Bluetooth audio streaming25Yes
Bluetooth cell phone link100Yes
Voice control for external devices0Yes
Navigation system600Yes
DVD-compatible player0Yes
Media drive, large15Yes
Total Requested86597%
Total Not Requested253%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Media Center 730N
FeatureValueRequested?
Voice control for nav and audio100Yes
Traffic + travel information25No
USB port25Yes
Bluetooth audio streaming25Yes
Bluetooth cell phone link100Yes
Voice control for external devices0Yes
Navigation system600Yes
DVD-compatible player0Yes
Media drive, large15Yes
Total Requested86597%
Total Not Requested253%

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