Jeep Wrangler Jeep Wrangler 2012 Ford Taurus Ford Taurus 2010

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Jeep Wrangler vs. Ford Taurus Price Comparison (MSRP)

The sticker prices, before adjusting for remaining feature differences. Usually these are the numbers you will see on the window stickers.

Models in short supply often sell at or even above these prices.

Jeep Wrangler vs. Ford Taurus Invoice Comparison

Lowest Total Price: $36,255

Jeep Wrangler Unlimited Sahara   
Difference: $485

Lowest Total Invoice: $33,695

Ford Taurus Limited   
Difference: $340

Calculate Payments

  Down Payment Interest Rate Term
Model Year20122010
ModelWranglerTaurus
TrimUnlimited SaharaLimited
Body4dr SUV4dr Sedan
Base Price $30,745 $31,770
Base Invoice $29,028 $29,263
Media Center 730N 1,845  
Front side airbags 495  
Remote start 495 395
Automatic climate control, front 155  
Leather seating surfaces 900  
Polished alloy wheels 695  
Navigation system   1,750
Package 302B   2,000
Media Center 730N 1,642  
Front side airbags 441  
Remote start 441 344
Automatic climate control, front 138  
Leather seating surfaces 801  
Polished alloy wheels 619  
Navigation system   1,523
Package 302B   1,740
Options (change) 4,585 4,145
Options (change) 4,082 3,607
Destination 925 825
Total Price $36,255 $36,740
Total Invoice $34,035 $33,695

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While we strive for accuracy, the site is not error-free, and prices can change at any time.

Dealer Price Quotes

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Request free, no-obligation Jeep Wrangler dealer quotes or Ford Taurus dealer quotes from dealers using our car quote form.

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TrueDelta Value Comparison: Jeep Wrangler vs. Ford Taurus

Lowest Adjusted Price and Invoice: Ford Taurus Limited
TrueDelta Adjusted Price Difference: $45
TrueDelta Adjusted Invoice Difference: $826
Model Year20122010
ModelWranglerTaurus
TrimUnlimited SaharaLimited
Body4dr SUV4dr Sedan
Engine285hp V6263hp V6
TransmissionM6T6
Drivetrain4WD, PT w/4LFWD
EPA Fuel Economy (city/highway)/ MPG/ MPG
Audio (watts, speakers)368, 7390, 12
Tire (rear if not all the same)255/70-18255/45-19
Total Price$36,255$36,740
Adjustments for Features0-530
Feature-Adjusted Total Price$36,255$36,210
Total Invoice$34,035$33,695
Adjustments for Features0-486
Feature-Adjusted Total Invoice$34,035$33,209

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Features Comparison: Jeep Wrangler vs. Ford Taurus

Model Year20122010
ModelWranglerTaurus
TrimUnlimited SaharaLimited
Body4dr SUV4dr Sedan
Transmission and Drivetrain 
6-speed manual$150 
6-speed manually-shiftable automatic $1100
4WD, part-time w/low range$1700 
FWD $0
Accessories 
AC power outlet$100 
Keyless entry keypad $50
Power-adjustable pedals $125
Proximity key $250
Tilt steering wheel, manual$150 
Tilt/telescoping steering wheel, manual $250
Universal garage door opener $100
Brakes, Airbags, and Other Safety 
911 assist $25
Blind spot warning system $200
Cross-traffic warning, rear $100
Full-size spare tire$225 
Hill descent control$250 
Obstacle detection, rear $250
Rearview camera $200
Roll bar$200 
Rollover sensor $50
Safety key $5
Side curtain airbags $350
Temporary spare tire $150
Vehicle health reports $0
Cargo Management 
Cargo net $40
Overhead sunglass holder $25
Climate Control 
Dual-zone climate control $125
Interior air filter $0
Rain-sensing wipers $175
Rear air vents $100
Rear defrost $200
Variable intermittent wipers$75 
Exterior 
Bright-finished exhaust tip(s) $25
Deep-tinted rear windows$275 
Externally-mounted spare$0 
Removable soft top$2000 
Skid plates$150 
Tow hook(s), front$40 
Tow hook(s), rear$25 
Tubular side steps$350 
Infotainment 
Audio controls on steering wheel $125
Satellite radio $200
Satellite radio - one year subscription$250 
SMS text-to-speech reader $25
Surround sound $250
Instruments, Lights, and Mirrors 
Auto-dimming driver-side mirror $75
Auto-dimming headlights $200
Auto-dimming rearview mirror $150
Automatic headlights $125
Fog lights$125 
Illuminated visor mirror, driver $50
Illuminated visor mirror, passenger $50
Interior ambient lighting $150
Power mirrors $150
Seats and Interior Trim 
Center armrest(s), second row $50
Door sill trim plates $100
Heated front seats$200 
Leather-wrapped steering wheel$150 
Manual height adjuster, driver seat$50 
Memory system, driver seat $200
Power fore-aft adjuster, driver seat $100
Power height adjuster, driver seat $100
Power lumbar adjuster, driver seat $100
Power lumbar adjuster, passenger seat $100
Power recliner, driver seat $100
Power recliner, passenger seat $100
Power tilt adjuster, driver seat $100
Wood/leather-wrapped steering wheel $150
Suspension, Wheels, and Tires 
All-terrain tires$0 
Chrome-clad alloy wheels $600
Polished alloy wheels$350 
White-letter tires$0 
Transmission 
Steering-wheel-mounted transmission controls $100
Total Value of Features$6,815$7,345
Value of Feature Adjustments$0$530
Value of Feature Adjustments0-486

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Specifications Comparison: Jeep Wrangler vs. Ford Taurus

Model Year20122010
ModelWranglerTaurus
Body4dr SUV4dr Sedan
Wheelbase116.0 in112.9 in
Length184.4 in202.9 in
Width73.9 in76.2 in
Height72.3 in60.7 in
Curb Weight4,076 lb.4,016 lb.
Fuel Capacity21.6 gal.20.0 gal.
Row 1 Headroom41.3 in39.0 in
Row 1 Shoulder Room55.8 in57.9 in
Row 1 Hip Room55.6 in56.3 in
Row 1 Legroom41.0 in41.9 in
Row 2 Headroom40.3 in37.8 in
Row 2 Shoulder Room56.8 in56.9 in
Row 2 Hip Room56.7 in55.8 in
Row 2 Legroom37.2 in38.1 in
Cargo Volume,
Minimum
46.4 ft320.1 ft3
Cargo Volume,
Maximum
82.0 ft320.1 ft3

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Option Package Details
Jeep Wrangler Unlimited Sahara

Media Center 730N
FeatureValueRequested?
Voice control for nav and audio100Yes
Traffic + travel information25Yes
Bluetooth cell phone link100Yes
Voice control for external devices0Yes
USB port25Yes
Bluetooth audio streaming25Yes
Navigation system600Yes
DVD-compatible player0Yes
Media drive, large15Yes
Total Requested890100%
Total Not Requested00%

Option Package Details
Ford Taurus Limited

Navigation system
FeatureValueRequested?
Navigation system600Yes
DVD-compatible player0Yes
Voice control for nav and audio75Yes
Media drive, large15Yes
Total Requested690100%
Total Not Requested00%
Package 302B
FeatureValueRequested?
Rain-sensing wipers100No
Auto-dimming driver-side mirror75No
Power-adjustable pedals125No
Surround sound250No
Auto-dimming headlights200No
Proximity key250No
Blind spot warning system200No
Rear cross-traffic detection100No
Sony, 390W, 12 speakers (with subwoofer)350No
Total Requested00%
Total Not Requested1650100%

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