Jeep Wrangler Jeep Wrangler 2010 Ford Taurus Ford Taurus 2009

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Jeep Wrangler vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Ford Taurus Invoice Comparison

Lowest Total Price: $31,355

Jeep Wrangler Unlimited Sahara   
Difference: $2,530

Lowest Total Invoice: $29,564

Jeep Wrangler Unlimited Sahara   
Difference: $1,393

Calculate Payments

  Down Payment Interest Rate Term
Model Year201020102009
ModelWranglerWranglerTaurus
TrimUnlimited SaharaUnlimited RubiconLimited
Body4dr SUV4dr SUV4dr Sedan
Base Price $27,730 $32,050 $30,670
Base Invoice $26,254 $30,186 $28,053
Media Center 730N 1,550 1,550  
Front side airbags 490 490  
Remote start 185 185 395
Leather seating surfaces 650 650  
Navigation system     1,995
Media Center 730N 1,380 1,380  
Front side airbags 436 436  
Remote start 165 165 343
Leather seating surfaces 579 579  
Navigation system     1,736
Options (change) 2,875 2,875 2,390
Options (change) 2,560 2,560 2,079
Destination 750 750 825
Total Price $31,355 $35,675 $33,885
Total Invoice $29,564 $33,496 $30,957

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

Want to find out how much dealers are willing to discount these cars?

Request free, no-obligation Jeep Wrangler dealer quotes or Ford Taurus dealer quotes from dealers using our car quote form.

The process is easy and takes just a minute or two. You'll receive price quotes from local approved dealers within 48 hours.

TrueDelta Value Comparison: Jeep Wrangler vs. Ford Taurus

Lowest Adjusted Price and Invoice: Jeep Wrangler Unlimited Sahara
TrueDelta Adjusted Price Difference: $1,345
TrueDelta Adjusted Invoice Difference: $310
Model Year201020102009
ModelWranglerWranglerTaurus
TrimUnlimited SaharaUnlimited RubiconLimited
Body4dr SUV4dr SUV4dr Sedan
Engine202hp V6202hp V6263hp V6
TransmissionA4M6A6
DrivetrainRWD4WD, PT w/4LFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG/ MPG
Audio (watts, speakers)368, 7368, 7?, 7
Tire (rear if not all the same)255/70-18255/75-17225/55-18
Total Price$31,355$35,675$33,885
Adjustments for Features0-1,650-1,185
Feature-Adjusted Total Price$31,355$34,025$32,700
Cost Above Minimum$0$2,670$0
Total Invoice$29,564$33,496$30,957
Adjustments for Features0-1,549-1,083
Feature-Adjusted Total Invoice$29,564$31,947$29,874
Cost Above Minimum$0$2,383$0

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Features Comparison: Jeep Wrangler vs. Ford Taurus

Model Year201020102009
ModelWranglerWranglerTaurus
TrimUnlimited SaharaUnlimited RubiconLimited
Body4dr SUV4dr SUV4dr Sedan
Transmission and Drivetrain 
4-speed automatic$800  
6-speed manual $150 
6-speed automatic  $1000
RWD$0  
4WD, part-time w/low range $1700 
FWD  $0
Accessories 
Keyless entry keypad  $50
Power-adjustable pedals  $125
Universal garage door opener  $100
Brakes, Airbags, and Other Safety 
911 assist  $25
Full-size spare tire$225$225 
Obstacle detection, rear  $250
Roll bar$200$200 
Rollover sensor  $50
Side curtain airbags  $350
Temporary spare tire  $150
Vehicle health reports  $0
Cargo Management 
Cargo net  $40
Overhead sunglass holder  $25
Climate Control 
Automatic climate control, front  $200
Dual-zone climate control  $125
Interior air filter  $0
Rear air vents  $100
Rear defrost  $200
Drivetrain 
Heavy-duty front axle (optional) $0 
Limited-slip rear differential $300 
Lockable front differential $150 
Lockable rear differential $150 
Exterior 
Bright-finished exhaust tip(s)  $25
Deep-tinted rear windows$275$275 
Externally-mounted spare$0$0 
Removable soft top$2000$2000 
Skid plates$150$150 
Tow hook(s), front$40$40 
Tow hook(s), rear$25$25 
Tubular side steps$350  
Infotainment 
Audio controls on steering wheel  $125
CD changer, in-dash  $325
CD player$125$125 
DVD-compatible player$0$0 
Media drive$15$15 
Off-road navigation system$0$0 
Satellite radio  $200
Satellite radio - one year subscription$250$250 
SMS text-to-speech reader  $25
Traffic information$25$25 
Voice control for external devices  $0
Voice control for nav and audio  $100
Instruments, Lights, and Mirrors 
Analog clock  $25
Auto-dimming rearview mirror  $150
Automatic headlights  $125
Heated mirrors  $25
Illuminated visor mirror, driver  $50
Illuminated visor mirror, passenger  $50
Power mirrors  $150
Seats and Interior Trim 
Center armrest(s), second row  $50
Folding passenger seat  $150
Heated front seats  $200
Manual height adjuster, driver seat$50$50 
Manual lumbar adjuster, driver seat  $50
Manual lumbar adjuster, passenger seat  $50
Memory system, driver seat  $200
Power fore-aft adjuster, driver seat  $100
Power fore-aft adjuster, passenger seat  $100
Power height adjuster, driver seat  $100
Power recliner, driver seat  $100
Power recliner, passenger seat  $100
Power tilt adjuster, driver seat  $100
Suspension, Wheels, and Tires 
All-terrain tires$0$0 
Alloy wheels$350  
Chrome-clad alloy wheels  $600
Disconnectable stabilizer bars $350 
Machined alloy wheels $350 
Off-road suspension (upgrade) $0 
White-letter tires$0$0 
Total Value of Features$4,880$6,530$6,065
Value of Feature Adjustments$0$1,650$1,185
Value of Feature Adjustments0-1,549-1,083

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Specifications Comparison: Jeep Wrangler vs. Ford Taurus

Model Year20102009
ModelWranglerTaurus
Body4dr SUV4dr Sedan
Wheelbase116.0 in112.9 in
Length184.4 in200.4 in
Width73.9 in74.5 in
Height72.3 in61.5 in
Curb Weight4,181 lb.3,644 lb.
Fuel Capacity21.6 gal.20.0 gal.
Row 1 Headroom41.3 in39.4 in
Row 1 Shoulder Room55.8 in57.8 in
Row 1 Hip Room55.6 in53.7 in
Row 1 Legroom41.0 in41.3 in
Row 2 Headroom40.3 in38.7 in
Row 2 Shoulder Room56.8 in57.5 in
Row 2 Hip Room56.7 in53.7 in
Row 2 Legroom37.2 in41.3 in
Cargo Volume,
Minimum
46.4 ft321.2 ft3
Cargo Volume,
Maximum
82.0 ft321.2 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Media Center 730N
FeatureValueRequested?
Navigation system600Yes
Bluetooth cell phone link100Yes
DVD-compatible player0No
Traffic information25No
Off-road navigation system0No
Media drive, large15No
USB port25Yes
Total Requested72595%
Total Not Requested405%

Option Package Details
Jeep Wrangler Unlimited Rubicon

Media Center 730N
FeatureValueRequested?
Navigation system600Yes
Bluetooth cell phone link100Yes
DVD-compatible player0No
Traffic information25No
Off-road navigation system0No
Media drive, large15No
USB port25Yes
Total Requested72595%
Total Not Requested405%

Option Package Details
Ford Taurus Limited

Navigation system
FeatureValueRequested?
Navigation system600Yes
Voice control for nav and audio75No
Total Requested60089%
Total Not Requested7511%

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